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深圳一场培训点燃22县东西部协作新思路:学用“媒体+”,闯进大市场
Nan Fang Nong Cun Bao· 2025-08-26 10:05
此次培训引发了 各协作县的积极 思考与热烈讨 在深圳市改革开 放干部学院举 办,本次培训班 设置《"媒体 +"赋能农产品市 场体系建设的广 东实践》专题授 (深圳一场培训点燃22县东西部协作新思路:学用"媒体+",闯进大市场,时长共58秒) 0:00 / 0:58 部、媒体代表等 50余人共聚一 堂,共同学习如 何以媒体力量推 动农业产业升 级。 深圳一场培训点 燃22县东西部协 作新思路:学 用"媒体+",闯 进大市场_南方 +_南方plus 课,深圳对口协 作广西22县及各 结对区东西部协 作业务相关负责 同志、深圳援派 广西挂职干部、 广西在深挂职干 8月20日-22日, 由深圳市委组织 部、市乡村振兴 和协作交流局联 合举办的东西部 协作"三个专 项"专题培训班 东西部协作"三个专项"专题培训班设置"媒体+"专题培训与交流会。 本次培训与交流 会是落实广东 省"媒体+"行动 案(2025-2027 年)》(以下简 称"《行动方 案》"),强调 要开创"媒体 +"助力乡村全面 振兴新局面,向 产业链上下游延 伸,成为产业链 重要一环,实现 服务产业和媒体 发展同频共振, 将媒体系统性变 革和乡村振兴有 ...
基地已发货!大湾区采购商基地行助力百色芒果(田阳)加速“入湾”
Nan Fang Nong Cun Bao· 2025-07-17 06:33
Core Viewpoint - The article highlights the successful shipment of Baise mangoes from Tianyang to the Guangdong-Hong Kong-Macao Greater Bay Area, emphasizing the collaboration between local producers and businesses to enhance market access and consumer engagement [1][26]. Group 1: Market Opportunities - Baise mangoes are recognized as a national geographical indication product, which enhances their market appeal and potential for growth in the Greater Bay Area [12][13]. - The introduction of unique mango varieties and deep-processed products, such as mango puree and freeze-dried mango, aims to attract younger consumers through creative marketing strategies [18][20]. - The sales of Baise mangoes in the Greater Bay Area have seen a steady price increase of 30% due to the "Zhenpin Certification" and supply base construction [24][26]. Group 2: Economic Impact - The mango processing industry in Tianyang has established four deep-processing enterprises, generating annual sales exceeding 500 million yuan [22]. - The local tourism sector has benefited from the mango industry, with over 100,000 visitors annually to the 200,000 mu agricultural tourism demonstration area [22]. - In 2024, the total value of agricultural products purchased from Guangdong reached 23.632 billion yuan, with Baise mangoes contributing 245 million yuan to the eastern region [25]. Group 3: Collaborative Efforts - The event "Mango Town Gift: Guangdong-Guangxi Cooperation" facilitated procurement activities, strengthening partnerships between local producers and businesses in the Greater Bay Area [6][11]. - The upcoming promotional event in Zhuhai aims to showcase various local products, further enhancing the visibility of Tianyang's agricultural offerings [28][29].
盛夏美味“芒”不停!本周五来珠海邂逅广西田阳“壮山农鲜”
Nan Fang Nong Cun Bao· 2025-07-16 14:01
Core Viewpoint - The article highlights an upcoming event in Zhuhai featuring the "Zhuang Mountain Agricultural Fresh" products from Tianyang, Guangxi, showcasing local agricultural specialties, particularly mangoes, and promoting cultural exchange and economic collaboration between regions [2][28]. Group 1: Event Details - The "Zhuang Mountain Agricultural Fresh" product exhibition and sales event will take place on July 18 at the Jiuzhou Road Shopping Park in Zhuhai, featuring over 50 types of ecological premium products [3][19]. - The event aims to provide Zhuhai residents with an authentic taste of the Guangxi region, allowing them to experience local flavors without leaving the city [4][19]. - The exhibition will include fresh mangoes, mango desserts, and processed mango products, allowing attendees to taste and purchase these items [11][12]. Group 2: Product Highlights - The event will prominently feature mango varieties from Tianyang, including Jinhuang mango, Guiqi mango, and Tainong mango, which are in peak season during July [10][9]. - Other unique agricultural products from Tianyang, such as cherry tomatoes, wild honey, passion fruit, and dragon fruit, will also be showcased, all adhering to strict quality control under the "Zhuang Mountain Agricultural Fresh" brand [15][16]. Group 3: Cultural and Economic Significance - The event will combine food exhibitions, cultural displays, and interactive experiences, creating an immersive experience that highlights the cultural richness of the Zhuang community [19][26]. - It aims to deepen the economic collaboration between Guangdong and Guangxi, leveraging Zhuhai's geographical advantages to expand the market reach of Tianyang's high-quality agricultural products [28][29].
