"这才是度假该有的样子。"上海游客廖思曦坐在浙江省安吉县啡屿咖啡店内，眼前是天然崖壁倾泻下的 水幕，手边是醇香的咖啡，她对着手机镜头感叹："这里不是简单的'看风景'，而是让你'成为风景的一 部分'。" 镜头定格的，远不止是个人的惬意瞬间，更是当下国庆假期的"新风尚"。越来越多的游客不再满足于在 传统景区"扎堆看热闹"，而是转向县域乡村，去深度"品味"山水人文的"门道"。 小城市亦有大市场。某旅游平台公布数据显示，今年国庆中秋假期县域旅游消费预订单量较2024年同期 增长51%。其中江苏东台、浙江海宁、广西靖西等县域目的地订单量同比提升均超100%。 人气来了，如何能一直旺下去？ "县域旅游要实现长远发展，关键是要打造完整的产业生态，既要突出特色，避免千村一面，又要让当 地群众成为旅游发展的真正主体和受益者，保护好文化的原真性。"苏明明认为，要让"绿水青山"真正 成为"金山银山"，就不能仅满足于卖门票，而是要把优良的生态作为一种普遍性的价值和品质支撑，融 入地方发展的方方面面，使之成为提升区域整体发展水平的强大动力。 "建立生态产品价值实现机制，不仅是将山水风景作为景点出售门票，更是将优质的生态禀赋视为一 种' ...

Core Viewpoint - Beijing has pioneered the GEP-R (Ecosystem Regulation Service Value) and GDP exchange compensation mechanism, marking a significant step in ecological product value realization and green development [1][2]. Policy Developments - A series of laws and regulations have been introduced in Beijing to support ecological protection and green development, including the "Beijing Ecological Conservation Area Protection and Green Development Regulations" which establishes legal grounds for ecological service value assessment [2]. - The implementation plan for establishing an ecological product value realization mechanism has been developed, aiming to create a total value accounting system for ecological products [2]. Mechanism Establishment - Beijing has established an ecological compensation mechanism to financially support ecological protection and green development in conservation areas, introducing the GEP-R and GDP exchange compensation mechanism [2][3]. - The GEP-R represents the value of ecosystem services that maintain ecological balance and improve human living conditions, encompassing ten key areas such as water conservation and air purification [2]. Market Initiatives - An ecological product certification system is being developed to enhance the value of ecological products, with local standards introduced to ensure the quality and safety of these products throughout their lifecycle [3]. - The introduction of certification has led to significant revenue increases for products like Chinese honey and fish from the Miyun Reservoir, benefiting local communities [3]. Project Advancements - Beijing is accelerating ecological restoration projects and promoting ecological tourism, with rural residents' disposable income projected to reach nearly 40,000 yuan by 2024, and the urban-rural income ratio improving from 2.51:1 in 2020 to 2.32:1 in 2024 [3].

Core Points - Beijing has established a pioneering GEP-R (Ecosystem Regulation Service Value) and GDP exchange compensation mechanism, requiring districts that fail to meet annual GEP-R targets to "purchase" GEP-R values from those that exceed their targets [3][6] - The implementation of this mechanism began this year, with seven ecological conservation districts benefiting from compensation through this exchange [3][6] - A series of laws and policies have been introduced to support ecological protection and green development, including the "Beijing Ecological Conservation District Protection and Green Development Regulations" [3][4] Mechanism and Support - Beijing has developed a comprehensive ecological compensation mechanism that provides financial support for ecological conservation and green development in ecological conservation districts [4] - A cross-regional ecological compensation mechanism has been established to protect important water sources, such as the Miyun Reservoir and Guanting Reservoir, incentivizing various stakeholders to engage in ecological protection [4] - The city has introduced an ecological product value realization mechanism, addressing challenges in measurement, transaction, monetization, and collateralization of ecological products [4] Measurement and Standards - Beijing has formulated local standards for GEP (Ecosystem Product Total Value) accounting and has completed provincial-level accounting, providing a scientific method for quantifying ecological value [5] - The GEP-R accounting scheme has been developed, allowing for a continuous five-year assessment of GEP-R, making ecological value visible and usable [5] - The city has released the first local standard for ecological product value (VEP) accounting, facilitating clear valuation of regional ecological products [5] Project Implementation - The Xiwangping Village project in Mentougou District serves as the first VEP case, attracting social capital and exploring a sustainable path for ecological product value realization [5] - The project allows villagers to participate in operations and profit sharing by investing in ecological assets, promoting both environmental protection and income generation [5] Economic Impact - The GEP-R and GDP exchange compensation mechanism allows districts to share economic development results, with the aim of enhancing overall ecological and economic benefits [6] - Beijing is actively constructing an ecological product certification system to enhance the value of ecological products, ensuring quality and safety throughout the production process [6] - The average disposable income for rural residents in Beijing is projected to reach nearly 40,000 yuan by 2024, with the urban-rural income ratio decreasing from 2.51:1 in 2020 to 2.32:1 in 2024 [6]

