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2025年中国日化用品(日化)政策、产业链、经营现状、竞争格局、代表企业及行业发展趋势研判:日化用品需求逐年递增,行业有巨大发展前景和空间[图]
Chan Ye Xin Xi Wang· 2025-08-25 01:34
Core Viewpoint - The daily chemical industry in China is experiencing significant growth, driven by rising consumer demand and an increase in living standards, with projections indicating substantial revenue and profit growth in the coming years [1][4][6]. Group 1: Industry Overview - The daily chemical industry is a vital part of the national economy and a significant segment of the fast-moving consumer goods sector, providing essential products for daily use [1][4]. - The industry is expected to see sales revenue from large-scale enterprises increase from CNY 404.14 billion in 2018 to CNY 413.84 billion in 2024, with profits projected to rise from CNY 43.04 billion to CNY 38.63 billion in the same period [1][4][6]. - By 2025, sales revenue is anticipated to reach CNY 435 billion, with total profits expected to hit CNY 40 billion [1][6]. Group 2: Industry Chain - The upstream of the daily chemical industry includes raw materials such as surfactants, matrix materials, natural/plant materials, and packaging materials, with surfactants being crucial for product efficacy [8]. - The midstream involves the production and manufacturing of daily chemical products, while the downstream encompasses sales channels and end consumers, including supermarkets, convenience stores, specialty shops, and e-commerce platforms [8]. Group 3: Development Environment and Policies - The government has implemented various policies to support the development of the daily chemical industry, enhancing the regulatory framework and promoting sustainable growth [10]. - Key policies include the "Cosmetics Sampling Inspection Management Measures" and announcements aimed at optimizing the registration and inspection processes for ordinary cosmetics, which contribute to a more robust industry structure [10][12]. Group 4: Competitive Landscape - The Chinese daily chemical market is characterized by intense competition, with both international brands like L'Oréal and Unilever and domestic brands like Shanghai Jahwa and Proya coexisting [13][15]. - Domestic brands are gaining traction by leveraging their understanding of local markets and flexible strategies, while international brands maintain consumer trust through established reputations [13][15]. Group 5: Industry Trends - The daily chemical industry is witnessing a surge in brand proliferation, with local companies increasingly capturing market share and developing competitive advantages [19]. - There is a growing trend towards personalization in consumer demands, necessitating companies to adapt to diverse regional preferences and consumer behaviors [20]. - The male grooming market is emerging as a new competitive frontier, with increasing demand for male-targeted daily chemical products [20]. - Safety and health concerns are driving consumer preference towards natural and organic products, prompting companies to focus on reducing harmful additives in their offerings [20].
洗护行业深度研究报告:细分化功效化趋势不改,国货洗护潜力无限
Investment Rating - The report maintains a "Positive" outlook on the hair care industry, highlighting its significant market potential and opportunities for differentiation [3][6]. Core Insights - The hair care industry is the second largest segment in the cosmetics market, following skincare, with substantial potential for domestic brand replacement. The demand for hair care products is evolving towards more personalized and segmented offerings, driven by consumers' increasing pursuit of quality in their daily lives [5][6]. - The market for hair care products in China is expected to grow steadily, with sales reaching 55.9 billion yuan in 2023, reflecting a year-on-year increase of 13.4%. Projections indicate that the market could exceed 70 billion yuan by 2026 [5][6]. - Domestic brands are well-positioned to capture market share due to their understanding of local consumer needs, especially in a market where international brands dominate but face challenges in adapting to rapid changes in consumer preferences [7][8]. Summary by Sections 1. Hair Care Market Overview - The hair care segment is characterized by a wide range of products, including cleansing and conditioning items, and is crucial in consumers' daily routines. The market is experiencing a shift towards more specialized and effective products [16][18]. - The competitive landscape is shifting, with domestic brands gaining traction as international leaders struggle to keep pace with evolving consumer demands [22][27]. 2. Hair Care Product Trends - The demand for functional and gentle hair care products is on the rise, with consumers increasingly seeking solutions for specific issues such as hair loss and scalp health. The market is seeing a trend towards herbal ingredients that appeal to health-conscious consumers [55][67]. - The hair care market is projected to maintain stable growth, with a market size of 55.9 billion yuan in 2023 and an expected increase to over 70 billion yuan by 2026 [63][67]. 3. Facial Cleansing Market Dynamics - The facial cleansing market is also experiencing steady growth, with a market size of 49.8 billion yuan in 2023, projected to reach 52.5 billion yuan by 2026. Multi-functional products that combine cleansing with other benefits are gaining popularity [5][6]. 4. Body Care Market Insights - The body care segment is witnessing a revival, with consumers increasingly valuing emotional well-being and seasonal product differentiation. The market is expected to reach 23.4 billion yuan by 2024, with a focus on efficacy and fragrance [5][6]. 5. Competitive Landscape and Opportunities - Numerous domestic beauty companies are expanding their product lines and adopting multi-brand strategies to capture market share in the hair care sector. Key players include Lafang, Shangmei, Shanghai Jahwa, and Proya, each with distinct strategies to enhance brand recognition and market presence [6][7][8].
