2026年2月4日下午，政协上海市第十四届委员会第四次会议举行大会发言，委员们纷纷直陈意见建议。 上海市政协委员、黄浦区工商联主席、豫园股份董事长黄震代表市工商联做了题为《充分发挥民营龙头 企业带动作用 助力推动文旅商体展融合发展》的发言。 黄震表示，文旅商体展融合发展是提升消费能级、展示城市形象、提升市民幸福感、满足群众精神文化 需求的重要引擎。如上博古埃及文明大展、B站BW漫展、豫园灯会等活动，均展现出超强带动效应， 彰显了优质内容的巨大消费空间和市场潜力。 然而，对标纽约、伦敦、巴黎等国际大都市，上海文旅商体展的产业规模、能级、辐射力仍有不足，在 进一步发挥民营龙头企业带动作用、推动深度融合发展方面还存在较大提升空间。黄震分析，这些问题 主要表现在：顶级IP商业价值未完全体现、龙头企业潜力尚未充分释放、软环境硬设施需同步完善等方 面。 为此，黄震委员提出了三方面建议： 二是拓展民营企业发展空间。支持民营龙头企业参与本市重点世界级消费目的地建设，加强与上海牌手 表等上海老字号的跨界融合，系统建设"上海礼物"消费区与特色伴手礼体系。鼓励民营龙头企业积极对 接进博会、人工智能大会等世界级展会，主动布局承接并放 ...

记者 吴丹璐 上海汽车消费又添新玩法。2月3日，记者从现场推介会上获悉，上海国际汽车嘉年华将于7月2日至 5日在国家会展中心（上海）首次亮相，与上海国际新能源汽车及智慧出行展览会同期举办，合计展出 规模超10万平方米。 国际汽车嘉年华为今年首创的文旅活动。上海车展管理有限公司总经理张晨安介绍，首届嘉年华将 作为面向C端的创新IP，覆盖全品类汽车生活业态，聚焦消费升级与文化破圈，积极举办赛事活动、汽 车露营、车主集市等互动体验区，展现丰富的生活方式和视频消费新场景。 上海国际新能源汽车及智慧出行展览会则将作为面向B端的专业平台，聚焦三电、智能网联等前沿 领域，联合权威机构举办高端论坛，共同探讨核心技术发展趋势与全球化布局。两大活动的联合举办， 将为行业带来一个既有技术赋能又有消费牵引的产业服务平台。 "上海车展的火热说明行业对展会的需求很大，我们想打造一个全新的平台，来做一些市场的补 充。"中国国际贸易促进委员会上海市分会副会长、国展集团董事长顾春霆表示，主办方将全新定位展 览模式，积极探索文旅商体展融合发展新路径，全力举办令人耳目一新的连接供给与需求、贯通产业与 消费、联动国内与国际的双年汽车行业活动。 ...

Core Insights - In 2025, Shanghai's inbound tourism market showed significant growth, with a total of 9.36 million inbound visitors, representing a year-on-year increase of 39.58% [1] - Overnight visitors reached 8.79 million, marking a 45.09% increase, both figures setting historical records for the city [1] - The implementation of visa-free policies has contributed to this growth, enhancing Shanghai's appeal as a leading destination for inbound tourism in China [1] Visitor Demographics - Foreign tourists accounted for over 71% of the total inbound visitors, with 7.14 million arrivals, reflecting a nearly 50% increase year-on-year [1] - The core visitor source regions include Southeast and Northeast Asia, with South Korea, Japan, Thailand, Malaysia, and Singapore contributing nearly one-third of the total inbound visitors [2] - South Korea led the visitor numbers with 909,100 arrivals, a remarkable increase of 103.62%, followed by Japan with 638,700 visitors (up 55%) and Thailand with 513,700 visitors (up 70.16%) [1][2] Long-Distance Market Trends - The long-distance market is also recovering, with the United States being the top long-distance source country, contributing 541,200 visitors [2] - Russia, Italy, and Australia showed the highest growth rates among long-distance source countries, with increases of 59.23%, 52.43%, and 44.46% respectively [2] - The introduction of visa-free policies for Russian tourists in September 2025 led to a significant surge in visitor numbers, with monthly growth rates rising from approximately 45% to over 80% [2] Future Outlook - The sustained benefits of visa-free policies, international service integration, and reforms in cultural and tourism product supply are key factors supporting the high growth of inbound tourism in Shanghai [2] - In 2026, Shanghai aims to further enhance its inbound tourism by deepening the integration of cultural, tourism, and commercial sectors, transitioning from attracting traffic to providing in-depth experiences [2]

