| 影片 | 档期票房 | 票房占比 排片占比 | | 上座率 | | --- | --- | --- | --- | --- | | | (万) | | | | | 飞驰人生3 2026-02-17上映 | 204314.02 | 51.0% | 31.4% | 20.9% | | 惊蛰无声 2026-02-17上映 | 63424.46 | 15.8% | 17.8% | 16.4% | | 熊出没·年年有熊 2026-02-17上映 | 50698.48 | 12.6% | 11.6% | 20.0% | 据猫眼专业版数据，截至2月21日12时05分，2026年春节档档期总票房（含预售）已破40亿元，《飞驰人生3》《惊蛰无声》 《熊出没·年年有熊》分列前三位。目前2026年春节档总场次已超400万，刷新中国影史春节档总场次纪录。 《熊出没·年年有熊》为华强方特系列电影，该系列前11部影片已累计斩获超81亿元票房。该片目前票房超过5亿元，位列春节 档第三名，上座率则为春节档榜首。作为合家欢观影首选，该片依然是春节档的"定海神针"。 | 02.21(档期第7天) | 档期票房 排片场次 B值① | | -- ...

Core Viewpoint - The 2026 Spring Festival film season is the longest in history, running from the 28th day of the twelfth lunar month to the seventh day of the first lunar month, leading to a total box office exceeding 4 billion yuan [1][5]. Group 1: Box Office Performance - The total box office for the 2026 Spring Festival films (including pre-sales) has surpassed 4 billion yuan, with "Flying Life 3," "Silent Awakening," and "Boon Year of the Bear" leading the box office rankings [1][5]. - "Flying Life 3" has achieved a box office of 2.1 billion yuan, while "Silent Awakening" and "Boon Year of the Bear" have reached 650 million yuan and 500 million yuan respectively [5][6]. Group 2: Film Supply and Demand - A total of 8 films are scheduled for the 2026 Spring Festival, marking a five-year high in the number of films released during this period, which indicates a balanced supply structure catering to diverse audience preferences [5][6]. - The films involve several listed companies, including Light Media, China Film, and Wanda Film, among others, indicating significant industry participation [5][6]. Group 3: Audience Engagement and Marketing - To attract more viewers, various regions have launched promotional activities, such as the "big gift package" for moviegoers in Hebei Province, which aims to benefit over 1.5 million viewers throughout the year [8]. - The film "Flying Life 3" combines comedy and racing elements, appealing to a broad audience, which is crucial for its high box office performance [8].

Core Viewpoint - The article discusses the dynamics of the Chinese film industry during the Spring Festival, highlighting the capital investments behind major films and the strategic decisions made by production companies in a competitive landscape [4][5][6]. Group 1: Overview of the Spring Festival Box Office - The Spring Festival box office reached a historical high of 95.14 billion in 2025, largely due to the success of "Ne Zha," which contributed 48.41 billion, representing over 50% of the total box office [5]. - This year, the absence of a blockbuster like "Ne Zha" leads to a more balanced distribution of film types, with various genres represented, indicating a shift towards a "multi-strong competition" model [5][6]. - The Spring Festival holiday this year is the longest on record at 9 days, which is expected to provide a larger window for box office revenue, although estimates suggest a cautious 75 billion for the first 7 days, a 21% decline year-on-year [5]. Group 2: Capital Investment Landscape - A significant number of production companies are involved in this year's films, with some films having up to 39 co-producers, reflecting a strategy of risk diversification [8][11]. - Companies like China Film have invested in 5 films, showcasing a "broad net" strategy, while others like Huayi Brothers have chosen to invest in fewer films, indicating varying risk appetites [9]. - The rationale for multiple production companies includes risk distribution, resource exchange, profit alignment, and financial storytelling, which collectively enhance the viability of film projects [11][12][13][14]. Group 3: Market Reactions and Trends - The A-share film sector typically experiences "pre-emptive speculation" before the Spring Festival, with stock prices of companies like Huayi Brothers and Bona Film rising significantly in anticipation of box office success [16]. - Historical data shows that the Spring Festival box office has grown over 5.5 times from 14.51 billion in 2014 to 95.14 billion in 2025, with the festival becoming a critical period for the Chinese film market [18]. - The article concludes that while audiences choose films based on stories and actors, capital investors focus on probabilities and returns, highlighting the divergence between artistic and financial success [19][20].

