Core Insights - AI is increasingly influencing shopping behaviors, prompting e-commerce players to adopt AI technologies, as seen with platforms like Taobao, JD.com, and Meituan [2][3] - Zhidao Technology is launching its AI shopping assistant "Zhang Dama" to differentiate itself in a competitive market, aiming to provide cross-platform services [3][4] Group 1: Company Strategy - Zhidao Technology's strategy focuses on differentiation and cross-platform capabilities to address consumer pain points in shopping [3][5] - The launch of "Zhang Dama" represents a strategic evolution, enhancing user engagement and shopping experience through AI [3][4] Group 2: Market Positioning - The AI agents from major e-commerce platforms are typically limited to their ecosystems, creating a demand for cross-platform solutions among users [4][6] - "Zhang Dama" aims to fulfill this demand by enabling price comparisons and shopping across different platforms [4][6] Group 3: Development Background - "Zhang Dama" evolved from previous products, reflecting Zhidao Technology's understanding of consumer needs and market trends [6][9] - The company recognizes the importance of open-source and collaborative approaches in the development of AI agents, aligning with industry trends [7][8] Group 4: Future Outlook - The collaboration with Huawei and other partners indicates Zhidao Technology's commitment to expanding its capabilities and market reach [8][9] - As "Zhang Dama" matures, it is expected to enhance its value proposition and establish a significant presence in the AI-driven e-commerce landscape [9]

从"辅助决策"迈向"自主执行"，AI（人工智能）正试图重塑用户购物体验。 近日，值得买（300785）科技（SZ300785，股价40.65元，市值80.83亿元）在其9月AI进展分享会上， 首次公开展示了自研的新一代消费智能体"张大妈"App正式版。 据"什么值得买"（值得买科技旗下核心消费内容平台）方面介绍，"张大妈"App在今年5月推出安卓尝鲜 版后，于9月初启动公测，9月下旬又完成了一次版本更新。该应用定位为"AI购物管家"，可以通过自然 语言交互、多模态识别和云手机代理执行等技术，实现从商品推荐、比价到一键价保、机票预订等消费 场景的自动化处理。 与此同时，美团、京东等大厂也瞄准了这一垂直AI应用场景，开启卡位战，孵化其AI助手从平台内嵌 功能走向独立应用。美团"小美"和京东"京犀"等智能体陆续亮相，一场围绕"AI+消费"的生态竞争悄然 升温。 值得买科技靠"跨平台"构建护城河？ 消费智能体"张大妈"的诞生并非一蹴而就。 9月25日，什么值得买产研中心负责人杨宁在接受包括《每日经济新闻》记者在内的媒体采访时介绍， 2024年，值得买科技就在主站内推出了名为"小值"的H5对话产品。但随着Agent的发 ...

行业逐步转向Agent（智能体）化服务。在巨头夹击中，具有跨平台能力的智能体"张大妈"能否找到差 异化生存空间？ 值得买科技靠"跨平台"构建护城河？ 消费智能体"张大妈"的诞生并非一蹴而就。 9月25日，什么值得买产研中心负责人杨宁在接受包括《每日经济新闻》记者在内的媒体采访时介绍， 2024年，值得买科技就在主站内推出了名为"小值"的H5对话产品。但随着Agent的发展，团队在重新思 考产品方向时意识到，单纯的交互界面变化、信息整合已经不再是用户的本质需求。 这一认知促使"小值"全面升级为"张大妈"，并有了独立App。 从"辅助决策"迈向"自主执行"，AI（人工智能）正试图重塑用户购物体验。 近日，值得买科技（SZ300785，股价40.65元，市值80.83亿元）在其9月AI进展分享会上，首次公开展 示了自研的新一代消费智能体"张大妈"App正式版。 据"什么值得买"（值得买科技旗下核心消费内容平台）方面介绍，"张大妈"App在今年5月推出安卓尝鲜 版后，于9月初启动公测，9月下旬又完成了一次版本更新。该应用定位为"AI购物管家"，可以通过自然 语言交互、多模态识别和云手机代理执行等技术，实现从商品推荐、 ...

