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广汽“勒紧裤腰带”
Hua Er Jie Jian Wen· 2025-12-20 03:55
昊铂本是埃安冲击高端市场的子品牌,曾是广汽埃安独立IPO故事中最重要的"估值增量",被寄予了"中国保时捷"的厚望。半年前,集团还曾表态称,"未来 三年广汽将以不设上限的决心支持昊铂,将广汽集团顶尖的人力、物力、财力资源投入到昊铂中。" 1 1950 the 作者 | 柴旭晨 编辑 | 周智宇 从曾经豪言"投入不设上限"的宠儿,到如今并入埃安事业部,昊铂命运的齿轮再次转动。 12月18日,广汽集团宣布启动自主品牌BU改革。其中,最引人注目的是昊铂与埃安的合并,二者将纳入同一事业部统筹运营。 从三年前昊铂品牌出世,今年一月从埃安独立,再到如今重新融合,昊铂与埃安的分分合合与广汽集团命运走向息息相关。 改革后的BU制,意味着研发、生产、供应链进一步打通。一套人马,两个牌子,最大程度复用供应链优势,降低BOM成本,这是应对后续价格战的唯一出 路。此次改革,本质上是从"扩张优先"向"效率优先"的战略收缩,也是为了构建更清晰的品牌防御阵线。 尤其是战略、产品、研发、质量、销售、市场、财经、人事等核心职能部门,将重新归于一体。最终,埃安BU将独立承担从产品规划、研发到上市、盈利 的全流程经营责任,将对最终的市场表现和商业成 ...
广汽昊铂HT/GT开启OTA升级 新增哨兵模式
12月16日,广汽昊铂旗下的昊铂HT/GT车型开始新一轮OTA升级,针对车辆功能进行补充和调整,包括新增哨兵模式、提供ESP开关选项,并对胎压 显示等方面作出改进。 本次升级新增的哨兵模式,在车辆熄火并锁车后会自动启动,通过车身周围的传感器和摄像头对环境进行持续监测。如果系统检测到异常情况,比如 有人靠近或车辆发生震动,它会根据事件的不同等级自动录制视频并保存。 另外,OTA新增ESP开关功能。升级后的系统允许驾驶者通过车机界面选择关闭ESP。但需要提醒的是,关闭ESP可能会影响行车安全,建议用户在充 分了解功能并确保环境安全的前提下使用。 此外,车机界面新增节日菜单功能,在重要节日期间会推送相应的祝福信息。系统方面也有优化,胎压数值显示方式调整,信息呈现更清晰直观,车 主能更方便地查看轮胎实时状态。 ...
中汽协:全年出口有望冲刺700万辆
转自:北京日报客户端 新能源汽车是驱动市场增长的核心引擎,而出口则成为销量增长另一大亮点。12月11日,中国汽车工业 协会(以下简称"中汽协")发布的数据显示,今年前11个月汽车出口量达634.3万辆,同比增长18.7%。 其中,今年11月汽车出口72.8万辆,环比增长9.3%,同比增长48.5%,单月出口量首次超过70万辆。 崔东树表示,由于海外销售利润较高,"不出海就出局"的趋势明显,企业出口强势增长超预期。下半年 以来中国汽车出口局面持续向好,自主新能源的海外市场认可度不断提升,海外营销网络快速扩张,部 分海外市场增长良好。 车企出海速度明显加快之外,出口方式也正从单一的整车出口转向"本地化生产+全球化服务"的方向。 目前,包括上汽、长安、广汽、比亚迪等头部中国车企,都已有或计划建设海外生产基地,并同步在全 球建立了多个研发中心。 中汽协副秘书长陈士华表示,展望全年,汽车内需市场在政策组合效应推动下有效改善,新动能加快释 放,对外贸易呈现出较好韧性,汽车产销量全年有望再创历史新高。其中,今年汽车出口有望冲击700 万辆。 作为中国外贸商品"新三样"之一的新能源汽车,在汽车出口中的占比也在提升。今年前11 ...
月销首破70万辆,中汽协:全年出口有望冲刺700万辆
Bei Jing Shang Bao· 2025-12-11 14:41
车企出海速度明显加快之外,出口方式也正从单一的整车出口转向"本地化生产+全球化服务"的方向。 目前,包括上汽、长安、广汽、比亚迪等头部中国车企,都已有或计划建设海外生产基地,并同步在全 球建立了多个研发中心。 早在去年,广汽埃安宣布,泰国智能工厂正式竣工,旗下首款全球战略车型——第二代AION V也进行 全球同步下线。据悉,该智能工厂一期年产能5万辆,未来年产能将逐步升至10万辆,可实现第二代 AION V、AION Y Plus、昊铂HT等多款广汽埃安车型共线生产。 新能源汽车是驱动市场增长的核心引擎,而出口则成为销量增长另一大亮点。12月11日,中国汽车工业 协会(以下简称"中汽协")发布的数据显示,今年前11个月汽车出口量达634.3万辆,同比增长18.7%。 其中,今年11月汽车出口72.8万辆,环比增长9.3%,同比增长48.5%,单月出口量首次超过70万辆。 中汽协副秘书长陈士华表示,展望全年,汽车内需市场在政策组合效应推动下有效改善,新动能加快释 放,对外贸易呈现出较好韧性,汽车产销量全年有望再创历史新高。其中,今年汽车出口有望冲击700 万辆。 "插混和普混替代纯电动成为出口增长的新增长点,尤 ...
