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布鲁可(00325.HK):1H25收入同增28% 关注下半年新品进展
Ge Long Hui· 2025-08-25 18:59
Core Viewpoint - The company's 1H25 performance was below expectations, with revenue of 1.34 billion yuan, a year-on-year increase of 27.9%, and adjusted net profit of 320 million yuan, a year-on-year increase of 10%, primarily affected by the pace of new product launches and increased promotional spending [1][2]. Group 1: Performance Overview - Revenue for 1H25 reached 1.34 billion yuan, up 27.9% year-on-year [1]. - Adjusted net profit for 1H25 was 320 million yuan, reflecting a 10% year-on-year increase, but below expectations [1]. - The company introduced 273 new SKUs, bringing the total to 925, with new SKU revenue accounting for 53.1% of total revenue [1]. Group 2: Market Trends - The main growth drivers were the lower-tier markets and overseas expansion, with domestic revenue of 1.23 billion yuan (up 18.5% year-on-year) and overseas revenue of 110 million yuan (up 899% year-on-year) [1]. - The company commercialized 19 IPs, with the top four IPs contributing 83.1% of revenue [1]. Group 3: Profitability Challenges - Gross margin decreased by 4.5 percentage points to 48.4% due to increased SKU and mold numbers, leading to higher costs [2]. - Adjusted net profit margin fell by 4.0 percentage points to 23.9% as sales and R&D expense ratios increased [2]. Group 4: Product Innovation - The company launched innovative products such as combination accessory packs for Transformers and new features for Minions, enhancing consumer engagement [2]. - The introduction of the "Dado" category aimed at female consumers simplified the assembly process and provided new creative expression opportunities [2]. Group 5: Future Outlook - The adjusted net profit forecasts for 2025 and 2026 were lowered by 27% and 28% to 800 million yuan and 1.05 billion yuan, respectively [2]. - The target price was adjusted down by 29% to 135 HKD, reflecting a potential upside of 15% based on the new earnings projections [2].
布鲁可(0325.HK):产品与IP矩阵多样化提升 期待下半年持续推新
Ge Long Hui· 2025-08-25 18:59
Core Viewpoint - The company reported a significant increase in revenue and net profit for the first half of 2025, driven by sales growth in both domestic and overseas markets, particularly in affordable product lines and character-based toys [1][2]. Financial Performance - In H1 2025, the company achieved revenue of 1.338 billion yuan, a year-on-year increase of 27.9%, and a net profit of 297 million yuan, transitioning from a loss to profit [1]. - Adjusted net profit reached 320 million yuan, reflecting a 9.6% year-on-year growth, with an adjusted net profit margin of 23.9%, down 4.0 percentage points [1]. - Sales revenue from character-based toys was 1.325 billion yuan, up 30% year-on-year, with sales volume increasing by 97% to 111 million units, while the average price decreased by 34% to 12.0 yuan [1]. Product and Market Analysis - The company has commercialized 19 IPs and signed 13 new IPs in H1 2025, with 925 SKUs available for sale, including 273 new SKUs [4]. - The revenue from products targeting consumers aged 16 and above increased to 15% of total revenue, indicating a diversification in product offerings [4]. - The overseas market saw a remarkable revenue increase of 899%, contributing to 8% of total revenue, with the U.S. and Indonesia being the top markets [1][2]. Sales Channels - Offline sales accounted for 91% of total revenue, with a year-on-year growth of 27% to 1.212 billion yuan, while online sales grew by 45% to 108 million yuan, representing 8% of total revenue [2]. - The growth in online sales was particularly driven by increased purchases from consumers aged 16 and above [2]. Profitability and Cost Structure - The overall gross margin for H1 2025 was 48.4%, down 4.5 percentage points year-on-year, with the gross margin for character-based toys at 48.5%, down 4.8 percentage points [3]. - The increase in sales and R&D personnel contributed to a rise in expense ratios, with sales expense ratio increasing to 13.2% and R&D expense ratio rising to 9.6% [3]. - Administrative expense ratio decreased significantly due to the absence of one-time expenses from the previous year [3]. Investment Outlook - The company is expected to leverage its product development capabilities to accelerate the commercialization of major licensed IPs and original IPs, with overseas markets anticipated to become a significant growth driver [4]. - Revenue projections for 2025-2027 have been adjusted to 3.207 billion, 4.640 billion, and 6.182 billion yuan, reflecting year-on-year growth rates of 43%, 45%, and 33% respectively [4].
