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茉莉花开•与宁共赏丨南京赛虹桥街道“圆聚”烟火气 多元焕新消费力
Sou Hu Cai Jing· 2025-10-03 00:20
坐落于秦淮、建邺、雨花台三区交汇之处,南京赛虹桥街道地理位置得天独厚。这里不仅坐拥繁华的虹悦城商业综合体,更与中华门城楼、大报恩寺等地标 名胜毗邻而居,尽显古今交融的独特魅力。 当传统底蕴遇上新消费浪潮,这片底蕴深厚的老商圈如何打破固有边界、激活消费潜能?赛虹桥街道的探索,从一场中秋市集的热闹开场,渐次铺展成一 幅"场景、商圈、政策"协同发力的消费焕新图景。 市集造景,让"烟火气"裹着"文化味" 夜幕低垂,南京虹悦城大拇指广场霓虹闪烁。这个国庆中秋假期,"桥下有YUE·一π即合"2025赛虹桥中秋市集在此亮相。不同于传统摆摊,这是赛虹桥街道 以多业态融合推动消费焕新的一次重要实践,既让市民在节日的烟火气中感受温暖,也成为推动区域经济发展的"微引擎"。 市集的创新之处,远不止于商品售卖,更在于对体验感的营造。以美食区为例,此次虹悦城的美食门店亦同步参与出摊,不少摊主以免费试吃、特色小样为 引,将摊位打造成门店的引流入口。消费者尝鲜后若被口味吸引,便自然转化为商场门店的复购客群,完成从"市集流量"到"门店销量"的转化。更具巧思的 是,许多食品中融入了中秋"圆"形意象,寓意团圆,将味觉消费升华为连接情感的文化消费。 ...
【财经】(投资中国)专访欧莱雅兰珍珍:中国市场不仅是“支点”更是“窗口”
Zhong Guo Xin Wen Wang· 2025-07-17 16:29
Core Insights - The Chinese market is not only a "fulcrum" for L'Oréal's global supply chain but also a "window" for driving growth among global partners [1] - L'Oréal has been deeply engaged in the Chinese market for nearly 30 years, establishing strong connections with over 1 billion Chinese consumers through its 32 brands [1][3] - The rise of "self-value" among consumers indicates a shift from functional to emotional resonance in beauty product consumption, necessitating brands to enhance their supply chain capabilities [2] Industry Trends - The Chinese beauty market is becoming a significant force in leading global beauty transformations, with consumers increasingly seeking personalized, experiential, and sustainable products [3] - The digital ecosystem, social media environment, and e-commerce platforms in China are fostering new consumption models and accelerating industry changes [3] - L'Oréal is committed to long-term investments in China, having established two smart operation centers in Suzhou and Nantong, which emphasize automation, digitalization, and sustainability [3]
陆家嘴金融沙龙第15期:解码新消费模式与资本如何双向赋能
Di Yi Cai Jing· 2025-06-13 03:09
Group 1 - The central economic work conference prioritizes expanding domestic demand, emphasizing the need to boost consumption and improve investment efficiency [3] - New consumption models such as social e-commerce, unmanned retail, and experiential consumption are emerging, driven by consumption upgrades and expanding consumption scenarios, presenting significant investment opportunities in the capital market [3] - The upcoming 15th Lujiazui Financial Salon will focus on "New Consumption, New Models: Investment in the Consumption Industry from the Perspective of Expanding Domestic Demand," scheduled for June 14, 2025, in Shanghai [3] Group 2 - Key speakers include Yang Ju, Chief Analyst of the Food and Beverage Industry at Zheshang Securities, who has extensive experience in the industry and has received multiple awards for his analysis [3][4] - Other notable speakers include Zhang Yi, Vice President of Dingdong Maicai, and Hu Zongtian, Vice President of Miaokelando, both of whom have significant experience in the consumer sector [5] - The roundtable discussion will cover the impact of new consumption models on traditional ones, strategies for product and brand innovation, and the role of digital transformation in reshaping the consumption industry [5][6]
85后王宁,河南新首富
盐财经· 2025-06-09 04:48
Core Viewpoint - Wang Ning, the founder of Pop Mart, has surpassed Qin Yinglin to become the new richest person in Henan, with a net worth of $20.3 billion (approximately 146 billion RMB) as of June 8, according to Forbes' real-time billionaire rankings [2][5]. Group 1: Company Performance - Pop Mart's market capitalization reached 328.8 billion HKD (approximately 301.2 billion RMB) as of June 6, with a stock price increase of 174% year-to-date and over 11 times since the beginning of 2024 [4][7]. - In 2024, Pop Mart reported revenue of 13.04 billion RMB, a year-on-year increase of 106.9%, and an adjusted net profit of 3.4 billion RMB, up 185.9% [12]. - The IP "THE MONSTERS," which includes the popular Labubu, generated revenue of 3.04 billion RMB, marking a staggering year-on-year growth of 726.6% [12]. Group 2: Market Expansion and Consumer Engagement - Labubu has gained immense popularity globally, with some limited edition items selling for over 28,000 RMB, leading to significant consumer demand and long queues at stores [13][14]. - Pop Mart's expansion strategy has shifted focus from Southeast Asia to the U.S. and Europe, with five stores opened in London and plans for more due to high customer traffic [16][19]. - The blind box sales model has proven effective in engaging consumers, with many expressing excitement over the novelty of the purchasing experience [20][21].
2025年消费行业六大趋势:新常态下的新趋势带来新的机遇
Sou Hu Cai Jing· 2025-06-06 23:41
Group 1 - The overall consumption environment in China is showing signs of recovery, with a consumer confidence index slightly rebounding and retail sales growth exceeding 5% in early 2025 [2][12][22] - New retail companies like Pop Mart, Lao Pu Gold, and Mixue Ice City are experiencing significant growth in both revenue and stock performance, driven by consumer enthusiasm for new consumption models [2][22] - The low-tier markets are emerging as a new growth engine, with companies like Luckin Coffee expanding their presence in these areas, leading to increased store numbers and sales [3][22] Group 2 - Traditional consumption sectors are focusing on cost-effectiveness, with companies increasing promotions and offering high-value products to attract consumers [4][22] - There is a growing demand for self-indulgent and emotional consumption, as evidenced by the increase in tourism during the May Day holiday, with 314 million domestic tourists and an 8% increase in tourism revenue [5][22] - The inventory clearance phase for many consumer goods companies is nearing its end, leading to improved competition dynamics and a focus on inventory management [6][22] Group 3 - Chinese consumer companies are accelerating their overseas expansion despite uncertainties from the US-China trade war, with firms like Pop Mart establishing factories in Vietnam and successfully entering the North American market [7][22] - The 2025 consumption market is characterized by new trends such as the rise of low-tier markets, a focus on cost-effectiveness, the flourishing of self-indulgent consumption, optimized inventory management, and accelerated overseas expansion [7][22]