乘数效应
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瑞银报告:居民收入全面放缓
Xin Lang Cai Jing· 2025-12-29 03:50
(来源:谭谈研究) 瑞银(UBS)最近对3000名中国消费者进行草根调研,根据收回的3000份调研报告显示,中国消费者目 前消费倾向还在持续下滑,核心原因在于收入下滑+资产下降带来的财富负效应。 1.居民收入下滑 第一张图是针对 3000 名中国消费者的总收入(包括工资、投资收益、房租收入)所做的调研。结果显 示,工资收入与房租收入的增长均出现明显放缓——其中房租收入的降幅甚至大于工资收入。唯一略有 上升的是投资收入,这与今年 A 股走牛有一定关系。 不过,由于中国家庭的资产主要集中在房地产,加上收入预期不太稳定,受访者在展望接下来 12 个月 时,对收入的信心比 2024 年的调查还要弱,尤其是工资和房产租赁收入方面。这直接拉低了他们对未 来财务状况改善的预期。 别小看收入下滑,它跟消费不是简单的"减多少就少多少"的关系,而是乘数关系——比如收入少了 1 万,消费减少的可能不是 1 万,而是 3 万、5 万甚至更多。 原因有两个:一是手头能花的钱变少了,二是消费倾向也会跟着下降——人们更倾向于把钱存起来而不 是花出去。这正是经济学里的乘数效应,也引出我们接下来要讲的内容。 2.储蓄意愿增强,消费意愿减弱 由 ...
消费点亮生活 青春赋能成长 金水区副区长走进郑州八中上思政课
Sou Hu Cai Jing· 2025-12-18 03:14
Core Viewpoint - The event emphasizes the importance of rational consumption and its role in economic growth, encouraging students to adopt responsible consumer behaviors and support local brands [5][9][12]. Group 1: Economic Concepts - The session began with a discussion on basic economic concepts, explaining the interaction between consumption and production, the "multiplier effect," and the contribution of consumption as one of the "three drivers" of economic growth [5]. - It highlighted the national strategy of "expanding domestic demand and boosting consumption" and various local policies aimed at promoting consumption, indicating that consumption is a key driver of economic activity and directly impacts people's well-being and urban vitality [5]. Group 2: Consumer Behavior - The speaker encouraged students to establish a consumer mindset that avoids blind following of trends, emphasizes quality over cheapness, and practices frugality while supporting local brands [9]. - The interactive nature of the class enriched students' economic knowledge and guided them towards forming healthy and rational consumption behaviors in their daily lives [12]. Group 3: Educational Impact - The principal of Zhengzhou No. 8 Middle School noted that consumption is not just about meeting needs but also reflects values, connecting individuals with families, society, and the nation [12]. - The session provided new insights and vitality to the financial literacy education and growth of students at Zhengzhou No. 8 Middle School [12].
西藏开展提振消费工作 今年1至10月社会消费品零售总额实现逾893亿元
Zhong Guo Xin Wen Wang· 2025-11-26 17:14
Core Insights - The total retail sales of consumer goods in Tibet reached 89.317 billion RMB from January to October this year, with a growth rate of 4.3% [1] - In October alone, the retail sales amounted to 12.47 billion RMB, showing a year-on-year increase of 3.4%, which is 0.5 percentage points higher than the national average [1] Group 1: Policy Measures - The Tibet Autonomous Region's Commerce Department, in collaboration with relevant departments, has introduced five support policies aimed at boosting consumption, including measures for e-commerce and night economy [1] - A comprehensive policy system has been established with 43 detailed measures to guide local governments in implementing various consumption promotion policies [1] Group 2: Consumption Promotion Activities - The government has optimized the "old for new" policy for consumer goods, expanding the categories eligible for subsidies to 22, including items like fans and electric hot pots [1] - A combination of online and offline strategies has been employed to promote the "old for new" policy across enterprises, communities, and rural areas, resulting in 4.3 billion RMB in subsidies and 580,000 transactions, driving a consumption increase of 2.61 billion RMB [1] Group 3: Event Initiatives - The Commerce Department has organized a series of promotional activities under the theme "Happy Tibet, Enjoy Life," including food competitions and product exhibitions, achieving a multiplier effect with over 61 billion RMB in direct consumption stimulation [2] - More than 230 million people have benefited from government subsidies through these activities, enhancing the sense of gain among various ethnic groups [2]
数字经济时代 如何更好恢复消费动能
Sou Hu Cai Jing· 2025-10-21 16:20
