数据来源：中国海关，智研咨询整理 知前沿，问智研。智研咨询是中国一流产业咨询机构，十数年持续深耕产业研究领域，提供深度产业研 究报告、商业计划书、可行性研究报告及定制服务等一站式产业咨询服务。专业的角度、品质化的服 务、敏锐的市场洞察力，专注于提供完善的产业解决方案，为您的投资决策赋能。 根据中国海关数据显示：2025年11月中国电扇出口数量为3667万台，同比下降0.8%，出口金额为3.3亿 美元，同比下降23%。 近一年中国电扇出口情况统计图 相关报告：智研咨询发布的《2026-2032年中国电风扇行业市场竞争态势及投资方向分析报告》 ...

Core Insights - The total retail sales of consumer goods in Tibet reached 89.317 billion RMB from January to October this year, with a growth rate of 4.3% [1] - In October alone, the retail sales amounted to 12.47 billion RMB, showing a year-on-year increase of 3.4%, which is 0.5 percentage points higher than the national average [1] Group 1: Policy Measures - The Tibet Autonomous Region's Commerce Department, in collaboration with relevant departments, has introduced five support policies aimed at boosting consumption, including measures for e-commerce and night economy [1] - A comprehensive policy system has been established with 43 detailed measures to guide local governments in implementing various consumption promotion policies [1] Group 2: Consumption Promotion Activities - The government has optimized the "old for new" policy for consumer goods, expanding the categories eligible for subsidies to 22, including items like fans and electric hot pots [1] - A combination of online and offline strategies has been employed to promote the "old for new" policy across enterprises, communities, and rural areas, resulting in 4.3 billion RMB in subsidies and 580,000 transactions, driving a consumption increase of 2.61 billion RMB [1] Group 3: Event Initiatives - The Commerce Department has organized a series of promotional activities under the theme "Happy Tibet, Enjoy Life," including food competitions and product exhibitions, achieving a multiplier effect with over 61 billion RMB in direct consumption stimulation [2] - More than 230 million people have benefited from government subsidies through these activities, enhancing the sense of gain among various ethnic groups [2]

Core Insights - The report by Zhiyan Consulting highlights a significant decline in China's electric fan exports, with a total of 28.09 million units exported in October 2025, representing a year-on-year decrease of 14.3% [1] - The export value also saw a substantial drop, amounting to $251 million, which is a 27.8% decrease compared to the previous year [1] Industry Overview - The data is sourced from Chinese customs, indicating a challenging market environment for the electric fan industry in China [1] - Zhiyan Consulting is recognized as a leading industry consulting firm in China, specializing in comprehensive industry research and providing tailored consulting services [1]

Core Insights - The report by Zhiyan Consulting highlights the competitive landscape and investment directions in the Chinese electric fan industry from 2026 to 2032 [1] Export Data - In September 2025, China's electric fan exports amounted to 27.42 million units, representing a year-on-year decline of 8.8% [1] - The export value for the same period was $23.5 million, which reflects a significant year-on-year decrease of 27% [1] Industry Analysis - Zhiyan Consulting is recognized as a leading industry consulting firm in China, specializing in in-depth industry research reports, business plans, feasibility studies, and customized services [1] - The firm emphasizes its commitment to providing comprehensive industry solutions to empower investment decisions through professional insights and market acumen [1]

Core Insights - The report by Zhiyan Consulting highlights the competitive landscape and investment directions in the Chinese electric fan industry from 2025 to 2031 [1] Export Data - In April 2025, China's electric fan exports reached 88.2 million units, marking an 8.1% year-on-year increase [1] - The export value for the same period was $91.7 million, which represents a 5.8% year-on-year decline [1] Company Profile - Zhiyan Consulting is recognized as a leading industry consulting firm in China, specializing in in-depth industry research reports, business plans, feasibility studies, and customized services [1] - The company has over a decade of experience in the industry research field, providing comprehensive industry solutions to empower investment decisions [1]

