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财经聚焦丨超万亿化妆品市场,国货品牌占比超一半!
Xin Hua Wang· 2025-11-19 09:49
Core Insights - The domestic cosmetics market in China is projected to exceed 1 trillion yuan in 2024, with domestic brands capturing 55.2% of the market share [1][7] - The rise of domestic beauty brands is attributed to their incorporation of traditional Chinese culture and innovative product development [1][3] Market Overview - The National Medical Products Administration has released guidelines to enhance the cosmetics industry, focusing on policy support to foster competitive domestic brands [1][7] - The "Double 11" shopping festival saw domestic brands performing well, with 5 out of the top 10 beauty brands on Douyin being Chinese [2] Consumer Trends - Consumers are increasingly valuing cultural significance and emotional resonance in products, moving beyond basic functionality [2][3] - The integration of traditional cultural elements into product design and marketing is appealing to younger consumers [1][2] Innovation and Technology - As of mid-2023, 80 new cosmetic raw materials have been registered, with 70 from local companies, indicating strong domestic innovation [3][4] - Chinese companies are achieving breakthroughs in high-end raw materials, such as hyaluronic acid and ergothioneine, enhancing product efficacy [3][4][6] Policy Support - Recent policies aim to stimulate innovation, reduce corporate burdens, and optimize the market environment for the cosmetics industry [7][8] - Local governments are implementing supportive measures, such as financial incentives for approved laboratories and initiatives to promote brand development [7][8] Industry Outlook - The continuous improvement of regulatory frameworks and local policies is expected to support the transition from a "cosmetics manufacturing country" to a "cosmetics powerhouse" [8] - The emphasis on cultural identity and scientific research is anticipated to drive the growth of domestic beauty brands on a global scale [8]
化妆品板块11月19日涨1.72%,科思股份领涨,主力资金净流入2.01亿元
Zheng Xing Xing Ye Ri Bao· 2025-11-19 08:58
Market Overview - The cosmetics sector increased by 1.72% on November 19, with Keshare leading the gains [1] - The Shanghai Composite Index closed at 3946.74, up 0.18%, while the Shenzhen Component Index closed at 13080.09, unchanged [1] Key Performers - Keshare (300856) closed at 15.29, up 7.98% with a trading volume of 315,500 shares and a turnover of 475 million yuan [1] - Bavi (920123) closed at 19.72, up 4.89% with a trading volume of 118,600 shares and a turnover of 229 million yuan [1] - Lafang (603630) closed at 24.60, up 4.15% with a trading volume of 145,700 shares and a turnover of 353 million yuan [1] - Other notable performers include Shuiyang (300740) and Tian Cai Ya (603605), with increases of 3.28% and 2.55% respectively [1] Fund Flow Analysis - The cosmetics sector saw a net inflow of 201 million yuan from institutional investors, while retail investors experienced a net outflow of 252 million yuan [2] - Keshare had a net inflow of 63.71 million yuan from institutional investors, while retail investors had a net outflow of 47.79 million yuan [3] - Other companies like Shuiyang and Furuida also experienced significant net inflows from institutional investors, indicating strong interest in the sector [3]
东方证券:化妆品行业创新发展 国货品牌有望开辟新路径实现技术跃迁
智通财经网· 2025-11-19 07:12