布鲁可(00325):产品与IP矩阵多样化提升,期待下半年持续推新
HUAXI Securities· 2025-08-25 06:32
Investment Rating - The investment rating for the company is "Buy" [1] Core Views - The company reported a revenue of 1.338 billion yuan for the first half of 2025, representing a year-on-year growth of 27.9%, and a net profit of 297 million yuan, turning from a loss to profit [2] - The sales revenue growth is attributed to an increase in sales volume and the growth of affordable product sales, with overseas sales increasing by 899% due to a low base [3] - The company has diversified its IP products, reducing reliance on top IPs, with products for consumers aged 16 and above accounting for 15% of total revenue [6][7] - The company is expected to leverage its reusable product development capabilities to accelerate the incubation of major licensed IPs and original IPs, with overseas markets anticipated to become a second growth curve [8] Financial Performance - The company achieved a gross margin of 48.4% in the first half of 2025, a decrease of 4.5 percentage points year-on-year [5] - The revenue forecast for 2025-2027 is adjusted to 3.207 billion, 4.640 billion, and 6.182 billion yuan, with year-on-year growth rates of 43%, 45%, and 33% respectively [8] - The adjusted net profit for the same period is projected to be 773 million, 1.150 billion, and 1.579 billion yuan, with year-on-year growth rates of 293%, 49%, and 37% respectively [8] Product and Market Analysis - The sales revenue from building block toys decreased by 46% to 13 million yuan, with a 43% drop in sales volume [3] - The online sales channel generated 108 million yuan, a year-on-year increase of 45%, accounting for 8% of total sales [4] - The company has commercialized 19 IPs and launched 925 SKUs, with 273 new SKUs contributing to 53.1% of total revenue [6]
港股异动 | 布鲁可(00325)绩后跌超17% 上半年收入同增28% 经调整净利润增速慢于收入
智通财经网· 2025-08-25 02:52
消息面上,布鲁可发布中期业绩,上半年收入13.38亿元人民币,同比增长27.9%;母公司拥有人应占利 润2.965亿元,上年同期亏损2.58亿元;经调整净利润3.2亿元,同比增长9.6%。华泰证券指出,经调整 净利润增速慢于收入主要系模具相关成本增加及业务结构变化导致毛利率下降,同时为了配合新品推广 和区域开拓,人员扩充等使得研发和销售费用率同比提升所致。 布鲁可(00325)绩后跌超17%,截至发稿,跌13.02%,报102.2港元,成交额6.92亿港元。 该行指出,考虑到公司IP/产品推新等经营节奏波动,着眼长远加大投入,下调盈利预测,预计25-27年 经调整利润分别为7.52/10.31/13.63亿元(前值11.81/18.14/25.82亿元),经调整EPS为3.02/4.14/5.47元。 考虑到新业务处于爬坡期,前期投入较多,切换至26年估值。可比公司彭博一致预期26年20倍PE均 值,公司建立以创新为核心的布鲁可体系,竞争壁垒深厚,全人群+全价位+全球化成长路径清晰,作 为优质IP商业化平台的增长潜力和稀缺性仍然突出,给予26年30倍目标PE,目标价136港元(前值188 港币),维持"买入" ...