2118.28万元资金今日流出美容护理股
Market Overview - The Shanghai Composite Index rose by 0.13% on August 21, with 17 out of the industries under Shenwan showing gains. The top-performing sectors were Agriculture, Forestry, Animal Husbandry, and Fishery, and Oil and Petrochemicals, with increases of 1.50% and 1.39% respectively [1] - The Beauty and Personal Care sector increased by 0.98%, while the Machinery and Electrical Equipment sectors experienced declines of 1.08% and 0.98% respectively [1] Beauty and Personal Care Sector - The Beauty and Personal Care sector saw a net outflow of funds amounting to 21.18 million yuan, with 29 stocks in the sector. Out of these, 20 stocks rose while 9 fell [1] - Among the stocks with net inflows, 12 experienced positive fund flow, with 7 stocks receiving over 10 million yuan. The leading stock in net inflow was Lafang Home, with a net inflow of 36.04 million yuan, followed by Shuiyang Co. and Furida, with net inflows of 25.39 million yuan and 24.69 million yuan respectively [1] - The stocks with the highest net outflows included Qingdao Kingking, Zhongshun Jierou, and Proya, with net outflows of 114 million yuan, 20.36 million yuan, and 19.06 million yuan respectively [1] Fund Flow Rankings in Beauty and Personal Care Sector - The table provided lists various stocks along with their daily percentage change, turnover rate, and main fund flow. Notable mentions include: - Lafang Home (3604.00 million yuan net inflow, +5.85%) - Shuiyang Co. (2538.65 million yuan net inflow, +8.61%) - Furida (2469.64 million yuan net inflow, +1.42%) [1]
化妆品板块8月21日涨1.27%,水羊股份领涨,主力资金净流出2048.79万元
证券之星消息,8月21日化妆品板块较上一交易日上涨1.27%,水羊股份领涨。当日上证指数报收于 3771.1,上涨0.13%。深证成指报收于11919.76,下跌0.06%。化妆品板块个股涨跌见下表: | 代码 | 名称 | 收盘价 | 涨跌幅 | 成交量(手) | 成交额(元) | | --- | --- | --- | --- | --- | --- | | 002094 | 青岛金王 | 9.08 | -1.20% | 142.86万 | 13.26 Z | | 603605 | | 86.87 | -0.13% | 9.25万 | 8.05亿 | | 300849 | 锦盛新材 | 13.84 | 0.14% | 5.36万 | 7426.32万 | | 300957 | 贝泰妮 | 46.91 | 0.64% | 6.82万 | 3.21亿 | | 600315 | 上海家化 | 23.40 | 0.65% | 14.13万 | 3.32亿 | | 300856 | 科思股份 | 15.74 | 0.70% | 8.23万 | 1.29亿 | | 300955 | 嘉亨家化 | 20.69 | 0. ...
美容护理概念股震荡拉升 洁雅股份涨超10%
Xin Lang Cai Jing· 2025-08-21 02:29
Group 1 - The beauty and personal care concept stocks experienced significant fluctuations, with Jieya Co., Ltd. and Shuiyang Co., Ltd. rising over 10% [1] - Huaye Fragrance and Huaxi Biotechnology increased by more than 5% [1] - Lafang Home Products, Jinbo Biotechnology, and Zhongshun Jierou saw gains of over 3% [1]
化妆品板块8月19日涨0.25%,青松股份领涨,主力资金净流出5783.41万元
证券之星消息,8月19日化妆品板块较上一交易日上涨0.25%,青松股份领涨。当日上证指数报收于 3727.29,下跌0.02%。深证成指报收于11821.63,下跌0.12%。化妆品板块个股涨跌见下表: | 代码 | 名称 | 收盘价 | 涨跌幅 | 成交量(手) | 成交额(元) | | | --- | --- | --- | --- | --- | --- | --- | | 300132 | 青松股份 | 6.35 | 4.79% | 46.79万 | | 2.93亿 | | 300886 | 华业香料 | 31.15 | 2.50% | 5.12万 | | · 1.57亿 | | 300740 | 水羊股份 | 18.90 | 2.38% | 21.47万 | | 4.05亿 | | 837023 | 芭薇股份 | 19.10 | 1.76% | 4.14万 | | 7911.63万 | | 300955 | 嘉亨家化 | 20.60 | 1.38% | 3.04万 | | 6227.35万 | | 603983 | 丸美生物 | 43.78 | 1.34% | 4.54万 | | 2666T | | ...
