2025年第二季度，我们围绕这些变化展开了一系列积极探索。在房产交易服务上，我们运用科学管理和 AI技术等能力，更深度地建立对"房"和"客"的服务能力，探索由规模驱动转向效率驱动的新增长模式。 在家装家居业务上，我们探索以商圈精耕为核心，依托签约服务中心打造产品化样板房展厅，大幅提升 了用户信任度和便利性。在房屋租赁服务上，我们基于产品迭代、AI重构运营等举措，推动业务向对 极致效率的追求迈进。在贝好家 业务板块，我们深度打磨C2M能力，为产业带来基于客户洞察的独特 新价值。 智通财经APP讯，贝壳-W(02423)发布截至2025年6月30日止6个月中期业绩，该集团取得净收入总额人 民币493.39亿元(单位下同)，同比增加24.13%;归属于贝壳控股有限公司的净利润21.57亿元，同比减少 7.2%;归属于贝壳控股有限公司普通股股东的每股基本净收益0.64元。 贝壳董事会主席兼首席执行官彭永东先生表示，"2025年第二季度，我们的业务延续了高质量发展。同 时，我们也深刻认识到，在中国房地产行业发展的新形势下，消费者需求正在发生巨大转变;我们平台 也在人店网络实现显著规模增长的基础上，将走向效率驱动发展的新 ...

Core Viewpoint - The company reported a significant increase in revenue driven by a recovery in new home transactions and the development of rental services, despite a slight decline in profitability metrics [1][2]. Group 1: Financial Performance - In Q1 2025, the company's GTV transaction volume reached 843.7 billion, a year-on-year increase of 34%, with revenue of 23.3 billion, up 42% year-on-year [1]. - Adjusted net profit for Q1 2025 was 1.39 billion, flat year-on-year, with an adjusted net profit margin of 6.0%, down 2.5 percentage points [1]. - Gross margin was 20.7%, down 4.5 percentage points year-on-year, indicating a decline in profitability levels [1]. Group 2: Business Segments - The company's existing home transaction volume was 580.3 billion in Q1 2025, up 28% year-on-year, with revenue from this segment at 6.9 billion, a 20% increase [2]. - The new home business outperformed the market, with a transaction volume of 232.2 billion, up 53% year-on-year, and revenue of 8.1 billion, a 64% increase [2]. - The rental services segment saw revenue of 5.1 billion, a remarkable 94% increase year-on-year, although it had a lower contribution margin of 6.7% [3]. Group 3: Market Position and Growth - The company expanded its store count to 57,000, a 29% increase year-on-year, and the number of agents reached 550,000, up 24% [2]. - The market share for new homes increased to 12.6%, up 4.5 percentage points year-on-year, indicating strong competitive positioning [2]. - The company is expected to maintain its growth trajectory in new business segments, with home decoration and rental services showing promising revenue growth [3].

Investment Rating - The report maintains an "Outperform the Market" rating for the company [5][70]. Core Insights - In Q1 2025, the company's revenue grew by 42% year-on-year, driven by a recovery in new home transactions and the development of rental services [8][70]. - The company's GTV (Gross Transaction Value) reached 843.7 billion yuan, up 34% year-on-year, with operating income of 23.3 billion yuan [8][70]. - The adjusted net profit for Q1 2025 was 1.39 billion yuan, flat year-on-year, with a net profit margin of 6.0%, down 2.5 percentage points [13][70]. - The company effectively controlled operating costs, with significant reductions in sales, management, and R&D expense ratios [13][70]. Summary by Sections Revenue and Profitability - Q1 2025 revenue was 23.3 billion yuan, a 42% increase year-on-year, with new home business revenue accounting for 35% of total revenue, up 5 percentage points [8][70]. - The adjusted net profit margin decreased to 6.0%, with a gross margin of 20.7%, down 4.5 percentage points [13][70]. Business Segments - The existing home business saw a transaction total of 580.3 billion yuan, a 28% increase year-on-year, but the contribution margin fell to 38.1%, down 6.4 percentage points [22][70]. - The new home business outperformed the market with a transaction total of 232.2 billion yuan, up 53% year-on-year, and a market share increase of 4.5 percentage points to 12.6% [38][70]. - The rental services segment reported a revenue of 5.1 billion yuan, a 94% increase year-on-year, although with a lower contribution margin of 6.7% [48][70]. Financial Forecasts - The company expects adjusted net profits of 8.2 billion yuan and 8.9 billion yuan for 2025 and 2026, respectively, with corresponding earnings per share of 2.28 yuan and 2.46 yuan [70][73]. - The projected PE ratios for 2025 and 2026 are 19.4 and 18.0, respectively [70][73].

