（来源：团结报） 转自：团结报 □ 李国庆 建立需求反馈闭环。要搭建线上线下融合的需求征集平台，推广"菜单式点选""订单式配送""定制化创 作"等服务模式，将群众的文化诉求前置到服务设计、内容创作、供给配送的全流程。基层文化机构更 要主动深入社区、乡村、校园，通过多种方式收集不同群体的差异化需求，形成"需求收集—分析研判 —服务供给—效果反馈"的完整闭环，让文化服务从"单向输出"转向"双向互动"，切实解决供需错配问 题。 推行分众化精准推送。要运用大数据技术构建用户需求模型，依据年龄、地域、职业、兴趣爱好等维度 划分受众群体，实现文化服务的千人千面。针对老年群体，推出字体放大、语音播报、操作简化的数字 文化平台，重点推送适配内容，并通过各类场所开展数字技能培训，帮助老年人跨越"数字鸿沟"；针对 青少年群体，开发互动性强、趣味性高的数字文化产品，让文化教育融入娱乐体验；针对各类特殊群 体，推送适配其需求的文化内容，帮助其更好地融入社会生活，通过精准推送提升服务的转化率和满意 度。 场景创新拓边界，丰富文化体验多元形态 数字技术的最大优势在于打破场景限制，让文化服务从固定场馆走向多元空间，从被动欣赏走向主动参 与 ...

2025年长沙规上文化企业营收预计达1700亿元 中新网长沙12月12日电(向一鹏)五年来，长沙坚持文化铸魂、科技赋能，文化和科技融合交出了全新答 卷。2025年，该市规上文化企业营收预计达1700亿元，全市音视频装备产业集群产值预计达1600亿元， 马栏山视频文创园营收预计达700亿元。 2024年8月19日，游客在长沙参观"生命艺术——马王堆汉代文化沉浸式数字大展"。(资料图)张雪盈 摄 长沙市人民政府12日举行的新闻发布会对外通报上述数据。据了解，"十四五"期间，长沙以务实举措深 化文化和科技、文化和旅游"两个融合"实践，为长沙高质量发展和现代化建设注入了强劲动能。 长沙构建产学研用协同创新体系，全市拥有国家级文化和科技融合示范基地4家、各类文化科技科创平 台(基地)246个，创新支撑能力稳步提升；马栏山音视频实验室累计提交专利和软件著作权申请150余 项、标准提案70多项。 编辑：万可义 广告等商务合作，请点击这里 本文为转载内容，授权事宜请联系原著作权人 中新经纬版权所有，未经书面授权，任何单位及个人不得转载、摘编或以其它方式使用。 关注中新经纬微信公众号(微信搜索"中新经纬"或"jwview")， ...

Group 1 - The core message emphasizes the importance of integrating culture and technology to achieve greater development outcomes, as highlighted by the local government leadership [1][9] - The local government is focusing on enhancing the cultural and technological sectors by promoting precise industrial chain investment and resource integration [6][9] - The overall strategy includes high-standard planning for the Ma Lan Mountain area, aligning with national and provincial strategic deployments, and ensuring effective implementation of policies [9][10] Group 2 - The local government encourages cultural technology enterprises to leverage their strengths and develop popular cultural products that resonate with the public [6] - There is a strong emphasis on reforming the system, attracting industrial projects, and optimizing the development ecosystem to create a hub for cultural and technological integration [10]

