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智能手机SoC市场,竞争加剧!
半导体行业观察· 2025-05-10 02:53
Core Viewpoint - The global high-end Android smartphone SoC revenue is projected to grow by 34% year-on-year in 2024, driven by strong consumer demand for high-end smartphones and the introduction of more powerful AI platforms [2][5]. Group 1: Market Trends - The high-end Android smartphone SoC segment is expected to account for 52% of total Android smartphone SoC revenue in 2024, indicating a significant market share [6]. - Qualcomm remains the market leader with a year-on-year growth rate of 6%, despite losing some market share to Samsung's Exynos in the Galaxy S24 series [5][6]. - MediaTek's high-end smartphone SoC revenue nearly doubled, attributed to the strong performance of the Dimensity 9300 series and the launch of Dimensity 9400 [5][7]. Group 2: Company Performances - Samsung's high-end smartphone revenue quadrupled in 2024, driven by strong sales of the Galaxy S24, but is expected to decline in 2025 due to the Galaxy S25 series not winning design awards [8]. - HiSilicon has made a strong return in the Chinese high-end market, achieving a revenue share of 12% in 2024, and is expected to maintain its position as the third-largest brand in the Android high-end market by revenue in 2025 [5][8]. - Qualcomm's exclusive partnership with Samsung for the Galaxy S25 series is expected to help it maintain its leading position in the high-end Android SoC market by 2025 [7]. Group 3: Competitive Landscape - The competition in the high-end SoC market is intensifying with the return of HiSilicon and the rise of MediaTek, which has established strategic partnerships with OEMs like vivo and OPPO [6][7]. - Qualcomm's Snapdragon 8 Elite introduces customized Oryon cores, enhancing its position in AI workload management and overall performance [7]. - MediaTek must focus on global flagship brands and developer partnerships to sustain its growth in the high-end SoC market [7].