布鲁可绩后跌超17% 上半年收入同增28% 经调整净利润增速慢于收入
Zhi Tong Cai Jing· 2025-08-25 02:52
Core Viewpoint - The company Bruco (00325) experienced a significant decline in stock price following the release of its interim results, despite reporting revenue growth and a return to profitability [1] Financial Performance - Bruco reported a revenue of 1.338 billion RMB for the first half of the year, representing a year-on-year increase of 27.9% [1] - The profit attributable to the parent company was 296.5 million RMB, a turnaround from a loss of 258 million RMB in the same period last year [1] - Adjusted net profit reached 320 million RMB, reflecting a year-on-year growth of 9.6% [1] Cost and Expense Analysis - The slower growth rate of adjusted net profit compared to revenue is attributed to increased costs related to molds and changes in business structure, which led to a decline in gross margin [1] - The company also faced higher research and sales expense ratios due to personnel expansion aimed at supporting new product promotions and regional development [1] Future Outlook and Valuation - Huatai Securities has revised down its profit forecasts for the company, expecting adjusted profits of 752 million, 1.031 billion, and 1.363 billion RMB for the years 2025 to 2027, respectively, down from previous estimates of 1.181 billion, 1.814 billion, and 2.582 billion RMB [1] - The adjusted EPS is projected to be 3.02, 4.14, and 5.47 RMB for the same years [1] - The company is transitioning to a 2026 valuation, with a target price of 136 HKD based on a 30x target PE for 2026, down from a previous target of 188 HKD [1] - The company is recognized for its strong competitive barriers and clear growth path as a quality IP commercialization platform, maintaining a "buy" rating [1]
布鲁可半年报:实现扭亏为盈,海外销量同比增长近9倍
Nan Fang Du Shi Bao· 2025-08-23 08:08
Core Viewpoint - The company, Blokus, reported a significant turnaround in its financial performance for the first half of 2025, achieving profitability and substantial growth in revenue and overseas sales [1][3][5]. Financial Performance - Revenue for the first half of 2025 reached 1.338 billion RMB, a year-on-year increase of 27.9% compared to 2024 [1]. - Gross profit was 647 million RMB, reflecting a 16.9% increase from the previous year [1]. - The company reported a profit of 336 million RMB, compared to a loss of 200 million RMB in the same period of 2024, marking a successful turnaround [3]. - Adjusted profit for the period was 320 million RMB, up 9.6% year-on-year [3]. - Basic earnings per share were 1.22 RMB, compared to a loss of 1.73 RMB in 2024 [3]. Overseas Sales Growth - Overseas sales surged by 898.6% to 111.4 million RMB, accounting for 8.3% of total revenue, primarily driven by markets in Southeast Asia and North America [5]. - The company established over 50,000 terminal points in markets like Indonesia and Malaysia, and penetrated major retail networks in North America, including Walmart and Target [5]. IP Development - Blokus commercialized 19 IPs in the first half of 2025, with 925 SKUs launched, including popular franchises like Minions and Detective Conan [6]. - The company introduced new products in collaboration with various IPs, indicating a diversification in its product offerings [6]. - Despite the continued dominance of the Ultraman IP, the company is focusing on expanding its portfolio with female-oriented products and high-priced collectibles [6][9]. Product Innovation and R&D - The company emphasized R&D, with 599 employees in the R&D team, making up 67.1% of the total workforce, and R&D expenditure of 129 million RMB, representing 9.6% of total revenue [12]. - Plans for 2025 include launching 800-1000 new SKUs, with a focus on large mecha and scene sets to cater to collector demands [10]. Future Growth Prospects - The company anticipates a revenue growth rate of over 30% in the second half of the year, driven by new IP launches and seasonal marketing opportunities [13]. - Full-year revenue is projected to reach 4 billion RMB, with a net profit margin maintained at 25%-26% [13].
高盛:对泡泡玛特盈利持正面看法 升目标价至350港元
Zhi Tong Cai Jing· 2025-08-21 08:02
高盛发布研报称,将泡泡玛特(09992)2025至2027年盈利预测上调28%至34%,现在预计2025年、2026年 分别实现对股权持有人的调整后净利润分别为128亿元、176亿元人民币;并根据不变的2027年25倍市盈 率,新12个月目标价为350港元(之前为260港元),隐含11%的上行空间。 泡泡玛特今年上半年财报简报会后股价表现积极,该行认为这反映了管理层展望中的正面惊喜,包括: 强劲的销售势头,特别是在海外市场;超出预期的利润率扩张。管理层预计全年净利润率将达到35%;管 理层又表示将于本周推出迷你版Labubu,有助于拓展使用场景(例如可用作手机挂件)。 高盛从泡泡玛特财报简报会中,对公司的盈利可见度持正面看法,支撑因素包括:持续强劲的IP势头; 扩大制造能力以实现IP热度的商业化;成功进军美国和欧洲等目前仍为巨大空白的新市场;强劲的收入表 现应在下半年旺季转化为进一步的营运杠杆。 ...