广汽集团扩张600家品牌店背后的风险博弈
记者从广汽集团高管处了解到,广汽集团计划到2026年年中建立600家覆盖三、四、五线城市的广汽品 牌集合店,在该商业计划发布后报名的投资人超过1000家。广汽集团副总经理黄永强表示,此举是为吸 引优秀人才投身销售与品牌营销。 然而在记者采访过程中,一位从事汽车销售10年的李先生却对该项计划提不起兴趣,他认为100万元的 门槛虽不高,但当前环境下想要盈利并不容易,店面租金和人工成本需要自己承担,如果业绩不好只会 入不敷出。 李先生如此悲观的根源在于,市场供需结构失衡,价格战导致价格倒挂和巨幅亏损,吞噬了经销商本已 十分微薄的利润空间。据中国汽车流通协会调查,2024年有84.4%的汽车经销商存在不同程度的价格倒 挂,60.4%的汽车经销商价格倒挂幅度在15%以上。 中经记者 赵毅 广州报道 "我们是世界500强的国企,现在只需要投资100万元就可以获得广汽品牌代理权。"近日,广汽集团综合 销售服务中心正在火热招商中,一位招商经理对《中国经营报》记者表示。 一边厢,零售端数据火热;另一边厢,流通端寒意逼人。汽车流通渠道正从传统4S店授权模式,向授 权、直营、代理、混合等多元体系演变。在此趋势下,经销商和主机厂之间 ...
企业突围、政策赋能、数字破冰——广州外贸突破万亿的创新密码
Guang Zhou Ri Bao· 2025-11-21 01:42
Core Viewpoint - Guangzhou's foreign trade has achieved a historic breakthrough, with a total import and export value of 1.02 trillion yuan in the first ten months of the year, marking a 12.1% year-on-year increase and representing 13.1% of Guangdong's total foreign trade [1][2]. Group 1: Trade Performance - In the first ten months, Guangzhou's foreign trade grew at a rate of 12.1%, with exports increasing by 20.5%, leading among the top ten foreign trade cities in China [2]. - Guangzhou's foreign trade scale has surpassed one trillion yuan for the first time in history during this period [1]. Group 2: Company Innovations - GAC Group reported a significant increase in automobile exports, with 15,400 vehicles exported in October, a 69.2% year-on-year growth, and a 36% increase in self-owned brand exports from January to October [2]. - Wanli Tire has seen a double-digit growth in exports, attributed to strategic market expansion and product innovation, with a focus on the replacement market [3][4]. Group 3: Digital and E-commerce Initiatives - Guangzhou has launched a "global cross-border e-commerce battery goods data service platform," which has pre-reviewed 180,000 battery SKU products, addressing industry bottlenecks [5]. - The city has established a comprehensive online and offline wholesale market platform linked to an 80,000 square meter overseas exhibition center in Milan, facilitating direct access to the European market [6]. Group 4: Policy Support - The introduction of a "dual pre-inspection" system at Baiyun Airport has improved logistics efficiency, increasing daily cargo handling capacity by 200 tons and reducing costs for enterprises by 20% [9]. - The "departure tax refund" policy allows companies to pre-apply for tax refunds based on export declarations, significantly shortening the refund cycle from an average of 45 working days to immediate post-departure [10]. Group 5: Overall Economic Impact - Guangzhou is transforming institutional innovations into competitive advantages for enterprises, leveraging digital empowerment to drive new trade dynamics [10].
