作者 |第一财经 刘佳 当地时间12月28日，IBM董事长兼CEO克里希纳（Arvind Krishna）发布公司全员信称，1993年至2002 年担任IBM董事长兼CEO的郭士纳（Lou Gerstner）于27日去世，享年83岁。 2025.12.29 本文字数：1775，阅读时长大约3分钟 也正是在1995年，一位未来将在半导体领域掀起波澜的人物——苏姿丰，离开了工作不到一年的德州仪 器，选择加入IBM。她曾担任郭士纳的技术助理，亲眼见证并参与了"大象起舞"的全程，并形容这段经 历是"世界上最好的MBA"。2012年，苏姿丰加入AMD，把AMD从破产边缘拉了回来，实现了芯片领域 的逆袭。 在郭士纳执掌"蓝色巨人"IBM的9年里，这家一度濒临破产的科技巨头股价上涨约800%，市值从290亿 美元飙升超千亿美元，完成了从硬件制造商向IT服务商的战略转型。 克里希纳在邮件中表示："郭士纳接手IBM之际，恰逢公司前途岌岌可危。他在任期间的领导力重塑了 整个公司。他没有沉湎过去，而是始终聚焦客户未来的需求。" 郭士纳上任前，IBM正经历前所未有的危机。1993年，个人电脑兴起后，IBM的大型主机业务遭遇重 创，连 ...

Group 1 - Successful entrepreneurs have clear goals and visions, which serve as a guiding light for their journey [3][4] - Time management is equated to wealth management, emphasizing the importance of prioritizing tasks effectively [6][7] - Flexibility is crucial in business, as rigid companies often fail to adapt to changes in the market [7][8] Group 2 - Continuous learning is essential for entrepreneurs, who should engage in reading and seeking mentorship [10][12] - Entrepreneurs must take calculated risks rather than blind ones, ensuring they have contingency plans [12][13] - Resilience and persistence are key traits, as many successful entrepreneurs have faced numerous rejections before achieving success [15] Group 3 - Building a strong team is vital, as collaboration enhances the potential for long-term success [17] - Financial literacy is critical for business survival, with a focus on cash flow management and financial planning [17][18] - A customer-centric approach is necessary for sustainable business, highlighting the importance of user feedback [19] Group 4 - Maintaining personal balance is important for entrepreneurs, as burnout can hinder project success [21][22] - The essence of successful entrepreneurship lies in adopting a set of long-term habits and principles [24]

Core Insights - The company reported a revenue of 23.19 billion yuan for the first half of 2025, representing a year-on-year growth of 10.2%, while the net profit attributable to shareholders decreased by 14.8% to approximately 1.57 billion yuan [2] - The property management service revenue was 13.61 billion yuan, up 6.7%, community value-added services revenue was 2.1 billion yuan, up 5.3%, and the "three supplies and one industry" service revenue surged by 51.6% to 5.07 billion yuan [2] Business Expansion - In the first half of 2025, the company signed a total area of 64.77 million square meters for third-party expansion, marking a significant year-on-year increase of 66% [3] - The residential and commercial sectors contributed approximately 71.4% to the new annualized revenue from signed contracts, with the company successfully implementing a model for expanding into old residential areas across 11 cities including Beijing, Shanghai, and Wuhan [3] - As of June 30, the total number of managed property projects reached 8,108, with a total managed area of 1.06 billion square meters, of which projects in first- and second-tier cities accounted for about 40.2% [3] Market Challenges and Strategies - The property market is experiencing a decline in incremental growth, with increasing turnover rates for residential properties and intensified competition within the industry [3] - The management indicated that the industry is entering a painful period of reform, expecting more competitive conditions in the future [3] - The company plans to return to a customer-oriented approach over the next three to five years, aiming for reasonable profit margins and emphasizing that pricing power should belong to customers [3] Operational Adjustments - The company aims to objectively adjust its gross profit to reasonable levels in line with customer needs, with a core strategy focusing on "operational systems + data-driven decision-making + mechanism reform" to address the declining gross profit trend [3] - The company has also highlighted its new energy business, with its self-operated brand "Smart Charging" having deployed around 600,000 charging sockets in over 5,000 communities nationwide, serving more than 2 million active users monthly [3][4] Market Transformation - The proportion of revenue from related parties has significantly decreased from 20.3% in 2018 to 1.1% in the first half of 2025, indicating a successful transition from a traditional real estate-dependent model to an independent market-oriented operation [4]