Television advertising volume in India fell 10% year-on-year in the first nine months of 2025, according to TAM AdEx data. The decline reflects a broader slowdown in the advertising market, with fast-moving consumer goods (FMCG) companies, the biggest spenders on television, cutting back on budgets owing to muted consumer demand, according to industry executives.Even with reduced spending, FMCG and household product categories continued to dominate TV ad volume, reinforcing television's role as a mass reach ...

Core Insights - The Saudi Film Commission has launched a state-of-the-art virtual production soundstage at JAX Film Studios in Riyadh, marking a significant advancement in the Kingdom's film production capabilities [2][4] - The facility is designed by Pixomondo and utilizes Sony's VERONA LED technology, aiming to create a world-class film production ecosystem in Saudi Arabia [2][5] Group 1: Facility Features - The new virtual production volume is fully operational and can support demanding global film and television productions [3] - JAX Film Studios includes two 1,500-square-meter soundstages, a VIP lounge, a cinema screening room, production offices, and fully equipped prep spaces, providing an all-inclusive environment for filmmakers [3] Group 2: Strategic Importance - Abdullah Al-Qahtani, CEO of the Saudi Film Commission, emphasized that the investment in virtual production infrastructure is crucial for building a competitive film industry in Saudi Arabia [4] - The collaboration with Pixomondo and Sony is expected to enhance the creative capabilities of filmmakers, positioning Riyadh as a regional hub for virtual production [5][7] Group 3: Technical Specifications - The facility features 2,720 Sony VERONA Crystal LED panels with 2.3mm pixel pitch technology, a volume of 23 meters in diameter, 27.5 meters in depth, and 10 meters in height [6] - It supports seamless integration of camera tracking, real-time rendering, and in-camera VFX workflows, enabling high-resolution, photorealistic environments suitable for major Hollywood productions [6] Group 4: Location and Ecosystem - JAX Studios is located in the JAX District of Diriyah, close to five-star hotels and King Khalid International Airport, contributing to an expanding ecosystem of creative talent and production services [7] - This strategic location reinforces Saudi Arabia's vision of becoming a global hub for filmmaking and technological innovation [7]

Meet the 100-Pound Grandfather of Modern Video ProductionMike Meyerson4 min read·Just nowJust now--NOTE: This article was originally published in FEELING CREATIVE? — please visit for more guest posted creative content.Every now and then you see a piece of vintage gear that just stops you in your tracks. For me, it’s this retro machine. It looks like something out of a 1950’s sci-fi movie like (“Forbidden Planet” comes to mind). So I did a little digging, and the real story is even cooler. This is the Ampex ...

Core Viewpoint - Sony Israel will operate independently as Altair Semiconductor, marking a strategic shift to focus on the 5G IoT chip market, with plans for organizational restructuring and layoffs to enhance efficiency [2][3]. Group 1: Company Structure and Strategy - The decision for Sony Israel to become an independent entity was made jointly by Sony Semiconductor Israel and Sony Group's headquarters in Japan [2]. - The restructuring aims to ensure long-term sustainability and operational agility, with the expectation of laying off dozens of employees [2][3]. - Sony will remain a major investor in the new independent company, reaffirming its commitment to the 5G IoT market [2]. Group 2: Historical Context and Development - Sony acquired Altair Semiconductor in 2016 for approximately $212 million, integrating it into its semiconductor division [2]. - The recent management decision to refocus on core strategic areas led to the separation, allowing Altair to concentrate on 5G IoT connectivity [2][3]. - Since the acquisition, Altair has expanded its customer base and launched initiatives like logistics chain digitization, even incubating a spin-off company named Sensos [3]. Group 3: Technological Capabilities - The Israeli R&D center specializes in developing low-power cellular network chips for IoT applications, emphasizing ultra-low power consumption, compact size, and robust security features [4]. - The team has developed digital signal processors (DSPs) that integrate AI directly into sensors, along with complete modem and system-on-chip (SoC) solutions [4].

Core Insights - The article discusses the concept of "intellectual cannibalism," where the shift towards digital ownership has led to a culture of temporary access rather than true ownership [1][14] - It highlights the consequences of this shift, including the loss of permanence in cultural artifacts and the commodification of access to content [2][12] Group 1: Digital Ownership and Access - The current model of ownership is characterized by rental agreements rather than true possession, leading to a situation where users pay for access rather than ownership [3][13] - The convenience of digital access is contrasted with the nostalgia for physical ownership, as users now curate rather than collect [10][5] - The article notes that this trend is not new, with historical precedents of digital content being removed without warning, such as Amazon's removal of books from Kindles in 2009 [6][4] Group 2: Cultural Implications - The article argues that the economy of digital access leads to a faster consumption of culture than its creation, resulting in a loss of cultural heritage [8][14] - It emphasizes that the design of digital platforms encourages dependency, with features like auto-play and endless scrolling erasing the boundaries of choice [11][10] - The result is a culture where memories and identities are constructed from content that cannot be retained, leading to a sense of grief over lost access [12][13]

Core Viewpoint - The article discusses the author's decision to replace a smartphone with a Sony Ericsson C902, highlighting the benefits of using a simpler phone without distractions from social media and apps [1][4]. Group 1: Phone Usage and Evolution - The Sony Ericsson C902 is a phone from 2009 that offers basic functionalities such as texting, calling, and limited internet access via 3G [1]. - The concept of smartphones is relatively new, having been around for only 15 years, while traditional phones have existed since 1876 [4]. - The author argues that society has lived well without smartphones and may even be better off without them, suggesting a disconnect between modern reliance on technology and historical phone usage [4][5]. Group 2: Social Attachment to Technology - There is a strong societal attachment to smartphones, making it difficult for many to understand how someone could live without them [5].