广汽集团10月销量超17万辆 自主与合资品牌“双线发力”
Core Insights - GAC Group reported strong sales performance in October 2025, with over 170,000 vehicles sold, including 15,400 exports, marking a 69.2% year-on-year increase [2] - The company’s subsidiaries, including GAC Trumpchi, GAC Aion, GAC Toyota, and GAC Honda, showed robust growth, with GAC Trumpchi and GAC Toyota achieving year-on-year sales growth of 2.6% and 0.7%, respectively [2] - GAC Aion launched its first extended-range model, Aion i60, and introduced the Haobo GT Lite version, expanding its presence in the mainstream extended-range and high-end electric vehicle markets [2] GAC Group's Performance - GAC Trumpchi maintained its leading position in the SUV and MPV markets, with the sales of the Trumpchi V7 reaching 3,139 units, a 96% increase month-on-month, and the GS8 achieving 4,042 units, an 18.6% year-on-year increase [2] - GAC Toyota's smart electric SUV, the Platinum Smart 3X, surpassed 10,000 units in monthly sales for the first time, with total sales exceeding 58,000 units since launch [3] - GAC Honda's sales of the multi-energy HAOYING series reached 14,300 units in October, reflecting a 10.6% month-on-month growth [3] Overseas Expansion - GAC Group is deepening its "electrification leadership and localized development" strategy, achieving significant results in Southeast Asia [4] - The company launched its second locally assembled model, Yingku, in Malaysia and introduced three models in the Philippines, establishing over 30 sales and service networks by the end of October [4] - GAC Group is set to launch the Aion UT Super, a collaborative project with JD.com and CATL, on November 9, which aims to meet over 90% of daily commuting needs while integrating personalized customization [4]
广汽集团10月汽车出口量同比增长69%
Zheng Quan Shi Bao· 2025-11-07 17:58
Core Insights - GAC Group reported strong sales performance in October 2023, with over 170,000 vehicles sold and a 69.2% year-on-year increase in exports [1] - The company is focusing on both domestic and international markets, with significant growth in Southeast Asia and the introduction of new electric vehicle models [2] Group 1: Sales Performance - In October, GAC Group's total vehicle sales exceeded 170,000 units, with exports reaching 15,400 units, marking a 69.2% increase year-on-year [1] - For the first ten months of 2023, GAC's self-owned brand exports grew by 36% [1] - GAC's subsidiaries, including GAC Trumpchi and GAC Toyota, reported positive year-on-year growth in sales, with GAC Trumpchi's SUV model sales increasing by 96% month-on-month [1] Group 2: New Model Launches - GAC Aion's first extended-range model, Aion i60, has officially started pre-sales, while the GAC Haobo GT Lite version was launched on October 30 [1] - GAC Toyota's smart pure electric SUV, the Platinum 3X, achieved monthly sales of over 10,000 units for the first time, totaling over 58,000 units sold since its launch [1] Group 3: International Expansion - GAC Group is deepening its "electrification leadership and localization" strategy in Southeast Asia, with significant breakthroughs in October [2] - The company has established over 30 sales and service networks in the Philippines, offering a range of vehicles including sedans, SUVs, and MPVs [2] Group 4: Strategic Collaborations - GAC Group, in collaboration with JD.com and CATL, is set to launch the "National Good Car" Aion UT super on November 9, targeting a broad user base with high-quality electric vehicles [2] - The new model aims to meet over 90% of daily commuting needs and introduces a personalized customization model through JD.com [2]
广汽集团10月汽车销量超17万辆 出口量同比增长69.2%
Group 1 - GAC Group reported over 170,000 vehicle sales in October, with exports reaching 15,460 units, a year-on-year increase of 69.2% [1] - For the first ten months of the year, GAC's self-owned brand exports grew by 36% [1] - GAC's four major automotive brands showed stable performance in October, with GAC Trumpchi and GAC Toyota recording year-on-year growth of 2.6% and 0.7% respectively [1] Group 2 - GAC Trumpchi's SUV and MPV segments continued to grow, with the Trumpchi Ascension S7 selling 3,139 units in October, a month-on-month increase of 96% [1] - GAC Aion's first extended-range model, Aion i60, has officially started pre-sales, and the GAC Haobo GT Lite version was launched on October 30 [1] - GAC Toyota's smart pure electric SUV, the Platinum Smart 3X, achieved monthly sales of 11,472 units, marking a significant milestone [1] Group 3 - GAC Group is deepening its "electrification leadership and localization" strategy in Southeast Asia, with multiple breakthroughs in October [2] - GAC Aion V, Haobo HT, and Aion UT were officially launched in the Philippines, with over 30 sales and service networks established by the end of October [2] - The "National Good Car" Aion UT super, co-launched by GAC Group, JD.com, and CATL, will officially launch on November 9, targeting high-quality electric vehicle needs for most users [2]
广汽董事长冯兴亚担任十五运会火炬手
Xin Hua Wang· 2025-11-04 02:23
Core Viewpoint - The 15th National Games torch relay was held simultaneously in Hong Kong, Macau, Guangzhou, and Shenzhen, showcasing a collaborative effort to promote the Greater Bay Area and highlight the development of the automotive industry in China [1][3]. Group 1: Event Overview - The torch relay featured 50 torchbearers in the Hong Kong region, utilizing various transportation methods including running, ferries, and cars, while passing through iconic landmarks [3]. - GAC Group's Chairman and General Manager, Feng Xingya, served as the 8th torchbearer, emphasizing the significance of the event in promoting regional integration and the automotive industry's growth over the past 15 years [3][5]. Group 2: GAC Group's Involvement - As the sole official automotive partner for the National Games and the Special Olympics, GAC Group provided over 700 service vehicles across multiple competition zones, including electric, hybrid, and fuel-powered options [5]. - GAC Group ensured comprehensive service support during the torch relay, with the GAC Trumpchi E9 PHEV serving as the command vehicle to guarantee precise baton exchanges [5]. - The company established the GAC National Games Intelligent Support Center, operating 24/7 to ensure the safe and efficient operation of event vehicles, showcasing China's manufacturing excellence [5].