Core Viewpoint - Companies are offering exclusive benefits such as free tickets and entertainment packages to shareholders as a way to reward investors and enhance shareholder engagement [2][3]. Group 1: Companies Offering Benefits - Companies from the media and social services sectors, including Hengmei Mountain A, Xiangyuan Cultural Tourism, and Caesar Travel, are providing various perks such as free admission to scenic spots and discounted cruise tickets [2][3]. - Film companies like Hengdian Film and Bona Film have also introduced movie ticket packages for shareholders [2][3]. Group 2: Specific Benefits and Requirements - Hengmei Mountain A offers substantial benefits, including free entry to the mountain, complimentary cable car rides, and discounts on hot springs and skiing for shareholders and their families [2][3]. - Other companies, such as Palm Holdings in the construction sector, are giving away free tickets to certain 4A scenic spots, while Haixia Holdings in the transportation sector is promoting special travel packages [3][22]. Group 3: Cash Dividends - Since 2025, seven companies have distributed over 10 million yuan in cash dividends, including Xianheng International and Hengmei Mountain A, with the latter distributing more than 100 million yuan [3][22].

| の 电影 | ● 灯塔专业版 ● | | Q G | | | --- | --- | --- | --- | --- | | 賃 | 30.82z | | | 清 | | | | | | 明▶ | | 节 档 | | | | 档 | | | 含预售实时 北京时间 21:00:24 更新 3 | | | | | | | | | 返回今日 > | | 总出票:6273.20万张 1 | 场次:345.35万 | | 平均票价: 49.1 | | | ● 电影票房排名 | | | | 更多指标▼ | | 影片 | 档期票房 | 票房占比 | 平均票价 场均人次 | | | | (万) | | | | | 飞驰人生3 | 156461.43 | 50.8% | 50.0 | 29.4 | | 2026-02-17上映 | | | | | | 惊蛰无声 | 50767.31 | 16.5% | 49.2 | 16.9 | | 2026-02-17上映 | | | | | | 熊出没・年年有熊 | 39293.29 | 12.7% | 47.9 | 20.6 | | 2026-02-17上映 | | | | | | ...

灯塔专业版数据显示，截至2月16日20时，2026年电影春节档（2月15日至2月23日）票房（含预售）已突破6亿元。 《飞驰人生3》《惊蛰无声》《镖人：风起大漠》《星河入梦》《熊猫计划之部落奇遇记》《熊出没·年年有熊》6部影片确认定档大年初一（2月17日）。 从题材来看，影片涵盖赛车、喜剧、武侠等多种类型，多元化特征明显。 IP续作领跑 高口碑IP续作《飞驰人生3》是今年春节档的头号种子选手。该片由韩寒编剧并执导，沈腾领衔主演。截至2月16日20时，该片以2.6亿元的预售票房成绩 位列2026年春节档新片预售票房榜首位。《飞驰人生》系列影片前两部分别取得了17.28亿元和33.61亿元的票房成绩。 猫眼娱乐市场分析师赖力对记者表示，尽管今年春节档相对缺乏超强头部"爆款"大片，但从预售首日成绩来看，整体预售表现比较稳定，《飞驰人生3》 《惊蛰无声》《镖人：风起大漠》几部相对体量较大的影片都有不错的发挥，市场热度预计将不断攀升。 灯塔专业版数据分析师陈晋对记者表示，2026年春节档电影市场或从2025年春节档的"一超多强"回归"多强争霸"格局。十多年来，春节档票房节节攀升， 从2014年的14.51亿元增长到20 ...

另一部备受关注的影片《惊蛰无声》由张艺谋执导。大麦娱乐、中国电影等参与出品。截至2月16日20 时，该片以1.1亿元预售票房成绩位列2026年春节档新片预售票房榜第二位。 武侠动作大片《镖人：风起大漠》改编自豆瓣评分高达9.3分的同名现象级漫画，出品方包括大麦娱 乐、中国电影等。 灯塔专业版数据显示，截至2月16日20时，2026年电影春节档（2月15日至2月23日）票房（含预售）已 突破6亿元。 《飞驰人生3》《惊蛰无声》《镖人：风起大漠》《星河入梦》《熊猫计划之部落奇遇记》《熊出没·年 年有熊》6部影片确认定档大年初一（2月17日）。从题材来看，影片涵盖赛车、喜剧、武侠等多种类 型，多元化特征明显。 IP续作领跑 高口碑IP续作《飞驰人生3》是今年春节档的头号种子选手。该片由韩寒编剧并执导，沈腾领衔主演。 截至2月16日20时，该片以2.6亿元的预售票房成绩位列2026年春节档新片预售票房榜首位。《飞驰人 生》系列影片前两部分别取得了17.28亿元和33.61亿元的票房成绩。 目前《飞驰人生3》在猫眼平台的累计想看人数已超过97万，稳居春节档首位。该片吸引了多家上市影 企参与。出品方包括大麦娱乐、万达电影 ...

