丙午马年新春，南京市栖霞区处处人声鼎沸、喜气盈城，浓浓的年味在灯影中升腾，火热的消费热潮在街巷间涌动。 消费热潮的背后是市场活力的生动写照。2月15日至23日，栖霞区重点商业载体金鹰湖滨天地、城北万象汇累计销售超1.01亿元，同比增长5.56%，客流量 累计近112万人次。 各类消费场景活力迸发，不仅承载了市民对美好生活的向往，更以热气腾腾的"开门红"，奏响了全域消费高质量发展的序曲。 通讯员 栖宣 扬子晚报/紫牛新闻记者 张可 非遗焕新彩民俗盛宴"最新春" 大年初五"迎财神"，栖霞的年味依旧浓郁。身着红袍、头顶金冠的"财神"亮相景区，市民游客纷纷与其互动，讨个"彩头"、沾沾福气，祈愿新的一年财源 广进。 当天，别开生面的机器人表演吸引着众多游客驻足。在互动广场上，机器狗时而翻腾跳跃、憨态可掬，人形机器人则拱手作揖、朗声送上马年吉祥祝语， 新潮科技与传统年味奇妙碰撞，引得现场欢笑声、喝彩声接连不断。 "既能逛千年古山，又能赏民俗、看新奇表演，这趟栖霞山之行太值了！"来自安徽的游客王先生带着家人畅游栖霞山，沉浸式感受着传统与新潮交融的新 春氛围。 夜幕降临，前来赏灯的人群络绎不绝。作为栖霞新春的"顶流"，栖霞山 ...

（来源：新华日报） 2月22日，天气晴暖，苏州古运河畔玉兰花开，吸引游客观赏。 王建中 摄 （视觉江苏网供图） 2月22日，瘦西湖第四届梅花艺术季开幕。 刘江瑞 摄 2月22日，市民游客在徐州历史文脉——彭城七里参观游玩。 蒯创 摄 （视觉江苏网供图） 2月22日，如皋市如城街道集贤里古街年味十足，不少市民游客前来品咖啡、拍照打卡。 徐慧 摄 （视 觉江苏网供图） 马年春节期间，江苏各地民俗活动轮番上阵、亮点纷呈，非遗展演、新春巡游、古风市集、潮玩体验等 多元形式齐发力，强势为文旅市场"引流"，带动餐饮、文创、特色消费全线升温，各地商圈、古镇、街 区人气爆棚、商气浓郁，新春消费持续"爆火"。 扬州 活动每日出新 古城人气爆棚 □ 本报记者 张 晨 2月22日中午，扬州古城皮市街上人流涌动。700多米长的石板街两侧，站满了等待进入沿街餐馆就餐的 游客，店内早已座无虚席，店员招呼客人忙得脚不沾地。春节期间，皮市街每天一个主题的民俗活动引 来了源源不断的游客，沿街100多家店铺生意火爆。 "特意带孩子从南京赶来逛皮市街，套圈、投壶、猜灯谜玩个不停，孩子全程兴致勃勃，这种满是传统 味的热闹劲儿，才是过年该有的样子！" ...

Core Viewpoint - The article highlights the vibrant and diverse non-heritage activities across various regions in China during the Spring Festival, showcasing a blend of traditional culture and modern consumer experiences. Group 1: Non-Heritage Activities - In Shanxi, a 16-day "Non-Heritage Carnival" features traditional customs like dragon and lion dances, engaging visitors in a cultural experience while promoting local consumption through night market activities [3] - Hunan's Zhangjiajie National Forest Park hosts a series of non-heritage performances, attracting both domestic and international tourists to a culturally immersive New Year celebration [3] - Jiangsu integrates national-level non-heritage crafts with festive customs, offering local delicacies and performances that enhance the festive atmosphere [5] Group 2: Cultural and Culinary Experiences - Sichuan's tourism market thrives with a mix of red culture, folk experiences, and local cuisine, creating a festive environment during the Spring Festival [5] - In Sichuan's Shimian County, a combination of red education and interactive experiences revitalizes the local tourism scene, making it a popular destination for New Year travelers [7] - The "Baba Banquet" in Sichuan features local delicacies, while various non-heritage experiences like lantern making attract significant visitor participation [9] Group 3: Technological Integration - In Jiangsu's Jianhu County, interactive robots engage with visitors, enhancing the festive experience through technology [12] - The "Wudang Dream" park in Hubei showcases a large-scale immersive performance that combines advanced light and shadow technology with traditional martial arts, creating a captivating cultural experience [16] Group 4: Traditional Celebrations - In Hunan and Hebei, ancient cities leverage their cultural heritage to offer a rich experience of traditional Chinese New Year celebrations, blending folk customs with modern technology [18] - The vibrant atmosphere in Hebei's Xingzhou Ancient City features numerous festive activities, with traditional decorations and local culinary offerings creating a lively environment for visitors [20]

