昨日上涨3.4%的贝壳(BEKE.US)盘前继续涨超2%。消息上，花旗发表报告指，贝壳第三季业绩胜预 期，相信公司正步入正轨，明年净利润率料改善至7%，受多个因素驱动，包括代理及门店成本按年减 少近20亿元下，继续把握市场份额。 11月10日，贝壳召开三季度业绩电话会。CEO彭永东表示，未来将加速AI能力在核心业务场景的深度 渗透，推进服务者和消费者 体验的双向提升。(格隆汇) ...

大华继显发布研报称，贝壳-W(02423)第三季营收同比增2%至231亿元人民币(下同)，符合该行与市场预 期。非公认会计准则净利润同比减28%至13亿元，表现好过预期。非公认会计准则净利润率同比收窄2 个百分点至5.6%。该行预期公司第四季经调整净利润将同比减18%至11亿元，降第四季和2026年营收预 测25%及18%，降第四季和2025年非公认会计准则净利润预测46%和13%。报告指，公司指引2025年第 四季营收将同比下滑29%至220亿元，表现疲弱且低于市场预测25%，将评级下调至持有，目标价由60 港元下调至39港元。 ...

Core Viewpoint - Beike-W (02423) reported a 2% year-on-year revenue increase to 23.1 billion RMB in Q3, aligning with market expectations, while non-GAAP net profit decreased by 28% to 1.3 billion RMB, outperforming expectations [1] Financial Performance - Q3 revenue reached 23.1 billion RMB, a 2% increase year-on-year, meeting both the bank's and market expectations [1] - Non-GAAP net profit fell by 28% to 1.3 billion RMB, which was better than anticipated [1] - Non-GAAP net profit margin narrowed by 2 percentage points to 5.6% year-on-year [1] Future Projections - The company is expected to see a 18% year-on-year decrease in adjusted net profit for Q4, projected at 1.1 billion RMB [1] - Revenue forecasts for Q4 and 2026 have been reduced by 25% and 18%, respectively [1] - Non-GAAP net profit forecasts for Q4 and 2025 have been cut by 46% and 13%, respectively [1] Guidance and Rating Changes - The company guided for a 29% year-on-year revenue decline in Q4 2025, estimating revenue at 22 billion RMB, which is 25% lower than market predictions [1] - The rating has been downgraded to "Hold," with the target price reduced from 60 HKD to 39 HKD [1]

报告中称，贝壳2025年第三季非公认会计原则(non-GAAP)净利润胜预期10%。尽管2025年第四季及 2026年营收展望弱过预期，但相应的利润率指引仍优于市场所担忧情况。该行认为目前股价水平呈现出 具吸引力的战术性买入机会。另将2025至2027年每股盈利预期下调19至37%，以反映2025年第四季及 2026年交易总额增长弱于预期的影响。 大和发布研报称，重申贝壳-W(02423)"跑赢大市"评级，但将H股目标价由56港元下调至46港元，此调 整基于采用2026年预期每股盈利计算的23倍前瞻市盈率。 ...

智通财经APP获悉，大和发布研报称，重申贝壳-W(02423)"跑赢大市"评级，但将H股目标价由56港元下 调至46港元，此调整基于采用2026年预期每股盈利计算的23倍前瞻市盈率。 报告中称，贝壳2025年第三季非公认会计原则(non-GAAP)净利润胜预期10%。尽管2025年第四季及 2026年营收展望弱过预期，但相应的利润率指引仍优于市场所担忧情况。该行认为目前股价水平呈现出 具吸引力的战术性买入机会。另将2025至2027年每股盈利预期下调19至37%，以反映2025年第四季及 2026年交易总额增长弱于预期的影响。 ...

Core Viewpoint - The company, Beike-W (02423), is a leading real estate brokerage with scale effects and management advantages, actively expanding into diversified businesses such as home decoration and rental services. However, the company faces short-term performance pressure due to a continuously stabilizing real estate market, leading to a downward adjustment in profit forecasts for 2025-2027 [1]. Group 1: Financial Performance - In Q3 2025, the company reported total revenue of 23.1 billion yuan, a year-on-year increase of 2.1%, while adjusted net profit was 1.286 billion yuan, a year-on-year decrease of 12.8% [2]. - The total transaction volume remained stable at 736.7 billion yuan, showing no significant year-on-year change. Revenue increased, but profit margins declined, with gross margin at 21.4% (down from 22.7% YoY) and net margin at 3.2% (down from 5.2% YoY) [3]. Group 2: Business Segments - The home decoration and rental services segments achieved profitability at the city level for two consecutive quarters. In Q3, the home decoration business generated revenue of 4.3 billion yuan, contributing a profit margin of 32.0%, an increase of 0.8 percentage points year-on-year. The rental service managed over 660,000 units, generating revenue of 5.73 billion yuan, a year-on-year increase of 45.3%, with a profit margin of 8.7%, up 4.3 percentage points year-on-year [4]. Group 3: AI Integration - The company is leveraging AI to enhance efficiency in rental services, with AI-driven organization and resource management leading to a 13% increase in efficiency for property acquisition. Additionally, AI-enabled management and targeted marketing have resulted in annual savings exceeding 100 million yuan [5]. Group 4: Shareholder Returns - In Q3, the company repurchased approximately 280 million USD worth of shares, a year-on-year increase of 38.3%, marking a two-year high. The total repurchase amount for the year up to Q3 reached about 680 million USD, a year-on-year increase of 15.7%, representing about 3% of the total shares outstanding as of the end of 2024 [6].