Core Viewpoint - The cosmetics industry in China is expected to evolve from ingredient accumulation to precise targeting, and from marketing competition to better integration of technology, channels, and brands, with the potential for domestic brands to create globally influential brands in the next decade [1] Industry Summary - The domestic cosmetics market is experiencing continuous growth with ongoing ingredient innovation [2] - The market size is projected to grow from 688.6 billion yuan in 2024 to 973.4 billion yuan in 2029, with a CAGR of 7.2% [2] - The skincare market is expected to reach 698.5 billion yuan by 2029, with a CAGR of 8.6%, while the anti-wrinkle skincare segment is projected to grow to 285.2 billion yuan, with a CAGR of 18.9%, significantly outpacing overall market growth [2] - Active plant ingredients are a hot trend, with domestic brands exploring local plant resources to achieve technological advancements and brand enhancement through "herbal technology" [2] Company Case Study: Lin Qingxuan - Lin Qingxuan, established in 2003, focuses on the anti-wrinkle skincare market and has pioneered the "oil-based skincare" concept [3] - The brand has established a competitive barrier by concentrating on the core ingredient of Camellia oleifera and utilizing proprietary extraction technology to create a product matrix [3] - Lin Qingxuan's core product, Camellia oil, has undergone five iterations from 2014 to 2024 and has maintained the top retail sales position in China for 11 consecutive years [3] - The company enhances its core technology through strategic partnerships and independent research, with plans to upgrade its key ingredient further by 2024 [3] - Lin Qingxuan has built a comprehensive value chain encompassing exclusive raw material supply, patented ingredient extraction, product development, and production [3] Financial Performance of Lin Qingxuan - Lin Qingxuan's revenue is projected to grow from 691 million yuan in 2022 to 1.21 billion yuan in 2024, with a CAGR of 32.3% [4] - Online revenue has increased from 312 million yuan to 714 million yuan, with a CAGR of 51.2% [4] - Adjusted net profit is expected to rise from a loss of 4 million yuan to a profit of 200 million yuan [4] - The company's gross margin has improved from 78% to 82.5%, and adjusted net profit margin has increased to 16.6%, indicating strong brand positioning and growth potential [4] Investment Recommendations - Relevant stocks in the beauty and personal care sector include: Shumei Co., Maogeping, Proya, Shanghai Jahwa, Marubi, Shuiyang, Betaini, and Runben [5] - For the agency operation sector, consider: Ruoyu Chen and Qingmu Technology [6] - Other companies to watch include: Meili Tianyuan Medical Health, Kidswant, as well as Lin Qingxuan, Natural Hall, and Plant Doctor regarding their IPO progress [6]
国家药监局通报48批次不合格化妆品,洗护染发产品占大多数
Xi Niu Cai Jing· 2025-11-19 07:07
比如意大利葆缇嘉染发膏检出产品标签与注册资料载明的技术要求不一致,检出产品标签未标示的染发剂对苯二胺、间苯二酚、2-甲基间苯二酚、4-氯间苯 二酚。该批次抽检不合格产品来自于天猫葆缇嘉旗舰店。 威蒂娜泡泡染发剂(植物调理型)栗棕色因检出产品标签及注册资料载明的技术要求未标示的染发剂间氨基苯酚、4-氨基-2-羟基甲苯、2-甲基间苯二酚被通 报。 红鑫龙染发膏(深褐色)因检出产品标签及注册资料载明的技术要求未标示的染发剂2,4-二氨基苯氧基乙醇盐酸盐被通报。 近日,国家药监局发布了一则通告,在2025年国家化妆品抽样检验工作中发现48批次化妆品不符合规定,其中洗护类和染发产品占大多数,此外还涉及面 膜、隔离防晒等产品。 除此之外,还有施丹兰海藻净透补水深湖泥面膜、施丹兰竹炭洁颜深湖泥面膜分别因为复检后铅含量高于规定要求被通告。其中,施丹兰海藻净透补水深湖 泥面膜复检铅含量为19mg/kg、施丹兰竹炭洁颜深湖泥面膜复检铅含量为18mg/kg,这两款产品均来源于小红书STENDERS施丹兰旗舰店。 在此次抽检中,出现不合格问题的不乏一些知名品牌,但无论是进口品牌还是国产品牌,出现不合格问题都暴露出生产、质检等方面的不 ...
乐敦制药旗下品牌肌本科被曝关闭天猫旗舰店
Xi Niu Cai Jing· 2025-11-19 07:07
据小红书网友发布的帖子显示,肌本科天猫旗舰店发布了店铺终止经营公告,拟于2025年12月11日自主终止经营。 店铺终止经营 本店拟于2025年12月11日| 目前在淘宝上搜索"dermistry肌本科"时,已经无法搜索到店铺信息。此外,肌本科微信公众号最近一条推文的时间为2023年12月30日,停更时间接近两年。 资料显示,肌本科为乐敦制药旗下品牌,从乐敦制药的官网介绍来看,肌本科是一个专注于肌肤研究+科学成分的护肤品牌,倡导以化繁为简的极简护肤理 念。目前肌本科产品用途主要分为抗衰、美白、多合一等几大类。 背靠药企是肌本科的突出优势,但是从发展时间来看,肌本科在中国市场的经营时间并不是很长,或许与其未能建立起明显的差异化优势有关,逐渐在国内 的美妆市场中失去了市场份额。 今年以来,宣布退出中国市场的日妆品牌不在少数,一方面在华业绩承压,另一方面中国美妆市场竞争愈发激烈。 对于日妆企业而言,曾经的进口品牌优势不断被削弱,而且国内消费者也不再盲目选择进口品牌,这些因素都让日妆企业遭遇较大的发展压力。 ...
