中新网吉林新闻11月11日电 (记者郭佳)9日，以"吉祥绿都醉氧汪清"为主题的2025汪清县旅居康养 推介交流大会暨泽仁医养康养中心启动活动在汪清县举行。会议通过推介交流、专家研讨、实地考察、 项目签约等多种形式，全面展示了汪清"3+1"旅居康养产业体系建设成效和独特的红色、民俗、生态、 冰雪等文旅资源。 汪清县位于长白山东麓，生态资源得天独厚，森林覆盖率89%。近年来，汪清县积极打造以东北虎 豹国家公园磨盘山入口社区为品牌的森林康养基地，以泽仁医养康养中心为代表的医养康养基地，以好 记温泉度假酒店为引领的古法康养基地，辅以长白山人参、木耳等道地食材为原料的舌尖康养。 汪清县县长金桂英表示，汪清正积极推动旅居康养从"潜力优势"向"发展胜势"转变，泽仁医养康养 中心的启动是汪清县深耕康养产业的重要成果，也是养老服务从基础"养老"向高品质"享老"迈进的关键 一步。 延边大学师范学院为泽仁医养康养中心"心理学专业实践基地"授牌，汪清县与江西省莲花县签订旅 居康养友好城市备忘录，汪清县民政局与中国农业银行股份有限公司汪清支行签署战略合作协议，泽仁 医养康养中心与陕西丞恩集团旅居托福旅游开发有限公司、吉林省老龄产业协会 ...

"湘字号"农产品在主场更是大放异彩，构成展馆内最亮眼的风景线。"洞庭香米"展区前，"洞庭香米"省 级区域公用品牌下的"金健""瑶珍"等众多大米品牌集中展示；"湖南茶油"展位上，"康御"茶油格外醒 目，"航天级食品认证"的标识吸引着采购商驻足，这款茶油不仅走进寻常百姓家，更成为高端餐饮的首 选；"炎陵黄桃"虽已过产季，但冻干黄桃、黄桃罐头等深加工产品依然热销，参展商透露，借助农博平 台，炎陵黄桃年销售额不断攀升。这些地理标志产品集中展示了"湘字号"农产品从田间到餐桌的全产业 链提升成果，彰显了湖南农业品牌建设的卓越成效。 国际化是本届农博会的重要底色。老挝的香米、南非的红酒、泰国的香米……国际交流展区内，异域农 产琳琅满目。作为本届农博会主宾国南非，其展区重点带来南非特色产品及知名酒企DGB。作为全球 知名烈酒生产商，其产品俏销英国、荷兰等110个国家；主宾国老挝展区108平方米的空间融合本土建筑 与传统文化元素，4家标志性企业带来古树茶、天然食品、精油及实木工艺品等核心产品；泰国展区带 来香米、橡胶、热带水果等享誉全球的农产品，科学种植与绿色生产模式凸显其"东南亚粮仓"的实力。 这种"引进来"与"走出去"的双 ...

Core Insights - The opening of the Shenyang-Baihe High-Speed Railway (Shenbai High-Speed Railway) marks a significant milestone in connecting Liaoning and Jilin provinces, completing the "O" shaped loop of the Northeast high-speed rail network, which is expected to boost economic development and improve transportation for residents [1][2]. Economic Activation - The Shenbai High-Speed Railway has doubled the daily train services from 14 to 28 pairs, enhancing connectivity to cities like Yanji and Qingdao, and significantly reducing travel times, with the fastest journey from Shenyang to Changbai Mountain taking only 1 hour and 53 minutes [2]. - The railway facilitates the movement of local products such as ginseng and wine, creating a more efficient market access and stimulating regional economic growth [2][3]. Urban Development - The arrival of high-speed rail is seen as a turning point for cities like Tonghua, which is now better connected to major urban centers, allowing for the development of a comprehensive tourism strategy and the growth of new industries [3]. - The Shenbai High-Speed Railway promotes the integration of the Harbin-Changchun urban agglomeration with the Liaozhongnan urban cluster, enhancing the flow of talent, resources, and technology across regions [3]. Cultural and Tourism Enhancement - The railway serves as a cultural and tourism connector, linking significant historical and scenic sites along its route, thus transforming travel experiences into cultural journeys [4]. - Tonghua's rich cultural heritage and tourism resources are revitalized through the railway, with local travel agencies developing diverse tourism products to attract visitors [4]. Improved Public Services - The upgraded facilities and innovative service models at Changbai Mountain Station enhance the travel experience for passengers, particularly for vulnerable groups such as the elderly and children [5][6]. - Initiatives like the "Changbai Qinyun Parent-Child Room" provide a supportive environment for families traveling with children, ensuring a comfortable and engaging experience [6]. Conclusion - The Shenbai High-Speed Railway is not just a transportation project; it is a new engine for the comprehensive revitalization of Northeast China, fostering economic growth, cultural exchange, and improved quality of life for residents [6].