Group 1 - The core viewpoint of the articles discusses the relationship between consumption, savings, and economic growth, emphasizing the need for effective measures to boost consumption in the context of current economic conditions [1][2][3] - The short-term focus on boosting consumption is primarily aimed at achieving GDP growth targets, especially in situations of supply surplus [2][3] - Long-term economic growth relies more on investment rather than immediate consumption, highlighting the importance of rational choices between current and future consumption [3][4] Group 2 - Factors influencing consumer spending include wealth, income distribution, growth expectations, supply capabilities, social security levels, and cultural factors [4] - The digital economy has contributed to widening income disparities, with high-skilled laborers benefiting more, while the impact on overall consumer spending remains debated [4][6] - The rise of online sales platforms has disrupted traditional retail, leading to a shift in rental dynamics and impacting consumer behavior [5][6] Group 3 - Recommendations for improving consumption include cautious advancement of automation in industries affecting employment, promoting a balance between online and offline economies, and ensuring fair distribution of digital capital [6][7] - The government is encouraged to implement policies that enhance income distribution and support the development of successful offline retail models [7] - The overarching goal is to improve income distribution to effectively boost overall consumption rates in the digital economy era [7]
数字经济时代如何更好恢复消费动能
Di Yi Cai Jing· 2025-10-21 12:43
Core Viewpoint - The article discusses the need to improve income distribution to boost consumer demand with purchasing power, highlighting the current weak consumption momentum in China and the implications of the "paradox of thrift" on economic growth [1][4]. Group 1: Current Economic Situation - From January to August, China's retail sales increased by 4.6% year-on-year, but the growth rate in August fell to 3.4%, indicating a decline in consumption momentum [1]. - The current economic environment is characterized by excess supply, leading to a focus on short-term GDP growth targets through consumption stimulation [2][3]. Group 2: Factors Influencing Consumption - Factors affecting consumer spending include wealth levels, income distribution, growth expectations, supply capabilities, social security, and cultural influences [4]. - The digital economy has contributed to widening income disparities, with high-skilled laborers benefiting more, while some studies suggest it may also alleviate income inequality through improved access to opportunities [4][5]. Group 3: Recommendations for Improving Consumption - The article suggests three strategies to enhance income distribution and consumer spending: 1. Cautiously advance automation in industries significantly impacting employment, such as transportation and delivery services [6]. 2. Promote a balance between online and offline economies, ensuring equitable tax and regulatory frameworks [6]. 3. Facilitate the redistribution of wealth generated by digital capital, ensuring that workers benefit from economic returns [7]. Group 4: Conclusion - The key to boosting consumption in the digital economy era lies in improving income distribution, which can enhance overall consumption rates and economic growth [7].
放大科技创新和产业创新深度融合的乘数效应
Jing Ji Ri Bao· 2025-10-09 00:54
谋求科技创新价值的实现 原标题:放大科技创新和产业创新深度融合的乘数效应 新一轮科技革命和产业变革深入发展,深刻重塑全球竞争格局。我国正处于依靠科技创新驱动高质 量发展的关键阶段。习近平总书记强调"扎实推动科技创新和产业创新深度融合,助力发展新质生产 力",提出"科技创新和产业创新,是发展新质生产力的基本路径",为深刻把握科技创新和产业创新的 内在联系提供了遵循,指明了培育和发展新质生产力的实践方向。 近年来,我国扎实推动科技创新和产业创新深度融合,在取得丰硕实践成果的同时,进一步深化了 对两者融合内在逻辑的认识。一方面,科技创新是产业创新和发展的内生动力,也是发展新质生产力的 核心要素。科技创新能够催生新产业、新模式、新动能,有力推动关键技术革新,持续增加高质量科技 供给,为改造提升传统产业、培育壮大新兴产业、布局建设未来产业以及完善现代化产业体系提供动 力。另一方面,产业创新能够牵引和激发科技创新,并为科技创新成果的价值实现提供关键载体。只有 及时将科技创新成果应用到具体产业和产业链上,才能更好检验科技创新成果并促进技术加快迭代,进 而使基础研究、应用研究、成果转移转化相贯通,提升科技创新整体活力。 当前 ...
