Core Insights - The article highlights the significance of the cultural tourism service section at the 2025 China International Service Trade Fair, focusing on the integration of traditional culture, cultural productivity, and the overseas dissemination of cultural products [1] Group 1: Technology and Culture Integration - The cultural tourism service section showcases two main highlights: "perceptible and participatory" and "developable and utilizable," emphasizing the innovative power of technology and culture integration [2] - Cutting-edge technologies such as blockchain, AIGC, AR/VR, and 8K ultra-high-definition are utilized to create diverse "AI+" interactive scenarios, enhancing cultural productivity [2] - Attendees can experience live broadcasts of operas and immersive VR works, as well as interact with AI digital humans and robots, showcasing advancements in smart technology [2] Group 2: Cultural Heritage and Creative Development - The exhibition focuses on major cultural themes such as the application for UNESCO World Heritage status for Beijing's central axis and the development of a museum city, highlighting Beijing's rich historical and cultural resources [3] - The exhibition features immersive design elements, including themed scenic areas and cultural markets that promote the integration of culture, commerce, and tourism [3] - The "Beijing Gifts" section utilizes an immersive display concept to recreate traditional Beijing scenes, showcasing innovative cultural products and services [3] Group 3: Support for Inbound Tourism - The "China's Preferred Destination for Inbound Tourism" pavilion presents a comprehensive service innovation for inbound tourism, allowing visitors to experience streamlined services across various sectors [4] - The capital airport's booth simulates customs clearance processes and showcases upgraded services for international travelers, enhancing the overall visitor experience [4] - Online travel services, such as the English version of the Qunar travel platform, aim to facilitate inbound tourism by improving booking services and supporting multiple languages [4] Group 4: Consumer Engagement and Local Integration - The Beijing Municipal Transportation Card Company introduced themed cultural transportation cards, including the "BEIJINGPASS" international card, which has issued 53,000 cards in its first year [5][6] - The card integrates local living scenarios, enhancing convenience for short-term visitors in transportation, ticket purchasing, and shopping [6] - The Chinese government is actively promoting international cultural exchanges and the recovery of the global tourism industry through various measures, including visa facilitation and increased international flights [6]

Group 1: Event Overview - The 2025 China International Service Trade Fair (CIFTIS) is being held from September 10 to 14 at Shougang Park in Beijing, focusing on education, sports, and cultural tourism services [1][2] - A total of 85 countries and international organizations are participating, with nearly 2,000 enterprises, including around 500 Fortune 500 companies, showcasing new products and innovations [2] Group 2: Education Services - The education services exhibition features 55 renowned domestic and international institutions, emphasizing "AI education" and "dual-way study" [3][4] - Beijing's education commission is showcasing the "Jingwa" series of intelligent systems aimed at personalized student development, integrating health and learning data [3] - AI-assisted teaching systems are highlighted, enabling personalized learning experiences for students [4] Group 3: Sports Services - The sports services exhibition spans 7,650 square meters, focusing on interactive experiences and innovations in sports technology [5][6] - Notable exhibits include the "China Eagle Eye" system for multi-sport target tracking and a new gel material for artificial ice and snow [7] - The exhibition features immersive experiences, including esports and various interactive activities, with participation from national athletes [7] Group 4: Cultural Tourism Services - The cultural tourism services section has attracted 425 enterprises, including 83 Fortune 500 companies, showcasing a wide range of cultural and tourism innovations [8][10] - Highlights include the first 8K ultra-high-definition platform for synchronized performances and AI interactive digital humans for visitor engagement [10][11] - The exhibition emphasizes the integration of traditional culture with modern technology, showcasing new cultural products and services [11][12]

