HEILAN HOME(600398)
Search documents
海澜之家2025三季度营收超155亿元 加速迈向“超级国民品牌”新时代
Guan Cha Zhe Wang· 2025-10-31 02:37
Core Viewpoint - The domestic consumption market is experiencing a mild recovery, with the textile and apparel industry showing resilience supported by domestic demand and structural upgrades. The retail sales of clothing, shoes, and textiles reached 1,061.3 billion yuan, growing by 3.1% year-on-year, indicating the vitality of the consumption market [4]. Financial Performance - In the third quarter of 2025, the company reported revenue of 15.599 billion yuan, an increase of 2.23% year-on-year, and a net profit attributable to shareholders of 1.816 billion yuan, up by 3.86% [4][5]. - The main brand, HLA, has maintained the top market share in China's men's wear sector for 11 consecutive years, holding a 5% market share [4]. Brand Strategy - The company operates a multi-brand ecosystem centered around its main brand, covering various segments including men's, women's, children's, professional, and sportswear, creating a "wardrobe for the whole family" [6]. - The main brand targets male consumers aged 20-45, emphasizing a value proposition of "focusing on the brand, embracing the world, and benefiting life" [6]. Product Development - The company has focused on enhancing brand operations, supply chain management, and channel operations to achieve long-term growth in its core apparel business. It has been recognized as a leading brand in the "Brand Power Project" for three consecutive years [8]. - The product line has been upgraded with four styles: "New National Trend," "New Street Trend," "Light Business," and "Light Sports," introducing innovative items that integrate technology and eco-friendly concepts [8]. Store Expansion - As of the report period, the company had a total of 7,241 stores, with 2,220 being direct-operated, accounting for 30.66% of the total [9]. - The company has seen significant growth in its custom professional clothing segment, with revenue reaching 1.882 billion yuan, a year-on-year increase of 28.75% [9]. Online and Offline Integration - The company is leveraging online and offline integration to enhance retail ecosystems, focusing on personalized needs and utilizing multiple platforms for sales, achieving online revenue of 3.093 billion yuan [11][13]. - The offline stores cover over 80% of cities and counties in China, with ongoing expansion into Southeast Asia [11]. Research and Development - The company has increased its R&D investment, with 1.57 billion yuan allocated in the third quarter, focusing on digital operations and innovative fabric development [15]. - It has established partnerships with research institutions and universities to enhance its R&D capabilities and drive innovation in the apparel industry [17]. Brand Building - The company has strengthened its brand presence through innovative marketing strategies, including celebrity endorsements and high-profile sponsorships, aiming to become a recognized national brand [20][21]. - The main brand has been included in several prestigious rankings, highlighting its competitive advantage in the textile and apparel industry [20].
海澜之家集团股份有限公司 2025年第三季度报告
Zheng Quan Ri Bao· 2025-10-30 23:21
Core Viewpoint - The board of directors of Hailan Home guarantees the authenticity, accuracy, and completeness of the quarterly report, asserting that there are no false records, misleading statements, or significant omissions [1][2][8]. Financial Data - The financial statements for the third quarter of 2025 have not been audited [3][6]. - The report includes major accounting data and financial indicators, with specific attention to non-recurring gains and losses [3][5]. Shareholder Information - The report provides details on the total number of ordinary shareholders and the top ten shareholders, although there are no changes in the lending of shares due to transfer and financing [4][5]. Operational Highlights - The report includes important information regarding the operational status of the company, such as the number of physical stores and the profitability of various brands from the beginning of the year to the end of the reporting period [5][6]. - It also covers the revenue situation from online and offline sales channels [6]. Meeting and Approval - The board meeting held on October 30, 2025, was conducted in accordance with the Company Law and the company's articles of association, with all nine directors present [7][8]. - The third quarter report was approved unanimously by the board [9][10]. Disclosure - The detailed third quarter report is available on the Shanghai Stock Exchange website [11].
