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南京国际车展总成交额超15亿
Jiang Nan Shi Bao· 2025-10-13 03:34
今年车展首次采用"双机位直播"模式,从布展到开展,全方位多角度以第一视角呈现展会动态,主持人 穿梭于展馆之间,以最直接的方式传播车展精彩盛况,在线观看人数达到历史新高。 本次车展打造多元消费场景联动,现场特别邀请三位促消费推荐官通过双机位和移动式直播,在不同展 台上,向在线观众推荐购车政策、油品优惠、苏品苏货,让汽车消费场景更加生动和多元。 江苏汽车焕新政策9月至年底在全省铺开,个人购买新乘用车按发票含税价分档补贴,最高达8000元, 与国家相关补贴政策互补,为购车消费者送上实惠;"加油江苏"有奖发票活动个人加油满200元即可抽 奖,最高1万元大奖,参与还有30元"加油礼包"普惠奖;"苏品苏货"超级购物车政策挖掘地方特色优质 消费品,通过多种赋能方式助力979个"苏品苏货"扩大销售,位于6号馆连廊的"苏品苏货"主题展区,让 观众在看车的同时一站式体验江苏的烟火气和文化味。 本届展会规模近8万平方米,参展品牌91家,近千款车型现场亮相。6天展期共吸引约20.8万人次到场参 观,现场汽车总订单量8526台,总订单金额15.17亿元,订单量和关注度较去年同步提升,充分展现了 江苏消费市场的巨大潜力和蓬勃活力。 其中 ...
“双节”期间,南京多场展会精彩亮相
Nan Jing Ri Bao· 2025-10-10 02:29
"双节"假日期间,南京化身"巨型展会舞台":首届紫金山国潮漫文化嘉年华、2025南京国际车展暨 南京度假房车展(以下分别简称"南京车展"和"南京房车展")等多场大型展会接连上演。 会展业连接生产与消费、供给与需求,被誉为国民经济的晴雨表、产业发展的助推器。这些展会不 仅吸引数万人次涌入,更呈现出一场城市营销与消费拉动的"连台好戏"。 彰显年轻活力,漫展引领消费新浪潮 为了能充分享受活动前后的时光,馨月和同伴们提前规划好了在南京的行程。"我们早就计划好 了,漫展结束后准备去中山陵、夫子庙、金陵小镇等南京的几个热门打卡点。"馨月兴奋地表示。 刚抵达南京,她们便直奔水游城。"一进购物中心,各种国漫周边琳琅满目。"馨月兴奋地说。她不 仅购买了心仪的动漫手办、徽章等周边产品,还为参加嘉年华活动精心挑选了一些Cosplay装备,花费 了1000多元。 在熙攘人潮中,像馨月一样被漫展吸引来宁的外地年轻国漫爱好者比比皆是。一张看似普通的展会 门票或身份手环,此刻化身串联多重消费场景的"金钥匙"。 激发消费潜力,车展汇聚人气与订单 "从广东来""为了参展专门从无锡来,展会结束回去""从贵州过来,和朋友一起玩"……"双节"假期 ...
2025第二十届南昌国际车展10月1日盛大开幕!
Sou Hu Wang· 2025-10-02 02:52
从2006年创办至今,南昌国际车展正步入第20个年头。 从南昌国际会展中心到南昌绿地国际博览中心,从参展品牌20余个到参展品牌60余个。 南昌国际车展作为南昌市人民政府2006年重点引进的会展项目,已陪伴南昌会展业、汽车产业以及本地 汽车消费者走过了二十个春秋。 二十年间,从单纯的汽车展示平台到全民参与的节日狂欢,南昌国际车展不仅见证了中部汽车产业的成 长与飞跃,更成为政府促进会展经济、拉动汽车消费重要的抓手。 开展首日,2025第二十届南昌国际车展启动仪式同步举行,南昌市政府副秘书长陈吉炜,南昌市商务局 三级调研员曾伟群,南昌市会展行业协会党支部书记喻欣荣,华宏汽车集团股份有限公司董事长戴华, 江西东维汽车集团董事长邓保国,江西省空中赣鄱低空经济有限公司总经理邹建军,南昌绿地国际博览 中心总经理肖家湖,南昌晚报传媒有限公司副总经理杨凯,尚格集团总经理杨思超等领导出席启动仪 式。 在车展规模方面,60余个品牌,700余辆车型齐聚,国产新势力百花齐放,进口与合资品牌则锚定主流 消费需求,燃油与电动车型并举,高端豪华品牌也在"动能转换"方面持续发力。 启动仪式上,南昌国际车展主办方代表尚格集团总经理杨思超首先向莅 ...