闫相斌:放大科技创新和产业创新深度融合的乘数效应
Jing Ji Ri Bao· 2025-10-09 00:09
新一轮科技革命和产业变革深入发展,深刻重塑全球竞争格局。我国正处于依靠科技创新驱动高质 量发展的关键阶段。习近平总书记强调"扎实推动科技创新和产业创新深度融合,助力发展新质生产 力",提出"科技创新和产业创新,是发展新质生产力的基本路径",为深刻把握科技创新和产业创新的 内在联系提供了遵循,指明了培育和发展新质生产力的实践方向。 近年来,我国扎实推动科技创新和产业创新深度融合,在取得丰硕实践成果的同时,进一步深化了 对两者融合内在逻辑的认识。一方面,科技创新是产业创新和发展的内生动力,也是发展新质生产力的 核心要素。科技创新能够催生新产业、新模式、新动能,有力推动关键技术革新,持续增加高质量科技 供给,为改造提升传统产业、培育壮大新兴产业、布局建设未来产业以及完善现代化产业体系提供动 力。另一方面,产业创新能够牵引和激发科技创新,并为科技创新成果的价值实现提供关键载体。只有 及时将科技创新成果应用到具体产业和产业链上,才能更好检验科技创新成果并促进技术加快迭代,进 而使基础研究、应用研究、成果转移转化相贯通,提升科技创新整体活力。 当前,以人工智能为代表的新技术加速迭代和演进,正在对经济发展、社会进步、国际政 ...
贴息“红包”精准滴灌消费市场
Sou Hu Cai Jing· 2025-08-25 23:13
Core Viewpoint - The implementation of the personal consumption loan interest subsidy policy by the Ministry of Finance, the People's Bank of China, and the Financial Regulatory Administration is a systematic approach to boost consumption, marking a significant innovation in the linkage between fiscal and monetary policies [1][2]. Group 1: Policy Design and Coverage - The subsidy policy focuses on "precision," covering both small daily expenses (loans under 50,000 yuan) and larger expenditures in areas such as home purchases, elderly care, and education, addressing both basic needs and improvement consumption pain points [2]. - The central government will bear 90% of the subsidy costs, allowing local governments to retain flexibility, which helps avoid excessive fiscal pressure on localities while encouraging innovative responses tailored to local conditions [2]. - The policy features an "automatic enjoyment" model where borrowers do not need to apply for subsidies, significantly reducing friction costs in policy implementation [2]. Group 2: Economic Impact and Leverage Effect - The subsidy policy has a significant leverage effect, with a 1% subsidy potentially mobilizing 100 yuan in loans for consumption, demonstrating a strong multiplier effect, especially in key sectors like automotive [3]. - For example, a resident taking a 100,000 yuan car loan would see their interest payments drop from 3,000 yuan to 2,000 yuan due to the subsidy, effectively reducing financing costs by 33% [3]. - The policy not only lowers the consumption threshold for residents but also stimulates a virtuous cycle of consumption, production, and employment [3]. Group 3: Implementation Challenges and Considerations - The success of the policy relies heavily on precise execution and effective channels, with historical experiences indicating that broad-based approaches often yield limited results [4]. - Key risks include the potential for fund misallocation and structural mismatches, which could exacerbate consumption imbalances if resources are overly concentrated in high-income groups or developed regions [4]. - A dynamic management system is necessary to identify real needs across different regions and income levels, utilizing big data for precise resource allocation [4]. Group 4: Long-term Considerations - Although the policy is a temporary measure set from September 2025 to August 2026, it includes provisions for evaluation and potential extension, indicating a long-term strategic outlook [5]. - To sustain the effects of the policy, it is essential to focus on stabilizing and enhancing residents' income expectations through active employment policies and income distribution reforms [5]. - Improving the consumption environment and market regulation is crucial for ensuring consumer confidence and unlocking consumption potential, with the subsidy acting as a catalyst rather than a standalone solution [5].
