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一马当先南京年|“马”力全开! 栖霞新春消费“开门红”
Sou Hu Cai Jing· 2026-02-25 05:23
丙午马年新春,南京市栖霞区处处人声鼎沸、喜气盈城,浓浓的年味在灯影中升腾,火热的消费热潮在街巷间涌动。 消费热潮的背后是市场活力的生动写照。2月15日至23日,栖霞区重点商业载体金鹰湖滨天地、城北万象汇累计销售超1.01亿元,同比增长5.56%,客流量 累计近112万人次。 各类消费场景活力迸发,不仅承载了市民对美好生活的向往,更以热气腾腾的"开门红",奏响了全域消费高质量发展的序曲。 通讯员 栖宣 扬子晚报/紫牛新闻记者 张可 非遗焕新彩民俗盛宴"最新春" 大年初五"迎财神",栖霞的年味依旧浓郁。身着红袍、头顶金冠的"财神"亮相景区,市民游客纷纷与其互动,讨个"彩头"、沾沾福气,祈愿新的一年财源 广进。 当天,别开生面的机器人表演吸引着众多游客驻足。在互动广场上,机器狗时而翻腾跳跃、憨态可掬,人形机器人则拱手作揖、朗声送上马年吉祥祝语, 新潮科技与传统年味奇妙碰撞,引得现场欢笑声、喝彩声接连不断。 "既能逛千年古山,又能赏民俗、看新奇表演,这趟栖霞山之行太值了!"来自安徽的游客王先生带着家人畅游栖霞山,沉浸式感受着传统与新潮交融的新 春氛围。 夜幕降临,前来赏灯的人群络绎不绝。作为栖霞新春的"顶流",栖霞山 ...
“五小业态”燃旺乡村“烟火气”
Xin Lang Cai Jing· 2026-01-13 20:54
Core Viewpoint - The article highlights the innovative "small and beautiful" business models in rural areas of Qingyang, Anhui, which are revitalizing local economies through unique offerings that blend local culture with modern experiences [1][6]. Group 1: Micro-Transformation - The strategy focuses on "micro-transformation" that preserves local flavor while catering to tourists' demand for a "slow life" experience, converting scenic beauty into consumption power [2]. - The "Old Street Cafe" in Zhu Bei Town exemplifies this approach, generating stable monthly revenue exceeding 20,000 yuan, with peak sales surpassing 200 cups daily [2]. - The cafe has attracted additional businesses, creating a small cluster of offerings that enhance visitor experience and extend their stay from 1 hour to 3 hours, leading to a nearly 60% increase in per capita spending on rural tourism by mid-2025 [2]. Group 2: New Scenarios - The initiative to "turn waste into treasure" has transformed idle resources into new landmarks, breaking the monotony of rural scenes [3]. - The "Xiangfeng Bay Leisure Station," built from a 20-year-old pottery factory using 3D printing technology, showcases innovative construction methods that reduce costs by 30% compared to traditional methods [4]. - The multifunctional nature of the station, serving as a cafe by day and a bar by night, meets diverse visitor needs and has become a popular destination, attracting tourists from Shanghai [4]. Group 3: Collective Efforts - The establishment of alliances among local businesses has strengthened their resilience against risks, creating a community of shared interests among government, enterprises, and villagers [5]. - The "Dong Jiuhua Homestay Alliance" has successfully reduced vacancy rates from 40% to below 15%, with collective marketing strategies and standardized service protocols [5]. - Government support, including a 20 million yuan fund for rural new business development and training programs, has significantly contributed to the success of these small enterprises, with an average increase in village income of 180,000 yuan [6].
“门票减法”背后的“消费加法”
Xin Hua Wang· 2025-12-04 00:21
Core Viewpoint - The article discusses the transition of Hangzhou's tourism economy from a ticket-based model to a comprehensive consumption model, highlighted by the free admission policy at Lingyin Feilai Peak Scenic Area starting December 1, 2025, which aims to enhance public access and stimulate local economic growth [1][2][5]. Group 1: Free Admission Policy - Hangzhou's Lingyin Feilai Peak Scenic Area, including Lingyin Temple, will offer free admission starting December 1, 2025, allowing visitors to enter through an online reservation system [1][2]. - The previous ticket prices of 45 yuan for the scenic area and 30 yuan for the temple will be eliminated, promoting accessibility [2]. - The initial day of the reservation system saw a visitor surge, with 16,000 entries recorded by noon and a total of 31,500 reservations, marking a 70% increase compared to the same period last year [2][3]. Group 2: Economic Impact - Following the free admission model, Hangzhou's tourism revenue has significantly increased, from 29.4 billion yuan in 2002 to an estimated 345 billion yuan in 2024, demonstrating the effectiveness of the "free ticket for greater consumption" strategy [3][7]. - The number of visitors to West Lake increased from approximately 20 million annually before the free admission to over 37 million in 2024 [3][7]. - The local economy has benefited from increased spending in surrounding areas, with a reported 107.8% year-on-year growth in overnight inbound tourists, contributing to the local dining, accommodation, and cultural product sectors [4][7]. Group 3: Management and Infrastructure - To manage the increased visitor flow, the scenic area has set daily reservation limits: 35,000 on weekdays, 50,000 on weekends, and 65,000 on holidays, balancing visitor experience with heritage protection [3][6]. - Traffic control measures have been implemented, including limited vehicle access and enhanced public transport options, to ensure smooth visitor management [6]. - The integration of digital solutions, such as an AI system for personalized visitor guidance, has been introduced to optimize visitor flow and enhance management efficiency [6][7].
