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市场消息:路威酩轩(LVMH)据悉警告称奢侈品市场将持续疲软。
news flash· 2025-05-21 15:45
Group 1 - LVMH has reportedly warned that the luxury goods market will continue to remain weak [1]
啤酒咋了?百威亚太减员约4000人,燕京啤酒、华润啤酒同步大幅减员
Sou Hu Cai Jing· 2025-05-20 03:13
Group 1: Beer Industry Developments - Major beer companies are reducing workforce to control costs amid increasing competition in the industry [1][3] - Budweiser APAC reduced its workforce from approximately 25,000 in 2023 to over 21,000 in 2024, a decrease of about 4,000 employees or 16% [3] - Yanjing Beer and China Resources Beer also reported reductions of over 1,000 employees each, while Qingdao Beer cut more than 800 positions [3] Group 2: Wine Industry Events - The 5th China (Ningxia) International Wine Culture and Tourism Expo will be held from June 9 to 12, showcasing over 200 domestic and international wineries [5] - The expo will feature various activities, including a national wine industry skills competition and a cultural exhibition [5] Group 3: Labor Issues in Wine Sector - Workers at LVMH's champagne house went on strike on May 13, protesting salary and job security issues [7] - The wine and spirits division of LVMH is facing financial pressure, with a reported loss of €1.5 billion in 2024, contrasting with a cash flow of €1 billion in 2019 [7] Group 4: Leadership Changes - Treasury Wine Estates appointed Sam Fischer as the new CEO, with a compensation package including a fixed salary of AUD 1.73 million and a signing bonus of AUD 4 million [10][11] Group 5: Company Responses and Strategies - Luzhou Laojiao addressed concerns about halting orders, stating that it is maintaining normal supply channels and preparing for the upcoming Dragon Boat Festival [12][13] - Luzhou Laojiao plans to launch innovative products targeting younger consumers, including a collaboration with the sci-fi series "The Three-Body Problem" [12] Group 6: Share Buybacks and Financial Confidence - Kweichow Moutai announced a share buyback of 624,600 shares for a total of CNY 10.11 billion, completing two-thirds of its buyback plan [15] - The company plans to spend between CNY 3 billion and CNY 6 billion on share repurchases within the next 12 months [15] Group 7: Ningxia Wine Export Growth - Ningxia's wine exports reached CNY 13.75 million in 2024, supported by the development of 30 well-known wine import and export enterprises [17] - The brand value of Ningxia's Helan Mountain wine exceeded CNY 34 billion, ranking 8th in the regional brand value list [17]
在巴黎打中文广告,这些品牌怎么想的?
Ge Long Hui· 2025-05-20 01:20
Group 1 - The Paris Olympics is the first Olympic Games after the pandemic, with an open physical space that enhances the sense of participation for athletes and spectators [2] - The event has attracted 79 sponsors, with expected sponsorship revenue of $1.3 billion, surpassing the Tokyo Olympics in terms of sponsor numbers [2] - The sponsors are categorized into four tiers: global partners, premium partners, official partners, and official suppliers, with 15 global partners including two Chinese companies [6] Group 2 - Major Chinese brands are actively marketing during the Olympics, with significant advertising presence in Paris, such as Yili's ads featuring national table tennis team ambassadors [1][9] - Companies like Alibaba and Mengniu have secured long-term sponsorship deals with the International Olympic Committee, indicating a strategic investment in brand visibility [6] - The marketing costs for companies can be substantial, with global partners needing to pay at least $300 million in entry fees, not including additional marketing expenses [11] Group 3 - The effectiveness of Olympic sponsorship is highlighted by the potential for significant brand awareness increases, with a $20 million investment potentially raising brand recognition by 1% [11] - Companies are leveraging digital tools and offline promotions to maximize their marketing impact during the Olympics [11] - The competitive landscape for sponsorship is evolving, with some companies finding success through innovative marketing strategies even without official sponsorship status [12][15]
奢侈品开餐厅, 还是玩票吗?