Financial Performance - In Q1 2025, the company reported a total transaction value (GTV) of 843.7 billion yuan, a year-on-year increase of 34.0% [1] - The company's net revenue reached 23.33 billion yuan, up 42.4% year-on-year, with a gross profit of 4.82 billion yuan, reflecting a 17.0% increase [1] - The net profit attributable to shareholders was 860 million yuan, a significant rise of 98.2% year-on-year, while the adjusted net profit was 1.39 billion yuan, showing a slight increase of 0.1% [1] Business Segments - The existing home transaction value was 580.3 billion yuan, growing by 28.1% year-on-year, with the second-hand home revenue at 6.87 billion yuan, up 20.0% [2] - New home transaction value reached 232.2 billion yuan, a remarkable increase of 53.0%, with new home revenue at 8.07 billion yuan, reflecting a 64.2% rise [2] - The company’s home decoration and furniture segment generated net revenue of 2.95 billion yuan, up 22.3% year-on-year, while the rental services segment achieved net revenue of 5.09 billion yuan, a 93.8% increase [3] Operational Metrics - The number of active stores increased to 55,210, a year-on-year growth of 29.6%, and the number of active agents reached 491,000, up 23.0% [2] - The contribution profit margin for the existing home business was 38.1%, down 6.4 percentage points year-on-year, while the new home business had a contribution profit margin of 23.4%, up 1.1 percentage points [2] Strategic Outlook - The company is focusing on enhancing its brokerage business and has established a strong platform barrier, aiming to reshape the underlying framework of brokerage and lock in housing resources [4] - Future growth is expected from home decoration, rental services, and leveraging big data to expand business dimensions [4] - The company maintains a positive outlook on its market share growth and profitability across various segments, with projected net profits for 2025-2027 being 6.2 billion, 7.5 billion, and 9.1 billion yuan respectively [4]

Group 1 - The core financial performance of the company in Q1 2025 includes a total transaction value (GTV) of 843.7 billion RMB, a year-on-year growth of 34%, net revenue of 23.3 billion RMB, a year-on-year increase of 42.4%, and a net profit of 855 million RMB, with adjusted net profit at 1.393 billion RMB [1] - The company's "one body, three wings" strategy continues to show effectiveness, with net revenue from existing home business reaching 6.9 billion RMB, a year-on-year growth of 20%, and new home business net revenue at 8.1 billion RMB, a year-on-year increase of 64.2% [1] - As of the end of Q1, the platform had 55,210 active stores and 490,862 active agents, indicating a robust operational scale [1] Group 2 - The non-real estate transaction service revenue grew by 46.2% year-on-year, accounting for 35.9% of total net revenue, with home decoration and furniture business revenue increasing by 22.3% to 2.9 billion RMB, and rental service revenue soaring by 93.8% to 5.1 billion RMB [1] - The company has over 500,000 managed housing sources, with the "Worry-Free Rental" service managing over 490,000 units [1] - The CEO expressed confidence in the company's long-term development under the "one body, three wings" strategy and emphasized ongoing investments in AI applications to enhance customer experience and operational efficiency [2]

Core Insights - The company reported a total transaction volume of RMB 843.7 billion (USD 116.3 billion) for Q1 2025, representing a year-on-year increase of 34.0% [1] - Net income reached RMB 23.3 billion (USD 3.2 billion), up 42.4% year-on-year, while net profit was RMB 0.855 billion (USD 0.118 billion), showing a significant increase of 97.9% [1][3] - The company continues to expand its store and agent network, with active stores increasing by 29.6% to 55,200 and active agents rising by 23.0% to 490,900 as of March 31, 2025 [1][2] Financial Performance - The total transaction volume for existing homes was RMB 580.3 billion (USD 80 billion), a 28.1% increase year-on-year, while new home transactions totaled RMB 232.2 billion (USD 32 billion), up 53.0% [1] - The net income from existing home services was RMB 6.9 billion (USD 0.96 billion), a 20.0% increase, and new home services net income reached RMB 8.1 billion (USD 1.1 billion), up 64.2% [3] - Non-real estate services net income grew by 46.2%, accounting for 35.9% of total net income, with rental services net income hitting a record high of RMB 5.1 billion (USD 0.7 billion), up 93.8% [3] Operational Highlights - The company had 56,800 stores and 550,300 agents as of March 31, 2025, reflecting a robust growth strategy [1][2] - Monthly active users averaged 44.5 million in Q1 2025, down from 47.7 million in the same period of 2024 [1] - The company is focusing on AI applications to enhance customer experience and operational efficiency, with ongoing investments in technology [2][3] Strategic Outlook - The company expresses confidence in its long-term development under the "One Body, Three Wings" strategy, emphasizing continued investment in AI applications while being cautious about other types of investments [2] - The company plans to maintain a strong cash reserve and has repurchased shares worth approximately USD 139 million, representing about 0.6% of the total shares outstanding as of the end of 2024 [3]