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湖南江永供港蔬菜通道升级 五年出口增长超四成
Zhong Guo Xin Wen Wang· 2025-11-20 10:47
湖南江永供港蔬菜通道升级 五年出口增长超四成 中新网永州11月20日电(田海忠 周宁波)在近日举行的第二十六届中国中部(湖南)农业博览会上,湖南汇 优农业发展有限公司与香港创辉蔬果签下5亿元销售订单。 作为湖南江永县"供粤港澳"蔬菜省级龙头企业,该公司今年在香港核心商圈布局销售铺面后,精准匹配 当地高品质农产品需求,其江永富硒蔬菜上架即售罄,日销香港近30吨,掀起"江永蔬菜热"。 依托"产地直采+快速冷链"供应链体系,汇优农业已建成5个广东海关备案千亩蔬菜基地,涵盖香芋、香 姜、白菜等多个品种。从种植、采摘到运输的全程质量管控,让新鲜蔬菜7小时即可直达香港市场,既 保障了食材新鲜度,又最大程度留存了营养与原味。 蔬菜基地内工人正在采收白菜。谢文彬 摄 江永蔬菜与香港市场的深度绑定,源于当地对产业绿色发展的深耕和对品质的坚守。近年来,江永县聚 焦蔬菜产业,大力推进粤港澳大湾区"菜篮子"工程与蔬菜出口"百亿工程",以"港菜"标准种植、"港 市"工艺加工、"港商"要求供应,构建起稳固的品牌运营机制。目前,该县新增地方区域蔬菜公用品牌2 个、农业企业品牌22个,获得绿色食品、有机农产品和农产品地理标志认证的产品达25 ...
“媒体+”粤桂协作:兴产业铸品牌开启肇贺协作新篇章
Nan Fang Nong Cun Bao· 2025-11-20 02:03
Core Viewpoint - The article discusses the upcoming "Media+ Zhaoqing-Huizhou Specialty Products" promotional event aimed at enhancing collaboration between the Guangdong and Guangxi regions, showcasing local agricultural products, and expanding market reach into the Greater Bay Area [8][10][12]. Group 1: Event Overview - The "Media+ Zhaoqing-Huizhou Specialty Products" event will take place on November 21 in Guangzhou, inviting residents of the Greater Bay Area to participate [8][9]. - The event will feature a variety of local specialties from Zhaoqing and Huizhou, including agricultural product exhibitions, cultural showcases, and immersive experiences [10][11]. Group 2: Agricultural Collaboration - Zhaoqing and Huizhou are focusing on enhancing their agricultural collaboration, particularly in promoting specialty products like Zhaoping tea, Fuchuan navel oranges, and fragrant taro [18][19]. - The collaboration aims to deepen regional cooperation and attract businesses to the area, with a focus on improving processing capabilities for local agricultural products [21][25]. Group 3: Economic Impact - The Zhaoping tea industry has seen significant growth, with its annual comprehensive output value increasing from 3.5 billion to 6.8 billion yuan, nearly doubling in recent years [41]. - The brand value of Zhaoping tea has surpassed 4.238 billion yuan, reflecting the success of the regional collaboration [43]. Group 4: Marketing and Promotion - The "Media+" initiative is designed to integrate data-driven marketing with content creation, enhancing the visibility and branding of local products like the "Fujian Orange" [50][55]. - The event will include interactive experiences and social media engagement to promote local specialties, creating a marketing loop that connects online promotion with offline experiences [63][66]. Group 5: Product Highlights - Fuchuan navel oranges have gained recognition with the "Zhenpin" label, enhancing their marketability and sales channels, particularly in major retail chains in the Guangdong-Hong Kong-Macau region [33][36]. - The event will also showcase unique rice varieties from Fuchuan, aiming to establish direct connections with supermarkets, e-commerce platforms, and restaurants to broaden market access [71][73].
