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古都大同投资10亿元打造对标阿那亚“文旅生活共生体”
Zhong Guo Xin Wen Wang· 2025-08-27 20:59
随着该项目的落地,大同古城有望进一步释放文化魅力,吸引更多京津冀及周边地区的游客与投资者, 为古城保护与活化利用提供可借鉴的"大同样本"。(完) (文章来源:中国新闻网) 该项目定位为"大同古都,千年对话",将对标国内知名文旅项目阿那亚、良渚文化村,打造北方首 个"生活美学、商业文旅共生体"。项目规划融合潮流商业、高端居住、文化艺术、休闲度假和社群生活 五大功能板块,重点围绕大同古城历史文化IP,通过"运营服务+内容赋能"的模式,在保留古城原有历 史肌理的基础上,构建独特的消费场景和生活方式体验,推动古城文旅从"观光型"向"深度体验型"升 级。 中新网大同8月27日电 (记者胡健)记者27日从山西省大同市委宣传部获悉,总投资10亿元的"凤凰蛋商业 文旅共生体"项目完成签约,旨在对标国内知名文旅项目阿那亚、良渚文化村,打造北方首个"生活美 学、商业文旅共生体"。 日前,山西省大同市平城区人民政府与山西恒瑞房地产有限公司正式达成合作,就大同古城县隍庙街两 侧地块"凤凰蛋商业文旅共生体"项目进行签约仪式。该项目总投资额达10亿元,选址于大同古城核心区 域,用地面积4.33万平方米,是大同推动古城活化利用的关键项目。 ...
阿那亚要从崇礼撤场?买房的小业主们懵了
36氪· 2025-08-14 13:35
闻旅 . 专注有价值的报道,服务有思想的人群。 神仙打架,业主遭殃? 以下文章来源于闻旅 ,作者郭鸿云 文 | 郭鸿云 编辑 | Sette 来源| 闻旅(ID:wenlvpai) 封面来源 | 阿那亚官网 最近阿那亚崇礼业主们着实很闹心,连好好避暑过暑假的心思都没有了。 因品牌方阿那亚与开发商正在焦灼谈判去留问题,未来自己花高价买的房子还是不是属于阿那亚,能不能继续享受阿那亚的管理服务与社区文化成了一个未 知数。 而且从现有信号看,双方谈判情况并不乐观,已经有业主发现,小红书上 @阿那亚崇礼官方账号发布内容已经清除,而阿那亚官方微信公众号有关崇礼项 目的介绍文章也已被发布者删除。 究竟发生了什么闹 得 这么僵,阿那亚如果撤出冲着品牌买房的业主们又该怎么办? 一封被业主公开的 "村长"马寅回复信解释了双方扯皮原委,但却无法取下悬在业主头顶的那把达摩克利斯之剑。 根据网友分享的回复信内容可以看到,导致阿那亚崇礼与开发商出现分歧的主要原因在于小镇内项目的统一运营权问题。 马寅提到,崇礼这些年雪场发展同质化比较严重,服务和细节相对较弱,短暂雪季带来的潮汐式客流不能支持全年良性运营。这也使得拾雪川项目早期并不 太被看 ...
阿那亚要从崇礼撤场?买房的小业主们懵了
Hu Xiu· 2025-08-12 09:25
Core Viewpoint - The ongoing negotiations between Anaya and the developer regarding the future management and ownership of properties in Anaya Chongli have created uncertainty for homeowners who purchased properties based on the Anaya brand and its associated services [1][4][21]. Group 1: Negotiation Status - Current signals indicate that negotiations between Anaya and the developer are not optimistic, with evidence of content removal from Anaya's official accounts related to the Chongli project [3][27]. - Anaya's founder, Ma Yin, has expressed the need for a thorough negotiation to determine whether Anaya will continue its involvement based on the ability to manage the project effectively [15][36]. - The outcome of these negotiations is expected by mid to late September, which will determine if Anaya will remain involved or withdraw from the project [16][25]. Group 2: Operational Challenges - The primary issue causing friction between Anaya and the developer is the unified operational rights within the project, which affects service quality and customer satisfaction [5][10]. - Anaya has successfully differentiated the Chongli project, leading to high occupancy rates and competitive pricing for its accommodations, but faces challenges due to external interference from the developer [7][12]. - The presence of the Courtyard Hotel, which is not under Anaya's management, has led to complaints and negatively impacted the project's reputation [11][12]. Group 3: Homeowner Concerns - Homeowners are anxious about the potential withdrawal of Anaya, as they purchased properties at prices above the average in Chongli, relying on Anaya's brand for value retention [21][23]. - The lack of Anaya's operational presence has already been felt, with a decline in service quality and customer experience, leading to disappointment among visitors and homeowners alike [27][28]. - Homeowners are left with uncertainty regarding the future value of their properties and whether they can seek refunds if Anaya withdraws [21][24]. Group 4: Broader Implications - Anaya's ability to manage and operate projects effectively is crucial for its brand reputation and future collaborations with developers [36][34]. - The situation in Chongli reflects broader challenges faced by Anaya in maintaining its operational standards across various projects, especially those involving external developers [28][32]. - The outcome of the negotiations will serve as a test of Anaya's operational capabilities and its commitment to maintaining quality standards in its projects [36][37].