一生“琢磨”一颗珍珠
Xin Hua She· 2025-11-19 07:04
Core Points - The Zhejiang Deqing freshwater pearl farming system was awarded the title of "Globally Important Agricultural Heritage" by the FAO on October 31 in Rome, Italy [1] - Oushiman Group, led by Chairman Shen Zhirong, has achieved an annual output value exceeding 7 billion yuan in pearl production, reflecting over 50 years of dedication [2] Technology Development - Deqing County, located in a water-rich area, has been a historical site for pearl farming, with Shen Zhirong starting his research on artificial pearl cultivation in 1967 [3] - Shen Zhirong faced numerous challenges, including a lack of resources and knowledge, but through hands-on experimentation, he successfully developed techniques for pearl cultivation [4] - By 1975, his team overcame significant hurdles in breeding the triangular mussel, leading to a surge in interest from pearl farming teams across nearly 20 provinces [4] - Shen Zhirong also developed a virus prevention technology that saved the industry from a severe outbreak, demonstrating resilience and innovation [4] Industry Development - Over two decades, the pearl output rate in Zhejiang Province increased from less than 8% to 70% under Shen Zhirong's leadership [5] - In 1976, he established a pearl powder factory, pioneering deep processing in the pearl industry, and later founded a cosmetics company in 1982 to enter the skincare market [6] - The deep processing technology significantly enhanced the value of pearls, with only 5% being jewelry-grade and 15% as craft-grade, while 80% was utilized in cosmetics and pharmaceuticals [7] - Oushiman has become a leading enterprise in the entire pearl industry chain, processing nearly 100 tons of pearls annually, accounting for 10% of global freshwater pearl production [7] Cultural Heritage - The Deqing pearl system was recognized as a global agricultural cultural heritage in May 2025, marking a significant achievement for China's pearl farming culture [8] - Oushiman has invested in cultural tourism, creating attractions that celebrate the rich history of pearl cultivation, thus enhancing the local economy and employment [8] - The integration of pearl farming, deep processing, technological research, and cultural tourism has created a prosperous ecosystem, benefiting nearly 20,000 local jobs [8] Brand Impact - Oushiman's rise represents a transformation of a national brand and showcases Chinese craftsmanship on the global stage [9] - The Deqing pearl system serves as a bridge for traditional Chinese agricultural wisdom to reach international recognition, as noted by FAO experts [9]
贾乃亮方发声明否认卖假货:产品由官方旗舰店发货!MCN机构、品牌方等多方回应
Mei Ri Jing Ji Xin Wen· 2025-11-19 06:38
Core Viewpoint - Recent allegations have emerged regarding counterfeit Guerlain cosmetics purchased during a live stream hosted by celebrity 贾乃亮, raising significant consumer concerns and prompting investigations into the authenticity of the products sold [1][4][6]. Group 1: Consumer Complaints - A consumer reported purchasing Guerlain products worth over 7000 yuan, including the Guerlain Golden Recovery Honey priced at 1540 yuan, from 贾乃亮's live stream on October 16, only to find discrepancies in packaging and product quality [1]. - The consumer experienced adverse reactions after using the product and subsequently had it tested by a third-party agency, which concluded that the product was counterfeit based on various packaging and structural comparisons [1][4]. Group 2: Official Responses - 贾乃亮's management team stated that all products sold during the live stream were sourced from the official Guerlain flagship store, confirming that the logistics were handled by the brand's official channels to ensure authenticity [6][9]. - The management emphasized that claims of 贾乃亮 selling counterfeit products were unfounded and indicated intentions to pursue legal action against those spreading false information [6][9]. Group 3: Brand Assurance - Guerlain's official response confirmed that the products sold during the live stream were indeed from their official warehouse and that the flagship store on Douyin is a legitimate sales channel [14][15]. - The brand has committed to addressing consumer concerns by inviting affected customers to return products for further investigation and ensuring a satisfactory resolution to any issues raised [14][15].