海澜之家2025三季度营收同比增长2.23%至155.99亿元,归母扣非净利润同比增长3.86%
Cai Jing Wang· 2025-10-30 17:00
Group 1 - The core viewpoint of the article highlights HLA's financial performance in Q3 2025, with a revenue of 15.599 billion yuan, representing a year-on-year growth of 2.23%, and a net profit of 1.816 billion yuan after deducting non-recurring items [1] - HLA focuses on a multi-category matrix centered around its main brand, integrating "hardcore technology + national trend aesthetics" in product development, launching items like "Mo Yu Light Shell Skin Clothing" and "Travel Assault Armor" [1] - The group reported a revenue of 1.882 billion yuan from its group purchase customization business, showing a significant year-on-year increase of 28.75% [1] Group 2 - HLA's online revenue reached 3.093 billion yuan, with notable performance during the 618 shopping festival, topping the men's clothing store rankings on platforms like Douyin and Kuaishou [2] - The company has expanded its physical presence with a total of 7,241 stores, including 2,220 direct-operated stores, which account for 30.66% of the total [2] - HLA is enhancing its digital and brand marketing strategies through AI and RPA technologies, and has been recognized as a leading brand in the "Brand Strong Nation Project" for three consecutive years [2]
海澜之家:前三季度实现营收超155亿元
Zhong Zheng Wang· 2025-10-30 14:43
Core Insights - The company reported a revenue of 15.599 billion yuan for Q3 2025, marking a year-on-year growth of 2.23%, and a net profit of 1.816 billion yuan, up 3.86% year-on-year [1] - The main brand, HLA, has maintained the top market share in China's men's clothing sector for 11 consecutive years, holding a 5% market share [1] Group Operations - HLA operates a multi-brand ecosystem covering men's, women's, children's, professional, and sports apparel, creating a "wardrobe for the whole family" [2] - The company focuses on male consumers aged 20-45, emphasizing brand focus and global outreach [2] - As of the reporting period, the total number of stores reached 7,241, with 2,220 direct-operated stores, accounting for 30.66% [2] Multi-Brand Collaboration - The corporate group achieved significant growth in various segments, with the professional clothing sector generating 1.882 billion yuan, a 28.75% increase [3] - The women's brand OVV and children's brand YeeHoO are enhancing their market presence through targeted marketing and product innovation [3] - The company has partnered with JD.com to create a new retail model, leveraging both parties' strengths for rapid store openings and standardized operations [3] Omnichannel Integration - HLA is capitalizing on the integration of online and offline channels, providing a multi-touchpoint shopping experience [4] - The company has established a presence in all 31 provinces of China and is expanding into Southeast Asia [4] - Online business revenue reached 3.093 billion yuan during the reporting period [4] Product Development - The company is investing in technology and design to enhance competitiveness, with R&D expenses reaching 157 million yuan in Q3 [5] - HLA is implementing digital transformation across product development, retail management, and supply chain management [5] - The company is collaborating with research institutions to innovate in fabric materials and smart manufacturing [6]
海澜之家前三季度净利润为18.62亿元
Bei Jing Shang Bao· 2025-10-30 14:04
Core Viewpoint - The company reported a slight increase in revenue for the first three quarters of 2025, but a decline in net profit compared to the previous year [1] Financial Performance - The company achieved an operating income of 15.599 billion yuan, representing a year-on-year growth of 2.23% [1] - The net profit for the same period was 1.862 billion yuan, showing a year-on-year decrease of 2.37% [1]
