旅居康养
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多家险企康养社区密集落地
Jin Rong Shi Bao· 2025-12-26 02:01
近日,中国太平旗下上海"梧桐人家"康养社区迎来了第1500位入住长者。社区管家为新入住的王女士夫 妇举办了简约而温馨的欢迎仪式。王女士表示,对社区新生活满怀期待,"这里环境好、服务佳,还有 丰富的社团活动,相信退休生活定能多姿多彩"。 同日,中国太保的太保家园·北京国际颐养社区、三亚国际乐养中心开业,两大社区以南北资源互补、 业态差异化定位,为长者提供"京韵颐养"与"热带乐养"的多元选择。随着北京、三亚社区的正式运营, 中国太保已落地了15个养老社区项目,其中14个投入运营,全国养老服务网络已基本搭建完成。 另外,旅居康养成为险资布局养老产业新热点。目前,大家保险的大家的家·黄山翡翠谷旅居社区正式 揭牌,社区坐落在风景如画的黄山风景区汤口镇。截至2025年11月,大家的家在全国布局16家城心医养 社区,并在北戴河、杭州、黄山等地打造了多个旅居疗养社区。 从单一项目运营到全国网络化布局,从基础安居到提供健康管理、文化娱乐、旅居度假等综合服务 的"享老"模式,险企正持续推动康养产业向专业化、规模化、高品质方向发展,为应对人口老龄化挑战 提供多元化的解决方案。 (责任编辑:孟茜云) 作为中国太平首个康养社区项目,自 ...
从观光打卡迈向沉浸体验
Xin Lang Cai Jing· 2025-12-25 22:29
走进村寨,一栋栋美丽的傣楼沿路而建,农户院子里热带水果挂满枝头。曼嘎俭村党总支书记玉光保介 绍,"三曼"已开发出咖啡标签、傣族造纸、织锦、慢轮制陶等10余种文创产品,不仅吸引了游客,还带 动村民返乡就业,实现产业发展、农民增收与乡村旅游蓬勃发展的多赢局面。 "三曼"的探索是西双版纳州推动文旅深度融合的生动缩影。近年来,西双版纳州围绕建设世界旅游名城 目标,以"科技+文旅+百业"融合为路径,通过业态创新打造多元场景。推出雨林徒步活动,受到年轻 人追捧;经过生态整治的澜沧江景洪段,引入特色餐吧、亲子乐园、沙滩集市以及水上摩托等项目,成 为旅游新地标;傣族园里,"天天泼水节"让游客随时感受民族文化。"十四五"期间,西双版纳州累计接 待国内外游客将突破2.8亿人次,旅游总花费达4173亿元。 "来尝尝我们家的精酿啤酒,有菠萝味的,还有百香果味的……"冬日午后,云南省西双版纳州景洪市勐 罕镇"三曼"里阳光和煦,乡村酿酒坊老板正热情招待客人品尝自家生产的啤酒。不少旅居游客在这里闲 坐聊天,感受本地傣族慢生活。 "三曼"是勐罕镇曼嘎俭村曼空岱、曼峦站、曼空迈3个傣族村寨联建的乡村旅游综合体。近年来,当地 依托傣族村寨的特色 ...
汪清打造“吉祥绿都 醉氧汪清”旅居康养品牌
Zhong Guo Xin Wen Wang· 2025-11-19 07:18
Core Viewpoint - The 2025 Wangqing County Travel and Health Promotion Conference showcased the county's development in the travel and health industry, emphasizing its unique ecological and cultural resources [1][2] Group 1: Event Overview - The conference featured various activities including promotional exchanges, expert discussions, site visits, and project signings to highlight the achievements of Wangqing's "3+1" travel and health industry system [1] - The event was themed "Auspicious Green City, Drunk in Oxygen and Clear Waters" and aimed to promote Wangqing's travel and health offerings [1] Group 2: Ecological and Cultural Resources - Wangqing County is located at the eastern foot of Changbai Mountain, boasting a forest coverage rate of 89%, which contributes to its rich ecological resources [1] - The county is developing several health bases, including the Northeast Tiger and Leopard National Park and the Zeren Medical Health Center, along with traditional health resorts like the Haoji Hot Spring Resort [1] Group 3: Strategic Partnerships and Collaborations - The event included the awarding of the "Psychology Major Practice Base" to the Zeren Medical Health Center and the signing of a friendly city memorandum with Lianhua County, Jiangxi Province [2] - Strategic cooperation agreements were established between Wangqing County's Civil Affairs Bureau and Agricultural Bank of China, as well as with various local health-related enterprises [2] Group 4: Future Prospects - Wangqing County aims to transition its travel and health industry from "potential advantages" to "development advantages," marking a significant step towards enhancing the quality of elderly care services [1] - Attendees expressed high expectations for the future development of the local travel and health industry after visiting key projects [2]
学邦泰赶邦泰,又一家四川实力房企已潜入昆明城区
Sou Hu Cai Jing· 2025-11-03 02:43
Core Viewpoint - Yunda Group, a well-known real estate company from Sichuan, has been operating in Yunnan for seven years but has only recently made moves to enter the main urban area of Kunming, indicating a strategic shift in its development focus [1][2]. Group 1: Company Development - Yunda Group has developed 13 projects across five cities in Yunnan since entering the market in 2018, with a focus on tourism and wellness real estate [4][6]. - The company established Kunming Lingyao Real Estate Co., Ltd. in April this year, signaling its intent to explore development opportunities in Kunming's main urban area [2][6]. - Despite its extensive experience in Yunnan, Yunda's late entry into Kunming's main urban area has raised questions about its market recognition [2][5]. Group 2: Market Comparison - Yunda Group's strategy contrasts with that of Bangtai Group, which quickly entered the Kunming market and has focused on urban residential projects, leading to its current dominance in the Kunming real estate market [5][6]. - Bangtai Group's success in Kunming is attributed to its early focus on urban residential properties, while Yunda has concentrated on tourism-related projects, which have faced slower sales and price weakness [6][5]. - The competitive landscape suggests that Yunda Group, despite its strong development capabilities, may need to adapt its strategy to capture opportunities in the more lucrative urban residential market [6].
