乡村休闲旅游
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南京六合农文旅融合结硕果
Ren Min Ri Bao· 2025-11-02 21:58
Core Insights - The event showcased the integration of cultural and tourism initiatives in rural areas, highlighting the vibrant development and achievements in the Liuhe District [1][2][3] Group 1: Cultural Integration - Liuhe District hosted a cultural feast that combined artistic, folk, and contemporary elements, exemplified by the fashion show "Earth's Rainbow" which incorporated farmer painting elements into clothing design [2] - The event featured various local cultural products and experiences, including live demonstrations of intangible cultural heritage, allowing visitors to engage with local traditions [2][3] Group 2: Economic Opportunities - The event aimed to transform visitor engagement into sustainable economic benefits through a model that integrates culture, tourism, agriculture, and commerce, creating a new rural development framework [2][3] - The establishment of six themed exhibition areas and 22 booths at the Liuhe Grand Market facilitated immersive rural consumption experiences, while live streaming sales created a new market space for agricultural and cultural products [3] Group 3: Tourism Development - The promotion of rural tourism routes and "direct train" services during the event aimed to connect scattered tourism resources, enhancing the appeal of Liuhe's rural attractions [3] - The event also included entrepreneurial sharing sessions and project signings, indicating a positive trend of talent and capital flowing into rural areas under policy guidance [3]
农业农村部:引导创业项目与农民建立紧密利益联结机制
Shang Hai Zheng Quan Bao· 2025-10-16 09:37
Core Insights - The 2025 Rural Entrepreneurship Project Competition National Finals was held in Changsha, Hunan, focusing on "Innovation Ignites Rural Creation, Industry Empowers Revitalization" [1][2] - The competition featured 59 projects, with 6 winning first prize, 12 second prize, and 16 third prize [1] Group 1: Competition Overview - The competition was organized by the Ministry of Agriculture and Rural Affairs and local government, highlighting the importance of rural entrepreneurship in driving rural industry development and increasing farmers' income [2] - A rural entrepreneurship service plan and promotional activities were launched alongside the competition to support project development [1] Group 2: Policy and Development Goals - The event emphasized the need to implement national policies to promote high-quality rural entrepreneurship development [2] - Key strategies include strengthening industry support, enhancing service quality, and establishing talent stations and service centers to facilitate entrepreneurship [2] Group 3: Historical Context and Impact - Since 2017, the Ministry of Agriculture and Rural Affairs has hosted six competitions, with over 20,000 projects participating [2] - The competition has fostered the growth of "rural creators" and "new farmers," leading to the emergence of numerous small, specialized brands and promoting talent acquisition, industry development, and brand building [2]
【商洛】发布7条秋季乡村休闲旅游精品线路
Shan Xi Ri Bao· 2025-09-15 22:53
Core Viewpoint - The article highlights the launch of seven autumn rural leisure tourism routes in Shangluo City, aimed at promoting local特色产业 and enhancing rural tourism experiences for urban residents [1] Summary by Categories Tourism Routes - The seven newly introduced routes include: 1. Shangzhou District's Autumn Red Leaf Leisure Tour, featuring natural scenery, farming culture, outdoor activities, and fresh air 2. Luonan County's Autumn Harvest Joy Tour, focusing on rural exploration, family activities, farming culture, and outdoor sports 3. Danfeng County's Autumn Harvest Joy Tour, emphasizing rural landscapes, sightseeing, educational experiences, and agricultural activities 4. Shannan County's Tea Town Scenic Tour, highlighting rural scenery, agricultural experiences, beautiful accommodations, and recreational activities 5. Shanyang County's Ancient Village Stone Gorge Red Leaf Tour, showcasing natural beauty, fresh air, gourmet food, and rural relaxation 6. Zhen'an County's Autumn Red Leaf Tour, featuring beautiful rural landscapes, agricultural experiences, dining accommodations, and natural scenery 7. Zhashui County's Autumn Health Experience Tour, focusing on educational experiences, sightseeing tourism, leisure activities, and health wellness [1] Objectives and Benefits - The routes are themed "Autumn Harvest Enjoying the Joy," leveraging the unique resources of each county to connect rural landscapes,特色产业, farming culture, and agricultural experiences, promoting leisure tourism to urban residents [1] - The initiative aims to enhance the quality and efficiency of rural industries and contribute to increasing farmers' income and wealth [1]