"这符合用户对一个消费类Agent的核心预期。在具体拓展路径上，我们积极推进AI生态的开放战略，与 产业链上下游合作伙伴共建AI时代的消费新生态。以票务出行场景为例，我们将围绕预订、出行前/后 服务等关键环节，通过接入核心合作伙伴逐步扩展能力。"杨宁表示。 面对大厂在AI Agent等方向的潜在竞争，值得买科技表示并不畏惧，杨宁具体谈到，背后主要有两点原 因： 新浪科技讯 9月26日晚间消息，本月初，值得买科技自研的新一代消费智能体"张大妈"App正式版开启 公测。值得买科技方面披露，"在没有做大面积拉新和投放宣传的情况下，单个用户每天平均启动次 数、人均会话轮次均超行业平均。" 第一，准确识别用户消费意图并跨平台满足用户需求的能力。因为有跨平台的历史数据积累，所以能更 精准的识别用户的消费意图；因为有跨平台的服务对接，所以能跨平台地满足用户的需求。 什么值得买产研中心负责人杨宁透露，现在公司研发投入占收入比重大约12%，研发费用里 50% 以上 都是在 AI 上面投入。"因为这是我们的长期战略，整个公司对于 AI 领域的技术投入，是非常笃定的。" 第二，深度任务执行潜力。这是一个需要跟产业链上下游共建的事情 ...

"海纳"MCP Server已开放内容检索、商品检索、商品口碑、优惠好价、图搜商品、知识图谱等等多个接口，帮助 用户查询商品的优惠信息、商品评测、商品概况、价格、购买渠道、性价比推荐等信息，并给出优惠商品的链接 地址。"海纳"MCP Server每月也在能力和功能上不断迭代升级，为行业合作伙伴提供更强、更适配的服务。目 前，"海纳"MCP Server已开放给更多大模型、智能终端、智能体应用平台等合作伙伴，并成为众多AI产品选用的 消费能力增强服务，8月对外输出量达到2000万，环比增长54%，从4月至今实现了6倍增长。 云栖大会是由阿里巴巴集团主办的科技盛会，今年大会以"云智一体·碳硅共生"为主题，吸引了2000多位技术和产 业领域专家、500余家企业参展参会，新发布300多台AI终端产品和200多个智能体，全方位展现了云计算与人工 智能领域的前沿进展与创新活力。 作为一家AI与内容驱动的数字消费服务集团，值得买科技早在2023年抢先布局AI，将AIGC列为集团重点战略项 目，并开启了对AI技术、AI应用和AI生态建设的创新探索与实践。2024年开始，值得买科技不仅自研智能体，更 通过Agent形式、消费能 ...

北京商报讯（记者 何倩）9月24日，在值得买科技9月AI进展分享会上，AI购物管家"张大妈"App正式版 首次公开亮相。据了解，迭代后的"张大妈"App具备更强的感知、推理和执行能力，可实现在海量消费 场景中的任务调度，推动消费智能体从"辅助决策"迈向"自主执行"的阶段。 ...

Group 1 - The core viewpoint of the news is that Zhidingmai Technology Group is deepening collaborations with Huawei and Hangban Guanjia in AI infrastructure and ecosystem development, achieving multiple advancements in AI application acceleration and industry empowerment [1][2] - Zhidingmai Technology's CTO Wang Yunfeng highlighted that the company has made significant progress with Huawei over the past year, leading to a multi-dimensional win-win situation for both parties [1] - The "Haina" MCP Server, an intelligent capability enhancement platform in the consumer sector, has been integrated into Huawei's Xiaoyi, showcasing deep integration of AI capabilities with terminal products [1] Group 2 - The collaboration with Huawei Cloud will focus on strengthening and expanding cooperation in public cloud infrastructure and exploring joint innovations in artificial intelligence and large models [2] - Zhidingmai Technology will provide high-quality traffic and marketing services for various Huawei products, enhancing marketing collaboration [2] - The partnership with Hangban Guanjia aims to improve the flight booking functionality of the "Zhang Dama" app by leveraging insights into user travel pain points and industry scenarios, complementing Zhidingmai Technology's strengths in natural language understanding and multi-turn dialogue [2]