【政策把脉】贴息“红包”精准滴灌消费市场
Zheng Quan Shi Bao· 2025-08-25 18:24
Core Viewpoint - The implementation of the personal consumption loan interest subsidy policy is a systematic approach by the government to boost consumption, described as a "timely rain" for the economy, aiming to alleviate the financial burden on residents and inject momentum into economic transformation and upgrading [1] Group 1: Policy Design and Coverage - The subsidy policy focuses on "precision," covering both small daily expenses (loans under 50,000 yuan) and larger expenditures in areas such as home purchases, childcare, and education, addressing both basic needs and improvement consumption pain points [2] - The central government will bear 90% of the subsidy costs, allowing local governments to retain flexibility, which helps avoid excessive fiscal pressure on localities while encouraging innovative solutions tailored to local conditions [2] - The policy features an "automatic enjoyment" model where borrowers do not need to apply for subsidies, significantly reducing friction costs in policy implementation [2] Group 2: Economic Impact and Leverage Effect - The subsidy policy has a significant leverage effect, with a 1% subsidy potentially mobilizing 100 yuan in loans for consumption, creating a multiplier effect particularly in key sectors like automotive [3] - For example, a resident taking a 100,000 yuan car loan could see their interest payments reduced by 33%, stimulating not only car sales but also the entire supply chain from production to employment [3] - The policy also aids financial institutions by providing opportunities to expand consumer loan businesses while enhancing risk management capabilities through monitoring fund flows [3] Group 3: Execution and Long-term Considerations - The success of the policy relies heavily on precise execution and effective channels, avoiding pitfalls such as fund misallocation and structural mismatches that could exacerbate consumption imbalances [4] - The policy is a temporary measure (from September 2025 to August 2026) but includes provisions for evaluation and potential extension, indicating a long-term strategic outlook [5] - To sustain consumption growth, the policy must be complemented by measures that stabilize and enhance residents' income expectations, including active employment policies and income distribution reforms [5]
李迅雷专栏 | 以旧换新:换什么乘数效应更大
中泰证券资管· 2025-08-13 11:32
Core Viewpoint - The article discusses the implementation of a "trade-in" policy for consumer goods starting in 2024, supported by a special long-term bond fund of 150 billion yuan, increasing to 300 billion yuan in 2025, aimed at boosting sales in various sectors including automobiles, home appliances, and home renovations [1][5]. Summary by Sections Policy Implementation - The "trade-in" policy will support a range of consumer goods, with a focus on automobiles, home appliances, home renovations, and electric bicycles, projected to drive sales exceeding 1.3 trillion yuan in 2024 [1][3]. - In the first half of 2023, 162 billion yuan in central funding led to over 1.6 trillion yuan in sales across various consumer categories [5][10]. Subsidy Details - The subsidy standards for 2025 include significant support for automobiles, home appliances, and digital products, with specific amounts allocated per category [4][6]. - For example, the subsidy for purchasing new energy vehicles can reach up to 20,000 yuan, while home appliances can receive up to 20% of the sales price as a subsidy [4][8]. Sales Impact - The trade-in policy is expected to have a multiplier effect on consumption, with retail sales of consumer goods growing by 5% in the first half of the year, contributing significantly to economic growth [10][11]. - The contribution of the trade-in policy to total retail sales is estimated to be between 0.74% and 0.96%, indicating a modest but positive impact [11][13]. Consumer Behavior - The article notes that lower-priced items tend to have a more significant impact on sales, with the trade-in program leading to increased sales in categories like home appliances and electric bicycles [18][19]. - Approximately 280 million individuals benefited from the trade-in subsidies, suggesting a broad reach, although the actual number of unique beneficiaries may be lower due to multiple claims by individuals [19][20]. Recommendations for Optimization - Suggestions include expanding the scope of the trade-in subsidies to include essential goods and services, which could benefit a wider demographic, particularly lower-income groups [23][24]. - The article emphasizes the need for a systematic approach to the trade-in policy, highlighting its potential indirect benefits on overall consumption beyond the initially targeted goods [24].