文旅融合
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戏剧“有戏” 赛事“出圈” 生态“焕新” 解码坪山文旅消费新密码
Shen Zhen Shang Bao· 2025-07-14 23:58
深圳商报记者 文灿 从围屋里的戏剧狂欢,到街道足球的全民沸腾,再到古村落的野奢秘境……当下,坪山区正以文化为 魂、体育为脉、生态为基,构建"全天候、全年龄段"的文旅消费矩阵。 "戏剧+"赋能,文旅消费好"有戏" "看似荒诞的主题,实则是对内心的一次探索,我还想'二刷''三刷'!"看完话剧《小小世界的不速之 客》,从北京专程赶来的戏迷刘女士难掩兴奋。上周末,她近距离感受了坪山"围屋古韵"的独特魅力。 这部被称为"乌镇遗珠"的话剧在坪山长守戏剧谷连演两场,场场座无虚席。演出前,长守村周边小店人 头攒动,提前掀起一波"戏迷"消费热潮。 "这种融合历史、艺术与生活方式的创新体验,把戏剧谷打造成一个丰富多元的文化场景。"深圳坪山龙 马社董事长姚怡介绍,这里汇聚了剧场、咖啡馆、书店、展览空间、餐厅等多种业态。"观众不只是来 看一场戏,更是来体验一种独特而有趣的生活方式。" 坪山原创话剧的影响力持续扩大。《我爱桃花》《断金》《肖申克的救赎(中文版)》等新创排话剧屡 登社交媒体热搜,吸引长春、天津、西安等地观众"打飞的"追剧。对此,姚怡表示:"坪山深厚的山水 人文底蕴是戏剧创作的天然沃土。我们将深度挖掘大湾区文化资源,通过持 ...
红色热土,新时代焕发新活力(铭记历史 缅怀先烈)
Ren Min Ri Bao· 2025-07-14 22:03
Core Points - The article highlights the historical significance of the "Armed Anti-Japanese Joint Defense Area" (武联防) formed by six villages in Nanle County during the Anti-Japanese War, showcasing their resilience against Japanese forces [1][2] - It emphasizes the importance of preserving and educating future generations about this history through various initiatives, including the establishment of a party history museum and documentation efforts [2][3] Group 1: Historical Context - The "Armed Anti-Japanese Joint Defense Area" was established in 1941 with over 350 villagers participating, effectively resisting Japanese and puppet forces through mutual support and guerrilla tactics [2] - The defense strategy included four key elements: fortified village walls, underground tunnels, detailed battle plans, and mass mobilization of the community, including women and children [2] Group 2: Cultural and Community Impact - The legacy of the "Armed Anti-Japanese Joint Defense Area" has influenced modern community governance in Qian口 Town, leading to the development of a collaborative problem-solving model known as the "Five Unions" [3] - Local initiatives, such as the formation of volunteer patrol teams and legal education efforts, have been implemented to resolve community conflicts and enhance public safety [5] Group 3: Commemoration and Tourism - The article discusses the establishment of memorial sites, such as the Baigong Bridge Battle Memorial Hall, which serves to educate visitors about the historical events and the sacrifices made during the war [6][8] - Recent tourism statistics indicate a significant increase in visitor numbers and revenue in areas with historical significance, reflecting the successful integration of red culture into local economic development [9]
长三角乐园经济:从IP角逐到多元“进化”
Guo Ji Jin Rong Bao· 2025-07-14 12:07
Core Insights - The opening of Shanghai Lego Park and Suzhou Yangcheng Peninsula Park marks a significant shift in China's theme park industry, moving from scale expansion to quality enhancement and cultural depth [1][5][13] - The Long Triangle region has become a hotspot for global IPs, with major players like Disney, Lego, and Harry Potter establishing a strong presence [2][5][7] Industry Trends - The Long Triangle theme park market received 47.37 million visitors in 2023, accounting for one-third of the national total, driven by economic development, population density, and convenient transportation [5][6] - The market size of China's theme park economy is approaching 60 billion yuan in 2023, projected to exceed 110 billion yuan by 2028 [5][6] Competitive Landscape - The competition among theme parks in the Long Triangle is intensifying, with a focus on differentiated development and the introduction of both established and new IPs [7][8] - International IPs command a premium