融水“菜篮子”直通大湾区,粤桂协作助农增收
Nan Fang Nong Cun Bao· 2025-11-06 05:31
Core Viewpoint - The establishment of the "Guangdong-Hong Kong-Macao Greater Bay Area Credible Farm" base in Longshui marks a significant step in facilitating the entry of high-quality agricultural products from Longshui into the Greater Bay Area market, enhancing local farmers' income and promoting agricultural development [5][40]. Group 1: Agricultural Development and Certification - Multiple agricultural enterprises in Longshui have been awarded the title of "Credible Farm" in the Greater Bay Area, indicating improved access to high-end markets [5][41]. - Longshui's unique ecological environment has produced distinctive agricultural products, but previously lacked standardized certification, which hindered market access [9][10]. - Under the Guangdong-Guangxi cooperation mechanism, a work team has been established to assist local agricultural enterprises in meeting certification standards, leading to successful certifications for products like purple fragrant black glutinous rice and organic rice [11][13][14]. Group 2: Sales and Marketing Strategies - The collaboration between Longshui and Lianjiang focuses on addressing the challenges of agricultural product sales through a multi-channel approach, including offline specialty stores and online platforms [15][16]. - Local products are being showcased in major agricultural exhibitions and through partnerships with large supermarkets, bringing them closer to consumers in the Greater Bay Area [17][18]. - The establishment of a permanent exhibition center for agricultural products in Longshui provides a platform for continuous sales and also offers employment opportunities for local youth [26][28]. Group 3: Investment and Infrastructure - The cooperation between the two regions extends beyond sales to deeper industrial engagement, aiming to enhance the internal driving force of Longshui's agricultural development [32][33]. - A modern agricultural demonstration park project with an investment of 12 million yuan has been approved, which will include the construction of 18 vegetable greenhouses to improve the scale and modernization of agriculture in Longshui [34][36]. - In 2024, the cooperation is expected to yield significant results, with a total of 50.4 million yuan in assistance funds and the establishment of 18 new enterprises with an actual investment of 302 million yuan [37][38]. Group 4: Sustainable Agricultural Ecosystem - The official designation of Longshui as a "Credible Farm" base is a step towards standardization and branding of agricultural products, transitioning from short-term assistance to long-term mutual benefits [40][45]. - The collaboration aims to create a sustainable agricultural ecosystem characterized by improved product quality, streamlined distribution channels, and upgraded industries, injecting new vitality into rural revitalization efforts in Longshui [46].
20支直播团队“云上”角逐,助力韶关农特产品“出圈”
Sou Hu Cai Jing· 2025-10-16 01:36
Core Points - The "Digital Commerce Promotes Agriculture and Celebrates Harvest" e-commerce live streaming competition was launched in Shaoguan City to enhance local agricultural products and promote e-commerce as a means to support rural development [1][9] - The competition attracted 20 local e-commerce live streaming teams and established a dedicated product library featuring Shaoguan's specialty agricultural products [3][9] Group 1 - The event was organized by multiple local government departments, including the Municipal Bureau of Commerce and the Municipal Agricultural and Rural Affairs Bureau, and was held at the Zhou Tian E-commerce Town [3][9] - During the 3-hour competition, the total number of sales reached 6,345, generating a total sales revenue of 387,500 yuan [8][9] - The competition showcased the natural beauty, industrial growth, and cultural richness of Shaoguan through product introductions and storytelling by participants [6][8] Group 2 - The judging panel consisted of experts from various e-commerce bases and associations, evaluating participants based on their live streaming performance, sales data, and interaction effects [8] - The competition aims to discover outstanding live streamers and integrate high-quality Shaoguan agricultural products for better promotion and sales across the country [9]
粮食住进“好房子” 好模式助增收!各地保障秋收有“粮”方
