Core Viewpoint - The article highlights the increasing influx of foreign tourists to China, particularly during the recent National Day and Mid-Autumn Festival holidays, showcasing a shift in global perceptions of China as a travel destination and the impact of new visa policies on tourism growth [2][3]. Group 1: Tourist Influx and Experience - Over 4.1 million foreign tourists visited Shanghai in the first eight months of 2025, with a significant increase in visitors from countries like South Korea and Japan [11]. - The introduction of a digital tourism consumption system in Shanghai aims to enhance the experience for foreign tourists, facilitating easier navigation and payment options [7][8]. - The number of foreign tourists entering China reached 51.27 million in the first eight months of 2025, marking a 27.8% year-on-year increase, with visa-free entries surging by 52.1% [8][11]. Group 2: Shift in Travel Preferences - Foreign tourists are increasingly exploring smaller cities and regions beyond major urban centers, with ticket bookings for 171 cities in China rising by 18 compared to the previous year [12][13]. - Notable increases in ticket bookings were observed for cities like Datong, with a 9-fold increase, and other regions such as Inner Mongolia and Tibet showing over 5-fold growth [13][14]. - The trend indicates a transition from "transit tourism" to "in-depth tourism," as visitors seek to engage more deeply with local cultures and experiences [16][19]. Group 3: Changing Global Perceptions - The upcoming implementation of a visa-free policy for Russian tourists is expected to significantly boost travel from Russia, with a projected increase of over 200,000 visitors by 2025 [21]. - Social media plays a crucial role in reshaping global perceptions of China, as tourists share their experiences, highlighting the modernity and convenience of Chinese cities [22]. - The article emphasizes that the experiences of foreign tourists in China are increasingly viewed as more modern and convenient compared to their experiences in Western countries [22].

原标题："China Travel"持续火热 重庆迎来入境游热潮 10月3日，加拿大游客克里斯提安（左）和家人在重庆市渝中区李子坝游玩。 【1】 【2】 【3】 【4】 【5】 近年来，不断优化的入境政策为境外游客赴华提供了更多便利，"来华旅游攻略""赴华购物清单"等 成为国外社交媒体热门搜索关键词，"China Travel"的热度延续至今。 山城重庆凭借其独特的城市景观和风土人情，吸引不少外国游客前来品尝美食、打卡景点、体验文 化。 新华社记者 黄伟 摄 ...

Group 1: Travel Trends - The most popular destinations for foreign tourists during the National Day holiday include Shanghai, Beijing, Guangzhou, Shenzhen, Chengdu, Chongqing, Hangzhou, Xiamen, Kunming, and Xi'an [1] - The top 10 countries with the highest increase in inbound tourists during the National Day holiday are Uzbekistan, Kazakhstan, Spain, Hungary, Saudi Arabia, Myanmar, South Korea, Canada, the UK, and Singapore [1] Group 2: Policy Benefits - The inbound tourism surge is supported by the continuous optimization of visa-free policies, including the extension of the transit visa-free period from 72 hours to 240 hours and the addition of 21 new entry-exit ports [2] - The range of visa-free countries has expanded, with new visa-free policies for ordinary passport holders from Brazil, Argentina, Chile, Peru, Uruguay, Saudi Arabia, Oman, Kuwait, Bahrain, and Russia introduced this year [2] - Local governments are enhancing their tourism offerings to attract international visitors, such as new activities in Hangzhou and the "Nanjing Inbound Tourism PASS Card" initiative [2] Group 3: Enhancing Visitor Experience - Various platforms are enhancing the experience for foreign tourists, with Alipay and Ant Group participating in a cross-border QR code gateway initiative to facilitate payments for international travelers [3] - Alipay supports 16 languages and offers a range of travel services beyond payments, including tax refunds, translation, transportation, hotel bookings, and more [4] - Ctrip is leveraging AI technology to improve hotel services for foreign tourists, addressing language barriers and enhancing the overall visitor experience [4] - The integration of visa, payment, consumption, product, and service improvements is leading to a new phase of rapid growth and high-quality development in China's inbound tourism [4]

