通讯地址： 北京市海淀区 XX 股份权益变动性质： 股份数量减少 签署日期：二〇二五年五月三十日 信息披露义务人声明 一、本报告书系依据《中华人民共和国公司法》《中华人民共和国证券法》 《上市公司收购管理办法》《公开发行证券的公司信息披露内容与格式准则第 15 号——权益变动报告书》等相关法律、法规和规范性文件编制。 二、信息披露义务人签署本报告书已获得必要的授权和批准，其履行亦不 违反其章程或内部规则中的任何条款，或与之相冲突。 新华都科技股份有限公司 简式权益变动报告书 | 上市公司： | 新华都科技股份有限公司 | | --- | --- | | 上市地点： | 深圳证券交易所 | | 股票简称： | 新华都 | | 股票代码： | 002264 | 信息披露义务人： 倪国涛 通讯地址： 北京市海淀区 XX 信息披露义务人之一致行动人： 张玲 三、依据《中华人民共和国证券法》《上市公司收购管理办法》的规定， 本报告书已全面披露信息披露义务人在新华都中拥有权益的股份变动情况。 截至本报告书签署日，除本报告书披露的信息外，信息披露义务人没有通 过任何其他方式增加或减少其在新华都中拥有权益的股份。 四、本次权 ...

证券代码：002264 证券简称：新华都 公告编号：2025-045 新华都科技股份有限公司 关于为下属公司提供担保的进展公告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚假 记载、误导性陈述或重大遗漏。 特别提示： 本次被担保人西藏聚量电子商务有限公司（以下简称"西藏聚量"）资产负 债率超过 70%，请投资者关注担保风险。 一、担保情况概述 公司与招商银行股份有限公司福州分行（以下简称"招商银行福州分行"） 在福建省福州市签署了《最高额不可撤销担保书》，公司为西藏聚量与招商银行 福州分行发生的所有债务承担连带保证责任，保证最高限额为人民币 1 亿元。 本次为下属公司提供担保不涉及反担保。本次担保在公司股东会审议通过的 金额范围内。 本次担保前，公司对西藏聚量的担保余额为 5.6 亿元，可用担保额度为 7.5 亿元；本次担保后，公司对西藏聚量的担保余额为 6.6 亿元，剩余可用担保额度 为 6.5 亿元。 三、被担保人基本情况 西藏聚量电子商务有限公司 新华都科技股份有限公司（以下简称"公司"）分别于 2025 年 3 月 3 日召开 第六届董事会第十八次（临时）会议、第六届监事会第十六次 ...

Core Viewpoint - The company is focusing on expanding into overseas emerging markets and e-commerce platforms to create a second growth curve, leveraging its full-chain e-commerce services for partner brands [1][2]. Group 1: Business Strategy - The company is actively embracing the growth opportunities in overseas emerging markets and e-commerce platforms, providing comprehensive e-commerce services including retail, short video operations, and live-streaming [2]. - The company has established a significant presence in the live-streaming e-commerce sector, with nearly 4,000 square meters of live-streaming bases and 45 live-streaming rooms in key e-commerce cities like Hangzhou and Beijing [1]. Group 2: Industry Expansion - The company has diversified its operations into various sectors including alcoholic beverages, water drinks, daily chemicals, and maternal and infant products, collaborating with well-known brands such as Luzhou Laojiao, Shanxi Fenjiu, and Wuliangye [2]. - The company plans to increase the development of customized products in the liquor industry and will introduce new products in other sectors throughout the year [2]. Group 3: Financial Performance - In 2024, the company achieved a record business scale with a GMV of 8.2 billion yuan, representing a year-on-year growth of 7% [2]. - The company reported an operating income of 3.676 billion yuan, reflecting a year-on-year increase of 30.18% [2]. - The net profit attributable to shareholders reached 260 million yuan, marking a year-on-year growth of 29.61% [2].

Company Overview - The company operates in internet marketing based on data research, focusing on e-commerce sales services, product development, and digital marketing services, with a deep layout in industries such as liquor, beverages, daily chemicals, and maternal and infant products [1] - The company has established a significant presence in live e-commerce and short video e-commerce, with nearly 4,000 square meters of live broadcast bases and 45 live broadcast rooms in key e-commerce cities like Hangzhou and Beijing [1] Partnerships - The company collaborates with major liquor brands including Luzhou Laojiao, Shanxi Fenjiu, Wuliangye, and Qingdao Beer, among others, and has established deep strategic partnerships with major domestic e-commerce platforms such as JD.com, Tmall, Douyin, Kuaishou, and Pinduoduo [2] Business Performance - In 2024, the company achieved a GMV of 8.2 billion CNY, a year-on-year increase of 7% - The operating revenue reached 3.676 billion CNY, reflecting a growth of 30.18% - The net profit attributable to shareholders was 260 million CNY, up by 29.61% [3] Product Strategy - The company has launched strategic flagship products, including "Six-Year-Old Rare Product" and various gift boxes, achieving nearly 100 million CNY in GMV since their launch [4] - The company is expanding its product matrix and enhancing online penetration through strategic cooperation with core partners [4] Financial Management - The company has not distributed dividends for 12 years due to negative retained earnings, with a surplus reserve of 132.82 million CNY and a capital reserve of 1.298 billion CNY as of December 31, 2024 [5] - The company emphasizes investor returns through improved information disclosure, share buybacks, and employee stock ownership plans, having repurchased 22.34 million shares for a total of 101 million CNY [5] Market Expansion - The company is actively exploring overseas markets and emerging platforms, leveraging platforms like TikTok, Lazada, Tokopedia, and Shopee to provide comprehensive e-commerce services [6] - The company aims to develop new product lines and enhance its market presence in various sectors, including liquor and daily chemicals [6]