Core Viewpoint - The bronze artifacts unearthed in Luoyang serve as a crucial key to understanding the development of early Chinese civilization, showcasing the technological and artistic achievements of the ancient people, and providing insights into the cultural heritage of the Yellow River basin [5][11]. Group 1: Significance of Luoyang Bronze Artifacts - Luoyang's bronze artifacts are considered a "civilization core hub" and a "source of ritual paradigm" within the Chinese bronze civilization system, reflecting the continuity of early dynastic bronze culture [6]. - The artifacts span the entire development of bronze civilization from its inception in the Xia Dynasty to its transformation in the Eastern Zhou Dynasty, making Luoyang a unique region for studying early Chinese bronze culture [6]. - The bronze vessels from the Erlitou site represent the early forms of ritual implements, marking the beginning of the concept of "rituals embedded in vessels" [7]. Group 2: Technological and Artistic Integration - The casting techniques in the Luoyang region reached their peak during the Xia, Shang, and Zhou dynasties, characterized by a complete craft system and precise control over the casting process [9]. - The mother drum bronze vessel from the Luoyang Museum exemplifies the fusion of casting technology and artistry, showcasing intricate designs and advanced casting methods [10]. - The meticulous craftsmanship in the bronze artifacts, including the fine details of patterns and inscriptions, highlights the high level of precision achieved by ancient artisans [10]. Group 3: Cultural Exchange and Influence - Luoyang's bronze artifacts not only reflect the core characteristics of Central Plains bronze culture but also serve as a "transfer station" for cross-regional cultural exchanges, influencing surrounding cultures [6]. - The research on bronze artifacts is vital for understanding the origins of Chinese civilization and the creative transformation of traditional culture [11]. - Modern technologies such as digital restoration and immersive exhibitions allow these ancient artifacts to engage with contemporary audiences, enhancing cultural identity and historical connection [11][12].

Core Insights - The 2025 Guangdong-Hong Kong-Macao Greater Bay Area Cultural Industry Investment Conference aims to provide a platform for creative ideas and investment opportunities, focusing on the theme of "finding projects for funds and funds for projects" [1] - The conference features a diverse range of innovative cultural enterprises and investment institutions, highlighting the integration of technology and culture, particularly in AI and digital experiences [2][8] Investment Landscape - The Greater Bay Area has established a multi-layered financing market for cultural enterprises, supported by various investment entities including capital markets, cultural industry funds, and private capital [1] - The conference has seen significant participation, with over 120 investment institutions and 350 cultural enterprises represented, indicating strong interest in cultural industry investments [9] Project Highlights - Several innovative projects were presented, including: - Suzhou Dance Animation Co., focusing on AI-enabled animation production [3] - XMeta, a digital asset trading platform specializing in digital collectibles, predicting a market growth of hundreds of billions to trillions [3] - Shenzhen-based companies showcasing advancements in 3D space generation and immersive digital experiences [4][5] - Interactive content development through AIGC technology, aiming to transform traditional viewing experiences [6] Strategic Partnerships - The conference resulted in multiple strategic partnerships and project signings, including a collaboration between the Guangdong Provincial Publicity Department and China Bank to support high-quality cultural industry development [8] - Notable projects signed include the "Sea Silk Feast" project and the Thailand Star Mountain Peach Micro Film Industry Base project, reflecting a commitment to integrating technology, culture, and finance [8] Future Outlook - The integration of AI technology into the creative process is seen as a transformative force, moving from a supportive role to becoming a core engine of creativity [7] - The conference's outcomes suggest a robust future for the cultural industry in the Greater Bay Area, with a focus on innovation and collaboration among various stakeholders [9]

Core Insights - The cultural industry in Guangdong is experiencing significant growth, with operational performances indicating a total of 35,600 events and revenue of 6.356 billion yuan in the first three quarters of the year, leading the nation in concert economy [2] - The Guangdong-Hong Kong-Macao Greater Bay Area Cultural Industry Investment Conference has evolved into a platform that connects quality cultural projects with investment institutions, emphasizing the integration of culture and technology, particularly AI [2][3] Group 1: Industry Growth and Investment - The conference attracted over 330 cultural enterprises and more than 120 investment institutions, highlighting the increasing interest in the intersection of culture and technology, especially AI [3] - The "14th Five-Year Plan" emphasizes the acceleration of cultural industry development and the integration of culture and technology, aiming for a digital transformation [3][10] - From 2020 to October 2025, the Greater Bay Area is expected to generate approximately 564.1 billion yuan in financing events, with a focus on cultural technology integration and digital creative production [6] Group 2: Technological Integration - The "AI+" model is rapidly transforming the cultural industry landscape, with significant advancements in digital technology enhancing the value chain of cultural heritage [5][7] - Guangdong has seen over 800,000 digital technology invention patent applications in the past five years, with AI patents exceeding 100,000, indicating a strong technological foundation [5] - The digital cultural core enterprises are projected to generate over 200 billion yuan in profits in 2024, accounting for 84% of the total profits in the cultural industry [6] Group 3: Future Opportunities - The cultural industry is recognized as a major growth engine, with opportunities arising from the deep integration of digital technologies such as AI, AR, VR, and NFTs [7] - The Guangdong government has introduced a comprehensive policy package aimed at fostering high-quality development in the cultural sector, covering various fields including film, performing arts, and gaming [8] - The establishment of the "China Computing Network" is expected to revolutionize the creation, production, dissemination, and consumption of cultural content, making advanced computing resources more accessible to smaller cultural enterprises [11]

