新华社武汉7月13日电（记者乐文婉）盛夏时节，凌晨三点，万籁俱寂。在湖北省潜江市杨市街道李滩村，二组村民丁元凯换好连体防水服，打着 手电筒、撑起小船驶入虾塘，开始了一天的劳作。泛着微光的水面上，一只只张牙舞爪的红色小龙虾正从笼中探头而出。 等到60亩虾田巡塘完毕，天色微亮，塘边已有虾贩等候多时。"天气一热，小龙虾就爱钻洞避暑，这几天出塘量有所减少。前几个月凉快的时候， 我一天最多能起大几百斤虾。"丁元凯说，"但不论冷暖，捕多少就能卖多少，潜江小龙虾声名在外，不愁销路。" 今年是丁元凯从事小龙虾养殖的第九个年头。目前，他拥有50亩虾稻共作田和10亩精养塘，规模逐年扩大。"去年我的亩均收益超过5000元，今年 小龙虾饲料每吨便宜了500元，加上产量提升、行情上涨，今年效益肯定比去年好。" 丁元凯并非个例。数据显示，今年上半年，潜江规格2至4钱的小青龙虾均价为18.9元/斤、规格4至6钱的中青为26.5元/斤，分别同比上涨16.7%和 8.2%。唯一出现回落的是规格8.8钱以上的"炮头"，今年1至5月的均价为73.6元/斤，同比下降9.1%。 在全国多地小龙虾价格普遍回落、甚至"腰斩"的背景下，潜江小龙虾为何能够逆 ...

Core Insights - The small lobster industry in Jiangxi has become a significant economic driver, with a total output value of 33 billion yuan and a cultivation area of 2.7 million acres by May 2024 [1] Group 1: Industry Development - Jiangxi's small lobster cultivation has reached an output of 285,000 tons, leveraging high-quality water resources from Poyang Lake and Gan River [1] - The "rice-lobster" co-cultivation model has transformed previously unproductive land into profitable agricultural zones, significantly increasing economic returns [2] - The county of Jishui has established a national demonstration zone and three provincial demonstration zones for "rice-lobster" co-cultivation, covering 48,000 acres and producing over 6,000 tons of lobsters annually [2] Group 2: Processing and E-commerce - The establishment of intelligent processing facilities has enabled the handling of 150 tons of lobsters daily, with an online sales target of 200 million yuan for 2024 [3] - The introduction of a cold chain logistics project in Pengze County aims to enhance the distribution efficiency of fresh lobsters, ensuring delivery to over 95% of regions within 48 hours [3] Group 3: Tourism and Consumption - The development of culinary tourism around lobster has attracted significant foot traffic, with daily visitor numbers exceeding 2,000 at food streets in Yongxiu County [4] - Yongxiu County has launched ten premium tourism routes and issued 400,000 yuan in lobster consumption vouchers to stimulate local economic activity [5] - The integration of lobster farming with tourism and dining experiences has become a new trend, contributing to rural revitalization and economic growth in Jiangxi [5]

经过近三十年的经验积累与技术优化,公司经营实力不断增强,业务蓝图也不断扩大,从种植业务到农产品 全品类服务业务,建立起独树一帜的"产品标准体系"、"检测标准体系"、"智慧配送体系",包含果蔬类、 肉禽类、熟食类、水产冻品类、蛋类等产品体系,为世界级、央企级大型连锁高端商超以及线上买菜平 台提供食材配送,服务物件涵盖:沃尔玛、华润万家、大润发、叮咚买菜、美团优选等一流线上线下平台, 业务范围已扩大至华南、华东、华中、西南、华北五大区域。 公司始终坚持以科研为先导,完善农业设施为基础、提升产品品质为战略。充分发挥总部经济模式的资 金、地缘、技术和市场等优势。致力于农业标准化,采取"公司+基地+农户"的产业化联动发展模式,带动 基地周边区域蔬菜产业化,为中国人输送天然绿色健康安全粮食农产品,提升国人的生活品质,为子孙后代 谋福,打造农副产品第一品牌。公司秉承发展绿色农业、构建绿色食品安全体系的理念,为我国现代农业 可持续发展作出积极贡献。 公司起步于蔬菜种植业务,总部种植基地位于中国广州从化,随后逐步发展,曾先后在江西、宁夏、贵州等 地建立现代化无公害蔬菜生产基地,规模达数万亩,创立了"从玉菜心"、"从玉芥兰等十多 ...

