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国补政策落地 兰州市城关区消费市场升温
Sou Hu Cai Jing· 2026-01-07 05:42
图为消费者挑选家电。城关区委宣传部供图 中新网甘肃新闻1月7日电 2026年消费品以旧换新国补新政一经落地,兰州市城关区汽车、家电、数码 智能产品消费市场迅速升温,惠民红利加速惠及辖区千家万户,为城关区冬日消费市场注入了强劲活 力。 走进位于西关商圈的苏宁易购超级体验店,作为城关区家电消费的重要地标,该店凭借多重优惠叠加的 促销活动,吸引了大批市民前来选购,店内人头攒动,咨询、下单的消费者络绎不绝。该店楼层经理滕 宏疆介绍说,门店在积极参与商场补贴、苏宁品牌补贴和地方补贴的基础上,同步叠加国补优惠,形成 了"多重补贴"的消费利好组合。以一款原价8299元的美菱冰箱为例,经过各项补贴叠加后,最终售价仅 需3824元,优惠力度一目了然。 此外,新年期间门店还额外推出专属福利,门店补贴至高可达2000元,同时提供48项会员免费体验服 务,涵盖家电清洗、产品保养、智能体验等多个方面,全方位提升消费体验。据统计,截至目前,该店 享受以旧换新补贴的订单占比已超四成,消费热潮持续升温。 实实在在的优惠,让消费者真切感受到了政策带来的红利。市民马鑫专程来到西关苏宁易购超级体验店 选购,他看中的一款原价1.5万元的海信电视,经 ...
中国家电,再战世界杯
Xin Lang Cai Jing· 2026-01-05 11:45
作者丨无情 编辑丨坚果 封面来源丨Unsplash " 随着2026年的钟声正式敲响,对于全球的体育迷来说,新的一年也将正式进入世界杯时间。 上个月,2026年美加墨男足世界杯抽签仪式在美国华盛顿正式举行,完整的世界杯赛程也随之公布,揭幕战将于北美东部时间6月11日15点(北京时间12 日凌晨3点)在墨西哥城打响,由墨西哥队对阵南非队。决赛则将于北美东部时间7月19日15点(北京时间20日凌晨3点)在纽约/新泽西举行。 " 对于各大品牌来说,随着世界杯的日益临近,这场四年一度的营销大战也随之拉开。 作为上一届卡塔尔世界杯大放异彩的中国品牌之一,海信这一届也是早早拿下了美加墨世界杯全球官方赞助商的席位,国际足联主席因凡蒂诺在社交媒体 上表示:"海信将帮助我们把分别在加拿大、墨西哥和美国的16座城市举行的104场比赛带到世界各地,确保球场上的精彩表现通过惊人的细节呈现给数十 亿电视机前的用户。" 海尔、美的等家电企业,虽然还没有官宣世界杯营销策略,但也早已把触角伸向了其他体育顶级赛事,今年举办的非洲杯、欧洲冠军杯等重磅比赛中,都 会看到这些中国家电品牌的身影。 但相比较四年前热情似火的卡塔尔,这一届的美加墨世界杯 ...
【环时深度】“欧盟增长最快的大型经济体”,波兰靠的是什么
Huan Qiu Shi Bao· 2026-01-04 23:00
中东欧第一、欧盟第六、全球第二十 在欧洲各国的首都中,华沙充满现代都市的感觉。《环球时报》驻波兰特派记者在华沙生活的3年里, 亲眼看到市中心一座座摩天大楼拔地而起,便捷的交通和移动支付、无处不在的连锁便利店甚至无人便 利店、不断上涨的写字楼租金和劳动者平均收入等,都是这个国家近年来经济亮眼表现的真实写照。 根据国际货币基金组织(IMF)去年10月发布的《世界经济展望报告(2025)》中的国内生产总值 (GDP)全球排名,波兰2025年的GDP预计达到1.04万亿美元,跃升为中东欧地区最大经济体、欧盟第 六大经济体,同时超过瑞士成为世界第二十大经济体。 【环球时报驻波兰特派记者 禹丽敏】编者的话:2026年欧洲整体及内部国家经济走势是受到国际社会 广泛关注的议题。"当欧盟各国普遍深陷经济低迷之际,却有一个较大的欧盟成员国持续交出亮眼成绩 单——波兰。"有德国媒体这样报道称。国际货币基金组织在新年到来前预测说:"到2026年,波兰仍将 是欧盟增长最快的大型经济体。"欧盟委员会的预测数据也显示,波兰2026年经济增速将达到3.5%,远 高于欧盟整体约1.4%的经济增速,以及传统强国德国、法国1%左右的经济增速。在《 ...