海澜之家(600398.SH):前三季度净利润18.62亿元,同比下降2.37%
Ge Long Hui A P P· 2025-10-30 13:18
Core Viewpoint - HLA Home's Q3 report indicates a modest revenue growth but a decline in net profit, reflecting potential challenges in maintaining profitability in a competitive market [1] Financial Performance - For the first three quarters of 2025, HLA Home achieved total operating revenue of 15.599 billion yuan, representing a year-on-year increase of 2.23% [1] - The net profit attributable to shareholders was 1.862 billion yuan, showing a year-on-year decrease of 2.37% [1] - Basic earnings per share stood at 0.39 yuan [1]
海澜之家2025年前三季度实现营收超155亿元
Zheng Quan Shi Bao Wang· 2025-10-30 12:09
Core Insights - The company reported a revenue of 15.599 billion yuan for the first three quarters of 2025, representing a year-on-year growth of 2.23%, and a net profit of 1.816 billion yuan, up 3.86% year-on-year [1] Group 1: Business Performance - The company has been focusing on a multi-channel diversification strategy, enhancing its end-to-end digital capabilities across product development, supply chain management, logistics, and sales [1] - The total number of stores reached 7,241 by the end of the reporting period, with 2,220 being direct-operated stores, accounting for 30.66% of the total [1] Group 2: Online Business - The online business generated a main revenue of 3.093 billion yuan, driven by a comprehensive product matrix, content ecosystem, and precise marketing strategies [2] - The company achieved significant online sales during promotional events, ranking first in men's clothing on platforms like Douyin and Kuaishou [2] Group 3: International Expansion - The company is actively expanding its overseas presence, having opened its first store in Australia in September, while continuing to deepen its market in Southeast Asia [2] - A tailored product design strategy for overseas markets is being implemented to enhance the shopping experience for international consumers [2] Group 4: Strategic Partnerships - The collaboration with JD.com to create the "City Outlet" new business model focuses on high-quality, low-price offerings, targeting the discount retail market [3] - The company is leveraging technological innovation to enhance product offerings and deepen sports marketing efforts, including sponsorship of popular leagues [3]
海澜之家(600398) - 海澜之家集团股份有限公司第九届第十八次董事会(现场结合通讯)决议
2025-10-30 09:20
海澜之家集团股份有限公司 第九届第十八次董事会(现场结合通讯)决议 海澜之家集团股份有限公司(以下简称"公司")董事会第九届第十八次会 议于 2025 年 10 月 30 日在公司会议室以现场结合通讯方式召开,会议通知已于 2025 年 10 月 17 日通过书面送达、电话等方式通知各位董事。会议应到董事 9 人,亲自出席董事 9 人,公司高级管理人员列席了会议。会议由公司董事长周立 宸先生主持,本次会议的召开符合《公司法》及《公司章程》的有关规定。 会议以记名投票表决方式审议通过了《公司 2025 年第三季度报告》。 公司董事会认为:公司 2025 年第三季度报告的编制符合相关法律法规及《公 司章程》的有关规定,报告真实、准确、完整地反映了公司 2025 年第三季度的 财务状况和经营成果,不存在虚假记载、误导性陈述或重大遗漏。 表决结果:同意 9 票,反对 0 票,弃权 0 票。 (本页无正文,为海澜之家集团股份有限公司第九届第十八次董事会决议签字 页) 董事签字: 周立宸 该议案已经公司董事会审计委员会审议通过。 特此决议。 顾东升 秦敏杰 陈 磊 汤 勇 张勤学 穆 炯 海澜之家集| N 张 铮 夏 董 ...
海澜之家(600398) - 海澜之家集团股份有限公司第九届第十八次董事会(现场结合通讯)决议公告
2025-10-30 09:20
证券代码:600398 证券简称:海澜之家 编号:2025—031 海澜之家集团股份有限公司 二〇二五年十月三十一日 会议以记名投票表决方式审议通过了《公司 2025 年第三季度报告》。 公司董事会认为:公司 2025 年第三季度报告的编制符合相关法律法规及《公 司章程》的有关规定,报告真实、准确、完整地反映了公司 2025 年第三季度的 财务状况和经营成果,不存在虚假记载、误导性陈述或重大遗漏。 表决结果:同意 9 票,反对 0 票,弃权 0 票。 该议案已经公司董事会审计委员会审议通过。 《海澜之家集团股份有限公司2025年第三季度报告》详见上海证券交易所网 站(www.sse.com.cn)。 特此公告。 海澜之家集团股份有限公司董事会 第九届第十八次董事会(现场结合通讯)决议公告 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、误导性陈 述或者重大遗漏,并对其内容的真实性、准确性和完整性承担法律责任。 海澜之家集团股份有限公司(以下简称"公司")董事会第九届第十八次会 议于 2025 年 10 月 30 日在公司会议室以现场结合通讯方式召开,会议通知已于 2025 年 10 月 17 日通过书 ...