Group 1 - The core theme of the 2026 "Enjoy Shanghai during the New Year: Taste the Human Fire" series of activities is to blend traditional culture with modern elements, showcasing Shanghai's unique New Year cultural tourism landscape through four main themes: "Culinary Fire," "Brilliant Fire," "Ink and Fire," and "Craftsmanship Fire" [1] - The "Brilliant Fire" segment, which kicked off with a lighting ceremony in the ancient town of Sijing, highlights the national intangible cultural heritage of "Shanghai Lanterns," focusing on themes of "Auspicious Beasts Celebrate the New Year," "Flowers and Birds Convey Good Wishes," and "Inheritance and Innovation" [1] - Various ancient towns in Shanghai are participating in the New Year celebrations by displaying unique lanterns, creating a vibrant atmosphere that reflects the local culture and traditions [1] Group 2 - The Baoshan Luodian Lantern Festival integrates the historical essence of a 700-year-old ancient town with modern lighting technology, creating a time-traveling lantern carnival [2] - The Jiading Zhouqiao Old Street features the "Qinglan Season" theme, showcasing traditional customs such as fish lantern parades and the "Three Bridges" event, fostering a festive atmosphere [2] - The Nanxiang Ancient Town creatively incorporates local specialties like the Nanxiang Soup Dumpling into lantern designs, highlighting local charm and positive symbolism [2] Group 3 - The "Brilliant Fire" theme creates a spatial relay from ancient towns to urban areas and commercial districts, forming a dazzling light network that embodies the integration of Shanghai's cultural traditions, intangible heritage, and cultural consumption [3]

Core Viewpoint - Shanghai is actively promoting the integration of culture, tourism, commerce, and sports through various new scenarios and business models, enhancing consumer vitality in the city since the beginning of 2026 [1] Group 1: Cultural and Tourism Integration - The Wu'an Film Street in Shanghai features over 50 film-related tourist attractions and nearly 200 businesses, creating a "new consumption billion street" that offers unique experiences for visitors [3] - The first anime-themed cinema in Shanghai Meiluo City has attracted foot traffic, with a 7.6% year-on-year increase in revenue during the New Year holiday, highlighting the role of film in driving the integration of culture, tourism, and commerce [3] Group 2: Diverse Consumption Complexes - The Shanghai West Bank waterfront new district showcases vibrant multi-dimensional consumption complexes that integrate film, culture, tourism, performances, exhibitions, and sports [4] - The Yuyuan area features a popular Oriental aesthetic national trend street, while the Shanghai Performing Arts World connects 27 professional theaters and 116 new performance spaces, creating a complete chain of "viewing, consumption, and tourism" [4] Group 3: Red Culture and Tourism - Shanghai, as a significant birthplace of red culture, continues to attract tourists with its rich red cultural resources, such as the site of the First National Congress of the Communist Party of China and the Sinan Mansions [6] - The sales revenue of the cultural and creative store at the First National Congress site saw a year-on-year increase of over 90% during the New Year holiday, demonstrating the integration of red culture into daily life [6]

Core Viewpoint - The 2026 New Year's health walk event in Pudong aims to enhance consumer experiences and promote a festive atmosphere while showcasing the area's ecological beauty and cultural integration [3][5]. Group 1: Event Overview - The health walk event featured 2026 participants and covered a route of approximately 3 kilometers, connecting various parks and commercial areas in Pudong [5]. - The starting point was the 230,000 square meter Pudong Sports Park, designed to integrate natural ecology with sports functions [5]. - The event highlighted the ecological and cultural aspects of Pudong, including the scenic Huangpu River and the vibrant urban commercial environment [6]. Group 2: Cultural and Commercial Integration - The event combined elements of walking, markets, ecology, and commerce, showcasing performances such as dragon and lion dances, and various cultural shows [9]. - A flower market was held at the final stop, featuring over 120 booths that blended urban life with traditional aesthetics, providing a rich experience for attendees [6][9]. - Upcoming cultural events include concerts and exhibitions, emphasizing Pudong's commitment to enhancing cultural tourism and integrating sports with cultural development [11].

Core Viewpoint - The Shanghai Qiantan Music Festival fills a long-standing gap in high-standard large outdoor performance venues in the central urban area of Shanghai [1] Group 1: Event Launch and Venue Development - The "Shanghai Qiantan Music Festival - Fun Island Landing" debuted on December 7, marking the first large outdoor performance venue in Shanghai capable of hosting 30,000 to 50,000 attendees [2] - The venue was developed in just three months, transforming from a concept to a reality, and aims to establish a new benchmark for outdoor performances in Asia [2][3] - The festival is expected to host 20 large outdoor performances throughout 2026, contributing to the creation of a world-class performance cluster in the region [2] Group 2: Operational Coordination and Planning - The successful execution of a large-scale outdoor music festival in the central urban area of Shanghai tests the city's comprehensive coordination, commercial operation, and support capabilities [3] - Various departments and organizations collaborated closely, with the Lujiazui Group taking a proactive role, resulting in a comprehensive feasibility report within one month [3][4] - The venue, covering approximately 230,000 square meters, underwent significant hardware upgrades, including widening access roads and enhancing power and communication systems [3] Group 3: Artist Engagement and Marketing Strategy - The festival's success relies on both high-quality venues and artists, with a rapid engagement process that secured artists within two weeks [4] - The festival aims to create a comprehensive consumption ecosystem, offering discounts at nearby hotels and restaurants for ticket holders [5] - The ambition of the "Shanghai Qiantan Music Festival" extends beyond a single event, aiming to integrate various performance activities and establish a top-tier music festival brand with international standards [5]