2025中国品牌全球信任指数发布 海信表现亮眼
中国质量新闻网讯(记者 朱文达)近日,全球知名市场研究机构益普索(Ipsos)发布的《2025 中国品 牌全球信任指数》报告显示:中国品牌全球净信任度同比提升12个百分点,而海信集团控股股份有限公 司(以下简称"海信")也凭借在全球市场的优异表现,蝉联智能家电行业第一。 据悉,海信将坚持以用户为中心,通过"人本科技"和"至臻品质",在全球市场与更多用户加强链接,带 来更好的消费体验。 《报告》称,事实上,海信的全球化已走过30年,目前已在全球布局30个研发中心、37个工业园区和生 产基地。2024年,海信海外收入占据海信整体营收的近半壁江山,其中自主品牌占比达到85.6%,连续 9年成为中国全球化品牌10强。 与此同时,海信持续通过体育营销加速品牌全球化进程。从2016年欧洲杯开始,海信已经赞助三届欧洲 杯、三届世界杯。今年9月5日,海信官宣成为2026世界杯官方赞助商,并将依托海信领先的RGB-Mini LED和AI技术,与国际足联深度合作持续提升观赛体验。国际足联表示,世界杯是联通世界的桥梁,期 待与海信一起"带来前所未有的世界杯"。 通过赞助世界顶级足球赛事,海信也赢得了全球越来越多用 户的喜爱与信任。 ...
2025中国品牌全球信任指数发布 海信蝉联智能家电行业第一
Jin Rong Jie· 2025-12-24 06:42
从2019年起,益普索Ipsos持续追踪中国品牌的全球信任度表现,至今已发布四期报告。2025年榜单覆盖全球20个主要出海市场,涵盖消费电子、智能家 电、互联网、汽车/电动汽车、AI等11大领域。《报告》指出,全球品牌信任格局正经历历史性转折,中国品牌全球信任度实现跨越式增长,中国品牌出海 进入从市场进入到社会融入的新阶段。 《报告》称,2025年中国品牌全球净信任度持续攀升,较2024年上升了12个百分点。而中国智能家电品牌的信任指数及排名也呈上升态势,而海信凭借在全 球市场的优异表现,继2024年后,今年再次蝉联智能家电行业第一。 事实上,海信的全球化已走过30年,目前已在全球布局30个研发中心、37个工业园区和生产基地。2024年,海外收入占据海信整体营收的近半壁江山,其中 自主品牌占比达到85.6%,海信也连续9年成为中国全球化品牌10强。 与此同时,海信也持续通过体育营销加速品牌全球化进程。从2016年欧洲杯开始,海信已经赞助三届欧洲杯、三届世界杯。今年9月5日,海信官宣成为2026 世界杯官方赞助商,并将依托海信领先的RGB-Mini LED和AI技术,与国际足联深度合作持续提升观赛体验。国际足联 ...