三大亮点抢先看!百色芒果(田阳)采购商基地行暨产销对接交流活动7月9日启幕
Nan Fang Nong Cun Bao· 2025-07-07 03:04
Core Insights - The event "Gulf and Guangxi Cooperation New Chapter" is aimed at promoting the mango industry in Tianyang District, Baise City, Guangxi, showcasing the full industrial chain of Baise mangoes from production to consumption [3][5][44] - The event will feature over 20 agricultural enterprises from Tianyang, presenting a variety of high-quality agricultural products, including fresh mangoes, dried mangoes, and other local specialties [14][16][40] Group 1: Event Highlights - Highlight 1: The event will provide a deep experience of the sweet taste of Baise mangoes, which are known for their unique sweetness due to the region's rich soil and favorable climate conditions [9][10][11] - Highlight 2: The event will facilitate a zero-distance inspection of the mango production process, allowing buyers to understand the entire supply chain from cultivation to market distribution [18][19][20] - Highlight 3: The event will enable face-to-face interactions between producers and buyers, fostering direct communication and collaboration opportunities in the mango market [37][38][39] Group 2: Market Opportunities - The event aims to open new sales channels for Baise mangoes in the Greater Bay Area, enhancing cooperation between Guangxi and Guangdong [40][44] - A 2025 mango tasting map will be released during the event, providing buyers with essential information about over 70 quality agricultural product bases in Tianyang [41][42][43]
7月9日“芒”乡见!2025年百色市田阳区大湾区采购商基地行暨产销对接会将启幕
Nan Fang Nong Cun Bao· 2025-07-06 08:30
Core Viewpoint - The event "Mango Town Gift, Guangdong-Guangxi Together" aims to enhance the connection between the mango production in Tianyang District, Baise City, and the Guangdong-Hong Kong-Macao Greater Bay Area, promoting mutual cooperation and market integration [2][4][30]. Group 1: Event Overview - The event will take place on July 9, coinciding with the peak mango harvest season in Baise [2][3]. - It builds on the success of the previous "Zhuang Mountain Agricultural Fresh" mango sales event held in June [3][4]. - The initiative marks a new chapter in the Guangdong-Guangxi collaboration, transitioning from "products entering the Bay" to "merchants entering the countryside" [4]. Group 2: Mango Industry in Tianyang - Tianyang District is recognized as a "mango-friendly base" due to its favorable climatic conditions, including an average annual temperature of 18-22°C and a frost-free period of 307-352 days [7][10]. - The area has approximately 420,000 mu (about 28,000 hectares) of mango cultivation, producing around 384,000 tons annually, with over 30 high-quality varieties [15][16]. - The mango industry in Tianyang has been developed since the 1980s, leading to significant economic benefits for local farmers [13][15]. Group 3: Quality and Processing - Baise mangoes are known for their high sweetness, attractive appearance, and durability during transportation, supported by over 100,000 mu of certified green food production bases [19][20]. - The district has established a comprehensive mango industry park that integrates sorting, cold chain logistics, processing, and e-commerce, enhancing the freshness and quality of mangoes delivered to the Bay Area [20][21]. - Collaborations with Shenzhen's Guangming District have led to the establishment of processing enterprises, developing a range of mango products such as mango wine, vinegar, and dried mango, thereby increasing the value chain [22][25][26]. Group 4: Event Objectives - The event aims to provide a platform for Bay Area buyers to experience the full mango industry chain in Tianyang, fostering direct communication with local farmers [30][31]. - Participants will have the opportunity to explore the mango processing and modern cold chain logistics systems, enhancing their understanding of the quality and advantages of Baise mangoes [32][33].