太可怕!卖不完、空置多!买这类房子,很多人都踩深坑了!
Sou Hu Cai Jing· 2025-07-26 17:21
Core Viewpoint - The recent price adjustments of unsold properties in the Wen Cheng tourism projects, Swan Castle and Jia Nan Mei Di, indicate a challenging sales environment for these long-established developments, with most properties seeing price reductions of 7.8% to 9.7% from their original prices [1][2]. Group 1: Price Adjustments - Swan Castle and Jia Nan Mei Di have adjusted prices for several unsold units, with most seeing a discount ranging from 7.8% to 9.7% [1]. - Specific price adjustments for Swan Castle include reductions in unit prices from original values, with some units now priced at 0.82 to 0.54 per square meter [2]. Group 2: Sales Performance - The sales performance of these tourism projects is concerning, with Swan Castle having sold 89% of its 1,448 units and Jia Nan Mei Di selling 82% of its 2,745 units, indicating a significant number of unsold properties [7]. - Other tourism projects in the region show even poorer performance, with some like Tian Ding Hu only achieving a 34% sales rate [7]. Group 3: Market Challenges - The ongoing decline in the real estate market has led to developers lowering prices, but the adjustments in Swan Castle and Jia Nan Mei Di are not considered substantial given the broader market context [2][6]. - Many tourism projects are facing severe challenges, including stalled construction and unsold inventory, which raises concerns about their future viability [8][12]. Group 4: Developer Issues - Many of the tourism projects are managed by smaller developers lacking the necessary financial strength and operational experience, leading to difficulties in project completion and sales [12][15]. - The reliance on residential sales to fund tourism facilities has created a cycle of underperformance, with unsold residential units hindering further development [12][14]. Group 5: Government and Future Outlook - There is a call for local governments to intervene and assist in the resolution of stalled projects to protect consumer interests and ensure timely delivery of properties [16]. - The future of tourism projects in Wenzhou may require larger, more resourceful developers to ensure successful operation and management, moving away from the current reliance on small-scale developers [15].
当年疯狂砸钱做文旅的老板们,如今都去哪儿了?
Hu Xiu· 2025-06-11 00:50
Core Viewpoint - The article discusses the decline of a prominent company in the cultural tourism real estate sector, highlighting the challenges faced by the industry and the strategies employed by former executives to distance themselves from the financial troubles of their companies [3][5][16]. Group 1: Company Challenges - The company, once thriving in the cultural tourism sector, is now facing severe financial difficulties, including high debt, layoffs, and a shrinking operational footprint [5][12]. - The former owner of the company has distanced himself from the business, leaving the current management to deal with creditors and operational issues [6][39]. - Many projects initiated by the company are now struggling, with a significant portion of assets failing to generate cash flow, leading to a situation where seemingly valuable assets become liabilities [13][31]. Group 2: Industry Insights - The cultural tourism real estate sector experienced a boom, with many developers believing that acquiring land and financing would guarantee success, but this has led to widespread failures and "ghost towns" [14][38]. - The article reflects on the mindset of the first generation of cultural tourism developers, who operated under the belief that scale and financing would ensure survival, resulting in reckless borrowing and project initiation [27][28]. - The current state of the industry shows a stark contrast to the past, with many developers now seeking to exit the sector or pivot to other ventures, indicating a significant shift in the market dynamics [41][46].
中山翠亨百亿文旅生态城,立项四年仍未动工
Nan Fang Du Shi Bao· 2025-04-22 05:25
"总面积达755.4260亩,总投资100亿元,集主题乐园、五星级酒店、购物中心、医学美容中心、商务办 公、高端公寓及社区于一体的国际大型文旅生态综合体。其中,集合主题秀、科技互动体验及餐饮娱乐 等业态的乐园要求4年内整体落成。"这是2021年6月23日,翠亨新区文旅生态城项目地块G28-2021-0028 竞得方中山新濠雅创房地产开发有限公司对外公布的未来建设计划。以此作基础,该地块将由国际娱乐 巨头新濠国际发展有限公司及香港主板上市企业雅居乐集团联合开发建设。 然而尴尬的是,高调登场数年至今,一纸由新濠国际发展发布的公告宣告与该项目彻底决裂。南都查询 得知,从2022年起,该项目已多次"易主",且历经数年仍未开发。对此,中山市文化广电旅游局表示具 体地块由翠亨新区负责。截至发稿时,记者并未收到翠亨新区的相关回复。 问题 "大手笔"立项规划 四年过去无开发痕迹 2021年,翠亨新区文旅生态城项目地块G28-2021-0028,由中山新濠雅创房地产开发有限公司以总价 38.2亿元,楼面价4493元/平方米竞得。同时,雅居乐集团控股有限公司发布有关共同发展项目土地的 须予披露交易公告。 有关共同发展项目土地的须 ...