四川推广“票根经济”——串起文旅消费链
Jing Ji Ri Bao· 2025-09-10 22:10
Group 1 - The core concept of the "ticket root economy" is to enhance consumer experience by linking various sectors such as dining, tourism, and entertainment, thereby transforming consumption from a "single purchase" to a "chain experience" [1][2] - Chengdu's initiative to include car show tickets in the "ticket root economy" has led to a 6% increase in store sales during the event, indicating a positive impact on local businesses [1] - The "ticket root economy" has been effectively implemented in various cities, with initiatives like "free enjoyment with ticket roots" in Zigong, resulting in a 10% increase in restaurant revenue despite expected downturns due to museum closures [1] Group 2 - Sichuan's rich cultural and tourism resources are being leveraged through the "ticket root economy," which has become a new engine for urban consumption development, particularly through events like music festivals and film locations [2] - The film "Never Lost Love" premiered in Ganzi Prefecture, promoting tourism with ticket root discounts at local attractions, contributing to a 13.67% increase in tourist visits and a 13.71% rise in tourism revenue, totaling 39.8 billion yuan [2] - The "cross-city performance" model introduced by Sichuan integrates various tourism and cultural sectors, offering discounts on multiple products, with a total benefit exceeding 100 million yuan across five cities [2]
齐鲁车展数字化体验全面升级
Qi Lu Wan Bao· 2025-09-05 11:15
Core Insights - The article highlights the innovative digital cultural projects showcased at the 2025 Qilu Autumn Auto Show, particularly focusing on the AI interactive entity "Qiqi," the retro newspaper machine by Qilu Evening News, and the immersive experience brand "YUMO and Dream Talk" [1][2][4] Group 1: AI Interactive Entity "Qiqi" - "Qiqi" serves as a personalized automotive consultant, effectively answering consumer inquiries about vehicle models and recommendations based on user profiles and real-time exhibition data [1] - The AI technology utilized in "Qiqi" enhances consumer engagement by providing detailed and personalized responses, resembling a knowledgeable friend rather than a cold robot [2] Group 2: Retro Newspaper Machine - The retro newspaper machine by Qilu Evening News allows attendees to create personalized commemorative newspapers, integrating smart imaging and real-time scene fusion technologies [3] - This machine offers four different style templates for users to choose from, enhancing the social sharing aspect of the event and increasing its cultural impact [3] Group 3: "YUMO and Dream Talk" Immersive Experience - The "YUMO and Dream Talk" brand created a mixed-reality (MR) amusement park at the auto show, providing an engaging and interactive experience that connects virtual and real-world elements [4] - This immersive experience encourages consumer participation and content creation, further amplifying the digital influence of the auto show and showcasing the potential of mixed-reality technology in modern exhibitions [4]
可爱“云咩咩”空降齐鲁秋季车展,还有超多“萌”礼等你抱回家
Qi Lu Wan Bao· 2025-09-04 06:03
Group 1 - The 2025 Qilu Autumn Auto Show and the 52nd Qilu Automobile Exhibition will be held from September 4 to 8 at the Shandong International Convention and Exhibition Center, featuring various new car models and exciting benefits for attendees [1] - The organizing committee has collaborated with major exhibitors to prepare a wide range of exclusive gifts, including limited edition toys, blind boxes, and various promotional items such as water bottles, coffee cups, and picnic mats [3] - Attendees can enjoy the experience of viewing and interacting with cars while also receiving surprise gifts, with the opportunity to collect numerous items at no cost [11]
2025齐鲁秋季车展开幕在即,门票获取流程来了!
Qi Lu Wan Bao· 2025-09-03 12:51
Core Points - The 2025 Qilu Autumn Auto Show is set to take place from September 4 to 8 at the Shandong International Convention and Exhibition Center, featuring the 52nd Qilu Automobile Exhibition and Trading Fair [14] - Ticketing processes for both online and on-site purchases have been outlined, emphasizing the need for real-name registration and the limitations on ticket transferability [14][10] Ticket Acquisition Process - Consumers can access the ticketing platform by searching for "Car Line Qilu - Qilu International Auto Show" on WeChat or scanning a QR code [4] - After entering the official ticketing mini-program, users must click on the "Auto Show" section [4] - To retrieve tickets, users should select "My Tickets," fill in real-name authentication information, and scan the code for entry [7] On-Site Ticket Purchase - Attendees can purchase tickets on-site by following the "Qilu Evening News" WeChat official account or scanning a QR code [10] - The ticket price is set at 10 yuan per ticket, and users can access the payment link through automatic replies [10] - After purchasing, users can return to view their tickets and complete the real-name authentication for entry [11] Additional Information - Free entry is available for seniors over 60 and children under 1.5 meters tall with valid identification [13] - Each entry ticket requires real-name registration with a unique ID number, and tickets are valid for two entries over five days without time restrictions [14] - Electronic tickets are non-transferable and are only valid for the registered consumer [14]
2025齐鲁秋季车展“薅羊毛”攻略来了!
Qi Lu Wan Bao· 2025-09-03 07:27
Group 1 - The 2025 Qilu Autumn Auto Show and the 52nd Qilu Automobile Exhibition are being held at the Shandong International Convention and Exhibition Center from September 4 to 8 [6] - The event features various promotional activities, including the distribution of limited edition toys and blind boxes to enhance consumer engagement [6] - Attendees can participate in a lottery for random prizes while exploring the exhibition, creating an interactive shopping experience [6]
2025海报集团金秋车展将于9月11日至14日举办
Hai Nan Ri Bao· 2025-08-23 01:09
Group 1 - The 2025 Haibao Group Autumn Auto Show will be held from September 11 to September 14 at the Hainan International Convention Center, featuring a high participation rate of new energy vehicles, indicating a trend towards electrification and intelligence in the automotive industry [1][2] - This year's auto show innovatively combines the auto exhibition with a home appliance exhibition, allowing consumers to purchase both vehicles and various home products in one location [2] - The auto show has prepared a series of consumer benefits, including significant discounts from car dealers and a large rest area with diverse dining options to enhance the visitor experience [2] Group 2 - Established in 2007, the Haibao Group Autumn Auto Show has developed into one of the most influential auto shows in Hainan, with nearly 3 million attendees and over 99,000 vehicles sold, generating a transaction amount of 12.5 billion yuan over 19 years [3]
2025第二十七届哈尔滨国际车展开幕
Zhong Guo Zheng Quan Bao· 2025-08-05 21:07
Group 1 - The 27th Harbin International Auto Show opened on August 5, 2025, at the Harbin International Exhibition Center [1] - The event is scheduled to last for 7 days [1] - The show features various automotive displays and innovations [1]