转自：内蒙古日报 （来源：内蒙古日报） 每个摊位前，来来往往的市民和游客兴高采烈地挑选心仪商品，询价声、叫卖声、欢笑声交织成一片。 "这里的商品不仅种类多、价格实惠，还能观看非遗展演，真是收获颇丰！"游客张立辉手里提着满满当 当的货物，兴高采烈地说。 一旁，摊主李艳霞边忙碌，边高兴地说："我带来了马年吉祥物、对联等小商品，在家门口的年货大集 上摆摊，热闹不说，还接了很多订单呢。" 为进一步激发消费活力，锡林浩特市还通过"云游锡林浩特"小程序，发放总额200万元的"草原年货大集 专项福券"，市民可在额尔敦路商圈参与商户直接核销，切实享受消费补贴的红利。 据悉，本次草原年货大集将持续至2月底，真正让广大市民和游客感受草原上浓郁的年味。 □本报记者 毕力格巴特尔 摄影报道 这段时间，锡林郭勒盟锡林浩特市贝子庙广场启幕的"歌游内蒙古·畅享锡林浩特"草原年货大集，为广 大市民和游客奉上一场集民俗、展销、演艺于一体的节日盛宴。 本次年货大集共设置70多个特色摊位，吸引80余户商户参加。摊位上，各类商品琳琅满目、品类齐全， 食品区既有"锡林郭勒羊""锡林郭勒奶酪"等地方名特优新农畜产品，也有毡绣、剪纸等多种非遗项目手 工艺 ...

央视网消息：我国蔬菜、水果、肉类、水产品等总量连续多年居全球首位，有效保证了14亿多人口大国的巨大需求。寒冬时节，锡林郭勒大草 原的肉羊正在出栏。 这里是内蒙古锡林郭勒盟的一个肉羊加工企业。冬日的草原带着寒意，但厂区内仍是一片忙碌，锡林郭勒羊的出栏季，从夏天一直会持续到年 底。 特色草原羊出栏进厂 严把关保障食品安全 货车上满载的正是今天的主角——锡林郭勒羊。它们很有特点，毛长且密，有的脸上还长着和熊猫同款的"黑眼圈"，这些都是生长在天然草场 上的乌珠穆沁羊、苏尼特羊等本地品种。锡林郭勒盟拥有全类型草原，小羊们吃着草原上数百种牧草，造就了它们肉质的醇香与营养。比如乌 珠穆沁羊粗蛋白含量高，而且含有人体必需的全部氨基酸。 羊只进厂后，首先要经过严格的"入厂检查"。工作人员正绕着货车仔细查看羊只状态，比如姿势体态、被毛皮肤、膘情等情况，还要进行采 样，这还只是第一关。之后羊只还要静养12小时以上，并且在排酸前还会取样送检，每一步都为了从源头保障"舌尖上的安全"。 经过规范屠宰后的羊胴体，会在0—4℃环境里排酸12—24小时，可以让风味更好。接着就进入高标准的分割车间，车间里温度始终控制在8— 10℃。 分割后的羊 ...

Core Points - The event "Montana Products Enter the Bay" will take place on November 25-26 in Guangzhou, showcasing high-quality agricultural and livestock products from Inner Mongolia [5][6][10] - The theme of the event is "Enjoying the Prairie in Guangdong," aiming to promote cultural and agricultural exchanges between Inner Mongolia and the Guangdong-Hong Kong-Macao Greater Bay Area [9][10][19] Group 1: Event Overview - The event is organized by various governmental bodies from Inner Mongolia and aims to enhance the presence of local products in the Greater Bay Area [5][6][10] - It will feature a "Prairie Market" and cultural performances, including traditional Mongolian music and dance, to engage the local community [11][12][40] - Over 60 types of premium products will be showcased, including milk products, meat, and traditional Mongolian delicacies [15][34] Group 2: Economic Impact - Inner Mongolia's agricultural output is significant, with a projected grain production of 82.01 billion jin in 2024 and leading national rankings in beef and milk production [16][17] - The strategic cooperation agreement signed between Inner Mongolia and Guangdong aims to facilitate the entry of high-quality agricultural products into the Greater Bay Area [18][19] - The event will also include online sales initiatives through platforms like Taobao and JD.com, enhancing market competitiveness and consumer accessibility [32][34] Group 3: Cultural Promotion - The event serves as a platform for showcasing Inner Mongolia's rich cultural heritage alongside its agricultural products [35][36] - Performances by the Ulan Muqi troupe will highlight traditional Mongolian arts, contributing to cultural exchange and awareness [39][44] - The initiative aims to strengthen the brand presence of Inner Mongolian products in the Greater Bay Area, promoting both economic and cultural ties [48][50]

