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2025年崇左市粤桂协作帮扶 促消费(广州)活动盛大开幕
Sou Hu Cai Jing· 2025-11-24 15:46
Core Points - The event "桂品入湾・崇左臻选" aims to enhance collaboration between Guangxi and Guangdong, showcasing the unique agricultural and cultural products of 崇左市 to the Guangdong-Hong Kong-Macao Greater Bay Area [1][10][25] - The event attracted over 400 representatives from government, enterprises, and media, highlighting the importance of cross-regional cooperation in promoting local products [1][10] Group 1: Event Overview - The event was held on November 23 in Guangzhou, focusing on product sales connections and the integration of agriculture, culture, and tourism [1][10] - It was organized by 崇左市农业农村局, with support from various local organizations and businesses [4] Group 2: Key Activities - The opening ceremony featured traditional performances that showcased 崇左's cultural heritage, setting a festive tone for the event [5] - Various local agricultural products and cultural items were promoted, including 龙须菜, 指天椒, and traditional handicrafts [11][24] Group 3: Business Collaborations - Significant business agreements were made, including an annual supply contract worth 8 million yuan between 广西天添乳业有限公司 and 湖南爱迪商贸有限公司 [20] - The event facilitated long-term cooperation mechanisms between enterprises from both regions, focusing on agricultural supply and cultural tourism projects [20][25] Group 4: Marketing Strategies - The event utilized a dual approach of offline exhibitions and online live streaming to broaden the reach of 崇左's products [24] - Attendees had the opportunity to taste and inquire about various products, enhancing consumer engagement and interest [24]
“十四五”期间全国供销合作社系统销售总额年均增长8.6%
Xin Hua She· 2025-11-24 10:45
Core Insights - During the "14th Five-Year Plan" period, the national supply and marketing cooperative system achieved an average annual sales growth of 8.6% [1] Group 1: Financial Performance - There are 1,472 enterprises within the cooperative system with annual revenues exceeding 100 million yuan, including 29 enterprises with revenues over 10 billion yuan, an increase of 15 enterprises since 2020 [1] - The operational service system supported by cooperative enterprises has become more robust and effective [1] Group 2: Contribution to National Goals - The cooperative system supplies 70% of the national fertilizer supply and is responsible for approximately 50% of the national fertilizer commercial reserves and 80% of provincial reserves [1] - The annual scale of agricultural social services exceeds 300 million acres, with agricultural product sales surpassing 3 trillion yuan, contributing positively to national food security, farmer income increase, and rural revitalization [1] Group 3: Support for Poverty Alleviation - The cooperative system has made significant achievements in consumption assistance, industrial support, and targeted aid [1] - The "832 platform" has completed a cumulative transaction volume of 57.2 billion yuan, and over 6,600 consumption assistance special counters have been established across the system [1]
崇左产品进湾区,粤桂协作促消费
Nan Fang Nong Cun Bao· 2025-11-24 09:03
Core Points - The event "桂品入湾・崇左臻选" was held in Guangzhou on November 23, 2025, focusing on promoting products from Chongzuo to the Guangdong-Hong Kong-Macao Greater Bay Area [2][3] - The event attracted over 400 representatives from government, enterprises, and media, highlighting the collaboration between Guangdong and Guangxi [3][12] - The initiative aims to enhance the integration of Chongzuo's agricultural products and cultural tourism with the Greater Bay Area's market demands [6][17] Group 1 - The Greater Bay Area has a large consumer market and a complete industrial chain, while Chongzuo offers green ecological agricultural resources and unique cultural tourism [6][7] - The event serves as a new starting point for upgrading cooperation from "product exchange" to "industry integration" [7][8] - Continuous support from Jiangmen will include opening supermarket channels, e-commerce platforms, and wholesale market resources to establish long-term cooperation mechanisms [8][9] Group 2 - The event emphasized "quality, characteristics, and ecology," promoting Chongzuo's best agricultural and cultural products, as well as premium tourism routes to the Greater Bay Area [16][17] - The goal is to deepen the precise matching of "Greater Bay Area demand + Chongzuo supply," making more "Chongzuo selections" popular in the Bay Area [18] - Various local enterprises presented their unique agricultural products and cultural tourism routes, showcasing