Core Points - Beijing has launched a mechanism to realize the value of ecological products, with Yanqing District being the only selected area in the city for the national pilot program approved by the National Development and Reform Commission in 2024 [1][2] Group 1: Ecological Product Value Mechanism - The implementation plan for establishing a mechanism to realize the value of ecological products was issued by the Beijing Municipal Party Committee and the Municipal Government in 2022, focusing on ecological conservation areas [1] - Yanqing District has developed a comprehensive management system for ecological product value, termed "GEP management," which includes accounting, application, and enhancement processes [2] Group 2: GEP-R Management - Yanqing District's GEP-R (value of ecosystem regulation services) is projected to reach 50.076 billion yuan in 2024, accounting for 13.42% of the total for Beijing [2] - The district has initiated the "Show GEP-R" program, designating key areas such as the Badaling Great Wall and Yeyahu Nature Reserve to promote awareness and responsibility for maintaining GEP-R levels [2] Group 3: Economic Benefits from Ecological Value - Yanqing District has established a reward mechanism linked to GEP-R, providing nearly 80 million yuan in compensation funds to local towns over the past two years, ensuring that those who protect the environment benefit economically [2] - The district is promoting market channels through the integration of agriculture and tourism, launching the first ecological product value transactions for soil and water conservation [2] Group 4: Tourism Development - Yanqing District has introduced various tourism products, including outdoor sports and family education, with a total of 24.55 million visitors and tourism spending of 13.5 billion yuan in 2024 [2]

Core Viewpoint - Beijing has pioneered the GEP-R (Ecosystem Regulation Service Value) and GDP exchange compensation mechanism, marking a significant step in ecological product value realization and green development [1][2]. Policy Aspects - A series of laws and regulations have been introduced in Beijing to support ecological protection and green development, including the "Beijing Ecological Conservation Area Protection and Green Development Regulations" which establishes legal grounds for ecological service value assessment [2]. - The implementation plan for establishing an ecological product value realization mechanism has been developed, aiming to create a total value accounting system for ecological products and explore practical applications of the accounting results [2]. - An ecological compensation mechanism has been established to provide financial support for ecological protection and green development in conservation areas, with a unique GEP-R and GDP exchange compensation mechanism introduced [2]. Mechanism Aspects - The GEP-R mechanism sets annual growth targets for GEP-R for various districts, where underperforming districts must "purchase" GEP-R values from those that exceed their targets, promoting accountability and ecological awareness [2][3]. - GEP-R encompasses ten key values related to ecosystem services, including water conservation, sediment reduction, air and water quality improvement, and climate regulation [2]. Market Aspects - Beijing is developing an ecological product certification system to enhance the value of ecological products, introducing local standards for ecological product certification that ensure quality and safety throughout the product lifecycle [3]. - The introduction of certification has led to significant revenue increases for ecological products, such as honey and fish from the Miyun Reservoir, benefiting local residents economically [3]. Project Aspects - Efforts are underway to accelerate ecological restoration of mines and promote ecological tourism, contributing to an increase in rural residents' disposable income, projected to reach nearly 40,000 yuan by 2024 [3]. - The urban-rural income ratio is expected to improve, decreasing from 2.51:1 in 2020 to 2.32:1 by 2024, indicating a positive trend in income distribution [3].