9月24日晚间消息，值得买科技9月AI进展分享会上，值得买科技自研的新一代消费智能体"张大妈"App 正式版首次公开亮相。据介绍，今年5月，"张大妈"安卓尝鲜版上线，9月初，完整升级的"张大妈"正式 版开启公测，全面上线各大应用市场，9月下旬又完成了一次版本更新。（新浪科技） ...

Investment Rating - The industry investment rating is "Positive" (maintained) [1] Core Insights - The report emphasizes the continuous enhancement of domestic AI models, with significant advancements in capabilities and performance, particularly in the gaming and entertainment sectors [3][34][36] - The report suggests a focus on new content and IP developments in gaming and film, highlighting upcoming releases and their potential market impact [4][30] Industry Data Overview - The game "无畏契约" ranks first in the iOS free game chart, while "王者荣耀" maintains its position as the top-grossing game in the iOS market as of September 6, 2025 [11][15] - The film "捕风追影" achieved a weekly box office of 1.70 billion, with a cumulative box office of 10.01 billion, indicating strong audience interest [27] AI Model Developments - Alibaba's latest model, Qwen3-Max-Preview, has quadrupled its parameters compared to its predecessor, significantly improving its performance in understanding and executing complex instructions [3][34] - Kuaishou has released its multi-modal model, Keye-VL1.5, which excels in video understanding and reasoning capabilities, outperforming previous models in benchmark tests [3][36] Upcoming Game Releases - The interactive game "盛世天下" is set to launch on September 9, 2025, with a substantial narrative and production upgrade, while the RPG game "伊瑟" is anticipated to be released on September 25, 2025 [4][26] - A total of 11 new games are expected to be launched in September, with notable titles from Tencent and Xindong [34] Film and IP Content Focus - The report recommends focusing on the performance of new IP content in gaming and film, with specific companies highlighted for their potential benefits from upcoming releases [4][30] - The film "731" is scheduled for release on September 18, 2025, with high pre-release interest indicated by over 438.8 million viewers expressing interest [4][30]

今年5月，"张大妈"App安卓尝鲜版先行上线，获得了首批用户的积极反馈。3个月后，"张大妈"App全 量上线iOS版、安卓版，更应用了最新的AI技术，在购物全流程上为用户带来更高效、便捷的体验交 付。在功能上，"张大妈"不仅能辅助消费决策，提供"评、挑、荐、省"服务，提升用户消费决策质量和 效率；更实现了智能执行：通过云手机代理执行技术，自动帮助用户跨平台操作，完成一键价保、物流 查询、低价监控、机票预定等需求，省时省钱又省心。值得一提的是，"张大妈"也带来了更个性化的交 互式AI陪伴体验，用户不仅可以自定义智能体的音色和人格，还能通过文字、语音、图片等多模态方 式与智能体沟通，实现功能性与陪伴感的结合，让"张大妈"成为"越用越懂你"的AI购物管家。 "张大妈"App负责人杨宁表示，在"张大妈"App自主执行背后，不仅是值得买科技在云手机技术上的探 索，更是对智能体AIGS（AI Generated Services）即由AI主动生成并执行服务的一次升级。"这些功能的 实现不仅运用了自己的模型和技术，也离不开Deepseek、千问、商汤、航班管家等AI伙伴们的支持。产 品的持续创新吸引了更多合作方加入，未来版 ...