30日上午10时许，大批观众已经来到滑雪大跳台入口处排起了长队。步入大跳台区域，多巴胺配色的糖 果季街区首先映入眼帘，观众可以边逛边吃，还能亲手制作糖果。大跳台脚下的用餐区坐满了游客，不 少人沐浴着秋日阳光品一杯咖啡，抬头望去，体验"玩酷心跳塔"高空项目的游客不时传来尖叫声。 再向前行走，大满贯公园区域成为一片"欢乐的海洋"，多家体育用品商铺人气爆棚，粉丝为了买到热门 商品排起了十多米的长队。一旁的草坪观赛区松弛感拉满，一块超高清4K大屏正在直播赛事，球迷们 边逛吃边看比赛，还有不少球迷提前几个小时就在舞台前的排队区守候，只为在下午举办的球员见面会 上与喜爱的运动员互动。 品牌展示区汇聚多家赞助商参展，很多粉丝直奔由首钢体育出品的官方特许商品店，毛绒挂链 、流沙 福袋、环保背包、虎牙手串等俏销。来大满贯公园不仅能观赛购物，互动游戏区同样很热闹，星光大 道、大满贯定向迷宫、电子竞技体验等娱乐项目吸引人们体验。 WTT赛事与大满贯公园联动，开放至10月5日，同时与首届中国国际糖果季互动，持大满贯赛事或大满 贯公园门票，可直接进入糖果季活动区域。据悉，大满贯公园门票销售已超万张，预计将随着国庆假期 的来临和园内球员 ...

Group 1 - The North Qing Road (Yuyuan Road - Hongfu West Road) will officially open to traffic on October 1, significantly enhancing the convenience of travel for citizens and injecting strong momentum into the high-quality economic and social development of the region [4][6][8] - The road is approximately 8.9 kilometers long and is a core part of the "one horizontal and one vertical, five connections, five smooth" main road network construction in the Kuitun area [4][6] Group 2 - The "Beautiful Life Carnival" and the "2025 National Boutique Department Store Shopping Season" are set to launch at Wangfujing Department Store, featuring brand debuts, intangible cultural heritage exhibitions, and interactive performances [6][8] - The "Guocui Millennium · Yuyuan New Interpretation" cultural market has been established near the Summer Palace, showcasing traditional medicine culture alongside modern trends [8][10]

Core Viewpoint - The city of Qingdao's Shibei District is launching a series of cultural and tourism consumption activities in October, themed "Encountering Autumn Fireworks in Shibei," to celebrate the 76th anniversary of the People's Republic of China and the Mid-Autumn Festival, aiming to create a rich and diverse holiday tourism environment for citizens and tourists [1] Group 1: Cruise Tourism Development - Qingdao International Cruise Home Port is the only professional cruise terminal in Shandong Province, serving as a core platform for developing cruise economy and promoting high-quality inbound tourism [2] - The district will host foreign tourists from the cruise ship "招商伊敦号" on October 14 and 19, with over 1,000 visitors from countries like the USA and Australia, offering themed shore excursions to iconic attractions in Qingdao [2] Group 2: Diverse Activity Matrix - A variety of sports events and cultural tourism activities will take place in October, including the 2025 National Youth Parkour Championship from October 24-26, attracting top national athletes [3] - The opening of the first interactive technology exhibition themed on "High-Speed Rail" at the CRRC Sifang Cultural Technology Museum invites visitors to explore China's high-speed rail technology [3] - The Qingdao Beer Museum will host a special immersive experience during the National Day holiday, along with a "Mid-Autumn Mooncake Culture Exhibition" featuring cultural mooncakes and intangible cultural heritage crafts [3][4] Group 3: Enhanced Consumption Scenes - The district will upgrade consumption scenes to provide innovative and diverse cultural tourism products, including XR interactive experiences at various venues [5] - Special consumption scenes like "波螺油子·拾贰阶" and Qingdao Beer Exchange will be developed to enhance consumer engagement and loyalty [6] - New tourism routes will be launched to promote daytime and nighttime tourism habits among visitors, integrating various cultural and entertainment resources [6] Group 4: Consumer Incentives - The "惠享市北" initiative will distribute nearly 10,000 consumer vouchers through digital platforms, covering major cinema chains and promoting cultural consumption [7] - Special discounts and integrated experiences will be offered at various museums and cultural venues, enhancing the overall cultural experience for visitors [7] - Major commercial districts will implement exclusive promotional policies to stimulate consumption across diverse sectors, including food and cultural products [7]