pricing strategy, with adult tickets for parks like Disney and Lego exceeding 500 yuan, while local parks offer tickets in the 200-300 yuan range [8][9] Cultural Integration - The integration of local culture into theme parks is becoming a key strategy, as seen in Suzhou's Yangcheng Peninsula Park, which combines local stories with modern interactive experiences [10][11] - The shift from relying on film IPs to exploring local cultural narratives signifies a transformation in the role of theme parks from value transmitters to value creators [10][11] Economic Impact - Theme parks are expected to generate significant economic benefits, with every 1 yuan of theme park revenue potentially driving 3.8 yuan in local economic activity [11][12] - The introduction of advanced technologies like AI and AR in parks enhances visitor engagement and experience, contributing to the overall competitiveness of the industry [12][13] Future Outlook - The industry is transitioning from a focus on scale to one on quality, with successful parks needing to integrate cultural resources, technological innovation, and sustainable operations [13] - The collaborative development of cultural tourism in the Long Triangle is accelerating, with quality projects driving the growth of related industries and enhancing regional integration [13]
琼桂海上走廊贯通区域发展新动脉
Xin Hua Cai Jing· 2025-07-14 08:01
Core Viewpoint - The optimization and expansion of maritime routes by Hainan Strait Shipping Co., Ltd. is reshaping regional economic geography, enhancing connectivity between Hainan Free Trade Port and the Beibu Gulf Economic Zone [2][3]. Group 1: Strategic Layout Reshaping Transportation Map - The company has upgraded the "Haikou-Beihai" route and launched the "Haikou-Fangchenggang" route, establishing a dual-line operation that improves efficiency and reduces travel time [3]. - The "Chang Le Gong Zhu" ship is equipped with advanced navigation systems and emergency response mechanisms to ensure safe operations [3]. - As of June, the "Haikou-Beihai" route saw a 61.8% increase in passenger volume and a 265.6% increase in vehicle transport, indicating strong market demand for efficient sea-land intermodal transport [3]. Group 2: Economic Vitality Activating Regional Collaboration - The new routes facilitate direct transportation of products such as Hainan tropical agricultural products and Beihai electronic goods, creating a logistics channel that integrates "Beibu Gulf manufacturing + Hainan exports" [4]. - The routes enable cross-regional flow of economic elements, allowing for the export of machinery and components from Yunnan, Guizhou, and Sichuan to Hainan, while steel and chemicals from Guangxi can enter the Hainan market [4]. - The upgrade of the maritime routes is a key initiative for collaborative development between Hainan and Guangxi, transforming Hainan from an "island economy" to a "bay area collaboration" [4]. Group 3: Integration of Livelihood and Cultural Tourism - The new routes are significantly changing residents' lifestyles and cultural experiences, with lower travel costs compared to flights, enhancing accessibility for families [5]. - The routes are equipped with facilities for accessibility and family needs, and plans for educational activities related to marine culture are in place [6]. - The optimization of routes is driving deeper integration of cultural tourism, linking various attractions across Hainan and Guangxi, and promoting tourism through initiatives like the issuance of tourism consumption vouchers [6].