Group 1: Company Overview and Financial Performance - Xinhua Du completed the restructuring of its wholly-owned subsidiary Jiuai Zhihe in 2016, and by 2022, the strategic flagship product "Six-Year Cellar Treasure Head Qu" achieved a GMV of nearly 100 million yuan since its launch until the end of Q1 2024 [1] - In 2024, the company reached a record GMV of 8.2 billion yuan, representing a year-on-year growth of 7%; revenue was 3.676 billion yuan, up 30.18% year-on-year; net profit attributable to shareholders was 260 million yuan [1] - The company completed the divestiture of its retail business, shifting its main operations to internet marketing [1] Group 2: Market Expansion and E-commerce Strategy - In 2024, the company officially entered the Indonesian market, leveraging its mature domestic e-commerce operations to establish a solid foundation [2] - Collaborated with leading brands like Kimberly-Clark and L'Oréal to provide comprehensive e-commerce services on platforms such as Tiktok, Lazada, Tokopedia, and Shopee [2] Group 3: AI Marketing Initiatives - The company is actively developing AI marketing solutions, integrating systems like "Zhi Zhu Xia," "Jiuai Zhi Xing," and "Jiuai Zhi Ku" for commercial applications in the fast-moving consumer goods sector [2][3] - Most business processes, including sales management, have implemented RPA to reduce costs and enhance profitability [3] - The company has localized the DeepSeekR1 model for applications in marketing, advertising, supply chain, and customer service [4] Group 4: Risk and Disclosure - The activity does not involve any undisclosed significant information and future plans or development goals do not constitute profit forecasts or substantial commitments to investors [4] - Investors are advised to be aware of investment risks due to the complex and variable macroeconomic environment and market conditions [4]

证券代码：002264 证券简称：新华都 公告编号：2025-044 新华都科技股份有限公司 关于与香港理工大学合作建设 AI 实验室的公告 本公司及董事会全体成员保证信息披露内容的真实、准确和完整，没有虚假记 载、误导性陈述或重大遗漏。 AI 实验室作为公司人工智能战略的重要布局，公司与香港理工大学将根据 实际情况开展项目研发，研发进度及结果都具有一定的不确定性。 特此公告！ 新华都科技股份有限公司 董 事 会 二○二五年五月十四日 近日，新华都科技股份有限公司（以下简称"公司" 、"新华都"）与香港 理工大学携手开展合作研发专案，共同建设 AI 实验室 （以下简称"实验室"）。 现将相关情况公告如下： 一、 合作情况 为了充分整合双方优势资源，进一步提升产学研合作的深度与广度，创造更 加显著的社会价值与经济效益，公司全资子公司香港名饮科技发展有限公司（以 下简称"名饮科技"）与香港理工大学于近日签署了合作协议，双方将全力推动 在商业领域 AI 应用方向的技术开发与探索。旨在借助双方的专业能力，研发设 计基于先进的大型多模态人工智能技术的智能体软体（AI Agent），为互联网营 销与消费者行为研究领域提供 ...

新华都科技股份有限公司 证券代码：002264 证券简称：新华都 公告编号：2025-043 关于股东减持股份实施情况的公告 公司股东郭建生先生保证向本公司提供的信息内容真实、准确、完整，没有虚 假记载、误导性陈述或重大遗漏。 本公司及董事会全体成员保证公告内容与信息披露义务人提供的信息一致。 新华都科技股份有限公司（以下简称"公司"）于 2025 年 2 月 26 日披露了 《关于股东减持股份预披露公告》（公告编号：2025-014）。自股份减持计划预 披露公告披露之日起 15 个交易日后的 3 个月内，公司董事、董事会秘书郭建生 先生计划以集中竞价方式减持本公司股份不超过 123,600 股（占公司剔除回购专 用账户中股份数量后股本的 0.02% ） 。具体内容请详见巨潮资讯网站 （www.cninfo.com.cn）刊登的公告。 近日，公司收到董事、董事会秘书郭建生先生出具的《关于减持股份实施情 况的告知函》，现将有关情况公告如下： 一、股东减持情况 1、股东减持股份情况 | 股东名称 | 减持方式 | 减持期间 | | 减持均价 | 减持股数 | 占公司剔除回购专 用账户中股份数量 | 减持价格区间 ...

