Core Viewpoint - The company is preparing for its upcoming shareholder meeting, outlining the procedures and rules to ensure order and efficiency during the meeting [1][2][3]. Meeting Procedures - The shareholder meeting will have a secretariat responsible for organizing the meeting and handling related matters [1]. - Attendees must respect the rights of shareholders and maintain order during the meeting [1]. - Shareholders have the right to speak and vote, but must register in advance if they wish to speak [1]. - Non-shareholders are not allowed to speak without permission from the meeting host [2]. Voting Methods - Voting will be conducted through both on-site and online methods [3]. - On-site voting requires shareholders to collect ballots upon registration [3]. - The meeting will appoint three monitors to oversee the voting process [3]. Agenda Items - The agenda includes the review of the 2024 annual report, board and supervisory committee reports, financial statements, profit distribution proposals, and various resolutions regarding the company's governance [3][4][5]. Financial Performance - The company reported a revenue of approximately 20.96 billion yuan for 2024, a decrease of 2.65% compared to 2023 [4]. - The net profit attributable to shareholders decreased by 26.88% to approximately 2.16 billion yuan [4]. - The net cash flow from operating activities dropped by 55.70% to approximately 2.32 billion yuan [4]. Business Strategy - The company aims to enhance its brand influence and market presence through various initiatives, including expanding its product offerings and optimizing store layouts [12][24]. - The company is focusing on digital transformation and innovation in product development to meet diverse consumer needs [22][25].

Core Viewpoint - The annual report of HLA Group highlights the challenges faced by the apparel industry in China during 2024, including sluggish consumer demand and increased competition, while also outlining the company's strategic initiatives and financial performance. Group 1: Company Overview - HLA Group is a major retail group in China specializing in apparel, with a focus on self-owned brands, international brand agency, and customized group purchases [12][13]. - The company operates several brands, including its main brand "HLA," women's brand "OVV," trendy brand "HLA JEANS," and children's brand "YeeHoO" [13][14]. Group 2: Industry Situation - The apparel industry in China faced a challenging economic environment in 2024, with retail sales of clothing reaching 1,071.62 billion yuan, a mere 0.1% increase year-on-year, significantly slowing down from the previous year's growth rate of 15.3% [5][6]. - Consumer preferences have shifted towards value, functionality, and sustainability, leading to increased pressure on traditional products [6][7]. - The market for men's clothing is characterized by intense competition, with a shift from scale expansion to value cultivation, impacting smaller brands [7][8]. - Women's clothing brands are focusing on quality, design, and brand culture, leading to a competitive landscape where innovation is crucial for survival [8]. - The sportswear segment is experiencing growth due to rising health awareness, but brands face challenges such as profit pressure and inventory issues [8][9]. Group 3: Financial Performance - The company plans to distribute a cash dividend of 1.80 yuan per 10 shares, totaling approximately 864.5 million yuan for the year, which represents 91.22% of the net profit attributable to shareholders [4]. - The total cash dividend for 2024, including previous distributions, amounts to approximately 1.97 billion yuan [4]. Group 4: Business Model - HLA Group employs a "platform + brand" model for its operations, providing unified management services across its brands while allowing for independent brand operations [24][30]. - The company has established a logistics center in Jiangyin, equipped with advanced systems for efficient inventory management and supply chain integration [25][27]. - The sales channels include both offline and online platforms, with a focus on major urban centers and e-commerce platforms like Tmall and JD.com [30].