广东东莞:激活夜间消费动能 对酒吧、娱乐场所的驻唱、驻演等营业性演出活动实施“应批尽批”便利化审批
news flash· 2025-07-14 06:45
Core Viewpoint - Dongguan City Government has launched a plan to promote high-quality service consumption, focusing on enhancing cultural and entertainment offerings to stimulate nighttime consumption and attract more visitors [1] Group 1: Cultural and Entertainment Development - The plan emphasizes the construction of cultural venues and encourages the establishment of unique theaters, museums, art galleries, libraries, and creative shops [1] - It aims to create market-influential original IPs and develop themed tourism products related to Dongguan's cultural offerings [1] - The initiative includes the implementation of the "Hundred Cities and Hundred Districts" cultural and tourism consumption action plan, targeting key cultural and tourism events during traditional holidays and peak seasons [1] Group 2: Nighttime Economy Activation - The government will facilitate the approval process for live performances in bars and entertainment venues, promoting a "should approve all" approach [1] - There is a focus on integrating traditional theaters with new performance spaces, offering affordable and diverse nighttime shows [1] Group 3: Film and Tourism Integration - The plan aims to strengthen the development of film and tourism integration, utilizing the Dongguan film co-production service platform and promotional matrix [1] - Regular updates on Dongguan's film co-production resources will be released to enhance the brand influence of being a pilot city for Guangdong Province's film co-production services [1] - The initiative will also involve collaboration with quality film projects to conduct a series of online and offline activities [1]
盛夏文旅“热”起来:山水消暑 非遗添彩 文旅融合新场景点燃消费激情
Yang Shi Wang· 2025-07-14 03:26
央视网消息:盛夏避暑热潮下,江西上饶凭借独特文旅资源吸引八方来客。既有飞瀑清凉的自然馈赠,也有非遗夜游的创新体验,景区联 动打造暑期文旅新亮点。 走进江西上饶卧龙谷景区,最引人注目的当属形态各异的瀑布。众多瀑布沿着峡谷倾泻而下,气势磅礴。 除此之外,当地还以自己独有的地方资源优势,以"非遗+古建"的创新融合,成为江西夜经济的新地标。晚上7点,上饶弦高城的灯光渐次 亮起。百米长的鱼灯队伍从徽州古戏台前蜿蜒而出。游客们手持小鱼灯加入巡游队伍,光影在水巷与石板路间流淌。 景区保留了18栋明清古建筑,在以徽派建筑群为核心的保护性开发的同时,提升其空间的商业适用性,成为了兼具历史文化和时尚新潮的 开放式街区。 湖南益阳:"非遗夜市"新地标 古巷成纳凉打卡地 入夏以来,湖南益阳在石码头历史文化街区,也就是明清古巷建筑群推出"非遗主题纳凉市集"。通过挖掘传统非遗的文化魅力,融合夜市 经济,打造沉浸式文旅消费新场景。 夜幕降临,湖南益阳资阳区的明清古巷开始热闹起来。到古巷喝一碗地道的传统手工擂茶,成了不少市民和游客消暑纳凉的新选择。将生 姜、茶叶、芝麻、花生放入擂钵,用木棒捣碎研磨后,再用开水冲调,现制的擂茶,喝起来口感清香 ...
北国清凉阿尔山(边城记)
Ren Min Ri Bao Hai Wai Ban· 2025-07-13 22:20
Core Viewpoint - The article highlights the rapid development of tourism in Arxan City, Inner Mongolia, showcasing its natural beauty, historical significance, and the positive economic impact on local communities through increased visitor numbers and tourism-related income [2][4][10]. Group 1: Tourism Development - Arxan National Forest Park received over 1 million visitors last summer, contributing to a total of 5.766 million tourists for Arxan City, generating a tourism revenue of 7.366 billion yuan [4]. - The local tourism industry has significantly improved infrastructure, with paved roads now providing access to deeper areas of the scenic spots, leading to a dramatic increase in tourist numbers compared to previous years [4]. - The border tourism has also seen growth, with over 250,000 visitors last year and cross-border tourism exceeding 10,000 for the first time, indicating a new growth point for the tourism industry [9]. Group 2: Economic Impact on Local Communities - The flourishing tourism industry has allowed over 30,000 local farmers and herders in the Hinggan League to benefit economically, transitioning to tourism-related livelihoods [5]. - Local businesses, such as farms and specialty stores, have reported increased sales and customer traffic, with one local shop owner noting a year-on-year improvement in business due to the rising number of tourists [8]. - The development of agritourism, such as the "Mongolian yurt" experiences, has become an essential part of the local economy, providing additional income for families involved in tourism [11]. Group 3: Natural Attractions - Arxan is characterized by its unique natural landscapes, including lush forests, hot springs, and picturesque grasslands, which attract tourists seeking both relaxation and adventure [7][10]. - The hot springs in Arxan are noted for their therapeutic properties, drawing visitors for health benefits, with the hot spring resort accommodating over 200 guests daily during peak season [7]. - The grasslands, while smaller than those in Hulunbuir, offer a distinct mountain grassland experience, with local herders providing authentic cultural experiences through traditional food and hospitality [10][11].