炒股就看金麒麟分析师研报，权威，专业，及时，全面，助您挖掘潜力主题机会！ 关于国庆、中秋假期"China Travel"的内容，又刷屏了。 携程数据显示，上海、北京、广州、深圳、成都、重庆、杭州、厦门、昆明和西安，是国庆假期首日境 外游客最青睐的热门目的地。 去哪儿数据显示，国庆假期，外国游客的订单已覆盖国内近百个城市。从客源地来看，国庆假期入境的 外国游客增幅最高的top10国家分别为：乌兹别克斯坦、哈萨克斯坦、西班牙、匈牙利、沙特阿拉伯、 缅甸、韩国、加拿大、英国、新加坡。 政策红利持续释放 入境游再掀热潮，离不开免签政策环境持续优化。 面对免签政策带来的入境游客流量，各地也在不断打造培育具有本地特色的文旅消费场景，提升对国际 游客的吸引力。 国家外汇管理局表示，展望未来，在各项利好政策推动下，旅行市场消费潜力将进一步释放，"中国 游"吸引力持续提升，跨境旅游收入有望保持稳步增长态势。 平台发力提升游客体验 为了提升外国游客在华体验，各类平台也拿出"看家本领"。 9月17日，在中国人民银行、中国支付清算协会指导下，蚂蚁集团旗下支付宝和蚂蚁国际成为首批参与 跨境二维码统一网关业务的试点机构。跨境二维码统一网 ...

中经记者 李静 北京报道 "解决旅游行业内卷问题，最快速、最方便的方法就是能够把国内的旅游市场这个增量做大。把国内旅 游市场增量做大，最快速的方法就是引入更多的消费者，其实就是要做好入境游。"9月23日，在《中国 经营报》主办的"绿色引领 重塑未来——2025中国企业可持续发展行动大会"上，携程集团副总裁秦静 这样分享道。 为了在国际市场上更有效地获取客户，携程从以下三个方面采取了措施： 第一，在自身运营层面，携程致力于精细化与本地化。与许多海外App仅通过切换语言来实现国际化的 做法不同，携程在不同国家和地区都针对本地用户的具体需求开展深度运营。 例如，日本用户非常重视酒店是否配备智能马桶，这是一个极具本土特色的偏好；因此在日本地区，携 程专门设立对应标签，使这些用户在中国预订酒店时能快速筛选出符合要求的选项。同样，针对穆斯林 用户对清真餐厅的强烈需求，也设置了相应标签，方便他们在来华旅行时快速识别适宜酒店。 "凭借这种高度本地化的运营策略，近年来我们在海外市场的获客一直保持三位数增长。"秦静说道。 第二，在服务能力方面，携程是全球范围内少数拥有约1.5万名自营客服员工的企业，提供7×24小时纯 人工服务。 ...

Group 1 - The core viewpoint of the articles highlights the significant increase in inbound tourism to China, particularly from South Korea, driven by the implementation of visa-free policies [1][3] - Since November of last year, China has implemented a 15-day visa-free policy for eligible South Korean passport holders, which was later extended to 30 days, making spontaneous trips to Shanghai more appealing [1][2] - Shanghai has become the preferred entry point for South Korean tourists, with the city offering a blend of modern attractions and traditional cultural experiences, such as the Bund and Yu Garden [2][3] Group 2 - The demographic of South Korean tourists visiting Shanghai has shifted from primarily couples and friends to include more families and multi-generational groups [3] - South Korean tourists exhibit strong consumer behavior, with average spending reaching approximately 1,000 RMB (20,000 KRW) per visit, often purchasing local snacks and products [3] - The rise in tourism has led to increased demand for local products, prompting retailers to adapt by enhancing inventory and providing Korean language signage [3]

Core Insights - Shanghai has welcomed over 5.5 million inbound tourists in the first eight months of this year, with more than 4.1 million being foreign visitors, indicating a strong recovery in the inbound tourism market [1][4] - The increase in foreign tourists is attributed to various factors, including the implementation of visa-free policies, improved transportation, comfortable accommodations, and diverse culinary experiences [1][4] - The Shanghai tourism sector anticipates that the number of inbound tourists will exceed 8 million by the end of the year, driven by ongoing policy benefits and enhanced international flight capacities [4] Inbound Tourism Growth - In the first eight months of 2025, inbound tourist numbers grew by 37.08% year-on-year, with foreign visitors increasing by 50.21% [4] - Key source countries for tourists include South Korea and Japan, with visitor numbers increasing by 123.9% and 55.4% respectively [4] - The U.S. and Russia also showed steady growth in tourist arrivals, with 340,000 and 209,000 visitors respectively [4] Diverse Tourist Segments - The Shanghai Spring and Autumn International Travel Service has received over 30 study tour groups this year, highlighting a growing interest in educational travel among foreign youth [2] - These study tours cover various themes, including technology experiences and cultural immersion, fostering international exchanges and cooperation [2] Enhanced Visitor Experience - Shanghai is continuously improving its inbound tourism environment, with over 1,000 tourist toilets mapped electronically and nearly 1,200 traffic guidance signs installed near attractions [6] - The city has established over 60 tourism consultation service centers and one-stop service centers at major airports to provide efficient and friendly information services to visitors [6] - Ongoing efforts are being made to upgrade services in payment convenience, multilingual support, transportation connections, and cultural experiences [6]