Chongzuo's industrial characteristics and development potential [20][22] Group 3 - During the event, Chongzuo enterprises signed contracts with Bay Area buyers, including an annual supply agreement worth 8 million yuan between Guangxi Tiantian Dairy Co., Ltd. and Hunan Aidi Trading Co., Ltd. [24][25] - The cooperation agreements covered agricultural product supply, cultural tourism project development, and laid a foundation for long-term collaboration [25] - A live streaming session was set up to promote Chongzuo's agricultural products, allowing real-time interaction with potential buyers [30][32] Group 4 - The exhibition featured over a hundred agricultural specialty products, including nuts, star oil tea, and cultural handicrafts, with tasting areas for public sampling [34][35] - Many buyers expressed interest in collaboration, highlighting the appeal of Chongzuo's unique cultural products [36][37]
“嘻啵妈妈”5000份订单背后的“造血”密码
Mei Ri Shang Bao· 2025-11-20 23:32
Core Insights - The article highlights the successful collaboration between the digital city of Hangzhou and the traditional handicraft community in Batang County, Sichuan, aimed at empowering local women through digital sales channels [1][2][7]. Group 1: Project Overview - The "Xibomama" initiative, led by local women, successfully completed 5,000 orders ahead of schedule, utilizing blockchain technology for digital asset identification and sales [1][4]. - The project represents an innovative practice in digital empowerment for consumption assistance, integrating local cultural characteristics with modern technology [1][2][7]. Group 2: Cultural and Economic Context - Batang County, known for its rich cultural heritage, including being the birthplace of Chinese string dance, has a wealth of traditional crafts that lacked sales channels [2][3]. - The collaboration aims to showcase Batang's cultural heritage and provide flexible employment opportunities for local women, enhancing their income [1][2][3]. Group 3: Digital Sales Success - The digital assets of "Xibomama" crafts sold out in just three minutes on the "Huazang" platform, indicating a strong market demand for traditional handicrafts in the digital age [4][5]. - The rapid sales success has garnered media attention, showcasing the potential of traditional crafts in the digital marketplace [4][7]. Group 4: Challenges and Future Plans - Despite the initial success, challenges such as logistics and production efficiency emerged, necessitating improvements in shipping and production processes [5][6]. - Future plans include expanding the workforce by recruiting more local women and developing a comprehensive digital tourism platform to further promote Batang's cultural products [9][10].
“媒体+”东西协作!北京路集结肇贺好物,双向赋能燃动湾区
Nan Fang Nong Cun Bao· 2025-11-18 01:35
Core Viewpoint - The collaboration between Zhaoqing and Hezhou, facilitated by the Guangdong-Guangxi cooperation, aims to enhance industrial development, resource sharing, and improve livelihoods through targeted initiatives and events [8][57]. Group 1: Industrial Development - The cooperation has established a network for "industrial co-construction, resource interconnection, and shared livelihoods" [3]. - In Zhaoping, over 161 million yuan has been invested in modern tea industry park construction, enhancing the local tea production chain and increasing brand value to 4.238 billion yuan [12][16]. - In Fuchuan, 9.9 million yuan has been allocated to improve the navel orange industry chain, with an expected planting area of 275,000 mu and a projected output value of 1.978 billion yuan by 2025 [18][20]. Group 2: Talent and Employment Support - The work group has coordinated the selection of 11 officials and 77 technical talents from Zhaoqing to support Hezhou in key sectors like healthcare and education [30]. - Training programs have been established, resulting in over 1,000 individuals trained and 250 achieving targeted employment [32]. - The establishment of labor brands such as "Liubao Tea Craftsman" has led to skill training for over 300 individuals, enhancing local employment opportunities [33]. Group 3: Consumption and Market Integration - The "Media + Zhaohua 'Local Specialty' Production and Sales Matching Event" serves as a platform to showcase local products and deepen cooperation [8][43]. - The event features over 80 quality products, including Zhaoping tea and Fuchuan navel oranges, promoting cultural experiences and tourism [46][50]. - Online and offline marketing strategies are being employed to boost sales, with a target of exceeding 55 million yuan in online sales by 2025 [24].
