Core Insights - DIMOO is a leading IP for Pop Mart, consistently ranking in the top 5 for sales [1][5] - A recent live-stream incident raised concerns about product pricing and customer perception [1][5] - Despite stock price declines, Pop Mart's overall performance remains strong with significant revenue growth reported [7] Group 1: Live Stream Incident - A live-stream event on November 6 raised eyebrows when a staff member commented on the high price of a DIMOO blind box, suggesting it was excessive [1] - Internal sources confirmed the incident and stated that an investigation is underway, but no employees will be dismissed as a result [5] Group 2: DIMOO IP Performance - DIMOO, created by designer Ayan Deng, has become a proprietary IP for Pop Mart and features a character that enters dreams [5] - The new DIMOO series "New Diary" sold out immediately upon release, indicating strong demand [5] - A collaboration with Disney led to a blind box product that saw significant price increases, with a hidden variant's price rising from 179 yuan to 784 yuan, reflecting a 3.4 times premium [5] Group 3: Other IPs and Market Trends - Other Pop Mart IPs like LABUBU, Star People, CRYBABY, and SKULLPANDA are also performing well, with supply issues gradually improving due to regular restocks [6] - Price adjustments were noted after large-scale restocks, with the hidden variant "Heart" of LABUBU dropping by 13% and 6% after two separate restocks [6] Group 4: Financial Performance - Pop Mart's stock has seen a decline of over 35% since late August, with a recent drop of over 4%, bringing the share price to 208 HKD [7] - Despite stock price challenges, the company reported a 245% year-on-year revenue increase for Q3 2025, with domestic revenue up 185% and international revenue up 365% [7]

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Core Viewpoint - A live streaming incident involving Pop Mart has sparked significant discussion after two staff members were overheard discussing the high price of a product, suggesting that consumers would still purchase it regardless of cost [1] Group 1 - The incident occurred during a promotional live stream for a specific IP-related product, where a conversation between two staff members was unintentionally broadcasted [1] - The conversation included one staff member questioning the high price of the product, while the other confidently stated that consumers would buy it anyway [1] - This incident quickly gained traction on social media, leading to the related topic trending at the top of search results [1] Group 2 - Reports indicate that the two staff members involved in the incident have been dismissed, and related departments are facing accountability [2] - However, an internal source from Pop Mart confirmed that while the incident is under urgent investigation, the company will not terminate the employees involved in the live streaming incident [2]

Core Viewpoint - The live streaming incident involving Pop Mart has sparked significant public discussion and led to a notable decline in the company's stock price, highlighting potential issues with product pricing and consumer perception [2][6]. Group 1: Incident Overview - On November 7, Pop Mart's live streaming incident trended on Weibo, where two staff members were overheard discussing the high price of a product during the live broadcast [2]. - The product in question is the "DIMOO New Birthday Diary Series - Pendant Blind Box," priced at 79 yuan per unit, which has raised concerns about its value compared to production costs [6][8]. Group 2: Stock Market Reaction - Following the incident, Pop Mart's stock price fell over 4%, trading at 208 Hong Kong dollars, marking a continuous decline since August, with a cumulative drop of over 17% in September and over 16% in October [2][3]. - The market reaction indicates investor concern regarding the company's pricing strategy and overall brand perception [2]. Group 3: Product Details and Controversy - The blind box series includes six regular items and one hidden item, with the regular item probability set at 1:6 and the hidden item at 1:72 [6]. - The production cost of similar imitation products is significantly lower, leading to debates about the pricing strategy of Pop Mart's products [8].

Core Viewpoint - The recent controversy surrounding the pricing of the DIMOO blind box by Pop Mart has sparked significant public dissatisfaction, particularly regarding the perceived high price of 79 yuan for a single item, leading to internal reviews and potential adjustments in response to customer feedback [1][3][8]. Group 1: Product Details - The DIMOO blind box series, launched in November, includes 6 regular items and 1 hidden item, with a purchase probability of 1:6 for regular items and 1:72 for the hidden item [3][4]. - The price for a single DIMOO blind box is set at 79 yuan, while a complete box containing all items is priced at 474 yuan [3][4]. Group 2: Company Performance - Pop Mart reported a strong performance in Q3 2025, with overall revenue increasing by 245% year-on-year, including a 185% to 190% increase in China and a 365% to 370% increase in overseas markets [10]. - The DIMOO brand is identified as Pop Mart's fifth-largest artist IP, generating 1.105 billion yuan in revenue during the first half of 2025, accounting for 8% of the company's total revenue [10]. Group 3: Management Actions - Pop Mart's CEO, Wang Ning, recently sold 21.7 million shares at an average price of 71.98 HKD, totaling approximately 1.562 billion HKD, indicating a significant personal financial move [12].

Core Viewpoint - The incident involving Pop Mart's live streaming has become a trending topic, with the company stating it is under investigation and will not dismiss the involved employees [1] Group 1 - On November 7, Pop Mart responded to the live streaming incident, indicating an ongoing investigation [1] - During the live stream, a staff member commented that the price of a DIMOO blind box at 79 yuan was "a bit expensive," to which another staff member replied, "It's okay, someone will buy it" [1] - Following the incident, Pop Mart's stock price fell over 4% in the secondary market [1]

Core Viewpoint - The incident involving a live broadcast by Pop Mart has gained significant attention, with the company stating that it is currently under investigation and will not terminate the employees involved in the incident [1]. Group 1: Incident Details - During a live stream, a staff member commented that the price of a DIMOO blind box, priced at 79 yuan, was "a bit expensive," to which another staff member responded that "someone will buy it anyway" [1]. - The incident has led to a surge in discussions on social media, propelling it to the top of trending topics [1]. Group 2: Company Response - Pop Mart has officially stated that it is investigating the matter and has decided not to dismiss the employees involved in the live broadcast incident [1].

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Core Viewpoint - The live streaming event of Pop Mart experienced a significant mishap, raising concerns about the company's product pricing and quality control issues [1] Group 1: Incident Details - During a live stream on November 6, a staff member mistakenly stated that a DIMOO blind box was priced at 79 yuan, to which another staff member responded that "someone will buy it" [1] - This incident reflects potential internal communication issues within the company regarding product pricing [1] Group 2: Quality Control Issues - Prior to the live stream incident, Pop Mart faced criticism for quality control problems with its new Skullpanda tableware series, where some products were found to have incorrect branding, being stamped as "POP MAET" instead of "POP MART" [1] - Following the discovery of these issues, the affected products were urgently taken off the market [1] Group 3: Stock Performance - Since August, Pop Mart's stock price has been on a downward trend, with the price reported at 208.6 HKD per share as of November 7 at 10:15 [1]

Core Viewpoint - The company confirmed a live streaming incident occurred and is currently under investigation, but it will not terminate the employees involved in the incident [1] Group 1: Incident Details - A live streaming accident took place during a promotion for a product priced at 79 yuan, where private conversations between staff were unintentionally broadcasted [1] - One staff member questioned the high price of the product, while another assured that "someone will buy it" [1] Group 2: Company Response - The company is conducting an urgent investigation into the incident [1] - There were rumors about the termination of the involved staff and accountability for related departments, which the company has addressed [1]