Core Concept - The "Two Mountains" concept emphasizes the dialectical unity between ecological protection and economic development, significantly influencing China's development practices and contributing to global environmental governance [1][2]. Group 1: Importance of the "Two Mountains" Concept - The "Two Mountains" concept has led to historic changes in ecological civilization construction, promoting a comprehensive green transformation in economic and social development [2][3]. - It breaks the traditional view of ecological functions, recognizing the economic value inherent in a good ecological environment and establishing mechanisms for realizing the value of ecological products [2][4]. - The concept addresses the international dilemma of balancing development and ecological protection, offering a Chinese solution for sustainable development [3][4]. Group 2: Internal Logic of "Two Mountains" Transformation - The core of "Two Mountains" transformation is the coordination between economic development and ecological protection, recognizing the dual value of ecological systems [4][5]. - The transformation must adhere to systemic and synergistic principles, acknowledging the interconnectedness of various ecological elements and the need for integrated management [5][6]. - The public and people-oriented nature of the transformation reflects the intrinsic public attribute of the ecological environment and the commitment to improving people's livelihoods [6]. Group 3: Pathways to Achieve "Two Mountains" Transformation - Market-driven approaches are essential for realizing the transformation, including assessing ecological advantages and innovating ecological economic models [7][8]. - Institutional support is crucial, requiring the establishment of an ecological institutional framework that balances the interests of ecological protectors and beneficiaries [8]. - Industry integration serves as a direct pathway, promoting the fusion of ecological agriculture with processing and service industries, and enhancing traditional industries through green practices [8].

Core Viewpoint - Establishing a sound mechanism for realizing the value of ecological products is a key path to implement Xi Jinping's ecological civilization thought and is essential for promoting the modernization of ecological environment governance systems and capabilities [1] Group 1: Understanding Ecological Products - Ecological products are unique to China's ecological civilization construction, essential for human survival and development, including clean air, clean water, and pleasant climate [2] - These products can be categorized into material supply, regulatory services, and cultural services, with their connotations expanding as economic and social development progresses [2] Group 2: Mechanism for Realizing Ecological Product Value - The mechanism for realizing ecological product value involves reflecting and achieving the ecological, economic, and social values of these products through compensation for ecological protection and market development [3] - This mechanism connects the concepts of "green mountains and clear waters" with "golden mountains and silver mountains," addressing external economic issues related to the ecological environment [3] Group 3: Institutional Logic - The basic process of realizing ecological product value involves transforming natural resources into ecological products and then into economic benefits, which in turn emphasizes the protection of natural resources [4] - Effective realization of ecological product value requires institutional innovations across various areas, including resource registration, government performance evaluation, and green financial services [4] Group 4: Policy Implementation - The Central Committee of the Communist Party of China and the State Council issued guidelines in 2021 to establish a comprehensive mechanism for realizing ecological product value, covering monitoring, evaluation, compensation, and operational mechanisms [5] - This framework aims to convert ecological advantages into developmental advantages, promoting the industrialization of ecology and the ecologicalization of industries [5] Group 5: Multi-faceted Approach - To achieve progress in realizing ecological product value, a multi-faceted approach is necessary, including optimizing policies for ecological protection and development based on regional characteristics [6] - The principle of "who benefits, who compensates; who protects, who benefits" should guide the optimization of ecological protection compensation mechanisms [6] - Exploring diverse ecological product development and operational models, such as enhancing rural tourism with local cultural features, is essential for improving the quality of ecological product supply [7]