央视网消息：假期在即，各地文旅纷纷预热。在全国龙舟之乡广东佛山，9月29日下午，一场汇聚湾区超200支龙舟劲旅的"水上马拉松"率 先拉开当地黄金周的文旅体大幕。 金秋时节，在全国龙舟之乡的广东佛山，再度上演百舸争流。249支参赛队伍中，除了有佛山本地龙舟队，还有来自广州、江门、香港等 粤港澳大湾区各地的"过江龙"，超过1200名龙舟队员共同在佛山禅城展开长达28公里的五人龙舟马拉松。 在即将到来的国庆中秋假期，佛山当地每天都有不同类型、级别的龙舟赛事，除此之外，还推出舞火龙、游水乡、逛车展等系列活动。 四川北川：乡村"三夜游"带动文旅消费 在四川绵阳北川县，当地精心打造的"夜舞""夜景""夜游"三大乡村夜间文旅活动全部上线，吸引游客纷至沓来。 在北川县曲山镇石椅村，夜幕降临后，独具羌族风情的"夜舞"活动便拉开了帷幕。六十支火把被游客们高高举起，队伍先从羌寨寨门缓步 前行，继而沿着石梯奔腾而上，"九节龙"紧随其后，在火光中穿梭舞动。寨中广场上，身着各民族特色服饰的男女老少围着篝火跳起欢快的沙 朗，舞姿与"九节龙"的身影交相辉映。 与此同时，在北川县永昌镇耶尼巷，舞台上各种歌曲轮番唱响。舞台旁，美食摊位上各种本地 ...

9月25日，2025年全国国庆文化和旅游消费月主场活动在四川成都举办，正式启动国庆文旅消费月。文 化和旅游部组织各地、各支持机构结合国庆节、中秋节特点，策划开展丰富多样的文旅活动，推出业态 多元的文旅新产品、新场景及惠民措施，提升消费体验，加大惠民力度，为群众假期出游提供更多优惠 和选择。 主场活动上，文化和旅游部产业发展司与中国银联共同发布"百城百区"文化和旅游消费三年行动计划， 于2025年至2027年持续深化金融助力文旅消费举措。根据行动计划，中国银联将持续发挥"平台化"优 势，丰富惠民举措；聚焦重点群体，满足消费需求；推进"数智化"，优化消费支付环境；布局"全球 化"，促进经济内外双循环。"为提升境外旅客对离境退税政策的知悉度，在文化和旅游部产业发展司的 指导下，中国银联将面向境外旅客推出离境退税广告宣传片及指引手册。目前，第一集《购物离境退税 流程指引》已正式发布。"中国银联股份有限公司相关负责人介绍。 为迎接国庆节、中秋节文旅消费热潮，京津冀、川渝等地区合作推出区域联动文旅活动及特色文旅消费 场景。例如，京津冀三地文旅部门指导、北京文创板发展有限公司市场化开发推出京津冀旅游景区联 票，首批纳入20 ...

央视网消息：随着假期临近，各地文旅消费市场持续升温，呈现出不少新亮点、新趋势。 ...

Group 1 - The core viewpoint of the news is the significant achievements in the cultural and tourism sectors during the "14th Five-Year Plan" period, highlighting the expansion and optimization of the cultural industry and the rapid recovery of the tourism sector post-pandemic [1][3][4] Group 2 - In the first half of 2025, domestic residents' travel reached 3.15 trillion yuan, marking a new high, with a total of 3.285 billion trips taken [3] - By 2024, the total assets of the national cultural industry are projected to reach 34.4 trillion yuan, with operating income exceeding 19 trillion yuan and total profit reaching 1.77 trillion yuan [4] - The cultural new business formats are expected to generate 5.9 trillion yuan in revenue by 2024, accounting for over 40% of the entire cultural industry, reflecting an 88% increase since 2020 [4] - In 2024, cultural trade is anticipated to reach 1.4 trillion yuan, with digital, networked, and intelligent cultural trade exceeding 370 billion yuan, representing over 25% of the total [5] Group 3 - From January to August, a total of 1,551 tourist trains were operated nationwide, a 26% increase year-on-year, with 93 million passengers transported, 80% of whom were elderly [6] - The number of newly introduced 5A-level tourist attractions reached 58, with a total of 1.65 million attractions nationwide, and the coverage rate in counties increased to 97% [6] - In the first eight months of the year, Shanghai received 209 international cruise ship arrivals, with nearly 1.36 million cruise passengers, a year-on-year increase of 49.9% [6]