Core Viewpoint - The "主播助农 数商兴农" initiative aims to leverage e-commerce and live streaming to enhance the marketing and sales of agricultural products from Jilin Province, promoting rural revitalization and improving farmers' income [1][2]. Group 1: Quality Assurance - The initiative emphasizes the importance of agricultural product quality and safety, advocating for a traceable production standard system to ensure that Jilin's agricultural products are safe and reliable [2][6]. - It calls for strict selection of cooperative farmers and production bases, as well as rigorous control over key processes such as selection, sorting, packaging, and transportation [2][6]. Group 2: Innovative Marketing - The initiative encourages the exploration of diverse marketing models, including live streaming, short video promotion, community marketing, and immersive experiences to highlight the unique value and cultural richness of Jilin's agricultural products [3][6]. - It aims to tell compelling stories about the ecological and cultural heritage of Jilin's agricultural products to enhance their market appeal [3][6]. Group 3: Rural Development - The initiative seeks to integrate business development with the broader goals of rural revitalization, actively connecting with local industries to support sustainable growth [4][6]. - It emphasizes the importance of helping small farmers access larger markets through e-commerce channels, ensuring that quality products achieve good prices [6]. Group 4: Long-term Mechanism - The initiative plans to build a "Jilin live streaming matrix" and cultivate new agricultural influencers, integrating supply chain resources and promoting cross-border e-commerce [8]. - The goal is to transform Jilin's agricultural products into both a "traffic driver" and a "quality benchmark," providing sustainable momentum for rural revitalization [8].

Core Insights - The "New Min Market" in Changchun, held from August 9 to 10, features 54 stalls from 30 time-honored brands, 12 intangible cultural heritage techniques, and local specialties, creating a vibrant cultural landmark for the city [1][14] - The event aims to promote local heritage and culture while enhancing consumer engagement through discounts and convenient services [12][14] Group 1: Old Brands and Local Specialties - The market showcases well-known local brands such as Dongfahe, which has a history of 139 years, offering discounts of nearly 20% on products to attract visitors [4][8] - Other local brands like Zhendifeng also participate, emphasizing traditional flavors and recipes passed down through generations [6][8] Group 2: Intangible Cultural Heritage - The market features 12 intangible cultural heritage techniques, allowing visitors to witness traditional crafts and engage with artisans [10] - Artisans like Dong Tianrang, who creates sugar figurines, aim to educate the public about cultural heritage through interactive demonstrations [10] Group 3: Consumer Engagement and Services - The event distributed 24,000 consumer vouchers, enhancing the shopping experience and encouraging spending among visitors [13] - Services such as on-site ordering with home delivery for local specialties were introduced to improve convenience for shoppers [12][13] Group 4: Cultural and Economic Impact - The "New Min Market" is part of a broader initiative to revitalize the old street area, combining commerce, culture, and tourism to stimulate local economic growth [14] - The market not only preserves historical memory but also integrates modern consumer experiences, showcasing the city's cultural richness [14]

Core Insights - The article highlights the rapid growth of cross-border e-commerce in Jilin province, particularly in the city of Hunchun, which has become a hub for international trade and digital commerce over the past five years [3][4][5]. Policy Collaboration - In 2021, Jilin province introduced several policies to support the development of e-commerce, including the "14th Five-Year Plan for E-commerce Development" and measures to promote high-quality growth in the new e-commerce economy [4]. - The establishment of cross-border e-commerce comprehensive pilot zones in cities like Changchun, Jilin City, Hunchun, and Yanbian has facilitated efficient customs processes, allowing for optimized clearance paths for different types of goods [4][5]. Brand and Channel Development - Jilin has leveraged the China New E-commerce Conference to enhance its brand presence, launching official flagship stores for local products on platforms like Taobao and JD.com [6]. - The region has seen significant growth in its agricultural product exports, with the city of Gongzhuling developing a comprehensive corn industry that contributes to an annual GDP growth rate of nearly 8% [6]. Talent Development - The article emphasizes the importance of talent cultivation in the e-commerce sector, with initiatives to train students in practical e-commerce skills and establish a talent strategy across the province [9][12]. - Programs like "Mr. North Youth Gathering in Jilin" aim to provide training for graduates, covering 42 universities and reaching 16,000 participants [9][12]. E-commerce Growth Metrics - Jilin's cross-border e-commerce import and export volume is projected to reach 5.2 billion yuan in 2024, a 5.4-fold increase from 2020, with a 68.3% year-on-year growth in the first half of the current year [3][4]. - The total import and export value of Hunchun has surged from 43 million yuan in 2018 to 6.65 billion yuan in 2024, reflecting over a 150-fold increase [5]. Digital Transformation - The article notes that the digital transformation in Jilin has created a robust network for the distribution of local products, enabling them to reach global markets efficiently [12]. - The integration of live-streaming e-commerce has also emerged as a significant trend, with numerous specialized live-streaming rooms established in border villages to promote local agricultural products [8].