第21届中国音视频产业大会(AVF)暨“科技创新奖”颁奖礼在京成功召开
Jin Tou Wang· 2025-12-23 08:04
2025年12月19日,以"技术重塑音视频生态,场景激活产业新价值"为主题的第21届中国音视频产业大会 (AVF)暨"科技创新奖"颁奖礼在北京成功召开。 本次会议由中国电子视像行业协会主办,中彩联和洛图科技(RUNTO)协办,并得到了创维、海信、 TCL、华为、小米、海尔、索尼、BOE、当贝、峰米、tudoo、小猿、AOC、HDMI、小红书、元响、诺 瓦星云、newline、安道、威创等企业及各大媒体的大力支持。 大会现场,来自音视频产业界的专家学者、企业领袖齐聚一堂,围绕产业发展趋势展开深入研讨,剖析 创新发展路径,助力中国音视频产业实现高质量发展。 大会颁发了由国家科学技术奖励办公室登记备案的社会科技奖励项目"中国电子视像行业协会 科技创新 奖",作为音视频领域最权威的奖项,对年度表现突出的重大科技成果以及领军人物进行鼓励和表彰。 今年是电视机诞生100年,大会特别设置了"致敬电视百年"特别环节,国内外优秀品牌代表共同回顾了 电视工业和中国产业波澜壮阔的行业征程,并围绕电视产业发展未来进行了高峰对话。 同时,现场还发布了中国音视频领域的三大重要成果:《客厅平板电视主流尺寸推荐规范》标准、《显 示技术革命与 ...
“十四五”时期,山东工业经济实现规模与质效同步跃升
Zhong Guo Fa Zhan Wang· 2025-12-10 06:51
Core Viewpoint - Shandong Province is accelerating the construction of an advanced manufacturing powerhouse during the "14th Five-Year Plan" period, focusing on new industrialization and aiming to lead in national industrial and economic development [1][2]. Group 1: Industrial Economic Growth - The industrial economy in Shandong has achieved a scale and quality leap, with the industrial added value growing at an average annual rate of 7.5%, surpassing the national average by approximately 1.6 percentage points [2]. - The total industrial added value is projected to increase from 2.3 trillion yuan to 3.3 trillion yuan, representing a growth of over 40% [2]. - The number of large-scale industrial enterprises and their revenue have increased by 54.7% and 42.9% respectively since 2020 [2]. Group 2: Innovation and Technology - Shandong has emphasized the integration of technological and industrial innovation, with the coverage of R&D institutions in large-scale industrial enterprises rising from 13.3% in 2020 to nearly 40% [3]. - The province has implemented over 3,000 provincial-level technology innovation projects annually, achieving a nearly 90% self-research rate [3]. - Significant technological breakthroughs include the development of high-efficiency diesel engines and smart tunneling machines, contributing to the "Shandong manufacturing" reputation [3]. Group 3: Structural Transformation - The province is focusing on creating a modern industrial system centered on advanced manufacturing, with traditional industries undergoing significant upgrades [4]. - Investment in industrial technological transformation projects has averaged around 12,000 annually, with over 50% of industrial investment directed towards these upgrades [4]. - The chemical industry has seen a transformation with over 60% of enterprises now operating in industrial parks, and energy consumption per unit of industrial added value has decreased by 25.8% [4]. Group 4: Digital Economy Integration - By the end of the "14th Five-Year Plan," the digital economy is expected to exceed 50% of the total economy, with core digital industries projected to account for 10% [5]. - The province has established 27,000 5G base stations and created national-level internet backbone points, enhancing digital infrastructure [5]. - The digital transformation coverage among large-scale industrial enterprises has reached 95.1%, with a deep transformation rate of 47.8% [5]. Group 5: Industrial Ecosystem Development - Shandong has built a robust industrial ecosystem by fostering quality enterprises and enhancing collaboration across various sectors [6]. - The province has over 420,000 small and medium-sized enterprises, with an annual growth rate of 15.6% during the "14th Five-Year Plan" [6]. - The government has initiated a "chain leader" system to oversee key industrial chains, promoting coordinated development and resource integration [6]. Group 6: Future Outlook - Looking ahead to the "15th Five-Year Plan," Shandong aims to focus on high-quality development, smart, green, and integrated industrial growth, establishing itself as a significant economic growth hub in Northern China [7].
