Core Viewpoint - The article discusses BYD's strict price control measures implemented across its various brands, aiming to stabilize pricing and improve dealer compliance, amidst a backdrop of fluctuating customer demand and market conditions [1][3][6]. Group 1: Price Control Measures - Starting from July, BYD has enforced stringent price control across its brands, including Dynasty, Ocean, and Equation Leopard, with significant penalties for non-compliance [1][3]. - The price control measures are described as the strictest in history, with penalties of up to 1 million for new models and 300,000 for regular models if dealers fail to adhere to the pricing guidelines [3][9]. - Discounts on certain models have been reduced, with price increases of around 2,000 for some vehicles, while others have seen no discounts at all [6][9]. Group 2: Dealer Compliance and Market Impact - Dealers are required to strictly follow the manufacturer's pricing policies, with dark visits being conducted to ensure compliance, leading to penalties for those found violating the rules [3][6]. - The article notes a significant drop in customer traffic, with only three new customers reported on a Saturday afternoon, indicating a potential short-term impact on sales due to the new pricing strategy [3]. - The article suggests that while there may be short-term pain for dealers due to inventory issues and customer hesitance, the long-term benefits could lead to a healthier market and improved dealer confidence [6][10]. Group 3: Market Dynamics and Future Outlook - The article highlights that the price control measures are a response to previous price wars and aim to stabilize market sentiment, as continuous price drops may not encourage consumer purchases [10]. - The impact of these measures is expected to be felt across the industry, with dealers expressing concerns over sales and income during the transition period [9][10]. - Overall, the article conveys a sense of cautious optimism that these measures will ultimately benefit the automotive industry by promoting fair competition and protecting dealer interests [10].

齐鲁晚报·齐鲁壹点 李璟瑶 4月10日，比亚迪海洋网全新纯电SUV——海狮05EV于2025山东国际会展中心正式上市。新车以"驭电启航 智领未来"为 主题，携四大核心优势——超长续航、极速快充、智能科技与海洋美学，强势登陆3号展馆。活动现场，比亚迪汽车海洋 网鲁北战区区域经理胡凯、媒体朋友及现场嘉宾齐聚一堂，共同见证这一绿色出行新标杆的诞生。 活动伊始，比亚迪汽车海洋网鲁北战区区域经理胡凯登台致辞，回顾了比亚迪在纯电领域的技术积淀，并宣布海狮05EV 正式上市，售价区间为11.78万元至13.78万元。他表示："海狮05EV是海洋网基于e平台3.0 Evo打造的纯电SUV，集比亚迪 最新三电技术、智能生态与设计美学于一体，将为用户带来'零焦虑、全场景'的纯电出行体验。 海洋美学再进化 纯电基因显锋芒 作为海洋网家族新成员，海狮05EV延续"海洋美学"设计语言，车身线条流畅灵动，前脸采用封闭式格栅搭配"海浪之 翼"LED矩阵大灯，彰显纯电身份。悬浮式车顶与贯穿式尾灯相呼应，配合18英寸低风阻轮毂，兼具美感与效能。车身尺 寸为4520/1860/1630mm，轴距为2720mm，为同级最宽敞座舱空间之一。 车侧采 ...