Core Viewpoint - The company, Beike-W (02423), is a leading real estate brokerage with scale effects and management advantages, actively expanding into diversified businesses such as home decoration and rental services, but faces short-term performance pressure due to a stagnant real estate market, leading to adjusted profit forecasts for 2025-2027 [1] Group 1: Financial Performance - In Q3 2025, the company reported total revenue of 23.1 billion yuan, a year-on-year increase of 2.1%, while adjusted net profit was 1.286 billion yuan, a year-on-year decrease of 12.8% [2] - The total transaction volume remained stable at 736.7 billion yuan, with revenue growth but a decline in profit margins, resulting in a gross margin of 21.4% (down from 22.7% year-on-year) and a net margin of 3.2% (down from 5.2% year-on-year) [3] Group 2: Business Segments - The home decoration and rental services achieved profitability at the city level for two consecutive quarters, with home decoration revenue of 4.3 billion yuan and a profit margin of 32.0%, up 0.8 percentage points year-on-year; rental services managed over 660,000 units, generating revenue of 5.73 billion yuan, a year-on-year increase of 45.3%, with a profit margin of 8.7%, up 4.3 percentage points year-on-year [4] Group 3: AI Integration - The company is leveraging AI to enhance efficiency in rental services, with AI-driven organization and resource management leading to a 13% increase in efficiency for property acquisition, and AI smart management and targeted marketing saving over 100 million yuan annually [5] Group 4: Shareholder Returns - In Q3 2025, the company repurchased approximately 280 million USD worth of shares, a year-on-year increase of 38.3%, marking a two-year high; the total repurchase amount for the year to date reached approximately 680 million USD, a year-on-year increase of 15.7%, representing about 3% of the total shares outstanding as of the end of 2024 [6]

Core Insights - Beike (2423.HK) saw a 3.97% increase in stock price, reaching HKD 43.98 during trading [1] - For Q3 2025, Beike reported revenue of CNY 23.1 billion, a year-on-year increase of 2.1% [1] - The company's NON-GAAP net profit was CNY 1.29 billion, while the total transaction value (GTV) remained stable at CNY 736.7 billion compared to the same period last year [1] Financial Performance - Beike's Q3 performance exceeded expectations, indicating the company is on the right track [1] - The net profit margin is projected to improve to 7% next year, driven by a nearly CNY 2 billion reduction in agent and store costs year-on-year [1] - Non-transaction service business has shown continuous profitability for two consecutive quarters, with expected contributions of CNY 800 million and CNY 1.3 billion in profits over the next two years [1] Market Outlook - Citigroup raised Beike's H-share target price from HKD 61.4 to HKD 63, maintaining a "Buy" rating [1] - The company's growth is supported by advancements in artificial intelligence, innovation, and ecosystem development [1]

Investment Rating - The report maintains a "Buy" rating for the company [2] Core Views - The brokerage business remains robust, and the profitability of emerging businesses is improving. The company has a strong platform barrier and is enhancing its brokerage framework while securing housing resources [7] - The company faces significant GTV pressure in Q4 2025 due to a noticeable decline in transaction activity in both the primary and secondary markets, which may impact brokerage revenue [7] - The company has adjusted its revenue forecasts downward for 2025-2027, with net profit estimates revised to 3.6 billion, 5.4 billion, and 6.4 billion yuan respectively [7] Financial Data and Earnings Forecast - Revenue projections for 2023 to 2027 are as follows: - 2023: 77.777 billion yuan - 2024: 93.457 billion yuan - 2025E: 94.606 billion yuan - 2026E: 94.464 billion yuan - 2027E: 100.799 billion yuan - Net profit attributable to ordinary shareholders is forecasted as: - 2023: 5.883 billion yuan - 2024: 4.065 billion yuan - 2025E: 3.585 billion yuan - 2026E: 5.361 billion yuan - 2027E: 6.371 billion yuan - The company’s earnings per share (EPS) is projected to be: - 2023: 1.63 yuan - 2024: 1.15 yuan - 2025E: 1.04 yuan - 2026E: 1.55 yuan - 2027E: 1.84 yuan [6][8]

Investment Rating - The investment rating for the company is "Buy" (maintained) [2] Core Insights - The company reported total revenue of 231 billion yuan for Q3 2025, a year-on-year increase of 2.1%, while adjusted net profit was 12.86 billion yuan, down 12.8% year-on-year [7] - The total transaction volume remained stable at 736.7 billion yuan, but the decline in profit margins led to a decrease in net profit, with gross margin dropping to 21.4% from 22.7% in the same period last year [7] - The home decoration and rental services segments achieved profitability at the city level for two consecutive quarters, with home decoration revenue of 4.3 billion yuan and a profit margin of 32.0%, up 0.8 percentage points year-on-year [7] - The company has increased shareholder returns, spending approximately 280 million USD on share buybacks in Q3, a 38.3% increase year-on-year, marking a two-year high [7] - The company is actively expanding its diversified businesses, including home decoration and rental services, despite facing short-term performance pressure due to a sluggish real estate market [7] Financial Performance Summary - Revenue projections for the company are as follows: 77.777 billion yuan in 2023, 93.457 billion yuan in 2024, 97.986 billion yuan in 2025, 106.438 billion yuan in 2026, and 110.849 billion yuan in 2027, with a revenue growth rate of 28.20% in 2023 and declining to 4.14% by 2027 [6] - Adjusted net profit is forecasted to be 9.798 billion yuan in 2023, decreasing to 5.790 billion yuan in 2025, before recovering to 8.308 billion yuan in 2027 [6] - The company's price-to-earnings (PE) ratio is projected to be 14.08 in 2023, increasing to 23.82 in 2025, and then decreasing to 16.60 by 2027 [6]