多元套餐精准对接!广州两所高校采购80万元增城农特产
Nan Fang Nong Cun Bao· 2025-11-17 10:03
Core Viewpoint - The collaboration between Guangzhou Maritime College, Guangzhou Sports Vocational Technical College, and Guangzhou Zengcheng Wanjia Hostel Management Co., Ltd. has resulted in the procurement of over 800,000 yuan worth of local agricultural products, supporting the market expansion of Zengcheng's specialty products [4][12]. Group 1 - The two universities designed various themed packages based on the needs of their faculty and staff, leading to significant orders for local agricultural products [3][4]. - Guangzhou Maritime College's total procurement exceeded 440,000 yuan with over 1,000 items purchased, while Guangzhou Sports Vocational Technical College ordered approximately 700 Mid-Autumn Festival packages totaling nearly 400,000 yuan [7][8]. - The products included a variety of high-quality local agricultural items such as Zengcheng silk rice, Zengcheng late vegetable heart noodles, peanut oil, and Zengcheng cured meats [9]. Group 2 - The "Hundred Million Project" and "Double Hundred Action" initiatives in Zengcheng are aimed at coordinating efforts to promote local agricultural products and support rural revitalization [11][13]. - Guangzhou Zengcheng Wanjia Hostel Management Co., Ltd. is part of the Zengcheng Agricultural Investment Group, which has been actively promoting local specialty products through welfare product sales [15][16].
消费帮扶结出“双向共赢”果实
Mei Ri Shang Bao· 2025-11-16 22:21
Core Insights - The partnership between Hangzhou's Shangcheng District and Ganzi Prefecture's Yajiang County has led to the successful "Encounter Yajiang" consumption assistance brand, facilitating the sale of highland apples to consumers in Hangzhou [2][3] Group 1: Product Innovation and Sales - The first live-streaming sales event for highland apples resulted in over 3,000 orders, showcasing strong market demand [2] - Highland apples are noted for their rich flavor and higher nutritional content, including significantly elevated calcium and iron levels compared to regular apples [2] - The company has also developed apple juice from highland apples, emphasizing a "zero additives, pure natural" health concept, achieving stable monthly sales of over three tons, particularly popular among younger consumers [2] Group 2: Consumption Assistance Model - The "Encounter Yajiang" model represents a deepening connection between the two regions, focusing on a "government-led, market-driven, and social participation" approach to create a consumption assistance ecosystem [3] - The initiative has transformed assistance efforts from "blood transfusion" to "blood production," promoting sustainable economic development [3] - Highland apples are not only sold online but are also available in various offline channels, including a dedicated Ganzi specialty product store in Hangzhou and major retail outlets [3]
“吉聚振兴之力 共绘富民图景”央企消费帮扶聚力行动启幕
Sou Hu Cai Jing· 2025-11-15 12:07
Core Viewpoint - The event "Central Enterprises Consumption Assistance Action" aims to promote rural revitalization and support poverty alleviation through consumption assistance, highlighting the commitment of state-owned enterprises to contribute to local economic development and social welfare [1][3]. Group 1: Event Overview - The event was co-hosted by China FAW Group, COFCO Group, and China Grain Reserves Corporation, guided by the State-owned Assets Supervision and Administration Commission (SASAC) [1]. - The initiative is part of a broader strategy initiated in May 2023, which has seen 21 events held, generating a total transaction volume of 5.23 billion yuan [3]. Group 2: Corporate Contributions - China FAW Group emphasizes its commitment to rural revitalization, integrating this goal into its corporate strategy and exploring tailored assistance paths [5][7]. - COFCO Group has taken on aid responsibilities for 10 counties, leveraging its industry chain advantages to support local economic development and agricultural industry growth [9]. - China Grain Reserves Corporation focuses on food security and rural income enhancement, committing to effective assistance measures that align with national rural revitalization strategies [11]. Group 3: Event Activities - The event featured a combination of offline exhibitions and online sales, with 41 booths showcasing local agricultural products, and online sales running from November 14 to 28 [13]. - The initiative aims to provide consumers with high-quality agricultural products through various e-commerce platforms, enhancing market access for rural producers [13].
