Core Viewpoint - The development of the crayfish industry in Hubei, particularly in Qianjiang, is accelerating due to government initiatives and infrastructure improvements, establishing Qianjiang crayfish as a leading brand in China [1][2]. Group 1: Industry Growth and Economic Impact - The comprehensive output value of Qianjiang crayfish has surpassed 87 billion yuan, with an annual trading volume of 800,000 tons, accounting for 60% of Hubei's total output and 25% of the national output [1]. - The "Xia Tiao" policy has designated "Qianjiang Crayfish" as Hubei's sole regional public brand, promoting a unified marketing strategy across the province [1]. - The establishment of over 4,000 Qianjiang crayfish brand stores and more than 10,000 restaurants using Qianjiang crayfish ingredients and cooking standards has expanded market reach [1]. Group 2: Supply Chain and Logistics Development - A supply chain platform with an annual transaction value exceeding 16 billion yuan has been established, involving 1,094 enterprises and 138,700 registered users [2]. - The "Xia Gu Express" logistics service platform and the only crayfish logistics big data center in the country have been created to enhance the supply chain from production to consumption [2]. - The cold chain logistics delivery system allows for delivery to all provincial capitals within 4 to 14 hours, with a 94% average freshness rate for crayfish [2]. Group 3: Market Dynamics and Price Trends - Seasonal price fluctuations are normal, with prices typically dropping during the rice planting season (May-June) and rising during peak consumption (June-August) [3]. - The introduction of "four seasons of crayfish" technology is expected to stabilize prices by extending the supply window [3]. - A survey indicated that 69.4% of crayfish farmers reported stable or increased earnings compared to the previous year, with an average net income of 2,659.2 yuan per mu, reflecting a 9% year-on-year growth [3].

湖北近年来涌现出潜江龙虾、随州香菇、洪湖藕带、武当山茶等多个区域公用品牌。这些优质农产品如 何走向全国乃至全球市场？ 近日，一场沉浸式溯源直播在长江邮轮上拉开帷幕，湖北七县市的助农主播带着秭归脐橙、洪湖莲藕、 潜江小龙虾、蕲春艾草、安陆咸鸭蛋等地理标志产品，向电商直播间的网友们推荐家乡原产地好物。 湖北是全国闻名的"鱼米之乡、中国粮仓"，近年来涌现出潜江龙虾、随州香菇、洪湖藕带、武当山茶等 多个区域公用品牌，这些优质农产品如何走向全国乃至全球市场？ 4月28日，"寻味中国好原料暨CMG乡村振兴首发系列活动"（下称"首发仪式"）在湖北秭归县启航。湖 北秭归不仅是屈原故里，也是中国优质脐橙主产区。这里已构建起"春有伦晚、夏有夏橙、秋有早红、 冬有纽荷尔"的全球唯一四季有鲜橙的产业矩阵。 王新喜说，洪湖市还构建了"龙头企业+合作社+基地+农户"的契约型、分红型、股权型合作模式和"生 产端+加工端+销售端"三端协同发力的产业化联合体，带动农民就业近3万人，农户亩平增收3000～ 5000元。以洪湖莲藕为特色的赏荷花、摘莲蓬、品全藕宴的莲藕旅游优势文旅业，带动全市57个乡村旅 游点，吸引游客28.7万人次，"洪湖莲藕" ...