浙江已累计培育“农创客”超9.4万名 农创大赛激发创新创业新活力
Zhong Guo Chan Ye Jing Ji Xin Xi Wang· 2025-08-29 01:00
Group 1 - The "CMB Cup" Ninth Zhejiang Rural Entrepreneurship and Innovation Competition focused on new industries and business formats, featuring two tracks: agricultural product processing and rural leisure tourism [1] - A total of 67 high-quality "agricultural entrepreneurs" projects participated, with 6 projects advancing to the finals, showcasing the transformation of rural landscapes and agricultural abundance into a vision of common prosperity [1][2] - The winning projects included "Health Tea Tapping New Markets" and "Kiln Youth Cultural Industry Empowering Whole Village Operation Model," highlighting innovative approaches to local agricultural products [2] Group 2 - The agricultural product processing track emphasized projects that utilize local specialty agricultural products, applying new technologies and promoting new equipment for processing and value addition [3] - The competition has been held annually since 2017, uncovering over 1,600 agricultural entrepreneurship projects and nurturing more than 94,000 "agricultural entrepreneurs," with a significant portion being post-90s and post-00s [3] - "Agricultural entrepreneurs" have become a vital force in promoting rural revitalization and driving common prosperity for farmers [3]
全省最多!清远四农企晋级省“建行杯”总决赛获佳绩
Nan Fang Nong Cun Bao· 2025-08-22 08:30
Group 1 - The "Construction Bank Cup" Guangdong Province Fourth Rural Entrepreneurship Competition concluded successfully, with a strong participation of 83 enterprises [2][4] - A total of 10 enterprises advanced to the finals in the agricultural product processing track, with 4 of them from Qingyuan, making it the city with the most representatives in this category [7][8] - The participating Qingyuan enterprises include Longshan Zhuang and Yao Autonomous County Zhongchuang Agricultural Trade Development Co., Ltd., Qingyuan Dachang Food Co., Ltd., Qingyuan Xie’s Food Co., Ltd., and Qingyuan Zhongchi Food Co., Ltd. [9] Group 2 - Qingyuan City also had one enterprise, Qingyuan Shatang Moon Scenic Bay Rural Tourism Cultural Development Co., Ltd., advance to the finals in the rural leisure tourism track [10] - All the aforementioned enterprises won third place in the finals, showcasing their competitive edge [11] - The achievements of Qingyuan enterprises reflect their innovative strength and development potential, as well as the city's efforts in enhancing the rural entrepreneurship environment [14][15] Group 3 - Qingyuan has been implementing the "Hundred Thousand Million Project" and rural revitalization strategy, focusing on talent cultivation and industry strengthening [15][16] - The Qingyuan Agricultural and Rural Bureau has been actively guiding policies and services to stimulate agricultural innovation and brand development [16][17] - The Qingyuan Agricultural Entrepreneurs Association plays a crucial role in nurturing agricultural talent and linking resources, contributing to the success of its member enterprises in the competition [18][19]
冠军队伍即将出征!“建行杯”广东省第四届农村创业大赛圆满结束
Nan Fang Nong Cun Bao· 2025-08-22 04:36
Core Viewpoint - The "CDB Cup" Guangdong Province Fourth Rural Entrepreneurship Competition successfully concluded, showcasing innovative projects aimed at revitalizing rural industries through entrepreneurship [2][18]. Group 1: Competition Overview - The final competition took place in Guangzhou, with 20 finalists selected after multiple rounds of screening [2][3]. - The competition focused on two main tracks: agricultural product processing and rural leisure tourism, highlighting new technologies and products in these sectors [14][15]. Group 2: Award Winners - The first prize in the agricultural product processing track was awarded to a project from Foshan titled "Crafting High-Quality Fish Fillets - Supporting Rural Industry Revitalization" [4][21]. - The first prize in the rural leisure tourism track went to the "Guangzhou Huadu Bao Sangyuan Agricultural Leisure Park" project [4][21]. Group 3: Competition Features - The competition emphasized a "competition-training integration" approach, providing mentorship and project matchmaking to help quality projects expand their market channels [15][16]. - The event aimed to enhance public awareness of rural entrepreneurship through comprehensive media coverage, highlighting the significance of the competition and the stories behind the entrepreneurial projects [17][18]. Group 4: Future Prospects - Winners of the competition will represent Guangdong Province in the 2025 National Rural Entrepreneurship Competition, showcasing the vitality of rural entrepreneurship on a national stage [18][19]. - The organizing committee plans to conduct specialized training for the selected participants to improve their competitiveness in the national competition [20].