Group 1: Grain Storage and Management - The grain storage facilities in Wuhan are operating at full capacity, with multiple departments collaborating to ensure efficient grain management through technical guidance and stable power supply [2][4] - Advanced smart grain storage management platforms are implemented, maintaining temperatures below 20 degrees Celsius and ensuring proper ventilation [4] Group 2: Agricultural Production and Employment - In Hunan's Dachengqiao Town, over 3,000 acres of taro are being harvested, with a significant increase in yield due to improved farming practices, achieving over 3,500 pounds per acre, a 30% increase from last year [5][6] - The "company + cooperative + farmer" model has been adopted, leading to the establishment of 12 cooperatives and providing flexible employment for over 500 farmers, with an expected total output value exceeding 15 million yuan [5] Group 3: Weather Impact on Harvest - In Shandong, continuous rainfall has affected the harvesting of 1.1 million acres of corn, prompting farmers to take advantage of dry spells for harvesting [6][8] - Local power departments have upgraded aging equipment and established emergency repair teams to ensure the grain drying towers operate at full capacity, successfully drying over 40,000 tons of wet corn [8] Group 4: Direct Sales of Agricultural Products - Jiangsu's Yancheng has initiated a "Farmers' Specialty Products Direct-to-Consumer" event, allowing for immediate sales of local organic products, with some items selling out quickly [10]
“沃野粮仓”科技大显身手 金秋多彩“丰”景有“智”又有“质”
Yang Shi Wang· 2025-09-25 04:35
Group 1: Grain Storage and Management - In Wuhan, multiple departments are collaborating to ensure the efficient operation of grain storage facilities, utilizing technical guidance, stable power supply, and scientific grain management [1][3] - A modern grain storage base in Wuhan is operating at full capacity, equipped with an advanced smart management platform that integrates various systems for monitoring and maintaining optimal conditions [3] Group 2: Agricultural Production and Economic Impact - In Ningxiang, Hunan, over 3,000 acres of taro are being harvested, with a significant increase in planting area from 200 acres to 1,500 acres projected by 2025 [4][6] - The "company + cooperative + farmer" model has been adopted, ensuring guaranteed purchase of taro by food companies, benefiting over 500 farmers and generating an estimated total output value exceeding 15 million yuan [8] Group 3: Quinoa Production and Processing - In Shanxi, 50,000 acres of quinoa are currently being harvested, with the crop gaining popularity due to its nutritional benefits [12][13] - The economic returns from quinoa cultivation can exceed 50% compared to traditional grains, with processed quinoa products fetching high market prices [16] - The quinoa industry in Shanxi has developed over 50 derivative products, with an annual output value of over 530 million yuan, benefiting more than 3,500 households [18] Group 4: High-Standard Farmland and Rice Production - In Sichuan, the construction of high-standard farmland has led to significant improvements in rice harvesting efficiency, with immediate drying and processing of harvested rice [20][21] - The area has implemented a "small field to large field" transformation, resulting in a 15% increase in average grain production capacity [21] - The integration of agricultural production with tourism has generated nearly 10 million yuan in third industry income since 2025 [21]
桂粤湘四市农产品直供大湾区
Nan Fang Nong Cun Bao· 2025-08-30 11:01
Core Viewpoint - The event held on August 30 aims to enhance agricultural product sales connections between the Guangxi, Guangdong, and Hunan provinces, facilitating the entry of high-quality agricultural products into the Guangdong-Hong Kong-Macao Greater Bay Area market [2][4][10]. Group 1: Event Overview - The event featured various activities such as exhibitions, promotions, negotiations, and tasting experiences to promote agricultural products from the three provinces [3][4]. - A total of 30 exhibition booths showcased over 100 unique agricultural products from the four cities, including geographical indication products like fragrant taro and Fuchuan navel oranges [20][21]. - The event attracted over 120 buyers from various sectors, resulting in 8 companies signing contracts worth a total of 46 million yuan [24][26]. Group 2: Collaborative Model - The event established a collaborative consumption assistance model, characterized by "government-led, market participation, and multi-party interaction" to enhance agricultural cooperation [7][8]. - The collaboration aims to create a sales network covering "Guangxi North - Guangdong North - Hunan South," facilitating direct access to the Greater Bay Area market [10][12]. - The integration of agricultural development among the three provinces has shown significant progress, allowing for mutual sharing of investment, circulation, trade, and technology resources [27][28]. Group 3: Future Prospects - The next themed event will be hosted by Qingyuan, focusing on gathering more resources to promote high-quality agricultural products from the four cities to the Greater Bay Area market [29]. - The event also included a "Citizen Open Day," allowing consumers to taste, experience, and purchase products, enhancing community engagement [32].