Group 1 - The Shanghai Municipal Political Consultative Conference reviewed key research reports on various topics, including water safety and tourism development [1][2] - A report on "Promoting Cross-Border Water Environment Co-Governance in the Yangtze River Delta to Ensure Shanghai's Drinking Water Safety" was discussed, highlighting the need for actionable measures to improve water sources [1] - The report on "Deepening the Integration of Culture, Tourism, and Business Exhibitions to Promote the Development of a World-Famous Tourist City" emphasized the importance of top-level design and global promotion strategies [1] Group 2 - The conference also reviewed a report on "Promoting Agricultural Non-Point Source Pollution Prevention," which included field investigations and suggestions for enhanced departmental collaboration and technological empowerment [2] - A special work plan for analyzing Shanghai's economic operation in 2025 and suggesting development strategies for 2026 was also discussed [3]

Core Viewpoint - The article highlights the vibrant night economy in Shanghai, particularly focusing on the Wujiang Road-Fengshengli area, showcasing how local culture and modern trends blend together to create a unique experience for both residents and tourists [1][19]. Group 1: Night Economy Development - The Wujiang Road-Fengshengli night economy cluster was recognized as one of the first five "night economy landmarks" in Shanghai, set to be fully operational by July 2025 [2][19]. - The area has undergone three significant upgrades since its inception, evolving from a wet market to a leisure street with a commercial area of approximately 16,000 square meters [8][19]. - The integration of various dining options, including local snacks and international flavors, has made the area a popular destination for both tourists and local residents [2][19]. Group 2: Visitor Experience - Tourists have reported enjoying the "second scene" experience during events like the Shanghai Tennis Masters, where live broadcasts and interactive installations enhance the atmosphere [10][12]. - The area features a mix of local delicacies and trendy eateries, with vendors adapting to consumer preferences for quality and presentation [6][8]. - The ambiance of the Wujiang Road-Fengshengli area is characterized by a blend of bustling street life and refined fashion, appealing to a diverse demographic [18][21]. Group 3: Urban Renewal and Cultural Integration - The urban renewal efforts in the Wujiang Road-Fengshengli area have preserved local life while introducing modern aesthetics, creating a unique blend of tradition and contemporary style [19][21]. - The Zhangyuan area, part of the night economy cluster, is undergoing further development, with plans for a cultural exhibition center and a focus on immersive experiences [19][21]. - The combination of residential, commercial, and cultural elements in the area supports a vibrant community atmosphere, making it a model for urban development [21].

Core Points - The 2025 Shanghai Longtan Half Marathon will officially open its registration on August 18, 2023, with a focus on event preparation and partnerships [1] - The event is scheduled for November 16, 2025, featuring a half marathon (21.0975 km) and a family fun run (5 km), with a total capacity of 8,000 participants [3] - The marathon will showcase a unique 21.0975 km course designed for an immersive experience, including a 12.56 km riverside segment [3] Event Highlights - The course includes three distinct segments: a green ecological section in the Shanghai Wusongkou National Wetland Park, a vibrant riverside section through the Shanghai International Cruise Tourism Resort, and an industrial transformation segment within the Baosteel factory area [4] - The family fun run will emphasize family interaction and community engagement, allowing everyone to share in the excitement of sports [5] Safety and Experience Enhancements - A comprehensive safety framework will be established, including an efficient security and medical command center, real-time emergency response systems, and a collaborative security network involving police, traffic management, and volunteers [6] - The event will feature 83 referees, 1,200 volunteers, and 600 security personnel to ensure a professional service experience [6] - Technological advancements will be integrated, such as an intelligent timing system for real-time results updates, enhancing event management and participant service [7] Partnership and Community Engagement - The event organizers are actively seeking partnerships with various enterprises to promote exclusive offers related to the marathon, aiming to stimulate the local economy and enhance the overall experience for participants [8] - The goal is to create a new benchmark for the integration of culture, tourism, commerce, and sports in Baoshan, enhancing both brand and event value [8]