Group 1: Cultural and Tourism Activities - Shandong Rizhao is celebrating the Lunar New Year with vibrant cultural and tourism activities, including traditional performances and food markets [1][3] - The East Yi Town in Rizhao features dragon and lion dances, traditional folk performances, and a marketplace for local delicacies and cultural products [1] - The ancient city of Ju County is expected to receive approximately 194,000 visitors on the first day of the Lunar New Year [4] Group 2: Shanghai Tourism Experience - Shanghai's Lujiazui area is a popular destination for tourists during the Spring Festival, with city management providing free high-quality photography services to enhance visitor experience [5][7] - The photography service has helped reduce congestion at intersections and improved overall tourist satisfaction [7] Group 3: Hainan Free Trade Port - This year's Spring Festival marks the first celebration in Hainan's Free Trade Port, showcasing a blend of international and traditional Chinese elements [8] - The New Year market in Sanya features performances and activities that highlight the cultural richness of the region [8][11] Group 4: Beijing's Cultural Heritage Tourism - Beijing has launched six "Jingcai Intangible Cultural Heritage Tour" routes, covering over 30 experiential points, including the "Eight Treasures of Yanjing" [12][19] - The routes allow visitors to engage with traditional crafts such as cloisonné and lacquer art, providing hands-on experiences [15][19]

Core Viewpoint - The article highlights the emotional significance of the Spring Festival travel season, emphasizing the importance of gifts and food as symbols of familial love and connection [1] Group 1 - The Spring Festival travel period sees countless individuals embarking on journeys home, carrying gifts and long-held sentiments [1] - The gifts include a variety of regional delicacies from across the country, reflecting the diverse culinary culture [1]

Core Viewpoint - The province will host nearly 50 events themed "Intangible Cultural Heritage Celebrating the New Year and Tasting Chinese New Year" and "Intangible Cultural Heritage New Year Shopping Month" from late January to March, creating a unique "intangible cultural heritage version" of the Hainan New Year [1][2]. Group 1: Event Details - The Haikou venue will set up a special area for intangible cultural heritage creative products in February at the Friendship Sunshine City Commercial Plaza, showcasing various handmade and creative New Year goods from multiple intangible cultural heritage enterprises and representative inheritors [1]. - The year-end markets in Wuzhishan and Baisha will feature local intangible cultural heritage products such as Li brocade, pottery, bamboo weaving, and specialty foods, allowing citizens and tourists to experience the craftsmanship and warmth of Hainan's intangible cultural heritage while shopping for New Year goods [1]. - The Hainan Provincial Cultural Center will launch an intangible cultural heritage experience display event on March 3, while the Hainan Danjia Museum will host guided tours, themed exhibitions, and parent-child interactive activities from February 19 to March 3 [1]. Group 2: Cultural Integration and Community Engagement - The activities are designed to cater to different age groups, providing quality public cultural services that are "experiential, participatory, and purchasable," making "celebrating the New Year in the intangible cultural heritage museum" a new custom [1]. - Wanning will hold a "Celebrating the New Year with Intangible Cultural Heritage" event on January 31 at People's Park Square, featuring dragon and lion dances, Indonesian dance, and Qiong opera to create a festive atmosphere [1]. - Qionghai Cultural Center will launch a series of programs titled "The Taste of My Hometown" in February through multimedia platforms, guiding viewers to explore traditional foods from Qiong [2].