Core Insights - The "2024 China Geographical Indication Agricultural Products (Traditional Chinese Medicine Materials) Regional Public Brand Reputation TOP 100" list was officially released, with Xinhui Chenpi ranking first due to its exceptional quality, rich cultural heritage, and vibrant industry vitality, achieving a brand reputation index of 857.44 [1][2][8] Brand Reputation - Brand reputation is a decisive factor for future brand development, reflecting the overall evaluation by consumers and stakeholders, serving as a key to market success [3] Industry Development - The Xinhui District government has prioritized the development of the Chenpi industry, establishing a comprehensive industrial chain covering planting, processing, and storage, and promoting diversified and in-depth processing [4][10] - The total industrial chain output value of Xinhui Chenpi has reached 26.1 billion, with a planting area of 143,000 acres and over 7,800 related business entities [6] Cultural and Economic Impact - The elevation of the Xinhui Chenpi public brand is expected to further enhance its brand value and market competitiveness, contributing to the local economy [8][10] - The Xinhui Chenpi industry is positioned as a significant contributor to rural revitalization and high-quality development initiatives [10]

Group 1 - The effective invention patents in Northeast China reached 195,000 by the end of April this year, representing a year-on-year growth of 10.2% [1] - The effective registered trademarks in the region totaled 2.161 million, with a year-on-year increase of 7.7% [1] - The total number of geographical indication products recognized reached 273, with 556 registrations approved for collective and certification trademarks, accounting for nearly one-tenth of the national total [1] Group 2 - Intellectual property (IP) is becoming a crucial mechanism for driving technological innovation and enhancing industrial competitiveness in Northeast China [1][2] - The region is leveraging its manufacturing base and technical talent to address issues such as technological obsolescence and low added value in traditional industries through IP [2] - Knowledge property operation centers have been established in traditional industries like dairy and grass, promoting the transformation and application of patent achievements in green manufacturing and ecological agriculture [2] Group 3 - The Northeast region has natural advantages for developing strategic emerging industries, such as artificial intelligence and big data, due to its climate and resource conditions [3] - Eight national-level IP protection and rapid response centers have been established in Northeast China, focusing on key areas like high-end equipment manufacturing and biomedicine [3] - By the end of 2024, the effective invention patents in strategic emerging industries in the region are expected to reach 46,000, showing significant growth compared to the previous year [3] Group 4 - In the process of rural revitalization, IP is providing core added value for agricultural products to enter high-end markets [4] - The region is implementing a brand protection strategy, with notable brands like Wuchang rice and Changbai Mountain ginseng gaining national recognition [4] - Thirteen national-level geographical indication protection demonstration zones have been established, promoting the transformation of geographical indications from "regional labels" to "industrial clusters" [4]

Core Viewpoint - The first B2B agricultural trade fair in China, the Greater Bay Area Agricultural Trade Fair, will take place from December 12 to 14, 2025, in Guangzhou, aiming to become a benchmark event in the agricultural sector [4][5][10]. Group 1 - The event will gather over 10,000 global buyers and showcase products from more than 200 counties, covering an exhibition area of 30,000 square meters [2][3]. - The theme of the inaugural fair is "Promoting Agricultural Products to Go Global and Supporting Comprehensive Rural Revitalization" [9][10]. - The Greater Bay Area, with a population of 150 million and unique advantages as a global trade hub, provides an excellent platform for this fair [11][12]. Group 2 - The fair aims to redefine agricultural exhibitions through its innovative B2B model, facilitating direct connections between producers and consumers [18][19]. - It will serve as a key hub for domestic and international dual circulation, enhancing brand empowerment and industrial upgrades [14][15]. - The event will feature seven thematic exhibition areas, showcasing a wide range of agricultural products and innovations [63][64]. Group 3 - The fair will include a diverse array of high-quality agricultural products from across China, including rare items and health products [49][50]. - It will also highlight non-material cultural heritage through demonstrations and immersive experiences [53]. - The event is expected to attract over 10,000 professional buyers, including trade merchants from Hong Kong and Macau, as well as high-end supply chain enterprises [71].