Core Viewpoint - The 2025 China International Fair for Trade in Services (CIFTIS) will feature a cultural tourism service theme, focusing on "Technology Empowerment and Creative Leadership," showcasing the integration of cultural technology and creativity through various interactive formats [1]. Group 1: Event Overview - The cultural tourism service theme will take place from September 10 to 14, 2025, at the Shougang Park in Beijing, featuring four main sections: traditional Chinese culture, new cultural productivity, integration of culture and tourism, and overseas dissemination of cultural products [1]. - A total of 456 enterprises will participate in the event, including 85 Fortune 500 companies and industry leaders [1]. Group 2: High-Quality Development of Cultural Industry - Beijing's cultural industry is accelerating high-quality development through policy guidance and technological empowerment, creating an internationally competitive cultural ecosystem [2]. - The event will showcase new scenes, products, and services, highlighting the integration of culture and technology, such as the opera "The Marriage of Figaro" using an 8K ultra-high-definition platform for synchronized viewing [2]. Group 3: Creative Transformation of Traditional Culture - The focus will be on the creative transformation and innovative development of traditional Chinese culture, promoting the integration of intangible cultural heritage products through digital technology and new media [3]. - Notable exhibits include a digital art exhibition of the "Longfu Temple Zaojing" and a mixed reality experience titled "Amazon Adventure," allowing audiences to engage with virtual elements [3]. Group 4: Consumer Experience and Cultural Integration - The event will serve as a platform for deepening the integration of culture, commerce, and tourism, featuring themed scenic areas and cultural markets [4]. - A total of 506 new cultural products will be showcased, including designs from renowned teams, with a focus on enhancing the visitor experience through various cultural and technological integrations [4]. - The event will also promote inbound tourism services, showcasing a comprehensive range of offerings from hotels to transportation, and will include international cultural exchange activities [4].

Core Viewpoint - The 2025 China International Service Trade Fair's cultural and tourism service section will take place from September 10 to 14, showcasing the theme "Empowering Technology, Leading Creativity" with a focus on traditional culture, cultural new productivity, integration of culture and commerce, and overseas dissemination of cultural products [1][3]. Group 1: Event Overview - The event will be held at Shougang Park, featuring four main sections: excellent traditional Chinese culture, cultural new productivity, integration of culture and commerce, and overseas cultural product exchange [1][3]. - A total of 456 enterprises will participate, including 85 Fortune 500 and industry-leading companies, highlighting the integration of cultural technology and creativity [3]. Group 2: Cultural New Productivity - Beijing's cultural new productivity is seen as a strong engine for high-quality cultural industry development, with the city's cultural enterprises achieving a revenue of 1.22 trillion yuan in the first half of the year, a 13.3% increase year-on-year [3]. - New cultural business models accounted for 72.1% of the total revenue, with a 15.9% year-on-year growth [3]. Group 3: Technological Innovations - The event will feature cutting-edge technologies such as blockchain, AIGC, AR/VR, and 8K ultra-high-definition systems to create interactive cultural experiences [4]. - Notable projects include a VR experience of the Old Summer Palace and an 8K live broadcast of the opera "The Marriage of Figaro" [4]. Group 4: AI and Digital Interaction - AI technologies will enhance visitor engagement, with digital personas and humanoid robots interacting with attendees [5]. - Innovations like AI-driven customer service and interactive digital humans will be showcased [5]. Group 5: Traditional Culture and IP Development - The event will focus on Beijing's historical and cultural resources, promoting the integration of traditional culture with modern technology and design [6]. - New digital art exhibitions and mixed-reality experiences will highlight the beauty of traditional architecture and cultural narratives [6]. Group 6: Integration of Culture, Commerce, and Tourism - The fair will serve as a platform for the integration of culture, commerce, and tourism, featuring themed attractions and cultural markets [7]. - A total of 506 new cultural products will be displayed, with many making their debut at the event [7]. Group 7: Comprehensive Tourism Services - The event will showcase a full range of tourism services, including hotel groups, dining, and travel services, under the theme "Tourism Lights Up a Beautiful Life" [8]. - International cultural exchange activities will be highlighted, with participation from over 20 countries and various international organizations [8].