Group 1 - The core theme of the 2025 Hubei Qianjiang Lobster Industry Expo is "Qianjiang Lobster Red Across the World," focusing on industrial upgrades and consumption trends [3] - The strategic partnership between Liangpinpuzi and the leading local restaurant brand "Xiahuang" aims to launch new summer products, including crispy lobster tails and a dual-flavor hot pot set [1][3] - The brand value of "Qianjiang Lobster" is reported to be 52.72 billion yuan, with a year-on-year increase of 24.8%, maintaining its position as the industry leader for seven consecutive years [3] Group 2 - In 2024, the total processing and trading volume of Qianjiang's small lobsters is expected to exceed 800,000 tons, accounting for 60% of Hubei's total output and 25% of the national total [3] - Liangpinpuzi has been awarded the title of "Ecological Strategic Cooperation Partner of Regional Public Brands" by local government leaders during the event [5] - The company plans to establish 10 core raw material bases across 50 origin areas this year, aiming to create a full industry chain value loop from "soil to food" [5]

Core Insights - The collaboration between Liangpinpuzi and brands like Qianjiang Shrimp King and Xiaofeige has led to the launch of an innovative snack, the crispy shrimp tail hot pot set, at the 2025 Hubei "Qianjiang Lobster" Industry Expo, emphasizing the craftsmanship of "5 pounds of live shrimp yields 1 pound of shrimp tails" and traceability technology [1][3] Group 1 - Qianjiang lobster is renowned for its quality, with 3 out of every 10 small lobsters in China produced in Qianjiang, and the regional public brand value of "Qianjiang Lobster" is projected to reach 52.72 billion yuan by 2025, maintaining its national leadership for seven consecutive years [3] - The new crispy shrimp tail product adheres to a strict 5:1 shelling standard, ensuring the integrity and crispiness of the shrimp meat while incorporating the classic flavor of Qianjiang's oil-braised shrimp, delivering a spicy and sweet taste experience [3][7] - Liangpinpuzi employs digital technology to provide traceability for its products, allowing consumers to scan QR codes to access information about the origin of the shrimp, enhancing food safety and creating an emotional connection between consumers and the production area [5] Group 2 - The brand utilizes innovative techniques such as liquid nitrogen freezing to transform seasonal delicacies into convenient year-round offerings, and plans to continue developing core raw material bases in collaboration with Qianjiang, promoting an ecological model of "shrimp-rice co-cultivation" [7] - Industry experts note that Liangpinpuzi's combination of "extreme craftsmanship and traceability technology" addresses the challenge of regional delicacies gaining wider recognition, with the success of the crispy shrimp tail opening new consumption scenarios for the Qianjiang lobster industry [7] - The story of "3 out of 10 Chinese shrimp are produced in Qianjiang" is being further developed in the snack sector, as Liangpinpuzi aims to bring the essence of Qianjiang's fresh and spicy flavors to consumers nationwide this summer [7]

你知道吗，每 10 只小龙虾有4只来自湖北， 3 只来自潜江。 5 月 17 日，在 2025 湖北"潜江龙虾"产业博览会上，良品铺子与潜江虾皇、晓飞歌联动，首次推出香酥龙虾尾、小龙虾双味火锅套餐两款新品，把荆楚地域风味变为便捷美食。作为"寻味中 连续7年行业第一 ！潜江龙虾的品质"金标准" 作为全国小龙虾产业第一大省，湖北年产量占全国 39%，潜江独占其中 25%。这里的小龙虾采用 "虾稻共作" 生态模式，在 pH 值 7.5-8.5 的弱碱性水体中自然生长 120 天，形成 "壳薄 眼下，正值龙虾上市的季节，良品铺子"寻味中国好原料"的第二站也来到了这里。 联合虾皇推出的良品铺子香酥龙虾尾，上市后就大受欢迎： 5斤活虾仅取 1 斤虾尾，经高温油炸至外壳酥脆，融入10多种中药材秘制的油焖酱汁，辛香麻辣间透着虾肉鲜甜，40g的 便携装、 适合朋友聚会、家庭聚餐的小龙虾双味火锅套餐，则主打 "一盒双享" 体验：当季 3 - 5钱鲜活小龙虾，经过 - 196℃液氮锁鲜技术锁住新鲜，搭配秘制油焖酱与清蒸蘸料，既可感受浓油赤 加速原产地布局 绘制"中国好原料地图" 中国地大物博，不缺好原料，缺的是让好原料被看见的 " ...