Group 1 - The article highlights the historical significance of the establishment of the first global department store in inland China, the "Xianshi Company," which opened on October 20, 1917, in Shanghai, marking a milestone in modern Chinese commerce [1][4][6] - The founders, Ma Yingbiao and his contemporaries, were pioneers from Xiangshan (now Zhongshan), who ventured into Shanghai, leading to the establishment of several major department stores, including Yong'an Company and Xinxin Company, creating a competitive landscape known as the "Four Major Department Stores" [1][10][12] - The competition among these department stores not only transformed the retail landscape but also introduced modern business practices such as fixed pricing, window displays, and the use of female sales staff, significantly enhancing the consumer experience in Shanghai [14][12] Group 2 - The article emphasizes the enduring spirit of Xiangshan's commercial legacy, which has evolved from the early 20th century to the present, showcasing local innovations in smart appliances, fashion, and culinary arts [3][15] - Zhongshan, as a key node in the Guangdong-Hong Kong-Macau Greater Bay Area, has developed a robust manufacturing sector with 33 out of 39 industrial categories represented, including significant clusters in lighting, smart locks, and home appliances [17] - The article also notes the cultural and historical richness of Zhongshan, which attracts tourism and supports a vibrant local economy, further enhancing its reputation as a modern manufacturing hub [19][21]

Core Insights - The second "Ice and Snow Feast" series event in Qinghai's Qingtang City has successfully stimulated winter and spring tourism consumption, attracting 1.0135 million visitors and generating revenue of 35.4725 million yuan by January 13 [1] Group 1: Event Highlights - The event features an upgraded scale and quality, with seven themed areas, including 88 ice sculpture groups, 4 large ice hanging displays, and a 2000-meter-long ice city wall [1] - Nighttime attractions include 18 themed light groups and landscape lighting, creating an immersive experience that effectively extends visitor stay [1] - Various activities and cultural performances are organized, including a "Hua'er" special, national style interactions, and snow music concerts, ensuring continuous engagement throughout the day [1] Group 2: Local Economic Impact - The North River Qingtang City Health and Summer Resort has gathered 148 dining brands offering over 60 types of local delicacies from Qinghai, Shaanxi, and Chongqing [2] - The Golden Altitude 2200 Tibetan Plateau Health Center has introduced over 40 traditional Tibetan medical therapy projects [2] - The Qingtang Cultural and Creative Store showcases over 200 cultural products that blend trends with intangible cultural heritage, enhancing the overall visitor experience [2] Group 3: Collaborative Initiatives - The event collaborates with regions such as Haixi Mongolian and Tibetan Autonomous Prefecture and Hainan Tibetan Autonomous Prefecture to set up agricultural and livestock product exhibition areas [1] - A food event titled "Qingtang City Meets Xia Nanguan" and a dual-city tourism promotion event were held, launching the "Ancient Charm of Guidé: Landscape Gallery" premium tourism route and distributing 1500 tourism consumption coupons [1]

Group 1 - The China-ASEAN Pickleball Open and the China-ASEAN Urban Tennis Tournament commenced in Nanning, showcasing international participation with 48 teams and over 500 athletes from ASEAN countries and various Chinese cities [1] - The event is organized by the National Sports Administration's Tennis Management Center, the China Tennis Association, and the regional sports bureau, highlighting its official backing and significance [1] - Olympic champion Li Ning participated in the event, promoting pickleball as an emerging sport that is easy to learn and engaging [1] Group 2 - The simultaneous launch of the two events serves as a high-level competitive platform for sports enthusiasts and strengthens cross-national friendships, acting as a vital link between Guangxi and ASEAN countries [2] - The Guangxi Sports Bureau plans to deepen sports exchanges and cooperation with ASEAN countries through these events, contributing to the construction of a China-ASEAN community of shared destiny [2]

Core Idea - The article announces the recruitment of "Year Flavor Ambassadors" to promote local agricultural products and cultural heritage through short videos and live broadcasts, aiming to enhance consumption assistance and support rural revitalization [4][7]. Group 1: Recruitment Details - The recruitment is open from now until January 20, 2026 [9]. - Eligible participants include influencers, short video creators, rural bloggers, and local lifestyle sharers who are passionate about their hometowns and willing to contribute to public welfare [10][11]. Group 2: Participation Requirements - Selected ambassadors must actively engage in topics related to showcasing local agricultural products, cultural customs, and rural tourism routes through quality short video content and themed live broadcasts [14][15][16]. - Ambassadors will receive a custom promotional poster and priority support for publicity as typical figures in rural revitalization [17][18]. Group 3: Content Promotion - The Southern Rural Newspaper will select at least 20 high-quality videos for promotion on its platforms, providing provincial-level traffic support and exposure for the content [19][20]. - The recruitment process is free of charge, and the final list of selected ambassadors will be published on relevant platforms [22].