康养产业新解丨旅居康养,栖居山水养身心
Xin Hua Wang· 2025-10-27 09:52
Group 1 - The concept of "travel residence" is gaining popularity as a new way of health and wellness, allowing individuals to enjoy beautiful scenery, relax, and experience local culture and cuisine [1] - Various destinations in Anhui, such as Shitai County's Dashi Village, known as "China's first selenium-rich village," and Yuexi County, recognized as "China's natural oxygen bar," are highlighted for their stunning natural beauty and rich cultural heritage [4] - The integration of beautiful landscapes, deep-rooted traditional culture, unique local customs, and modern health services is driving the high-quality development of the health and wellness industry in these travel residence destinations [4]
中国房地产业协会到日照调研旅居康养工作
Qi Lu Wan Bao Wang· 2025-08-06 04:47
Group 1 - The delegation from the China Real Estate Association conducted an in-depth investigation into the travel and health care projects in Rizhao, discussing cooperation matters [1][5] - The delegation visited multiple projects, gaining insights into Rizhao's planning and layout in the travel and health care sector, as well as the operational models and unique services of each project [3][6] - The Vice President of the China Real Estate Association praised Rizhao's natural environment and health care facilities, recognizing its potential for developing a high-quality health care industry [3][6] Group 2 - The China Real Estate Association emphasized the golden development period for the health care industry due to an aging society and consumption upgrades, suggesting Rizhao enhance resource integration and develop local health care brands [5][6] - The General Manager of Huazhu Group's City Home Research Institute indicated a strong alignment between Rizhao's travel health care projects and Huazhu's business layout, exploring future cooperation in travel apartments, health care services, and smart management [6] - The visit by the China Real Estate Association provided valuable suggestions for the development of Rizhao's real estate and industry, laying a solid foundation for future cooperation [6]
旅居康养“逐浪”中国银发经济蓝海
Xin Hua Wang· 2025-08-06 00:35
Core Insights - The silver economy in China is transitioning from basic security to quality consumption, creating new opportunities for the travel and health care industry [1] - The scale of China's silver economy is expected to reach 30 trillion yuan by 2035, driven by policy support, market demand, and technological innovation [1] Group 1: Travel and Health Care Industry Development - The travel and health care industry is experiencing a "two-way rush" with the silver economy, boosting consumption across multiple sectors such as transportation, accommodation, and healthcare [2] - The travel and health care products account for nearly 20% of the silver economy, with an annual growth rate projected between 15% and 20% [3] - The integration of digital service platforms in Heilongjiang province has led to a year-round travel and health care model, effectively meeting the diverse needs of the elderly population [3] Group 2: Market Trends and Consumer Behavior - Elderly tourism is shifting from compensatory travel to primary consumption, with projects transitioning from resource-driven to service-driven models [3] - Future travel and health care projects should focus on specific elderly demographics, addressing chronic disease rehabilitation and cultural pursuits of highly educated retirees [3] - The silver economy supports three major development goals: improving livelihoods, economic growth, and social construction [4] Group 3: Policy and Infrastructure - Establishing smart elderly care big data platforms is essential for providing precise services and promoting urban-rural integration [4] - Enhancing the quality of life for the elderly is fundamental to stimulating consumption in the travel and health care sectors [4]
2025企业家太阳岛年会|龙江交投:331边境线上的国企康养答卷
Zhong Guo Jin Rong Xin Xi Wang· 2025-08-04 07:29
Core Insights - The conference on "Integration of Travel Health and Silver Economy" was held in Harbin, showcasing innovative practices in travel health by Heilongjiang Provincial Transportation Investment Group [1] Group 1: Travel Health Initiatives - Heilongjiang Provincial Transportation Investment Group focuses on integrating transportation with tourism and services, emphasizing the development of unique automotive camp projects [1] - The "Yunliang River Valley Camp" has been upgraded to a "Silver Age Living Community," featuring accessibility improvements and medical emergency services [1] - The camp offers personalized butler services for visitors over 65 years old, ensuring health and safety [1] Group 2: Key Projects - The "China Aihui International Automotive Camp" is the first 5C-level self-driving car camp in Heilongjiang, recognized as a national model for transportation and tourism integration [2] - The "Yichun Huilong Bay Staff Rest Center" is a high-standard ecological rest center, serving as a five-star reception center for health and wellness activities [2] - The "Mudanjiang Zhongxing Automotive Camp" combines ecological wellness and rural revitalization, offering diverse experiences in a culturally rich environment [3] Group 3: Strategic Vision - Heilongjiang Provincial Transportation Investment Group aims to create a year-round, all-age travel ecosystem by deeply integrating transportation networks with travel health initiatives [3] - The company invites entrepreneurs to explore the scenic G331 highway, promoting local tourism and culinary experiences [3]