Core Viewpoint - The integration of technology and culture is essential in the AI era, emphasizing the need for cultural innovation and scientific spirit to thrive in international competition [1][2][10] Group 1: Cultural Innovation and Technology Integration - The Chinese government aims to stimulate cultural innovation and development through the integration of technology, particularly artificial intelligence [1][2] - The "Two Wings Theory" proposed by Xi Jinping highlights the equal importance of scientific popularization and technological innovation in achieving innovative development [2][10] Group 2: The Role of Science and Technology in Cultural Development - The concept of "Four Powers" (thought leadership, spiritual cohesion, value appeal, and international influence) is crucial for cultural construction in the context of AI [3][10] - Science popularization is identified as a key method for disseminating scientific ideas and enhancing societal unity [3] Group 3: Enhancing International Influence through Cultural Exchange - The use of AI technologies can facilitate cross-cultural communication and enhance the global influence of Chinese culture and technological achievements [4][9] - The promotion of a global community through cultural exchange is emphasized, with a focus on overcoming cultural barriers and fostering mutual understanding [9] Group 4: Building a New Ecosystem for Cultural Development - AI is reshaping the cultural development ecosystem, necessitating a transformation from mere knowledge transmission to cultural shaping [5][10] - The establishment of intelligent and precise science communication networks is essential for effective dissemination of scientific knowledge [7] Group 5: Strengthening Cultural Confidence through Tradition and Modernity - The integration of Marxist principles with traditional Chinese culture is vital for addressing new challenges in cultural construction and scientific popularization in the AI era [8] - The exploration of traditional cultural wisdom can enhance modern scientific spirit and contribute to innovative cultural products [8]

Core Viewpoint - The article emphasizes the integration of culture and technology in Hunan Province, highlighting efforts to develop new cultural industries and enhance cultural resources through digital transformation and smart technology [2][4][10]. Group 1: Cultural and Technological Integration - Hunan is focusing on the effective mechanisms for the integration of culture and technology, aiming to create new growth points in the cultural industry [2][4]. - The Ma Lan Mountain Video Cultural and Creative Industry Park has established 22 research and innovation platforms, gathering over 4,000 cultural technology enterprises to enhance the cultural and technological ecosystem [4][6]. - The park's initiatives include customized support policies for various entities, significantly reducing costs for companies by providing access to cloud storage and computing resources [4][10]. Group 2: New Cultural Business Models - The article discusses the emergence of new cultural business models in Hunan, such as the integration of traditional fireworks with modern technology, which has led to significant export growth [6][7]. - The "Sky Theater" model combines fireworks, musical theater, and drone performances, showcasing the fusion of cultural elements with technology [6][7]. - Hunan's cultural institutions are leveraging digital platforms to enhance the preservation and promotion of cultural heritage, such as the digital resource library and the "Digital Han Life" project [6][7]. Group 3: Talent and Investment Attraction - Hunan is actively attracting talent in key areas like artificial intelligence and digital creativity through specialized recruitment events and initiatives [9][10]. - The province has implemented the "Furong Talent" plan to foster a new generation of talent in the cultural and technological sectors, enhancing collaboration between academia and industry [9][10]. - A cultural technology fund has been established to support investments in the cultural industry, focusing on the integration of culture and technology [10]. Group 4: Data and Market Reforms - Hunan is exploring market-oriented reforms for data and other resources, aiming to transform vast data into valuable, tradable assets [10]. - The province has built over 50 high-quality data sets across various industries, supporting the development of AI models [10]. - Structural reforms in the cultural sector are being pursued to optimize resource allocation and meet the evolving demands of cultural consumption [10].