将树上熟的好吃芒果直供湾区!广西百色田阳邀客商进产地考察
Nan Fang Nong Cun Bao· 2025-06-28 08:34
Core Viewpoint - The article highlights the flourishing mango industry in Tianyang, Baise, Guangxi, emphasizing the region's efforts to connect with the Guangdong-Hong Kong-Macao Greater Bay Area for direct supply and sales of high-quality mangoes [6][10][14]. Group 1: Industry Overview - Tianyang, known as "China's first mango town," boasts 420,000 acres of mango orchards, producing 380,000 tons of mangoes annually with a market value exceeding 1.6 billion yuan [2][10]. - The region is recognized as the largest mango production and processing area in China, offering over 30 varieties of mangoes, including the popular Tainong No. 1 and Guifei mango [10][12]. Group 2: Event and Collaboration - A significant event titled "Mango Town's Gifts, Guangdong-Guangxi Together" is scheduled for July 9, 2025, aimed at enhancing cooperation between Guangdong and Guangxi, facilitating direct procurement from local farmers [6][18]. - The event will involve various activities, including farm visits, production and sales negotiations, and resource linking, to strengthen supply relationships between Bay Area enterprises and Tianyang's agricultural producers [16][17]. Group 3: Quality and Market Expansion - Baise mangoes have achieved national geographical indication product status, allowing them to reach major cities like Beijing, Shanghai, and Guangzhou, thereby expanding their market presence [12][14]. - The collaboration between Guangdong and Guangxi has led to the establishment of five mango "Zhenpin" bases, ensuring high-quality mangoes are directly supplied to high-end markets in the Greater Bay Area [13][14].
相约6月26日!“桂字号”金名片百色芒果(田阳)将赴蓉城推介
Nan Fang Nong Cun Bao· 2025-06-25 02:32
Core Viewpoint - The event on June 26 in Chengdu will promote the "桂字号" (Gui brand) mangoes from Tianyang, Baise, Guangxi, showcasing the region's rich mango varieties and quality to consumers and buyers in Sichuan [4][6][10]. Group 1: Event Details - The event titled "百色芒果 蜜约蓉城" aims to connect consumers and buyers with the unique flavors of Baise mangoes [6][10]. - Attendees will have the opportunity to taste various seasonal mangoes and experience the local agricultural culture [11][35]. - The event will feature the first virtual spokesperson for Baise mangoes, "田小芒," who will promote the product and engage with the audience [12][22]. Group 2: Product and Brand Significance - Baise, known as the "Mango Hometown," boasts over 41.8 million mu (approximately 2.79 million acres) of mango orchards, producing a variety of over 30 types of mangoes [2][8][9]. - The Baise mangoes have received national recognition, being the first batch of Chinese geographical indication products protected by the EU in 2020 and consistently ranking in the top 100 regional brands for four consecutive years [17][18][20]. - The event will also include the release of a "Mango Procurement Map," providing detailed information on the distribution of high-quality orchards and facilitating efficient procurement for buyers [30][32]. Group 3: Economic and Cultural Impact - The promotion of Baise mangoes is part of a broader strategy to enhance the brand influence of "桂字号" agricultural products, reflecting the hard work and wisdom of the local people [14][16]. - The event will serve as a platform for signing contracts between local agricultural enterprises and Sichuan buyers, promoting the efficient exchange of high-quality agricultural products [36][38]. - The integration of traditional agriculture with digital innovation is expected to revitalize the local economy and attract younger consumers [21][29].
盛夏之“芒”耀珠江!百色芒果(田阳)甜蜜再赴湾区之约
Nan Fang Nong Cun Bao· 2025-06-22 10:02
Core Viewpoint - The event highlighted the collaboration between the Baise mango industry and the Guangdong-Hong Kong-Macao Greater Bay Area, showcasing the potential for agricultural modernization and market expansion through digital technology and tourism integration [9][10][12]. Group 1: Event Overview - The "Baise Mango (Tianyang) enters the Greater Bay Area Brand Consumption Season" event took place on June 22, 2025, in Guangzhou, featuring government representatives, mango enterprises, and over 50 buyers [9][10]. - The event aimed to promote the integration of technology and agriculture, marking a new chapter for the mango industry [10][12]. Group 2: Agricultural Modernization - The Tianyang district has established a digital agriculture platform that manages the entire mango supply chain, from planting to sales, utilizing smart monitoring and big data analysis [25][26]. - The AI digital ambassador "Tian Xiaomang" was introduced to engage consumers and promote the mango brand, reflecting the district's commitment to agricultural modernization [24][27]. Group 3: Market Expansion - The procurement map created for the event provides detailed information on mango varieties, production, and supply chain, facilitating easier purchasing for buyers [36][102]. - In 2024, Tianyang's agricultural products generated sales of 245 million yuan in the eastern regions, indicating strong market demand in the Greater Bay Area [56][57]. Group 4: Tourism Integration - The event introduced a new summer tourism route, connecting mango orchards and cultural sites, enhancing the experience for visitors [41][42]. - The "Mango Customization" service allows tourists to order mango products directly from orchards, promoting local tourism and agricultural products [43][44]. Group 5: Collaborative Efforts - The collaboration between Guangdong and Guangxi aims to establish a stable supply chain and enhance market access for local agricultural products [60][62]. - The event resulted in multiple procurement agreements, further solidifying the market presence of Baise mangoes in the Greater Bay Area [120][121].