成都上半年接待游客超1.6亿人次
Xin Hua Cai Jing· 2025-07-13 13:41
Core Insights - Chengdu's cultural tourism industry is experiencing significant growth, with over 160 million visitors in the first half of the year, including 984,000 international tourists, marking a 51.5% year-on-year increase [1] - The city is focusing on enhancing its cultural tourism brand, "Park City, Happy Chengdu," by promoting the exploration and development of ancient Shu civilization and various cultural heritages [1] Group 1 - Chengdu hosted over 14,000 commercial performances, generating a comprehensive consumption of 3.15 billion yuan from "performance ticket roots" [1] - The city aims to create world-class tourist attractions, including the Qingcheng Mountain-Dujiangyan area and the Giant Panda Breeding Research Base, while improving the international tourism quality of other sites [1][2] Group 2 - Chengdu is optimizing its tourism development by leveraging the unique cultural resources of various districts, aiming to build a modern international cultural tourism core area [2] - The city is promoting the integration of cultural tourism with other industries, adapting to new trends and tourist demands, and developing diverse tourism formats such as red tourism, low-altitude tourism, and ice and snow tourism [2]
云南巧家县:绿能强劲水韵宜人
Jing Ji Ri Bao· 2025-07-13 08:53
Core Insights - The Baihetan Hydropower Station, a major national project for "West-to-East Power Transmission," has a total installed capacity of 16 million kilowatts, making it the second-largest hydropower station in the world. It has generated over 196 billion kilowatt-hours of electricity in four years, saving over 59 million tons of standard coal and reducing carbon dioxide emissions by over 160 million tons [1] Group 1: Economic Impact - The construction of the Baihetan Hydropower Station has significantly raised the water level of the Jinsha River in Qiaojia County, Yunnan Province, creating a reservoir with a capacity of 20.6 billion cubic meters, which has positively impacted local climate and ecology [1] - Qiaojia County's tourism industry has flourished, leveraging the hydropower station's attraction, with a focus on developing diverse tourism activities that include water sports, health retreats, and leisure vacations [1] Group 2: Infrastructure Development - A 13-kilometer-long riverside recreational and ecological corridor has been established in Qiaojia County, providing a multifunctional space for residents and tourists, which includes sports parks and wetland parks [2] - The development of the "Seven Mile Water Power Paradise" has attracted significant tourist interest, generating revenue of 3.5 million yuan in its first year and creating over 50 job opportunities for local residents [2] Group 3: Future Prospects - In 2024, Qiaojia County is expected to receive 5.42 million domestic tourists, achieving a tourism revenue of 5.67 billion yuan, reflecting year-on-year growth of 2.94% and 3.52% respectively [3] - The county plans to further develop its tourism brand "Water Rhythm Qiaojia" by focusing on water-based leisure, hydropower education, health retreats, and hot spring vacations [3]
台胞青年在甘肃丝路文化中“触摸”两岸同心脉动
Zhong Guo Xin Wen Wang· 2025-07-12 11:49
Group 1 - The event highlighted the cultural connections between Taiwan and Gansu, emphasizing shared historical roots and the significance of cultural exchange [1][3][5] - Gansu is recognized as a key historical region along the Silk Road, showcasing diverse landscapes and rich cultural heritage, including Yellow River culture and traditional Chinese medicine [3][5] - The experience of Taiwanese youth in Gansu, including visits to cultural sites like the Mogao Caves, deepened their understanding of historical interactions and cultural similarities [5][7] Group 2 - Culinary experiences served as a natural bridge for cultural exchange, with discussions around similarities in food, such as Gansu's beef noodles and Taiwanese dishes [5][7] - The integration of traditional and modern elements in Gansu's cultural products was noted as a potential model for Taiwan's cultural heritage revitalization [7] - The overall journey fostered genuine friendships among the youth from both sides, illustrating that meaningful connections can arise from shared experiences without the need for pre-planned topics [7]