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速卖通公布双11、黑五活动时间:11月8日启动预热,持续至12月3日
Xin Lang Ke Ji· 2025-10-14 05:48
Core Insights - Alibaba's cross-border e-commerce platform AliExpress announced the schedule for its overseas Double 11 and Black Friday events, starting with a pre-sale on November 8 and running sales from November 11 to 19, followed by a seamless transition to Black Friday until December 3 [1] Group 1: Event Schedule - The pre-sale for the overseas Double 11 event will begin on November 8 [1] - The main sales period for Double 11 will take place from November 11 to 19 [1] - The Black Friday event will start on November 20 and continue until December 3 [1] Group 2: Business Strategies - AliExpress will focus on "commission incentives + overseas warehousing + brand expansion" strategies [1] - The platform offers up to 7% commission on sales for high-quality POP merchants, with some merchants earning as much as $30,000 [1] - The "overseas warehousing" initiative has expanded to over 30 countries, significantly increasing local inventory levels [1] - The introduction of the "Brand+" channel allows brands to achieve higher sales at half the cost compared to Amazon [1]
至少已有10万棵人造圣诞树正运往海外!速卖通海外双11放大招托管服务覆盖30国
Yang Zi Wan Bao Wang· 2025-10-14 05:32
Core Insights - Alibaba's cross-border e-commerce platform AliExpress announced the timing for its overseas Double 11 and Black Friday events, starting from November 8 for pre-sales and running from November 11 to 19 for Double 11 sales, followed by Black Friday from November 20 to December 3, providing a month-long sales opportunity for cross-border merchants [1] Group 1 - AliExpress will focus on "commission incentives + overseas warehousing + brand expansion," offering up to 7% commission on sales for quality POP merchants, with some merchants already earning up to $30,000 [1] - The "overseas warehousing" model has expanded to over 30 countries, significantly increasing local inventory levels, which is crucial for large items that are not suitable for air freight or have long cross-border shipping times [1] - The platform reports that over 50% of the transaction volume for large items like furniture and appliances comes from the "overseas warehousing" model [1] Group 2 - AliExpress has introduced a "Brand+" channel to help brands achieve higher sales at half the cost [1] - The platform has also launched official logistics in some countries, reducing local delivery times by 50% [1] - At least 100,000 artificial Christmas trees are being shipped overseas to join the "overseas warehousing" model during the Double 11 and Black Friday periods, setting a new high for holiday inventory of large items [1]
阿里速卖通正面挑战亚马逊,希望帮助品牌“一半成本,更高成交”
Sou Hu Cai Jing· 2025-09-24 11:05
Core Insights - The rapid growth of pool cleaning robots on AliExpress highlights the increasing demand for affordable and efficient cleaning solutions in Europe, with 70% of orders coming from this platform [2] - The launch of AliExpress's "Super Brand Going Global Plan" signifies a strategic move to attract well-known brands and compete directly with Amazon in the mid-to-high-end market [3][4] - AliExpress aims to reduce the cost of brand expansion by over 50% compared to Amazon, with lower commission rates and enhanced support for brands [5] Group 1: Market Trends - Pool cleaning robots have become a necessity for European middle-class households, with a market growth rate of 14.7% annually [2] - The demand for high-tech products that can command brand premiums is rising, as seen with the success of brands like LARESAR in Poland, which saw an 18-fold increase in market growth [2] Group 2: Strategic Initiatives - AliExpress is enhancing its infrastructure to support brands, including launching a "Brand+" channel and a "Brand Service Center" for better operational efficiency [5][6] - The platform is leveraging local marketing capabilities and has expanded its overseas management services to nearly 30 countries, improving logistics and customer experience [7][8] Group 3: Success Stories - Brands like Seauto and Comhoma are successfully utilizing AliExpress's overseas management services to achieve significant sales growth, with Seauto capturing 70% of its European orders through the platform [8][10] - The introduction of AI tools for brands has led to substantial sales increases, with some brands experiencing sales growth of up to 300% [6] Group 4: Future Outlook - The upcoming "Global Double 11" event by Taobao aims to further enhance international sales, with a budget of over 1 billion allocated for marketing and promotional activities [9] - The combination of overseas management and brand expansion strategies positions Chinese brands as leaders in the global consumer market, redefining the value of "Made in China" [10]
万件商品已发车!“江苏智造”借力海外托管抢跑全球双11
Yang Zi Wan Bao Wang· 2025-09-17 07:24
Group 1 - The core viewpoint of the articles highlights the increasing trend of brands preparing for overseas sales ahead of the Double 11 shopping festival, with a focus on utilizing overseas warehouses for efficient logistics [1][3][5] - THINKRIDER, a brand in the smart cycling training niche, is shipping 10,000 smart cycling platforms to various countries, aiming for a sales target of 100 million yuan this year, up from 50 million yuan in 2024 [1][3] - The concept of "overseas warehousing" is gaining traction among brands, allowing them to display local stock labels to consumers, thus enhancing order fulfillment speed and competitiveness against local products [3][4] Group 2 - The number of merchants initiating overseas stock preparations has significantly increased this year, with product categories expanding from 3C and sports equipment to include high-ticket items like furniture and home appliances [4][5] - The logistics service providers indicate that the trend of overseas warehousing is becoming a necessary option for brands looking to stabilize foreign trade, with expectations for explosive growth in overseas managed products during this year's Double 11 [5]
中国公司全球化周报|美团Keeta在卡塔尔上线并计划进入巴西/长城汽车巴西工厂竣工投产
3 6 Ke· 2025-08-24 11:25
Company Developments - Meituan's international delivery brand Keeta has officially launched in Doha, Qatar, with plans to expand into more Gulf Cooperation Council (GCC) countries and enter the Brazilian market in a few months [2] - Great Wall Motors has completed the construction and production launch of its factory in Brazil, located in Iracemapolis, São Paulo, with an annual production capacity of 50,000 vehicles [2] - AliExpress has launched its "overseas hosting" model in Australia, following its implementation in several other countries including the US and Mexico [2] - Cha Bai Dao has announced the opening of its first North American store in New York, marking its entry into the US market, following successful expansions in Singapore and France [2] Strategic Expansion - Lenovo Group plans to establish a regional headquarters in Riyadh, Saudi Arabia, and has begun construction on a manufacturing facility expected to start trial production in 2026 [3] - MINISO's founder expressed intentions to expand the MINISO LAND stores overseas, emphasizing the importance of proprietary IP alongside global IP [3] - Leap Motor has achieved a milestone by reporting its first half-year profit, with overseas markets becoming a significant growth driver [3] - Pop Mart aims to expand into emerging markets such as the Middle East and South Asia, expecting to exceed 200 overseas stores by the end of the year [4] Financial Performance - Pop Mart reported a revenue of 13.88 billion yuan for the first half of 2025, a year-on-year increase of 204.4%, with adjusted net profit rising by 362.8% [4] - Xiaomi's automotive division is expected to start generating profits in the second half of the year, with plans to avoid price wars [4] - XGIMI's Vietnam factory has launched its first projector, with overseas revenue projected to reach 1.086 billion yuan in 2024, marking an 18.94% year-on-year increase [5] Market Trends - The user-side energy storage market is showing signs of recovery, with a focus on high-growth new markets and a concentration of market players [8] - Chinese innovative pharmaceutical companies are transitioning from followers to leaders in the market, with a focus on internationalization [8] - The global photovoltaic industry is experiencing increased competition, prompting Chinese companies to accelerate their global expansion efforts [9][10]