Core Insights - The report by Zhiyan Consulting analyzes the competitive landscape and investment directions in the Chinese electric fan industry from 2025 to 2031 [1] Export Data Summary - In August 2025, China's electric fan exports reached 37.85 million units, marking a year-on-year increase of 6.1% [1] - The export value for the same period was $28.3 million, which represents a year-on-year decrease of 18.7% [1] Company Profile - Zhiyan Consulting is recognized as a leading industry consulting firm in China, specializing in in-depth industry research reports, business plans, feasibility studies, and customized services [1] - The company has over a decade of experience in the industry research field, providing comprehensive industry solutions to empower investment decisions [1]

Core Viewpoint - In the first seven months of this year, enterprises in the Guangzhou Customs area exported approximately 55 million units of air conditioners, refrigerators, and fans, reflecting a year-on-year growth of about 6% [1] Group 1 - The total export volume of air conditioning units, refrigerators, and fans reached around 55 million units [1] - The year-on-year growth rate for these exports is approximately 6% [1]

Group 1 - The summer heat has significantly boosted the demand for "cooling products" such as air conditioners, refrigerators, fans, sunscreen cosmetics, and beverages from the Guangdong-Hong Kong-Macao Greater Bay Area, leading to increased global sales [1][3] - In the first seven months of this year, enterprises in the Guangzhou Customs area exported approximately 55 million units of air conditioners, refrigerators, and fans, marking a year-on-year increase of about 6% [3] - Midea Group has exported home appliance products worth nearly 15 billion yuan from its Guangdong Midea Refrigeration Equipment Co., Ltd. since the beginning of the year [3] Group 2 - The demand for sunscreen and refreshing makeup products has surged due to high temperatures, with Guangzhou being a core area for beauty manufacturing in China [3][5] - Guangdong Baiwei Biotechnology Co., Ltd. has developed a high-performance waterproof sunscreen foundation specifically for hot climates in Southeast Asia, with orders for this product already scheduled until October [5] - The beverage industry in the Greater Bay Area has also seen a rise in exports, particularly for cooling drinks like herbal tea and fruit tea, with the beverage capital of China, Foshan, experiencing increased sales [5][6] Group 3 - Guangdong (China) Food and Beverage Co., Ltd. reported that it exported approximately 38.8 million liters of beverages in the first seven months, primarily to Malaysia and Singapore, with an expected increase in export volume by over 30% in the coming months [6]

Group 1 - In June 2025, China's fan exports reached 61.1 million units, representing a year-on-year decline of 4.8% [1] - The export value for the same period was 614 million USD, which is a decrease of 6.6% compared to the previous year [1] - The data is sourced from Chinese customs and organized by Zhiyan Consulting [3]

Group 1 - The core viewpoint is that the demand for air conditioners and fans has surged in Europe due to high temperatures exceeding 40°C since June, leading to significant export growth from China [1] - In the first seven months of the year, Zhongshan City exported air conditioners worth 2.48 billion yuan to Europe, marking a year-on-year increase of 36.8% [1] - A Guangdong company has successfully secured an order for 70,000 air conditioners for Dubai while also expanding its market presence in Africa and the Middle East, exporting a total of 300,000 units to these regions [1] Group 2 - According to a report by CITIC Securities, the home appliance industry remains in a high prosperity phase, driven by summer heat boosting air conditioner demand and structural upgrades in black electrical products [2] - The report indicates that the air conditioning sector is expected to maintain high production levels entering the new cooling year, with refrigerant demand likely to increase [2] - The market outlook for leading companies in the industry is positive, with expectations of stable performance in the second and third quarters [2] Group 3 - Related companies in the air conditioning sector include Midea Group (00300), Haier Smart Home (06690), Hisense Home Appliances (00921), and Xiaomi Group-W (01810) [3] - Companies involved in refrigerants include Dongyue Group (00189) [3]