Core Points - The 2025 China-Gulf Countries Tourism Trade Fair opened in Dubai, with over 160 participants from China and Gulf nations, including government officials, tourism professionals, and business representatives [2][4] - The Chinese Ambassador to the UAE emphasized the importance of mutual tourism opportunities and encouraged collaboration to develop new tourism routes and products that showcase China's modernization [2] - The event featured 11 Chinese inbound tourism suppliers and 37 Gulf travel agencies, along with 42 Chinese outbound travel agencies and 46 Gulf travel merchants, focusing on bilateral tourism resource showcasing and business negotiations [5] Industry Insights - The fair aims to strengthen cultural and tourism ties between China and the Gulf region, serving as a platform for understanding and cooperation [4] - The theme "Hello! China" reflects the focus on promoting inbound and outbound tourism, exhibition visits, cultural experiences, and educational exchanges between the two regions [5] - Key organizations such as the Dubai Economic and Tourism Department, Emirates Airlines, and the Oman Tourism Board participated, indicating strong institutional support for tourism collaboration [5]

Core Insights - Beijing's inbound tourism market is showing a strong recovery, with inbound visitor numbers reaching 446,000 in August, a year-on-year increase of over 30% [1] - The total number of inbound tourists from January to July reached 2.916 million, representing a 46.2% year-on-year growth, with tourism consumption amounting to $3.78 billion, up 49.6% [1] - Major source countries for inbound tourists include Russia, the United States, Malaysia, Singapore, South Korea, Mongolia, Japan, and Vietnam [1] Group 1: Inbound Tourism Data - Inbound tourist numbers have consistently exceeded 300,000 per month since March, with an average of over 500,000 in April, May, and June [1] - As of August 25, 2025, China has implemented unilateral visa exemption policies for 47 countries and mutual visa exemption agreements with 29 countries [1] Group 2: Airline and Travel Services - Air China, as the only flag carrier of China and a member of the Star Alliance, operates over 1,200 destinations globally and has launched 71 routes under the Belt and Road Initiative [2] - Air China's international and regional flight capacity increased by 15% year-on-year, serving 3.8 million foreign passengers, including 1.24 million transit passengers [2] - Air China is developing a comprehensive inbound tourism solution that includes pre-flight, in-flight, and post-arrival services, enhancing the travel experience for international visitors [2] Group 3: Government Initiatives - Beijing has introduced a series of measures to promote inbound tourism and consumption, including the "Smart Customs" initiative to facilitate traveler entry and exit [3] - The Beijing Customs has explored innovative regulatory models for international and domestic transfers to ease the travel process for tourists [3] - New services at the Capital Airport include a "Beijing Service" point for foreign travelers, offering currency exchange, SIM card services, and a "Free Beijing Half-Day Tour" service [3]

Core Insights - The implementation of a visa-free policy for Russian tourists has led to an increase in inbound tourism and shopping in China, with many foreign visitors eager to explore unique Chinese products [1][2][3] Group 1: Trends in Inbound Tourism - The "China Purchase" trend has emerged as a new wave in inbound tourism, with foreign tourists actively seeking to buy quality Chinese goods during their travels [2][3] - The expansion of visa-free policies and the introduction of convenient services such as immediate tax refunds have significantly boosted the attractiveness of shopping in China for foreign visitors [4][5] Group 2: Shopping Preferences of Foreign Tourists - Foreign tourists are increasingly interested in immersive cultural experiences, with many opting to purchase culturally significant items such as traditional clothing and unique souvenirs [3][7] - The demand for innovative and high-quality Chinese products, including technology and creative cultural items, is on the rise, reflecting a shift in foreign tourists' shopping habits [6][7] Group 3: Policy and Service Enhancements - A series of convenience policies, including visa facilitation and optimized payment systems, have improved the shopping experience for foreign tourists, leading to a notable increase in tax refund claims and overall spending [4][5] - The number of tax refund stores has surpassed 10,000, and the implementation of "immediate tax refund" services is set to expand nationwide by 2025, further enhancing the shopping experience [5]