山海金芒共潮生,百色芒果(田阳)再进湾
Nan Fang Nong Cun Bao· 2025-06-20 09:04
Core Insights - The article discusses the successful promotion of Baise mangoes from Tianyang District in Guangxi to the Guangdong-Hong Kong-Macao Greater Bay Area, highlighting the collaboration between regions and the growing market potential for agricultural products [9][10][11]. Group 1: Market Expansion - Baise mangoes have entered the Greater Bay Area for the second consecutive year, showcasing the collaboration between Guangxi and Guangdong [8][9]. - The Greater Bay Area, which accounts for 0.6% of the country's land, generates 12% of the national GDP, indicating significant consumption potential [13][14]. - In 2024, Guangdong's total agricultural product procurement is projected to reach 236.32 billion yuan, with Tianyang's agricultural products contributing 2.45 billion yuan to the eastern regions [14][15]. Group 2: Brand Development - The brand "Zhuangshan Nongxian" for Baise mangoes has gained significant influence, leading to increased sales and market presence in major cities [18][23]. - The collaboration with Shenzhen has established a comprehensive supply chain for agricultural products, enhancing the brand's market competitiveness [28][29]. - In 2024, over 30 enterprises from Tianyang will promote their products in first-tier cities, aiming for a total contract value exceeding 1 billion yuan [33][35]. Group 3: Agricultural Innovation - The partnership has led to the establishment of demonstration bases and the introduction of advanced agricultural practices, improving the quality and yield of mangoes [46][51]. - The mango planting area in Tianyang has reached 420,000 acres, with an annual output of 390,000 tons and a total value of 2 billion yuan [51][52]. - The introduction of cold chain processing has extended the shelf life of mangoes from over 2 months to 4-5 months, enhancing product quality [60]. Group 4: Future Initiatives - The upcoming promotional events will focus on integrating technology and cultural experiences, moving beyond simple product sales [66][68]. - New initiatives include an online "mango customization" service, allowing consumers to pre-order mango packages [75][76]. - The collaboration aims to create a robust connection between Guangxi's agricultural resources and the Greater Bay Area's consumer market, fostering mutual economic growth [80][81].
6月22日广州市北京路,广州酒家X百色芒果(田阳)联名甜品大放送
Nan Fang Nong Cun Bao· 2025-06-19 04:00
Core Viewpoint - The event on June 22 aims to promote the "Zhuang Mountain Fresh" mango brand from Tianyang District, Baise City, Guangxi, to the Guangdong-Hong Kong-Macao Greater Bay Area, enhancing market competitiveness and brand value through direct sales and cultural integration [10][11][12]. Group 1: Event Overview - The "Zhuang Mountain Fresh" mango brand will be showcased at the Guangdong-Hong Kong-Macao Greater Bay Area brand consumption season production and sales docking conference [7][9]. - This is the second consecutive year that Tianyang District focuses on the Greater Bay Area market, aiming to deepen cooperation and promote high-quality agricultural products [10][11]. - The event will feature a blend of traditional and innovative elements, connecting production areas with markets [20][21]. Group 2: Technological Integration - An AI digital spokesperson for the "Zhuang Mountain Fresh" brand will be introduced, showcasing the integration of Zhuang culture and digital technology [25][29]. - The AI digital person will interact with attendees, providing insights into the history and characteristics of Tianyang mangoes [27][30]. - This initiative reflects the commitment to enhance agricultural sales efficiency through modern technology [39][40]. Group 3: Tourism Promotion - The event will also launch a tourism route titled "Yue Comes to Tianyang: Red Zhuang Township," highlighting the region's natural beauty and cultural heritage [47][50]. - The tourism route will connect the mango industry with local cultural and historical resources, promoting rural revitalization [49][50]. - Customized mango services will be offered, allowing consumers to pre-order mango packages and choose between picking them themselves or having them picked and shipped [53][55]. Group 4: Culinary Collaboration - The event will feature a collaboration between Guangdong's culinary experts and Tianyang mangoes, creating innovative desserts and dishes [68][70]. - Signature mango desserts will be introduced, showcasing the versatility and flavor of Tianyang mangoes [79][90]. - Interactive tasting experiences will allow attendees to sample fresh mangoes and creative dishes, enhancing their appreciation for the product [89][91]. Group 5: Business Opportunities - The conference will facilitate production and sales agreements between Tianyang's agricultural enterprises and buyers from the Greater Bay Area [92][93]. - The event aims to showcase the growth of the mango industry and the stories behind it, highlighting the dedication of modern farmers [94][96]. - The overall goal is to create a win-win situation for economic and social benefits through cultural and agricultural integration [60][98].