数百款支援合作地区特产进京 今年北京消费帮扶已超290亿元
Xin Jing Bao· 2025-11-14 08:03
Group 1 - The event on November 14 showcased high-quality specialty agricultural products from various regions, including Tibet, Xinjiang, Qinghai, Inner Mongolia, and others, in Beijing [1] - The theme of the event was "京选好物,一县一品," focusing on creating a one-stop platform for sales and purchases, allowing Beijing's government agencies and citizens to experience and buy local specialties [1] - The event facilitated interactions between Beijing food enterprises and the supporting regions, combining local ecological resources with Beijing's market advantages, resulting in over 28 million yuan in on-site sales [1] Group 2 - During the 14th Five-Year Plan period, Beijing aims to integrate consumption assistance with the supply of essential food items, promoting the sale of specialty products from supporting regions to enhance local income and provide quality food options for residents [2] - From January to October this year, the total amount of consumption assistance in Beijing exceeded 29 billion yuan, indicating a strong commitment to supporting local economies [2] - Future efforts will focus on market orientation, enhancing the development of supporting regions while meeting the needs of Beijing's citizens for quality agricultural products and cultural tourism resources [2]
山海携手五载同心 光明田阳绘就乡村振兴新图景——2021-2025年粤桂协作助力田阳区消费帮扶增收做法
Nan Fang Nong Cun Bao· 2025-11-13 08:34
Core Viewpoint - The collaboration between Shenzhen's Guangming District and Baise's Tianyang District has significantly enhanced agricultural development and market access for Tianyang's products, contributing to rural revitalization from 2021 to 2025 [3][61]. Group 1: Collaboration and Initiatives - The partnership is based on the principle of "what Tianyang needs, Guangming can provide," focusing on four key actions and three special initiatives to boost consumption [4][5]. - Over five years, the collaboration has transformed from "one-way assistance" to "dual empowerment," establishing a sustainable consumption assistance mechanism [5][6]. Group 2: Agricultural Development and Market Access - The initiative has effectively addressed the challenges of low sales and prices for Tianyang's agricultural products, creating a dual pathway for "Guangxi products entering the Bay Area" and "businesses entering the countryside" [7][8]. - By 2025, the sales of agricultural products from Tianyang to eastern regions are projected to exceed 1.1 billion yuan [9]. Group 3: Quality Improvement and Standards - The focus on quality has led to the establishment of six "Zhenpin" bases and three "vegetable basket" bases in the Guangdong-Hong Kong-Macao Greater Bay Area, with annual sales stabilizing around 40 million yuan [17][18]. - The introduction of Shenzhen standards has facilitated the development of high-quality agricultural products tailored to market demands [13][15]. Group 4: Digital and Channel Innovations - The integration of online and offline channels has been crucial in overcoming distribution challenges, with over 43 local suppliers achieving online sales exceeding 85 million yuan [35][36]. - The use of AI digital marketing tools has enhanced product visibility and consumer engagement, significantly increasing brand awareness [38][50]. Group 5: Brand Development and Promotion - The initiative has transformed Tianyang's agricultural products from "unknown" to "branded," with a focus on standardization and the cultivation of the "Zhuangshan Nongxian" public brand [47][49]. - Collaborative efforts with media have expanded the reach and influence of Tianyang's products, achieving over 20 million impressions in promotional activities [57][58]. Group 6: Future Outlook - The ongoing collaboration aims to deepen the partnership with higher quality production and sales connections, sustainable industry models, and precise assistance measures [64][65].