Core Insights - The article emphasizes the importance of integrating culture and technology in Hunan, aiming to develop new cultural industries and growth points [1][4] Group 1: Cultural and Technological Integration - Hunan is focusing on the digital empowerment and information transformation of cultural construction, aiming to convert cultural resource advantages into development advantages [1][2] - The Ma Lan Mountain Video Cultural and Creative Industry Park has established 22 R&D innovation platforms, gathering over 4,000 cultural technology enterprises to enhance the soft and hard ecological integration of culture and technology [3] - The park's initiatives include customized support policies for various entities, significantly reducing costs for companies by providing cloud storage and computing resources [3] Group 2: New Business Models and Cultural Expressions - Hunan's cultural new business models are supported by technology, such as the integration of traditional cultural elements into modern products by the Liuyang Runtian Fireworks Group, which achieved an export value of over 150 million yuan in the first half of the year [5] - The "Sky Theater" model combines fireworks, musicals, and drone performances, showcasing the fusion of cultural and technological elements [5] - The Hunan Museum is developing a digital cultural platform to bring ancient cultural elements into the digital realm [5] Group 3: Talent and Investment Attraction - Hunan is creating a vibrant ecosystem for cultural and technological integration by focusing on funding, talent, and institutional support [7] - The province is actively recruiting talent in key areas such as artificial intelligence and digital creativity, with initiatives like the "Furong Talent" plan to attract skilled individuals [7] - The Hunan Big Data Exchange has launched 367 data products, with a total transaction value exceeding 218 million yuan, highlighting the importance of data as a new production factor [7][8] Group 4: Market Reforms and Financial Support - Hunan is reforming the market for data and other elements to attract resources and transform data into valuable, tradable assets [8] - The establishment of a cultural technology fund under the Hunan Jin Furong Industrial Guidance Fund aims to invest in cultural industries, focusing on "culture + technology" and "culture + tourism" [8] - The provincial government is committed to deepening supply-side structural reforms in the cultural sector to better meet the evolving cultural consumption demands of the public [8]

Core Insights - The article emphasizes the integration of culture and technology in Hunan Province, highlighting efforts to develop new cultural industries and enhance cultural resources through digital transformation and innovation [5][8][12] Group 1: Cultural and Technological Integration - Hunan is focusing on exploring effective mechanisms for the integration of culture and technology, aiming to transform cultural resource advantages into development advantages [5] - The establishment of the "cloud, network, and computing" infrastructure in the cultural sector is enabling significant cost reductions for production, allowing more investment in quality [7] - The province is actively promoting the "Artificial Intelligence + Culture Tourism" initiative as a key development direction, with several projects and enterprises being prioritized for support [8][12] Group 2: New Cultural Industries and Innovations - The article discusses the emergence of new cultural industries in Hunan, such as the innovative "sky theater" model that combines fireworks, musicals, and drone performances [9] - The integration of traditional cultural elements with modern technology is exemplified by the Hunan fireworks industry, which has seen significant export growth, reaching over 150 million yuan in the first half of the year [9] - Hunan's cultural institutions are leveraging digital technologies to create platforms that enhance the preservation and promotion of cultural heritage [10] Group 3: Talent and Investment in Cultural Technology - Hunan is creating a vibrant ecosystem for cultural and technological integration by attracting talent through specialized recruitment events and initiatives [11] - The province has established a financial support system to encourage investment in cultural and technological integration, including a 300 billion yuan fund focused on cultural industries [12] - The emphasis on data as a new production factor is driving the market-oriented reform of cultural data, with significant trading volumes reported [12]