Core Viewpoint - Establishing a sound mechanism for realizing the value of ecological products is a key path to implement the concept of "lucid waters and lush mountains are invaluable assets" and is essential for promoting the modernization of ecological environment governance systems and capabilities [1][3]. Group 1: Definition and Importance of Ecological Products - Ecological products are unique to China's ecological civilization construction, essential for human survival and development, including clean air, clean water, and pleasant climate [2]. - These products can be categorized into material supply, regulating services, and cultural services, with their connotations expanding as economic and social development progresses [2]. Group 2: Mechanism for Realizing Ecological Product Value - The mechanism for realizing ecological product value involves reflecting and achieving the ecological, economic, and social values of these products through compensation for ecological protection and market development [3][4]. - This mechanism connects the concepts of "lucid waters and lush mountains" with "invaluable assets," addressing externalities in ecological environments [3]. Group 3: Institutional Logic and Challenges - The basic process of realizing ecological product value involves transforming natural resources into ecological products and then into economic benefits, which requires complex institutional arrangements [4][5]. - Effective realization of ecological product value necessitates innovations in various systems, including resource registration, government performance evaluation, and green financial services [4]. Group 4: Multi-faceted Approach to Implementation - A multi-pronged approach is essential for advancing the realization of ecological product value, including optimizing policies based on local conditions and promoting standardized production and market operations [6]. - The ecological protection compensation mechanism should be optimized to ensure that those who benefit from ecological protection also contribute to it, integrating this with public financial policies [6]. Group 5: Practical Examples and Future Directions - Examples include developing eco-tourism in rural areas, enhancing the quality of rural tourism, and fostering competitive enterprises to promote ecological product value realization [7].

Group 1 - The establishment of a mechanism for realizing the value of ecological products is a key path to implement the concept of "lucid waters and lush mountains are invaluable assets" and is essential for modernizing ecological environment governance systems [1][3] - Ecological products are unique to China's ecological civilization construction, including essential natural elements like clean air, clean water, and pleasant climate, which provide goods and services for economic and human activities [2][3] - The mechanism for realizing the value of ecological products connects ecological value, economic value, and social value through compensation for ecological protection and market development, addressing external economic issues related to the environment [3][4] Group 2 - The basic process of realizing the value of ecological products involves converting natural resources into ecological products and then into economic benefits, which requires complex institutional arrangements [4][5] - The 2021 guidelines from the Central Committee and the State Council proposed a comprehensive institutional framework for realizing the value of ecological products, covering monitoring, evaluation, compensation, and development mechanisms [5][6] - Multiple strategies are necessary to promote the realization of ecological product value, including optimizing policies based on local conditions, improving compensation mechanisms, and exploring diverse development models [6][7]

Core Viewpoint - Establishing a sound mechanism for realizing the value of ecological products is a key path to implement Xi Jinping's ecological civilization thought and is essential for promoting the modernization of ecological environment governance systems and capabilities [1] Group 1: Ecological Product Value Realization Mechanism - The ecological product value realization mechanism reflects the ecological, economic, and social values of ecological products through compensation for ecological protection and market development [3] - This mechanism connects the concepts of "green mountains and clear waters" with "golden mountains and silver mountains," addressing external economic issues related to the ecological environment [3] - The mechanism has evolved into a systematic project involving economic, political, and social fields, highlighting its strategic importance and practical significance [3] Group 2: Implementation Challenges - The process of realizing ecological product value involves complex institutional arrangements, including natural resource registration, government performance evaluation, and green finance services [4] - Overcoming deep-seated institutional barriers is crucial for stimulating vitality and forming a collaborative effort to promote the efficient realization of ecological product value [4] Group 3: Institutional Logic - The realization of ecological product value requires transforming natural resources into ecological products and then into economic benefits, emphasizing the importance of protecting natural resources [5] - The 2021 guidelines from the Central Committee and the State Council outline a comprehensive institutional framework for realizing ecological product value, establishing mechanisms for monitoring, evaluation, and compensation [5] Group 4: Multi-faceted Approach - To achieve progress in realizing ecological product value, a multi-faceted approach is necessary, including optimizing policies for ecological protection and green development [6] - The principle of "who benefits, who compensates" should guide the optimization of ecological protection compensation mechanisms [6] - Exploring diverse ecological product development and operational models, such as enhancing rural tourism, is essential for improving the quality of ecological product supply [7]