浙江诸暨:社区共富市集助力城市夜经济
Xin Hua Wang· 2025-11-09 01:49
Core Insights - The article highlights the establishment of the "Tao You Su Need · Zhu Shi Yun Ji" community co-prosperity market in Zhuji City, Zhejiang Province, which combines long-term and periodic operations to create a flexible market model [2] - This market integrates local specialties, cultural creative products, and interactive experiences, aiming to enhance consumer immersion and drive local economic growth [2] - The initiative leverages foot traffic from various events and concerts to provide a platform for local products, contributing to increased income for local farmers and merchants, and stimulating consumption in sectors like dining, retail, and cultural creativity [2] Summary by Categories Market Structure - The community co-prosperity market employs a combination of "long-term + periodic" and "fixed location + mobile stalls" to create a versatile shopping environment [2] Economic Impact - The market serves as a sales platform for local specialties, promoting income growth for local farmers and merchants, and supporting the development of the city's night economy [2] Consumer Engagement - The market features a blend of unique food offerings, cultural creative products, and interactive experiences, enhancing the overall consumer experience [2]
姑苏青年夜游活动为古城夜经济注入青春动能
Su Zhou Ri Bao· 2025-10-20 00:48
Core Points - The event "Youth Encounter Ancient City Night Walk" was organized to promote youth engagement with the historical city of Suzhou, combining fitness and cultural experiences [1][2] - The activity featured a blend of ancient and modern elements, with participants walking through historical streets and modern commercial areas, enhancing the appeal of Suzhou's night economy [1][2] - The event included various promotional offers for youth, encouraging spending in local businesses and contributing to the vibrancy of the night economy [1] Group 1 - The event was attended by nearly a thousand youth representatives from various organizations, highlighting community involvement [1] - The walking routes were designed to showcase the integration of historical and modern aspects of Suzhou, enhancing the overall experience for participants [1] - Local businesses supported the event by offering exclusive discounts and promotions, which stimulated consumer interest and participation [1] Group 2 - The initiative aims to deepen the emotional connection between youth and the ancient city, fostering a sense of belonging and cultural appreciation [2] - The "walking + consumption" model is seen as a new pathway for developing the night economy, integrating cultural, commercial, and tourism elements [2] - A youth initiative for the protection and preservation of the ancient city was announced, emphasizing the role of young people in cultural heritage [3]
激活经济增长“新引擎” 丹阳缤纷活动亮点纷呈迎游客
Zhen Jiang Ri Bao· 2025-09-28 23:18
Group 1 - The core idea of the articles is that Dan Yang is launching a series of vibrant new consumption scenarios and activities during the National Day and Mid-Autumn Festival, aiming to stimulate holiday consumption as a new engine for economic growth [1][2] - A variety of cultural and tourism activities are being organized, including nearly 20 unique events and five premium tourism routes, to provide diverse and immersive experiences for citizens and tourists [1][2] - The integration of cultural tourism and consumption is emphasized, with the goal of creating memorable holiday experiences that encourage citizens to participate and tourists to return [1] Group 2 - Dan Yang is implementing practical measures to boost consumption, such as distributing over 200,000 yuan in consumption coupons for various local markets and enhancing parking facilities with an additional 3,600 parking spaces to alleviate holiday congestion [2] - A "Worker's Market" will be held from October 1 to 5, featuring over 30 unique stalls and various interactive experiences, aimed at providing a leisure destination for citizens and supporting small entrepreneurs [2] - A special cultural performance event titled "Celebrating National Day and Welcoming Mid-Autumn" will take place on September 30, featuring renowned local artists and activities to enhance cultural consumption and create a festive atmosphere [3]
海南农垦各企业精心准备文旅“大餐”,催热“双节”旅游市场
Hai Nan Ri Bao· 2025-09-28 06:15
Core Viewpoint - The Hainan Agricultural Reclamation tourism sector is innovating its cultural tourism offerings to attract visitors during the National Day and Mid-Autumn Festival holidays, focusing on unique experiences and family-oriented activities [1][2][4]. Group 1: New Offerings and Experiences - Hainan Agricultural Reclamation enterprises are launching cultural and creative products, enhancing visitor experiences, and creating unique activities to stimulate the tourism market during the dual holiday period [1][2]. - The tourism group has noted a shift in consumer preferences towards self-driving and family-oriented travel, leading to a decrease in traditional group tours [2][3]. - New family-oriented activities include DIY workshops and interactive experiences, such as making traditional crafts and participating in local cultural events [3][6]. Group 2: Themed Routes and Attractions - The introduction of the "Farm Walk" initiative features three themed routes that connect key cultural tourism sites in Hainan, allowing visitors to experience the region's natural beauty and cultural atmosphere [4][5]. - The routes include various activities such as traditional costume photo opportunities, DIY workshops, and family-friendly events, catering to diverse leisure needs [5]. - The tourism group aims to enhance resource integration and extend visitor stays by offering a comprehensive tourism experience [4][5]. Group 3: Cultural and Culinary Experiences - Various cultural and folk activities are planned, including traditional music experiences and local food tastings, to enrich the holiday experience for visitors [6]. - The Stone Flower Water Cave Park will host events that celebrate local traditions, providing visitors with a taste of authentic Hainan cuisine and cultural heritage [6]. - The park will also feature a marketplace showcasing local agricultural products and handicrafts, enhancing the overall visitor experience [6].