Group 1 - The small lobster processing industry in China is experiencing significant growth, with a variety of processed products gaining popularity in overseas markets such as the EU and Southeast Asia [1][5] - A processing company in Hubei Province is processing 500 tons of small lobsters daily, producing over 20 different products, with notable increases in sales of new products [3][5] - The same company expects to process approximately 43,000 tons this year, projecting a revenue of 2 billion yuan, with a 20% increase in sales for certain products [5] Group 2 - A food company in Hunan Province operates 32 production lines, producing around 300 tons of small lobsters daily, primarily for domestic and international markets, with an export target of 25 million USD this year [7] - To ensure quality and traceability, the company has implemented a digital management platform that oversees the entire production process from raw materials to finished products [9] - According to the China Aquatic Products Circulation and Processing Association, the small lobster industry has been on a fast track since 2012, with production expected to reach over 3 million tons by 2024, and the processing sector's share increasing annually [11] Group 3 - The processing volume of small lobsters increased by over 10% last year, with a 30% rise in the proportion of flavored and processed products, indicating a growing market acceptance for these items [13]

Core Insights - The company focuses on the "braised food track" and deepens its segmentation strategy, actively exploring digital AI to enhance operational efficiency and increase the success rate of popular products [1] Group 1: Strategic Initiatives - The company has launched three AI applications in collaboration with Tencent, including AI membership, AI ordering, and AI store management, aimed at improving efficiency in marketing, ordering, and store operations [1] - The company has expanded its operations from offline stores to a full-channel digital strategy, covering platforms such as takeaway services, mini-programs, Douyin, Xiaohongshu, and other mainstream internet platforms [1] - The company has successfully developed several popular products with sales exceeding 100 million, including "explosive chicken wings," "explosive thighs," and "absolute lobster tails" for 2024 [1] Group 2: Market Outlook - The braised food market has a substantial scale of 400 billion, indicating significant growth potential [1] - The company is proactively slowing down its store expansion pace to enhance the quality of single-store operations while continuing to push for digital innovation [1] - The company expects a revenue of 365 million from packaged products in 2024, representing a year-on-year increase of 29.13% [1] Group 3: Financial Forecast - The company is projected to achieve revenues of 5.87 billion, 6.00 billion, and 6.38 billion from 2025 to 2027, with year-on-year changes of -6.2%, +2.2%, and +6.3% respectively [2] - The expected net profit attributable to the parent company is 520 million, 590 million, and 680 million for the same period, with year-on-year growth rates of +127.0%, +14.6%, and +15.3% respectively [2]

2023年中国餐饮行业收入达到52890亿元，同比增长20.4%，这也是中国餐饮市场收入首次突破5万亿元大关，达历年之最。小龙虾作为 一种休闲社交属性突出的食物，其消费场景主要集中在晚餐和夜宵时段，4-8月成为了小龙虾的消费高峰。 小龙虾，学名克氏原鳌虾营淡水生活，属节枝动物门、甲壳纲、十足目、鳌虾科。原产于美国南部路易斯安那州，19世纪20年代末从 长江地区登陆中国。按照外观颜色划分，小龙虾可分为青小龙虾与红小龙虾，青小龙虾的虾壳颜色为青色、虾壳厚度较薄、口感程度 较嫩；红小龙虾的虾壳颜色为红色，与青小龙虾相比，虾壳厚度较厚、口感嫩度较低。 本文节选自华经产业研究院发布的《2023年中国小龙虾行业发展现状分析，养殖技术逐渐成熟，稻虾种养继续保持较快增长 「图」》，如需获取全文内容，可进入华经情报网搜索查看。 小龙虾产业链可以大致划分为上游养殖捕捞、中游加工零售、下游餐饮消费三部分。小龙虾加工是连接养殖和零售的重要环节。一些 企业投入大量资金建设小龙虾加工厂，对收购的小龙虾进行分拣、清洗、蒸煮、剥虾等一系列处理流程，然后冷冻加工成速冻调味小 龙虾、速冻虾仁虾尾等熟制品。这些加工产品不仅可以销往全国各地，还可以 ...

《中国小龙虾产业调查分析报告（2025）》发布 去年我国小龙虾产业继续平稳发展 2024年是小龙虾产业转型升级的关键一年，尽管面临成本压力与市场波动，但技术创新、结构优化为产 业发展注入新动能，电商、直播等新兴渠道的兴起也为小龙虾预制菜的增长提供了助力。2024年，我国 小龙虾产业延续了近年来的平稳发展基调，产业规模保持稳定，总产值突破4600亿元。近日，中国水产 流通与加工协会小龙虾产业分会发布的《中国小龙虾产业调查分析报告（2025）》（以下简称《报 告》）指出，未来，通过提高苗种自给率、强化产业链协同、加大政策支持等多项举措，我国小龙虾产 业有望实现可持续发展。 非主产区小龙虾养殖异军突起 《报告》显示，2024年，小龙虾养殖面积约3000万亩，总产量超300万吨，与2023年基本持平。在小龙 虾养殖分布中，湖北、安徽、湖南等传统主产区依旧是产业的中流砥柱，不过在2024年，这些地区的养 殖面积增速明显放缓。与主产区形成对比的是，广西、四川、海南等地的非主产区小龙虾养殖异军突 起，凭借错峰养殖打出了一片新天地（301277）。 《报告》指出，非主产区利用独特的气候优势，发展反季节养殖，成功避开了小龙虾上 ...