3 6 Ke· 2025-05-16 00:33
Group 1: Luxury Brands Entering the Restaurant Sector - Prada opened its first independent restaurant "迷上" in Shanghai, designed by renowned director Wong Kar-wai, blending Italian and Chinese culinary styles [1] - Other luxury brands like Gucci, Chanel, and Tiffany have previously explored the café sector in China, often as marketing strategies rather than standalone businesses [2] - The opening of "THE HALL" by Louis Vuitton in Chengdu marked a significant step for luxury brands in the full-service dining sector [2] Group 2: Operational Strategies and Market Trends - Many luxury dining projects are operated by third-party companies, indicating a reliance on specialized operators for successful execution [3] - Luxury brands aim to create experiential offerings that enhance customer engagement, with the goal of driving sales in their core product lines [3] - The shift in consumer behavior from shopping to experiential consumption is evident, necessitating adaptations in service models within the luxury sector [5] Group 3: Challenges in the Luxury Market - The luxury retail sector is facing challenges, with a reported 8% decline in retail rental income at Wynn Palace, reflecting a broader downturn in luxury consumption [6] - Despite an increase in tourist numbers and overall spending in Macau, per capita spending has significantly decreased, particularly among mainland Chinese tourists [6] - The luxury market may take several years to recover to pre-2019 levels, indicating a potential long-term shift in consumer preferences [6][7] Group 4: Changing Consumer Preferences - The luxury consumer landscape in China has evolved, with a notable decline in interest in traditional luxury brands like LVMH, as evidenced by a 2% drop in total revenue [7] - The emergence of alternative luxury offerings, such as local brands, suggests a shift in consumer loyalty and preferences away from established European luxury brands [7]
奢侈品开餐厅, 不再玩票
36氪未来消费· 2025-05-15 16:49
Core Viewpoint - The article discusses the trend of luxury brands entering the restaurant and café business in China, highlighting the blend of cultural influences and the strategic marketing behind these ventures [4][5][7]. Group 1: Luxury Brands and Restaurant Ventures - Prada opened its first independent restaurant "迷上" in Shanghai, designed by renowned director Wong Kar-wai, featuring a fusion menu that combines Italian and Chinese flavors [4]. - Other luxury brands like Gucci, Chanel, and Tiffany have previously explored café concepts in China, often as part of marketing strategies rather than standalone businesses [5]. - The success of these ventures is supported by third-party operators, such as 云觅餐饮集团 managing the kitchen for THE HALL restaurant by Louis Vuitton [6]. Group 2: Consumer Experience and Brand Strategy - Luxury brands focus on creating experiences that attract customers, with the aim of converting them into buyers of their primary products [7]. - The shift in consumer behavior from mere shopping to seeking experiences is evident, prompting brands to adapt their service models [8]. Group 3: Challenges in the Luxury Market - The luxury market in Macau is facing challenges, with a reported 8% decline in retail rental income at Wynn Palace, reflecting a downturn in luxury consumption [9]. - Despite an increase in tourist numbers, the average spending per visitor has significantly decreased, indicating a shift in consumer spending habits [10]. - The luxury sector may not return to its previous heights, with experts suggesting it could take several years to recover to 2018 and 2019 levels [10]. Group 4: Changing Consumer Preferences - Chinese consumers are not necessarily spending less; rather, they are shifting their preferences away from traditional luxury brands like LV [11].
迪奥的用户信息遭泄露,问题可能出在哪儿
经济观察报· 2025-05-14 13:00
杜双介绍,为完成精准推广,企业通常会将线上各渠道收集到 的用户信息,授权给第三方数据分析机构,以分析用户的设备 型号、消费习惯等用户画像,这一过程中可能会出现数据保护 不当的问题。 作者: 罗文利 封图:图虫创意 5月13日10点13分,小岚收到了迪奥发来的短信。信息显示,迪奥于5月7日发现,曾有未经授权的 外部人员获取了迪奥持有的部分客户数据。 迪奥是法国时尚消费品牌,隶属于全球奢侈品集团LVMH(路威酩轩),主要经营手袋、女装、首 饰、香水、化妆品等高档消费品,小岚在迪奥多次购买过包和鞋子。 迪奥的短信内容显示,泄露的数据包括客户姓名、性别、手机号码、电子邮箱、邮寄地址以及消费 金额和偏好等。迪奥还强调,被访问的数据库中不包含诸如银行账户详情、国际银行账户号码 (IBAN)或信用卡信息等财务信息。 5月13日,迪奥官方客服向经济观察报就用户数据泄露一事进一步介绍,目前并未接到用户因数据 泄露导致的财产损失报告,此次短信是对用户的"预警"。另外,此次数据泄露的范围以收到短信的 用户为准,不排除海外用户同样遇到数据泄露的可能性。 迪奥并未解释用户数据在哪一个环节遭到泄露。上海锦天城(郑州)律师事务所律师贾帅告 ...
迪奥的用户信息遭泄露,问题可能出在哪儿
Jing Ji Guan Cha Wang· 2025-05-14 11:39
5月13日10点13分,小岚收到了迪奥发来的短信。信息显示,迪奥于5月7日发现,曾有未经授权的外部 人员获取了迪奥持有的部分客户数据。 迪奥是法国时尚消费品牌,隶属于全球奢侈品集团LVMH(路威酩轩),主要经营手袋、女装、首饰、 香水、化妆品等高档消费品,小岚在迪奥多次购买过包和鞋子。 迪奥的短信内容显示,泄露的数据包括客户姓名、性别、手机号码、电子邮箱、邮寄地址以及消费金额 和偏好等。迪奥还强调,被访问的数据库中不包含诸如银行账户详情、国际银行账户号码(IBAN)或 信用卡信息等财务信息。 5月13日,迪奥官方客服向经济观察报就用户数据泄露一事进一步介绍,目前并未接到用户因数据泄露 导致的财产损失报告,此次短信是对用户的"预警"。另外,此次数据泄露的范围以收到短信的用户为 准,不排除海外用户同样遇到数据泄露的可能性。 迪奥并未解释用户数据在哪一个环节遭到泄露。上海锦天城(郑州)律师事务所律师贾帅告诉经济观察 报,出于物流运输或广告营销等目的,部分企业会将用户数据委托给第三方数据公司,进行快递配送或 用户画像等数据信息化服务,这一过程中,数据可能会在储存和传输两个环节出现纰漏,从而导致用户 的个人信息泄露。 ...