携多款巨幕亮相,海信电视2025电博会展示百吋画质标杆
Sou Hu Wang· 2025-09-19 09:18
Group 1 - The 2025 China International Consumer Electronics Expo officially opened in Qingdao, showcasing Hisense's various 100-inch products, including RGB-Mini LED, laser display, and Micro LED technologies, highlighting China's innovation in display technology [1] - Hisense's 116-inch RGB-Mini LED TV UX, the world's first mass-produced RGB-Mini LED TV, significantly improves color purity, color gamut, brightness, and energy efficiency compared to traditional LCD TVs, providing an immersive viewing experience [2] - The U7S Pro model, featuring core RGB-Mini LED technologies, achieves nearly 100% color purity and ultra-wide viewing angles, marking a step towards making RGB-Mini LED TVs more accessible for households [4] Group 2 - Hisense's Mini LED TV, particularly the 100-inch E8Q Pro, utilizes a self-developed AI image quality chip H7, enhancing picture quality through precise pixel mapping and achieving a low reflection rate of 1.28% for clear visuals from any angle [5][7] - The U+Mini LED halo control system allows for pixel-level light control, enhancing color purity and clarity in dark and bright scenes, showcasing Hisense's advancements in display technology [7] - Hisense's Micro LED TV UX series redefines display possibilities with customizable sizes ranging from 136 inches to 271 inches, featuring self-emissive micro LED chips for high brightness and longevity, suitable for various applications [8]
海信集团全员上飞书 | 最前线
3 6 Ke· 2025-09-12 03:41
Core Insights - Hisense Group has partnered with Feishu to implement it as a unified collaboration platform for its 80,000 employees, marking a significant step in digital transformation for traditional manufacturing in China [1][2] - The collaboration is driven by the need for more efficient and intelligent digital office solutions, as traditional office models no longer meet employee demands [1] - Hisense's recognition of Feishu's AI capabilities, particularly in enhancing meeting efficiency, played a crucial role in the partnership [1][2] Company Overview - Hisense's revenue for 2024 reached 215.3 billion yuan, with nearly half coming from overseas markets [2] - In the global television market, Hisense ranked second with a shipment volume of 29.14 million units, capturing a 14% market share, despite a decline in the Chinese TV market [2] - Hisense is the only company in the Chinese TV sector to have achieved continuous growth for seven years [2] Implementation Details - Feishu is currently covering 80,000 employees in Hisense's China region, with pilot programs underway in some overseas areas [3] - Prior to the official rollout, many Hisense employees had already begun using Feishu, particularly younger staff who favored its efficient collaboration tools [2]
海信官宣世界杯,海尔美的牵手豪门 中国家电巨头 加码顶级赛事
Shen Zhen Shang Bao· 2025-09-08 00:09
Group 1 - Hisense officially announced its sponsorship as a global partner for the 2026 FIFA World Cup, marking its third consecutive sponsorship after the 2018 and 2022 World Cups [1] - Midea Group has signed long-term cooperation agreements with FC Barcelona, with its logo to appear on the team's jerseys starting from the 2026/2027 season, reflecting a trend of increasing sponsorship in top international sports events [1] - The trend of major home appliance companies like TCL, Midea, and Hisense increasing their sponsorship in international sports events highlights the industry's need for brand premiumization and internationalization [1][2] Group 2 - Midea Group reported overseas revenue of 107.2 billion yuan in the first half of 2025, a year-on-year increase of 17.7%, with OBM revenue accounting for over 45% of its smart home business overseas [1] - Hisense's sponsorship of the 2025 FIFA Club World Cup aims to enhance its brand presence in five major overseas regions, contributing to a 70% overall revenue growth and a 156% increase in brand value since 2018 [2] - TCL has been involved in top-tier sports and entertainment IP for over 30 years, recently becoming a global partner of the Olympics, focusing on providing comprehensive support in smart terminal and display technology [3]