证券代码：002264 证券简称：新华都 公告编号：2025-042 关于参加厦门辖区上市公司 2024 年年报业绩说明会暨 投资者网上集体接待日活动的公告 本公司及董事会全体成员保证信息披露内容的真实、准确和完整，没有虚假记 载、误导性陈述或重大遗漏。 为进一步加强与投资者的互动交流，新华都科技股份有限公司（以下简称"公 司"）将参加由厦门证监局、厦门上市公司协会与深圳市全景网络有限公司联合 举办的"厦门辖区上市公司 2024 年年报业绩说明会暨投资者网上集体接待日活 动"，现将相关事项公告如下： 本次活动将采用网络远程的方式举行，投资者可登录"全景路演"网站 （http://rs.p5w.net），或关注微信公众号：全景财经，或下载全景路演 APP, 参与本次互动交流，活动时间为 2025 年 5 月 15 日（周四）15:40-17:00。届时 公司高管将在线就公司 2024 年度业绩、公司治理、发展战略、经营状况和股权 激励等投资者关心的问题，与投资者进行沟通与交流，欢迎广大投资者踊跃参与！ 特此公告！ 新华都科技股份有限公司 新华都科技股份有限公司 董 事 会 二○二五年五月六日 ...

Core Viewpoint - The company reported a decline in revenue and net profit for Q1 2025, primarily due to high base effects from the previous year's Spring Festival and differences in revenue recognition methods, but maintains a stable supply chain and increasing online sales penetration in the liquor sector [1][2]. Financial Performance - Q1 2025 revenue was 1.106 billion yuan, down 21.1% year-on-year; net profit attributable to shareholders was 93 million yuan, down 0.6% year-on-year; and net profit excluding non-recurring items was 84 million yuan, down 10.2% year-on-year [1]. - The combined revenue for Q4 2024 and Q1 2025 was 2.008 billion yuan, a decrease of 11.2% year-on-year, while net profit attributable to shareholders was 163 million yuan, an increase of 20.5% year-on-year [1]. - The gross margin for Q1 2025 was 22.18%, a decrease of 0.31 percentage points year-on-year, while the net profit margin was 8.42%, an increase of 1.7 percentage points year-on-year [2]. Cost Management - The company received government subsidies of 10.067 million yuan in Q1 2025, contributing to other income and enhancing profits [2]. - The operating expense ratio for Q1 2025 was 14.2%, down 0.8 percentage points year-on-year, with significant reductions in sales expenses attributed to changes in revenue recognition methods and the introduction of efficient workflows [2]. Strategic Initiatives - The company is focusing on product development and collaboration with major brands, launching new customized products during the Spring Festival, which are expected to contribute to revenue growth [2][3]. - The company is actively expanding its cross-border e-commerce business through platforms like TikTok and Lazada, with a live broadcast base in Jakarta, Indonesia, which is anticipated to drive GMV growth [3]. Market Outlook - The company is expected to benefit from the ongoing recovery in liquor demand during the Spring Festival and the upcoming year-end e-commerce promotions [3]. - Long-term growth is projected through brand expansion, resource diversification, and deepening partnerships, with revenue forecasts of 4.46 billion yuan and 5.48 billion yuan for 2025 and 2026, respectively [3].

Investment Rating - The investment rating for the company is "Buy" (maintained) [1] Core Views - The company reported a Q1 2025 revenue of 1.11 billion yuan, a year-on-year decrease of 21.1%, while the net profit attributable to the parent company was 90 million yuan, a slight decrease of 0.6% year-on-year. The profit performance met market expectations, but revenue fell short due to differences in revenue recognition and accounting methods [7] - The company’s main brands in the liquor segment showed double-digit growth despite overall sales pressure, with non-standard products maintaining positive momentum. The cash collection ratio reached 139% in Q1 2025, indicating significant improvement in accounts receivable and prepayments [7] - Profitability improved due to rate optimization and the recognition of other income. The sales net profit margin increased by 1.9 percentage points to 8.6% year-on-year, driven by optimized sales expenses and contributions from other income [7] Financial Forecasts and Valuation - Revenue forecasts for 2025 to 2027 have been slightly adjusted, with net profit estimates for 2025, 2026, and 2027 at 342 million, 454 million, and 600 million yuan respectively. The current market capitalization corresponds to a P/E ratio of 13, 10, and 8 times for 2025 to 2027 [7][10] - The company is expected to benefit from its dual role as a brand service provider and distributor, allowing for closer cooperation with brand owners in the new retail wave of liquor sales [7]