高盛:上调泡泡玛特目标价至350港元
Core Viewpoint - Goldman Sachs reports that Pop Mart's stock performance has been positive following its half-year financial briefing, primarily due to management's optimistic outlook on sales momentum, especially in overseas markets, and profit margin expansion, with an expected annual net profit margin of 35% [1] Group 1: Financial Performance - The company is set to launch a mini version of Labubu to expand application scenarios [1] - Goldman Sachs has raised its earnings forecasts for Pop Mart for 2025-2027 by 28%-34% [1] - The 12-month target price has been increased from HKD 260 to HKD 350, while maintaining a "Neutral" rating [1] Group 2: Market Expansion - The company is experiencing strong IP momentum and expanding manufacturing capabilities to commercialize the popularity of its IP [1] - Successful expansion into new markets such as the United States and Europe is noted [1] - The upcoming peak season in the second half of the year is expected to translate into operational leverage [1]
电厂 | LABUBU将泡泡玛特市值送上4000亿
Xin Lang Cai Jing· 2025-08-20 08:36
作为其全球组织架构调整后的首份财报,消费者市场被分为中国、亚太(指中国以外的其他亚洲及大洋洲国家和地区)、美洲和欧洲及其他地区四大区域。 其中,中国营收82.8亿元,同比增长135.2%;亚太营收28.5亿元,同比增长257.8%;美洲营收22.6亿元,同比增长1142.3%;欧洲及其他地区营收4.8亿元, 同比增长729.2%。 上半年营收净利均超去年全年 从数字来看,这的确是一份增长显著的财报:2025年上半年泡泡玛特营收138.8亿元,同比增长204.4%;经调整净利润47.1亿元,同比增长362.8%。在全年 营收超过百亿后,这家公司又收获了半年营收突破百亿的成绩,净利润超过2024全年。 如今,在国内互联网公司里,三位数百分比增长已经很难见到了,但对于泡泡玛特这家要"打造新一代世界级的消费品牌"的公司,整份财报里都是这样的数 字。 8月20日,泡泡玛特召开2025年中期业绩发布会。期间,泡泡玛特创始人、董事长兼CEO王宁从西装口袋里掏出了一只超小号LABUBU,引发台下一片欢 呼。他介绍,这是即将发售的mini版LABUBU,"以前大家是挂在包上,可能从下周开始,大家甚至可以挂在手机上"。 LABU ...
恒生指数早盘涨0.62% 中资券商股延续涨势
Zhi Tong Cai Jing· 2025-08-18 07:12
Group 1 - The Hang Seng Index rose by 0.62%, gaining 156 points to close at 25,426 points, while the Hang Seng Tech Index increased by 1.96%. The early trading volume in Hong Kong stocks reached HKD 172 billion [1] - Chinese brokerage stocks continued their upward trend, with the Shanghai Composite Index hitting a nearly ten-year high, indicating a growing trend of active investment behavior among residents. Guotai Junan (601456) rose by 5.93%, China International Capital Corporation (601995) increased by 5.31%, and CITIC Securities (06030) gained 4% [1] - The film and television sector showed strength in early trading, driven by a surge in summer box office revenues and positive reviews for major films, leading to a recovery in audience demand. Lemon Films (09857) surged by 37%, while Maoyan Entertainment (01896) rose by 6.05% [1] - The performance of China Literature Group (00772) exceeded expectations, with the stock rising over 20% as the market focused on the company's IP commercialization progress [1] Group 2 - ZTE Corporation (00763) saw a rise of over 9%, with its A-shares hitting the daily limit, as the company has been actively expanding its smart computing and AI terminal businesses [2] - Continental Aerospace Technologies (00232) surged by over 26%, with expected net profit growth of nearly seven times for the first half of the year, as it is a manufacturer of general aviation piston engines [2] - Soundon Technology (02495) increased by nearly 40%, with expected net profit exceeding 50 million yuan, marking a turnaround from losses year-on-year [3] - Dongwu Cement (00695) experienced a mid-day surge of over 25%, with a cumulative increase of over 100% in the month, and an expected reduction in losses by approximately 67.6% year-on-year [4] - Tsunami Machine Tool China (01651) rose by over 14%, as the company actively explores new markets in AI liquid cooling connectors and electric brake systems for vehicles [4] - Jiufang Intelligent Investment Holdings (09636) increased by over 14%, reaching a new high as its subsidiary Jiufang Zhiyuan entered the "Mosu Space" [5] Group 3 - Standard Chartered Group (02888) fell by 2.58% amid allegations from U.S. lawmakers regarding public sentiment disturbances, following significant fluctuations in its London stock price [6]