金十图示:2025年05月14日(周三)全球富豪榜





news flash· 2025-05-14 03:05
金十图示:2025年05月14日(周三)全球富豪榜 | 排名 | 名字 | 身价(美元) | 身价变化 | 公司 | | --- | --- | --- | --- | --- | | | 埃隆·马斯克 | 4157亿 | 1 88亿 2.17% | | | | 马克·扎克伯格 | 2266亿 | 1 57亿 2.57% | Meta | | | 杰夫·贝佐斯 | 2261亿 | 1 25亿 1.11% | 亚马逊 | | 4 | 拉里·埃里森 | 2022亿 | 1 61亿 3.1% | 甲骨文 | | 5 | 沃伦·巴菲特 | 0 1595亿 | + -11亿 -0.66% | 伯克希尔哈撒韦 | | 6 | 贝尔纳·阿尔诺家族 | 1566亿 | 1 18亿 1.19% | LVMH | | 7 | 拉里·佩奇 | 1330亿 | 1 9.24亿 0.7% | 谷歌 | | 8 | 史蒂夫·鲍尔默 | 1305亿 | + -0.27亿 -0.02% | 微软 | | 9 | 谢尔盖·布林 | 1274亿 | 1 8.65亿 0.68% | 谷歌 | | 10 | 阿曼西奥·奥尔特加 | 1228亿 | ...
迪奥为用户信息泄露致歉,有消费者称接到过自称迪奥的诈骗电话
Xin Jing Bao· 2025-05-13 09:55
Group 1 - Dior China reported a data breach on May 7, where unauthorized external parties accessed customer data, including names, gender, phone numbers, email addresses, mailing addresses, spending levels, and preferences [1] - The company confirmed that sensitive financial data such as bank account and credit card information was not affected by the breach [1] - Dior is taking measures to prevent further escalation of the incident and is cooperating with cybersecurity experts for investigation and reporting to relevant regulatory authorities [1] Group 2 - Consumers have reported receiving scam calls claiming to be from Dior, asking for fees under the guise of "agent discounts," despite Dior stating that it does not have an agent channel and all membership registrations are free [2] - The company has warned customers to be cautious of overseas calls requesting payment for membership fees [2] Group 3 - Dior's performance has been negatively impacted by a broader decline in the luxury goods market, with LVMH reporting a 3% year-on-year decline in total revenue for Q1 2025, with Dior's fashion and leather goods segment down 5% [4] - The Asia-Pacific market saw an 11% decline in revenue, contributing to a decrease in the overall revenue share from 33% in 2024 to 30% [4] - Despite the challenging market conditions, Dior has continued to raise prices on products such as ready-to-wear and leather goods [5]
迪奥Dior证实中国客户数据遭泄露,但不包含银行账户详情
Nan Fang Du Shi Bao· 2025-05-13 05:52
网传短信截图。 对此,迪奥官方回复南都记者表示:迪奥在发现该事件后已第一时间采取措施,在网络安全专家的协助下,正持 续对该事件展开调查并进行应对 ,以及向相关监管机构进行报备。"对于此次事件可能造成的困扰,我们向客户 致以深切歉意"。 法国奢侈品集团LVMH旗下的Dior(迪奥)品牌5月13日被披露其中国市场发生客户数据泄露事件,引发消费者的 广泛关注,相关话题瞬间登上微博热搜。 根据网友爆料于5月13日上午收到迪奥的短信显示:"迪奥于2025年5月7日发现,曾有未经授权的外部人员获取了 其持有的部分客户数据。在中国收集的受影响客户个人信息最大范围可能包括姓名、性别、手机号码、电子邮箱 地址、邮寄地址、消费水平、偏好,以及客户可能已向迪奥提供的其他信息。被访问的数据库中不包含银行账户 详情、国际银行账户号码(IBAN)或信用卡等财务信息。" 迪奥官方客服证实短信内容属实,如果收到短信,就证明客户的信息可能受到影响。如果还没有收到短信,请留 意后续可能会收到该短信内容。客服同时也表示,针对这一安全事件,迪奥已向中国用户发出提醒,建议客户提 高警惕,特别注意防范可疑短信、电话及电子邮件,并避免点击来路不明的链接或 ...