以下文章来源于市值观察 ，作者市值观察 市值观察 . 聚焦上市公司市值与价值 多部影片再度掀起激战。 文 ｜ 云潭 来源｜ 市值观察（ID：shizhiguancha） 封面来源 ｜ Unsplash 一年前的春节档， 《哪吒 2》以 雷霆万钧 之势改写 世界 影史 ， 主投方和发行方 光线传媒成为最大赢家，一个季度豪赚 2 0 亿元，股价一度飙升 3 00% 一年之后， 2 026 春节档如期而至，多部影片再度掀起激战。那么，今年，谁将复制光线传媒的神话？ 。 多强争霸 2 026 年的光影盛宴即将开启。 根据 灯塔专业版发布的《 2026年春节档前瞻》， 截至 2月6日 ，已有 8部影片定档 ，八雄角逐的战势已经拉开 。 这 8 部影片分别是 《飞驰人生 3》《惊蛰无声》《镖人：风起大漠》《熊出没·年年有熊》《星河入梦》《熊猫计划之部落奇遇记》《重返·狼群》 和 《夜王》 ， 喜剧、悬疑、武侠、动画、剧情、萌宠 、 奇幻、 纪录片 等各种类型 不一而足 。 另外 ， 网上呼声很高的《转念花开》《神探之痕迹》《欢迎来龙餐馆》《澎湖海战》 ，目前还 没有确切 的 消 息 。 考虑到往年春节档期普遍为 6到7部 ...

Group 1: Automotive Rental Market - The demand for car rentals is increasing due to the upcoming Spring Festival, with both rental order volume and user scale showing year-on-year growth. Notably, the booking volume for new energy vehicle rentals has increased sixfold compared to last year [1] Group 2: Film Industry - Several listed companies are involved in the production or investment of films for the 2026 Spring Festival, with "Flying Life 3" having the highest participation from A-share listed companies, including China Film (600977.SH), Hengdian Film (603103.SH), Wanda Film (002739.SZ), and Bona Film (001330.SZ) [1] - China Film has announced that "Star River in Dream" is its first produced film for the Spring Festival, and it has also participated in "Boonie Bears: Year of the Bear" and "Silent Awakening" [1] - Hengdian Film has participated in "Boonie Bears: Year of the Bear" and "Star River in Dream" [1] - Financial analysts predict that the extended nine-day holiday will enhance viewing demand, leading to an upward trend in box office revenue during the Spring Festival period [1] Group 3: Catering Industry - Multiple listed companies in the catering sector have prepared for the New Year's Eve dinner scene and pre-packaged meal gift boxes. Companies such as Yuyuan Group (600655.SH), Shuanghui Development (000895.SZ), Anjiexin Food (603345.SH), Weizhi Flavor (605089.SH), Wens Foodstuff Group (300498.SZ), and Guolian Aquatic Products (300094.SZ) have developed products for New Year's Eve pre-packaged meal gift boxes [4]

此外，春节档新片预售票房已突破3.7亿元。其中《飞驰人生3》独占鳌头，大幅领先第二名《惊蛰无 声》，《镖人：风起大漠》《熊出没・年年有熊》《星河入梦》位列3—5名。 惊蛰无声 累计猫眼想看38.1万 映前2天 7882.21万 据猫眼专业版数据，截至2月15日22时左右，2026年春节档档期总票房已破4亿元。 首日预售6668.35万 首日排片146126场 镖人： 风起大漠 累计猫眼想看25.0万 映前2天 4549.93元 首日预售3779.62万 首日排片93061场 熊出没·年年有熊 累计猫眼想看25.9万 映前2天 3612.75万 首日预售3255.01万 首日排片61383场 夜壬 累计猫眼想看3.0万 曲前5手 星河入梦 累计猫眼想看9.7万 映前2天 2946.22元 首日预售2121.62万 首日排片40003场 熊猫计划之部落奇 遇记 累计猫眼想看35.7万 映前2天 1861.79元 首日预售1583.65万 首日排片44441场 138.02万 首日预售131.89万 中日排片 VOURF3 今年春节档上映的影片种类多样、题材多元，涵盖喜剧、动作、动画、科幻等类型。 影片《惊蛰无声》 ...