Core Insights - The development of the meat sheep industry in Xilin Gol League is significantly supported by financial institutions, with a focus on enhancing the overall quality and efficiency of the grassland animal husbandry sector [1][2][3] Financial Support and Growth - Financial institutions in Xilin Gol League issued a total of 4.369 billion yuan in loans for the meat sheep industry in the first seven months of this year, with a loan balance exceeding 10 billion yuan as of the end of July, reflecting a year-on-year growth of 17.63% [1] - The Agricultural Commercial Bank of Inner Mongolia provided low-interest loans totaling 590,000 yuan to a local farmer, facilitating the expansion of his sheep farming operations [2] - As of the end of July, the balance of targeted re-loans for supporting agriculture and small enterprises reached 909 million yuan, with over 500 million yuan specifically allocated to the meat sheep industry [2] Product Innovation - Financial institutions have developed a comprehensive and customized credit product matrix to address the cyclical and seasonal nature of the meat sheep industry, resulting in the launch of nearly 30 credit products, including "Meat Sheep Loan" and "Ecological Mu Sheep Loan" [3][4] - In the first seven months of this year, loans from these credit products exceeded 2 billion yuan, with a loan balance reaching 5.407 billion yuan by the end of July [3] Brand Development - The "Xilin Gol Sheep" regional public brand has achieved a brand value of 32.17 billion yuan, ranking second in the 2024 Inner Mongolia well-known regional public brand list [5] - Financial institutions have provided over 90 million yuan in loans to brand-authorized enterprises in the first seven months, with a loan balance of 179 million yuan as of the end of July [5] Case Studies of Financial Support - The Inner Mongolia Agricultural Commercial Bank's support for the Inner Mongolia Fengjing Manyuan Animal Husbandry Co., Ltd. has enabled the company to meet increased demand from its supply chain partners, with a loan balance of 3.924 million yuan [4] - The Industrial and Commercial Bank of China has provided 30 million yuan in loans to three authorized enterprises of the "Xilin Gol Sheep" brand, enhancing their operational capabilities [6]

Core Viewpoint - The "Grassland Quality Products" brand promotion event in Inner Mongolia aims to showcase the achievements of high-quality agricultural development and expand the market for Inner Mongolia's agricultural and livestock products [1][9]. Group 1: Agricultural Development - Inner Mongolia's agricultural sector is projected to grow significantly in 2024, with a 73.6% increase in first industry investment, reaching a value-added output of 287.26 billion yuan [1]. - The region has achieved 21 consecutive years of grain production growth, leading the nation in the quantity of green organic and specialty products [1]. - Inner Mongolia accounts for a substantial share of national production: half of the cashmere, one-third of millet, one-fourth of lamb, and one-tenth of beef [1]. Group 2: Brand Promotion and Marketing - The promotion event featured various regional brands, including "Warm City Multi-Flavors" from Ordos and specialty products from Xilin Gol League and Alxa League, highlighting the diverse agricultural achievements of Inner Mongolia [4]. - The event is part of a broader strategy to enhance brand value and market competitiveness for Inner Mongolia's agricultural products through effective marketing and collaboration [9]. - The Agricultural and Rural Affairs Ministry emphasizes the importance of product sales driving industry development, suggesting that cultural elements can enhance brand building, particularly in the beef sector [8].

Group 1 - The core viewpoint of the articles emphasizes the growth and development of the Xilin Gol sheep brand, highlighting the establishment of a robust supply chain and the benefits to local herders [1][2][3] - As of June 30, 17 authorized enterprises have signed purchase agreements with over 5,000 herders, securing a supply of 1.1729 million sheep [1] - The authorized enterprises are implementing a traceability system to ensure the authenticity and quality of Xilin Gol sheep, with measures such as ear tags and QR codes for consumer guidance [1][2] Group 2 - In 2024, the Xilin Gol League plans to expand its brand coverage by authorizing an additional 7 enterprises, aiming for a total of 17 authorized enterprises [2] - The target for sheep purchases is set to exceed 1 million, representing a 45% increase compared to the previous year, which is expected to boost herders' income by over 25 million yuan [2] - The "order + social security" model introduced by authorized enterprises aims to support herders by providing social security funding while securing sheep supply [2]