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以东博会为舟 企业破浪出圈
Guang Xi Ri Bao· 2025-07-17 03:02
Core Insights - The article emphasizes the significance of the China-ASEAN Expo (CAEXPO) as a vital platform for enhancing trade cooperation between China and ASEAN countries, showcasing success stories of various enterprises that have benefited from participation in the expo [3][5]. Group 1: Economic Cooperation and Trade Growth - The CAEXPO serves as a "golden bridge" for economic cooperation and a "strong engine" for upgrading the China-ASEAN Free Trade Area, facilitating numerous enterprises in expanding their market reach [3][5]. - The upcoming CAEXPO aims to implement the 3.0 version of the China-ASEAN Free Trade Area, focusing on institutional openness regarding rules and standards, thereby enhancing the role of enterprises [5]. Group 2: Success Stories of Participating Companies - Laos Beautiful Happiness Co., Ltd. has expanded its exhibition space from 2 to 4 booths at the CAEXPO, showcasing a diverse range of products and achieving annual sales exceeding 5 million yuan, with over half of the orders stemming from the expo [4][5]. - The Vietnamese Phan Xian Shoe Company has successfully penetrated the Chinese market, establishing a broad sales network through the CAEXPO, and aims to become one of the most popular imported slipper brands in China [6][7]. - Cambodian "Fairy Rice" has gained significant traction in the Chinese market, with exports projected to reach 120,000 tons in 2024, showcasing the effectiveness of the CAEXPO in building brand recognition and trust among Chinese consumers [9][10]. Group 3: Market Expansion and Brand Recognition - The Jiangsu General Peak Tea Group has successfully exported 20 tons of tea to Southeast Asia, marking a significant milestone in its international market expansion, facilitated by participation in the CAEXPO [10][11]. - The CAEXPO has enabled companies to adapt to changing consumer preferences in China, allowing them to optimize product lines and enhance service responsiveness through direct engagement with consumers and buyers [9][11].
农小智以电商赋能为引擎,助力昭平茶走出品牌化振兴路径
Sou Hu Cai Jing· 2025-06-04 09:39
Group 1 - The event aimed to promote the e-commerce development of the Zhaoping tea industry and support rural revitalization through learning from advanced experiences [1][7] - The program included a rich itinerary featuring an opening ceremony, sharing of e-commerce experiences, site visits, and practical courses on short video creation and live streaming [3] - The Chengdu Jinniu District e-commerce live streaming industrial base, recognized as a provincial pilot unit for innovative network united front work, has attracted 28 enterprises and established a closed-loop e-commerce ecosystem [5] Group 2 - Zhaoping tea ranked 94th in the regional brand (geographical indication) top 100 list and 20th in the tea category according to the "2025 China Brand Value Evaluation Information" [7] - The "Zhaoping Cloud Warehouse" smart logistics system has been established, and 20 local anchors have been trained, leading to over 26 million yuan in agricultural product sales [7] - The event serves as an opportunity for Zhaoping County to absorb advanced e-commerce experiences from Chengdu, enhancing brand marketing and integration with the e-commerce industry chain [7]
科技赋能广西茶产业“持续领鲜” 八桂茶香沁人心
Zhong Guo Xin Wen Wang· 2025-05-30 08:39
中新网南宁5月30日电 题:科技赋能广西茶产业"持续领鲜" 八桂茶香沁人心 作者 邓蕾雅 夏日清晨,八桂"茶海"绿意盎然,扑鼻而来的茶香沁人心脾,姑娘们挎着茶篓,摘下新芽,满篓茶青皆 所获。 茶产业是广西的传统特色产业。近年来,广西通过科技赋能、标准引领、"三茶"统筹,逐步实现从"先 发优势"向"持续领鲜"转变,推动了茶产业升级,走出了一条科技引领创新驱动高质量发展之路。 茶叶科学研究所茶叶种植基地。喻湘泉 摄 茶叶种植基地。喻湘泉 摄 品牌建设 打通销售督脉 近年来,广西注重完善品牌建设体系机制,扶持优秀企业品牌,积极打造茶叶区域公用品牌,建设一 批"桂茶"品牌店。目前,广西已打造茶叶区域公用品牌19个,茶叶注册商标近500个,茶叶类绿色、有 机农产品和地理标志农产品认证登记总数达322个。广西六堡茶、横州茉莉花茶、昭平茶等入围"2024中 国品牌价值评价"区域品牌百强榜。 与此同时,广西积极拓展国内外茶叶市场,组织各地茶企参加中国—东盟博览会等各类展销活动,在茶 叶主产区举办广西春茶节系列活动;在梧州市打造广西六堡茶交易中心和公共茶仓,建立由专业茶叶市 场、品牌形象店、电子商务组成的"线下+线上"营销体系 ...
昭平茶连续8年入选!2025中国品牌价值评价信息发布
Nan Fang Nong Cun Bao· 2025-05-12 16:01
Core Viewpoint - The article highlights that Zhaoping Tea has been included in the "2025 China Brand Value Evaluation Information" for eight consecutive years, with a brand value of 4.183 billion yuan [10]. Group 1: Brand Recognition - Zhaoping Tea is recognized as one of the top 100 regional brands (geographical indications) in China [3][4]. - The brand value of Zhaoping Tea is reported to be 4.183 billion yuan [10]. Group 2: Industry Development - In 2024, Zhaoping County in Guangxi was awarded the title of "Key Green Tea Production Area" with a tea plantation area of 265,300 acres [11][12]. - The area has 12,500 acres certified for organic tea and 79,500 acres for green food certification, with a total tea production of 19,000 tons and a tea output value exceeding 2.128 billion yuan [12][13]. Group 3: Collaborative Efforts - The collaboration between Guangdong Zhaoqing and Guangxi Zhaoping has led to the exploration of a new model for building a tea industry cluster [16][17]. - The partnership focuses on enhancing the tea industry chain and establishing a comprehensive service mechanism to drive the development of Zhaoping Tea [20][21].