海澜之家(600398) - 2025 Q3 - 季度财报
2025-10-30 09:15
Financial Performance - The company's revenue for Q3 2025 reached approximately CNY 4.03 billion, an increase of 3.71% compared to the same period last year[7] - Total profit for the quarter was approximately CNY 386.55 million, reflecting a decrease of 4.01% year-over-year[7] - Net profit attributable to shareholders was approximately CNY 281.99 million, up by 3.95% compared to the previous year[7] - Total operating revenue for the first three quarters of 2025 reached CNY 15,599,408,001.60, an increase of 2.24% compared to CNY 15,258,841,551.72 in the same period of 2024[25] - Net profit for the first three quarters of 2025 was CNY 1,843,673,394.34, a decrease of 6.13% from CNY 1,964,014,369.52 in the previous year[26] - Total comprehensive income for the first three quarters of 2025 was CNY 1,845,237,087.61, down from CNY 1,975,279,703.18, a decline of 6.57%[26] Cash Flow - The net cash flow from operating activities for the year-to-date period was approximately CNY 2.03 billion, showing a significant increase of 7,436.93%[7] - In the first three quarters of 2025, the cash inflow from operating activities was approximately ¥16.91 billion, an increase of 2.1% compared to ¥16.57 billion in the same period of 2024[28] - The net cash flow from operating activities reached ¥2.03 billion, a significant increase from just ¥26.89 million in the first three quarters of 2024[28] - Cash outflow for purchasing goods and services decreased to ¥9.02 billion from ¥10.50 billion year-over-year, reflecting a reduction of 14.2%[28] - The net cash flow from investing activities was -¥1.31 billion, an improvement from -¥1.59 billion in the same period last year[29] - Cash inflow from financing activities was ¥780 million, down from ¥1.11 billion in the previous year[29] - The cash outflow for dividend distribution and interest payments was ¥864.50 million, a decrease of 77.2% compared to ¥3.79 billion in the same period of 2024[29] - The company received ¥191.29 million from investment recoveries, a notable increase from ¥100,000 in the previous year[29] Assets and Liabilities - The total assets at the end of the reporting period were approximately CNY 33.09 billion, a decrease of 1.03% from the previous year-end[8] - Total liabilities decreased to CNY 14,819,600,287.44 from CNY 16,144,102,669.57, indicating a reduction of approximately 8.18%[22] - Total equity increased to CNY 18,267,406,291.16 from CNY 17,286,917,855.83, reflecting a growth of about 5.68%[23] - The company's cash and cash equivalents decreased from approximately RMB 6.79 billion at the end of 2024 to RMB 5.59 billion by September 30, 2025[21] Shareholder Information - The total number of ordinary shareholders at the end of the reporting period was 62,651[12] - The basic earnings per share for the quarter was CNY 0.06, a decrease of 4.88% compared to the same period last year[8] - Earnings per share (EPS) for the first three quarters of 2025 was CNY 0.39, down from CNY 0.41 in the same period of 2024[26] Business Operations - The total number of stores increased from 7,178 at the beginning of the year to 7,241 by the end of the reporting period, resulting in a net increase of 63 stores[15] - The company opened 681 new stores while closing 618, resulting in a net increase of 63 stores across all brands[15] - Online sales accounted for 20.42% of total revenue, generating approximately RMB 3.09 billion, while offline sales contributed 79.58% with around RMB 12.05 billion[18] - The main business revenue for the Hai Lan Zhi Jia series reached approximately RMB 10.85 billion, with a gross margin of 47.68%, reflecting a year-on-year decrease of 3.99% in revenue[15] - The main business income for the franchise and other stores was approximately RMB 9.35 billion, with a gross margin of 40.29%[16] - The company reported a total main business income of approximately RMB 15.14 billion, with a gross margin of 46.25%[16] Research and Development - Research and development expenses for the first three quarters of 2025 were CNY 156,993,010.89, down from CNY 184,381,815.17, representing a decrease of 14.81%[25] Other Financial Metrics - The company reported a weighted average return on equity of 1.66%, down by 0.09 percentage points from the previous year[8] - Non-recurring gains and losses for the quarter totaled approximately CNY 32.00 million[10] - The gross profit margin for direct stores was 63.22%, showing an increase of 1.26% compared to the previous year[16] - The company reported a financial income of CNY 201,409,904.60, compared to CNY 186,010,853.71 in the previous year, marking an increase of 8.06%[25] - The company reported a negative impact of ¥9.45 million from exchange rate fluctuations on cash and cash equivalents[29]