Core Insights - The Huayang Guozhi Museum in Chengdu's Chongzhou City officially opened on September 28, forming a unique cultural tourism route alongside the Chengdu Museum and Wuhou Shrine Museum [1] - The museum focuses on local chronicles culture and utilizes digital technology, including immersive light and shadow displays and AR interactions, to vividly present the historical culture of the Bashu region [3] - Chengdu's cultural tourism bureau has launched a series of consumption activities, including low-altitude flights and traditional market events, and plans to distribute over 100 million yuan in various consumption vouchers [7] Group 1 - The Huayang Guozhi Museum enhances the cultural tourism landscape in Chengdu [1] - The museum employs advanced digital technologies to showcase the lifestyle of ancient Shu people [3] - Chengdu's museums are organizing various activities to attract tourists during the National Day and Mid-Autumn Festival holidays [5] Group 2 - The cultural tourism bureau's initiatives aim to stimulate local economic activity through new business models [7] - The distribution of consumption vouchers is part of a broader strategy to boost visitor engagement and spending [7]

Core Insights - The Shandong provincial government is committed to promoting high-quality development in the cultural and tourism sectors, aiming to enhance public service quality and stimulate consumption through initiatives like the "Shandong Travel 1 Project" [1] Group 1: Tourism Growth and Economic Impact - Heze, known as the "City of Peonies," is positioned as a cultural hub and has seen a significant increase in tourism, with 9.92 million visitors during the 2025 International Peony Festival, a 14.8% increase year-on-year, generating tourism revenue of 6.07 billion yuan, up 13.6% [3] - The city has gained recognition as a popular tourist destination, ranking second among the top ten flower-viewing cities in China last year and fourth in the fastest-growing niche cities according to a recent report [3] Group 2: Innovative Initiatives and Consumer Engagement - The Heze Cultural and Tourism Bureau has focused on enhancing both supply and demand by integrating cultural tourism with various industries, creating new consumption scenarios and experiences [5] - The Peony Festival has been innovatively organized to improve facilities and services, resulting in a 34.3% increase in visitors to seven peony viewing sites during the festival period [5] Group 3: Strategic Development Goals - Heze aims to become a core area for global peony cultural tourism and a demonstration zone for the integration of cultural and tourism industries in Shandong, while also enhancing its role as a key node in the Yellow River cultural tourism belt [7] - The city is working to release tourism consumption potential through resource integration and cross-industry collaboration, fostering a positive cycle that benefits the government, enterprises, and the public [7]

江苏：89家博物馆延时开放 免费公交等措施上线 国庆中秋假期，江苏全省有89家博物馆延时开放。与此同时，江苏将有20多场次大型营业性演出，预计观众人数近60万人次。 双节期间，江苏各地实施多项惠民措施。常州开通4条免费旅游直通车，对外地游客实行公共交通免费乘坐政策；扬州面向外地游 客免费开放主城区景区周边约50家单位的内部停车场；盐城市新增2条免费旅游公交专线。 福建：推出"民俗+潮玩"假日文旅大餐 央视网消息：随着国庆中秋双节临近，全国文旅市场热潮涌动，各地以全新场景与特色活动，静待八方游客共赴佳节之约。 上海：三大主题活动 打造文旅消费新场景 上海打造"爱购上海·乐享双节"系列活动，推出"美食三味""惠购三品""夜赏三秀"3大主题活动，陆续启动马路生活节、国际艺术 花展、上海光影节等一批文旅特色活动，持续打造消费新场景，激发双节期间消费潜力。其中，"马路生活节"为市民游客精选了上 海11条特色小马路，以"发现宝藏小店"为核心，推出超过200场线下活动。 深港文旅互动 吸引游客"双向奔赴" 今年"双节"期间，深港跨境文旅体验与购物消费将持续升温。香港推出国庆烟花汇演、美酒佳肴巡礼及多项体育赛事，深圳则 启幕 ...