我国乡村产业振兴呈现良好势头
Yang Shi Wang· 2025-08-21 12:04
Core Insights - The rural industry in China is experiencing positive momentum in quality improvement and efficiency enhancement, contributing to rural revitalization [1] Industry Performance - From January to June, the revenue of large-scale agricultural product processing enterprises reached 8.8 trillion yuan, with a profit total growth of 1.7% year-on-year [1] - A total of 260 advantageous characteristic industrial clusters, 400 modern agricultural industrial parks, and 1,909 strong agricultural towns have been established [1] - The online retail sales in rural areas and agricultural products increased by 6.2% and 7% year-on-year, respectively [1] Resilience and Development - Over 94,000 leading enterprises at the county level and above have been cultivated nationwide, including 2,250 national key leading enterprises [1] - A four-level linkage system of leading enterprises has been established at the national, provincial, municipal, and county levels [1] - The number of returnees starting businesses in rural areas has exceeded 14.3 million [1]
鼓励农产品精深加工 满足品质消费需求
Xiao Fei Ri Bao Wang· 2025-08-11 02:46
Group 1 - The core viewpoint of the article emphasizes the shift in consumer preferences towards high-quality, personalized, and functional agricultural products, leading to the introduction of new consumption scenarios [1] - The Ministry of Agriculture and Rural Affairs and other departments have jointly issued the "Implementation Plan for Promoting Agricultural Product Consumption," which includes 23 specific measures across 9 areas to adapt to new consumption trends [1][2] - The plan aims to optimize supply, innovate circulation, and activate the market to create growth points and expand new spaces in agricultural product consumption [1][2] Group 2 - The focus on optimizing supply includes enhancing the quality of agricultural products, promoting new processing products, and developing convenient, nutritious options to meet the demands of younger consumers [2] - The quality safety monitoring rate of agricultural products has remained high at 97.9% in the first half of the year, with significant increases in the certification of green and organic products [2] - The plan also highlights the importance of local specialty foods and the integration of food processing with agricultural production to boost consumption [3] Group 3 - The establishment of an efficient circulation system is crucial for reducing losses and improving the quality of agricultural product consumption, with a focus on enhancing the cold chain logistics network [4][5] - The annual consumption scale of fresh agricultural products in China reaches 10 billion tons, emphasizing the need for robust logistics support [4] - The Ministry of Agriculture is actively working on improving cold chain logistics at the production level, with significant increases in cold storage capacity [5] Group 4 - To activate the market, the plan encourages the integration of agriculture, culture, and tourism, promoting new consumption experiences and expanding sales channels [6][7] - The leisure agriculture sector is projected to generate nearly 900 billion yuan in revenue by 2024, indicating a growing trend in experiential consumption [6] - Various promotional activities, such as the "Chinese Farmers' Harvest Festival," are expected to drive significant agricultural product consumption [7]
多元化金融服务促进乡村休闲旅游“开花结果”
Zheng Quan Ri Bao Zhi Sheng· 2025-08-09 14:44
Group 1 - The core viewpoint of the news is the implementation of the "Implementation Plan for Promoting Agricultural Product Consumption" by ten departments, aiming to optimize supply, innovate circulation, and activate market potential for diversified and quality agricultural consumption [1] - The plan emphasizes the integration of agriculture, culture, and tourism to expand new consumption spaces, with specific measures for enhancing rural leisure tourism and cultural activities [1] - Financial institutions are addressing funding needs for rural leisure tourism development through diversified financial services, exemplified by the collaboration between Postal Savings Bank and the Ministry of Agriculture [1] Group 2 - Postal Savings Bank plans to invest 100 billion yuan in loans to key rural tourism areas from 2025 to 2027 to enhance financial services for rural tourism and agriculture [1] - The Jiangsu Suining Rural Commercial Bank provided a 10 million yuan loan to support the development of the Liyu Mountain Villa, which has successfully integrated agricultural experiences and tourism [2] - The bank has already invested 190 million yuan in cultural tourism loans to support local tourism development [3] Group 3 - The Shijiazhuang Gaocun Rural Credit Cooperative is integrating local tourism resources with financial services, providing financial and technological support for rural tourism projects [3] - A customized ticketing solution was developed for the Pear Ideal Country Amusement Park to streamline ticket sales and enhance visitor experience [3][4] - Jiangsu Changshu Rural Commercial Bank is improving payment environments in scenic areas, promoting various payment methods including digital currency to enhance visitor experience [4]
十部门发布实施方案 拓展农产品消费新空间
Ren Min Ri Bao· 2025-07-31 23:23
Group 1: Core Insights - The article highlights a shift in consumer preferences towards quality, personalization, and functionality in agricultural products, moving away from traditional staples [1] - A joint implementation plan by ten government departments aims to promote agricultural product consumption through 23 specific measures [1] Group 2: Supply Improvement - Agricultural production is the source of agricultural consumption, with a high quality safety monitoring rate of 97.9% in the first half of the year [2] - Since the 14th Five-Year Plan, 36,000 new certifications for green, organic, and specialty agricultural products have been issued, a 70% increase from the end of the 13th Five-Year Plan [2] - The sales revenue of green food is projected to reach 609.78 billion yuan in 2024, supporting the transition to standardized, green, and high-quality agricultural production [2] Group 3: Distribution Enhancement - A modern agricultural product distribution system is essential for reducing losses and improving consumption quality, with a projected 15.8% growth in online agricultural product retail sales in 2024 [3] - China consumes approximately 1 billion tons of fresh agricultural products annually, with cold chain logistics playing a crucial role in maintaining freshness from production to consumption [3] - The Ministry of Agriculture and Rural Affairs is focusing on improving cold chain logistics, with over 98 million cubic meters of new cold storage capacity added, doubling from the end of the 13th Five-Year Plan [3] Group 4: Market Activation - The rise of experiential consumption is evident, with trends such as "village BA" and integrated online-offline shopping experiences gaining popularity [5] - The development of rural leisure tourism is seen as a key strategy for expanding new consumption spaces, with projected revenue from leisure agriculture nearing 900 billion yuan in 2024 [5] - The implementation plan includes initiatives like the "Chinese Farmers' Harvest Festival" to stimulate consumption, with over 3,000 events expected to generate more than 30 billion yuan in agricultural product sales [6]