水羊股份股价涨5.08%,兴业基金旗下1只基金重仓,持有77.32万股浮盈赚取85.05万元
Xin Lang Cai Jing· 2025-11-19 06:03
Group 1 - The core viewpoint of the news is that Shuiyang Group Co., Ltd. has seen a significant increase in its stock price, rising by 5.08% to 22.74 CNY per share, with a trading volume of 671 million CNY and a turnover rate of 8.39%, resulting in a total market capitalization of 8.869 billion CNY [1] - Shuiyang Group, established on November 1, 2012, and listed on February 8, 2018, is primarily engaged in the research, production, and sales of cosmetics [1] - The main revenue composition of Shuiyang Group includes 81.84% from lotions and creams, 17.32% from masks, and 0.84% from other supplementary products [1] Group 2 - From the perspective of fund holdings, a fund under Industrial Bank has heavily invested in Shuiyang Group, with the "Industrial Consumption Selected Mixed A" fund holding 773,200 shares, accounting for 4.8% of the fund's net value, making it the ninth largest holding [2] - The "Industrial Consumption Selected Mixed A" fund was established on December 16, 2020, with a current scale of 207 million CNY, and has achieved a year-to-date return of 0.99%, ranking 7811 out of 8138 in its category [2] - The fund manager, Jiang Lisi, has been in charge for 4 years and 340 days, with the fund's total asset size at 369 million CNY, and the best and worst returns during her tenure being -1.92% and -25.64%, respectively [2]
毛戈平在海南成立商贸公司
Zheng Quan Shi Bao Wang· 2025-11-19 05:40
转自:证券时报 人民财讯11月19日电,企查查APP显示,近日,毛戈平(海南)商贸有限公司成立,法定代表人为毛霓 萍,注册资本为1000万元,经营范围包含:日用品批发;日用百货销售;化妆品零售;化妆品批发;日 用化学产品销售;箱包销售等。企查查股权穿透显示,该公司由毛戈平全资持股。 ...
如何激发万亿化妆品市场新活力?
Sou Hu Cai Jing· 2025-11-19 04:08
Core Viewpoint - The recent release of the National Medical Products Administration's opinions aims to deepen cosmetic regulation reform and promote high-quality development in the industry, focusing on safety, innovation, and market expansion [2][4]. Group 1: Regulatory Reforms - The opinions propose a comprehensive reform plan for the cosmetic industry over the next 5 to 10 years, including 24 reform suggestions and 48 specific measures to enhance product innovation, regulatory optimization, and industry empowerment [2][4]. - A new review channel for innovative cosmetics will be established, allowing for immediate review upon submission, which is expected to reduce the trial-and-error costs for companies and encourage genuine innovation [4][5]. Group 2: Market Expansion - The introduction of a policy allowing international cosmetic products to launch in China without prior sales license documentation aims to create a "fast track" for new products, significantly enhancing market attractiveness and consumer access to global trends [5]. - The domestic cosmetic market is projected to exceed 1 trillion yuan in transaction volume by 2024, with domestic brands holding a market share of 55.2% [2]. Group 3: Targeting Demographic Needs - The opinions emphasize the development of cosmetics tailored for the aging population, encouraging research into skin aging mechanisms and the creation of products that meet the specific needs of older consumers [5][6]. - The silver economy is identified as a key growth area, with a focus on accelerating the registration and market entry of products designed for older adults [5]. Group 4: Digital Transformation - The implementation of electronic labels is set to enhance product information accessibility, allowing consumers to easily understand product details through digital means [6]. - The regulatory framework will be optimized to reduce the burden on companies, focusing resources on high-risk areas while ensuring a non-intrusive regulatory environment [6].