化妆品板块8月15日涨1.2%,水羊股份领涨,主力资金净流出1.04亿元
Group 1 - The cosmetics sector increased by 1.2% on August 15, with Shuiyang Co., Ltd. leading the gains [1] - The Shanghai Composite Index closed at 3696.77, up 0.83%, while the Shenzhen Component Index closed at 11634.67, up 1.6% [1] - Key stocks in the cosmetics sector showed various performance, with Shuiyang Co., Ltd. closing at 18.09, up 2.67%, and Marubi Biological Technology Co., Ltd. closing at 41.52, up 2.42% [1] Group 2 - The cosmetics sector experienced a net outflow of 104 million yuan from main funds, while retail investors saw a net inflow of 165 million yuan [2] - Notable stocks with negative performance included Qingdao Kingking, which closed at 8.74, down 1.80% [2] - The trading volume and turnover for several stocks were significant, with Shuiyang Co., Ltd. achieving a turnover of 276 million yuan [1][2]
化妆品板块8月14日跌2.33%,拉芳家化领跌,主力资金净流出2.34亿元
证券之星消息,8月14日化妆品板块较上一交易日下跌2.33%,拉芳家化领跌。当日上证指数报收于 3666.44,下跌0.46%。深证成指报收于11451.43,下跌0.87%。化妆品板块个股涨跌见下表: 从资金流向上来看,当日化妆品板块主力资金净流出2.34亿元,游资资金净流入6184.65万元,散户资金 净流入1.72亿元。化妆品板块个股资金流向见下表: | 代码 | 名称 | 主力净流入(元) | 主力净占比 游资净流入 (元) | | 游资净占比 散户净流入 (元) | | 散户净占比 | | --- | --- | --- | --- | --- | --- | --- | --- | | 002094 青岛金王 | | 2182.18万 | 2.36% | -144.86万 | -0.16% | -2037.33万 | -2.20% | | 600849 | 锦盛新材 | 469.55万 | 9.11% | -141.55万 | -2.75% | -328.00万 | -6.36% | | 600315 上海家化 | | 117.88万 | 0.83% | -926.29万 | -6.52% | 8 ...
化妆品板块8月12日跌0.02%,上海家化领跌,主力资金净流出5287万元
证券之星消息,8月12日化妆品板块较上一交易日下跌0.02%,上海家化领跌。当日上证指数报收于 3665.92,上涨0.5%。深证成指报收于11351.63,上涨0.53%。化妆品板块个股涨跌见下表: | 代码 | 名称 | 主力净流入(元) | 主力净占比 游资净流入 (元) | | 游资净占比 散户净流入(元) | | 散户净占比 | | --- | --- | --- | --- | --- | --- | --- | --- | | 603630 拉芳家化 | | -2328.54万 | 8.07% | 1048.31万 | 3.63% | -3376.86万 | -11.70% | | 603605 | | 1580.14万 | 3.82% | -930.55万 | -2.25% | -649.59万 | -1.57% | | 300132 青松股份 | | 891.73万 | 5.74% | 1094.90万 | 7.05% | -1986.64万 | -12.79% | | 603983 丸美生物 | | 741.71万 | 7.38% | -407.62万 | -4.06% | -334.09 ...
拉芳家化股价震荡下行 盘中一度快速反弹2%
Jin Rong Jie· 2025-08-11 19:51
Company Overview - Lafang Home Products experienced a volatile stock performance on August 11, closing at 24.39 yuan, down 1.33% from the previous trading day [1] - The stock saw a rapid rebound during the day, with a more than 2% increase within 5 minutes, reaching a high of 25.08 yuan [1] - The trading volume for the day was 236 million yuan, with a turnover rate of 4.27% [1] Business Operations - The company specializes in the research, production, and sales of personal care products, including hair care, skin care, and cosmetics [1] - Its product range includes shampoos, conditioners, body washes, and skincare products [1] - Lafang operates well-known brands such as "Lafang" and "Meiduosi" within the beauty and personal care industry [1] Financial Metrics - On August 11, the net outflow of main funds was 10.28 million yuan, but there was a cumulative net inflow of 41.42 million yuan over the past five trading days [1] - The current price-to-earnings (P/E) ratio for the company is 105.23 times, and the price-to-book (P/B) ratio is 2.87 times [1]