20人!广东“百千万工程”农技达人短视频活动评选结果出炉
Nan Fang Nong Cun Bao· 2025-07-11 11:01
Core Viewpoint - The results of the 2024 Guangdong "Hundred Million Project" Agricultural Technology Influencer Short Video Activity have been officially announced, highlighting the contributions of agricultural experts in promoting agricultural technology through social media platforms [2][3][14]. Group 1: Event Overview - The event was launched on November 25, 2024, focusing on agricultural industry development and technology needs, encouraging participants to create content around key seasons, industries, and regions [8][10]. - The activity received over 3,500 submissions, with total views exceeding 100 million, establishing a "technology bridge" connecting the field and the cloud [13][14]. Group 2: Award Winners - Ten individuals were awarded the title of "Top Influencers," including Hu Zhulin, Liang Weizhao, and Lin Jinjie, while another ten were recognized as "Outstanding Influencers" [3][4]. - The winners represent various agricultural sectors, including fruit trees, traditional Chinese medicine, and aquaculture, showcasing their expertise through engaging short videos [5][6]. Group 3: Impact on Agriculture - The activity has fostered a vibrant online community for agricultural knowledge sharing, creating a "cloud-based agricultural academy" atmosphere on platforms like Douyin [12][18]. - Participants, including agricultural technology specialists and local experts, have effectively translated practical agricultural techniques into easily understandable content for farmers [11][19].
湖南江永:数字沃土育新机 电商赋能促振兴
Sou Hu Cai Jing· 2025-07-11 07:47
Core Insights - The article highlights the integration of party building and e-commerce development in Jiangyong County, Hunan Province, showcasing a new model for rural revitalization through digital transformation and community engagement [1][2][3]. Group 1: Party Building and Talent Development - Jiangyong County has established a three-tier organizational system combining "E-commerce Street Center Party Committee + Functional Party Branches + Party Member Demonstration Households," managing over 2,000 live-streaming merchants and 23 provincial e-commerce demonstration enterprises [2]. - The county has implemented policies to support e-commerce talent, attracting over 40 professionals to start businesses locally and training more than 200 e-commerce talents through regular workshops [2]. - Currently, there are over 2,900 e-commerce enterprises and online stores in the county, employing more than 9,000 people, creating a positive cycle of talent driving industry and industry promoting revitalization [2]. Group 2: Digital Empowerment and Logistics - Jiangyong County has built 87 rural e-commerce service stations and integrated logistics resources from nine courier services to create a three-tier logistics network, achieving full coverage of "express delivery into villages" [3]. - Special events like "Village Broadcasting Competition" and seasonal promotions have helped 3,500 farmers increase their income, with direct sales to farmers reaching 1.033 billion yuan in the past three years [3]. - The county's collective economy has increased by over 3 million yuan, and it has been recognized as a national model for rural e-commerce development [3]. Group 3: Brand Development and Market Expansion - The county has developed a regional public brand matrix called "Jiangyong Five Spices," with "Jiangyong Fragrant Taro" recognized as a national geographical indication product [4]. - The "e-commerce + company + cooperative + farmer" model has been successfully implemented in Liujiacun Village, leading to an average annual income increase of over 200,000 yuan for more than 20 households [4]. - In 2024, the county's e-commerce platforms are expected to generate 260 million yuan in sales of agricultural products, facilitating the transition of products from rural areas to urban markets [4]. Group 4: AI Transformation and New Agricultural Practices - Jiangyong County has initiated AI empowerment training for e-commerce, teaching tools like DeepSeek to enhance operational efficiency for practitioners [6]. - Local entrepreneurs have successfully utilized AI for supply chain optimization, significantly increasing the cultivation area for fruits and vegetables [6]. - Over the past three years, the county has conducted more than 70 e-commerce training sessions, cultivating 1,142 "new farmers" and injecting technological momentum into rural revitalization [6].
湖南江永培育电商新农人助特色农产品“破圈”
Sou Hu Cai Jing· 2025-06-25 12:11
Group 1 - The core viewpoint highlights the growth of the agricultural processing industry in Jiangyong County, particularly focusing on the production and sales of taro products, which has become a significant economic driver for the region [1] - Jiangyong County has over 20 taro processing enterprises that process 50,000 tons of taro annually, generating sales exceeding 800 million yuan [1] - The company established by Zhou Zhihua has created a complete supply chain system for taro, signing contracts with farmers and cooperatives for 4,000 acres, processing 3,000 to 4,000 tons of taro each year [1] Group 2 - Song Chunjao's company utilizes live streaming and community group buying to sell over 10 million kilograms of agricultural products annually, significantly boosting local fruit production [3] - Jiangyong County has developed 305 e-commerce enterprises and over 2,900 online stores, employing nearly 10,000 people in the e-commerce sector [3] - The county's e-commerce platforms are projected to generate 260 million yuan in sales for agricultural products in 2024, benefiting over 3,500 farming households with a total income increase of 180 million yuan [3]