Core Insights - Kamirai is launching a global presale for its innovative ecosystem that aims to redefine decentralized finance (DeFi) in Asia and enhance the integration of blockchain within mainstream console gaming [1][9] Company Overview - Kamirai is developing a high-performance decentralized exchange (DEX) tailored for the Asian crypto markets, focusing on liquidity, speed, and user experience for both experienced traders and newcomers [2][9] - The company is strategically positioning itself for integration with major console gaming systems like Sony PlayStation and Xbox, aiming to disrupt traditional gaming landscapes [3][4] Technological Framework - The technological architecture of Kamirai is designed for scalability and security, supporting both a high-throughput DEX and real-time gaming integration [6] - The core team comprises experts in blockchain, finance, gaming, and market strategy, aiming to establish Kamirai as a leader in the global digital economy [6] Strategic Roadmap - Kamirai's roadmap includes forming partnerships with technology providers, regulatory compliance experts, and key players in the Asian financial and global gaming sectors [8]

Core Insights - The global sports technology market is projected to reach $18.8502 billion in 2024 and $61.7206 billion by 2030, with more optimistic estimates suggesting it could grow to $26.77 billion in 2024 and $139.41 billion by 2032 [1][3] - Major tech companies are actively participating in the sports rights market, with significant investments in broadcasting rights, such as Apple's $700 million deal for F1 and Amazon's $1.8 billion annual deal for NBA rights [1][3] - The application of advanced technologies like VR/AR, AI, and data analytics is enhancing the viewing experience and performance analysis in sports [1][3] Market Trends - The integration of AI and advanced data analytics in sports broadcasting and event management is becoming more prevalent, with companies like Amazon and Hawk-Eye leading the charge [3][5] - Sony's acquisition of STATSports, a company specializing in wearable technology for sports performance tracking, highlights the growing interest in sports tech investments [5][9] - The demand for real-time data and analytics in sports is driving innovation, with companies like STATSports providing over 70 metrics for athletes [5][9] Company Strategies - Sony has been expanding its sports technology portfolio through strategic acquisitions, including Hawk-Eye Innovations and Beyond Sports, to enhance its data analysis capabilities [6][7] - The acquisition of STATSports allows Sony to offer more accessible solutions for teams, moving beyond traditional league partnerships [9][10] - Sony's focus on both B2B and D2C markets indicates a strategic shift towards consumer-oriented sports technology products, potentially leading to new offerings similar to its successful PS5 gaming console [10][11]

Core Insights - Nota AI, backed by NAVER D2SF, has successfully listed on the KOSDAQ market, showcasing its growth potential in AI model compression and optimization technologies [1][3] - The company has achieved significant annual revenue growth through collaborations with industry leaders such as NVIDIA, Samsung Electronics, and Qualcomm [3][5] Company Overview - Nota AI specializes in AI lightweighting and optimization technology, which is gaining global attention for its ability to reduce operational costs associated with high-performance AI models [4][5] - The company's proprietary AI model optimization platform, 'NetsPresso®,' and on-device AI solutions enhance its technological competitiveness [4][5] Financial Performance - Nota AI's revenue more than doubled from approximately $2.52 million in 2023 to approximately $5.89 million in 2024, with a target of approximately $10.17 million for 2025 [8] Strategic Focus - Post-IPO, Nota AI aims to enhance its AI optimization technology and expand into new markets, particularly targeting global semiconductor companies and device manufacturers in the U.S., Europe, and the Middle East [7] - The company plans to invest heavily in developing a next-generation platform for optimizing a wider variety of AI models and expects strategic collaborations to drive sales growth in high-growth sectors like defense and aerospace [7] Market Recognition - Nota AI was recognized as one of the '2025 Global Innovative AI Startups 100' by CB Insights, highlighting its innovative capabilities in the AI sector [5]

Box Office Performance - "Springsteen: Deliver Me from Nowhere" opened in fourth place with $8.8 million from 3,460 theaters in its first weekend [2] - The film experienced a 57% drop in ticket sales, earning $3.8 million in its second weekend and falling to seventh place [3] - Total earnings for the film reached $30.5 million, combining domestic and international sales, with $14.3 million from international markets [4] Production and Economic Impact - The film had a production budget of $55 million, excluding marketing costs [4] - Filming primarily took place in New Jersey, contributing an estimated $42 million boost to the state's economy [4] Film Content and Cast - The biopic focuses on Bruce Springsteen's life during the early 1980s while recording the "Nebraska" album [2][5] - Directed by Scott Cooper, the film features Jeremy Allen White as Springsteen, Odessa Young as Faye, and Jeremy Strong as Jon Landau [5]