造成入睡难的诱因呈现多元特征。社媒平台声量数据显示，行为因素以69%的占比成为首要影响因素， 睡前玩手机、看小说、追剧是最主要的干扰行为；环境因素占比18%，噪音、光线等外部条件直接阻碍 入睡；生理因素占9%，经期、孕期、换季等生理变化均会引发失眠；情绪因素占3%，焦虑、抑郁等负 面情绪让大脑难以平静。此外，咖啡、奶茶等饮品的高频摄入，也让不少人陷入"被动失眠"的困境。 面对入睡难题，人们开启"内外兼修"的破局模式。内调方面，补充维生素是许多人的首选，褪黑素、红 枣、牛奶、养生茶等助眠食材被广泛提及，通过调理体质为睡眠打下基础；外养方面，按摩、健身、泡 脚等调理方法成为放松身心的有效途径。 值得关注的是，助眠ASMR（英文"自发性知觉经络反应"的缩写）内容今年在网络兴起，这是一种通过 特定声音或刺激引发愉悦感，帮助放松入睡的方式。热门ASMR视频包括轻声细语、耳语、通过特定物 品制造白噪音等。 "明天还要早起上班，结果失眠到现在睡不着"——这样的深夜吐槽在社交平台上随处可见。 艺恩数据显示，尽管居民整体睡眠指数已升至近年高位，但成年人失眠率仍超30%，超六成受访90后关 注睡眠质量。近一年来，"睡眠"相关社媒 ...

（来源：光明日报） 宁夏固原市隆德县一家药材加工厂的工作人员在包装黄芪。新华社发 在安徽亳州市古城镇一家农场，农民在采收 游客在重庆市黔江区水田乡石郎村中药材基地观赏金荞麦花。新华社发 转自：光明日报 菊花。杨中勤摄/光明图片 辽宁抚顺市，工作人员在种植基地检查辽细辛的生长情况。新华社发 囊。新华社发 【一线讲述】 编者按 传承千年的本草智慧，遇上灵秀生动的中华山水，会焕发怎样的生机？ 从吉林抚松的"参雪和鸣"，到湖北麻城的"菊海生金"；从广西玉林的"香聚天下"，到甘肃庆城的"岐黄 寻根"——一种以药为引、以旅为媒的融合实践正在悄然生长。这不仅仅是"药"与"景"的简单叠加，而 是将中医药的文化内核、健康理念与地域特色、旅游体验深度交织，让传统智慧可感可亲，融入现代生 活。 本期走近一线实践者，看他们如何在山水之间寻找一张促进发展、滋润生活的"融合之方"，探寻中医药 文旅融合的深层价值与多元可能。 参韵沁雪原 讲述人：吉林抚松县文旅局党组书记 刘本琪 抚松坐落于长白山腹地，是"中国人参之乡"，又拥有世界黄金粉雪带，冬日里千里冰封、雾凇琼 枝，林海雪原如诗如画。冬天来这里，除了赏雪、滑雪，我们一直在想，怎么能让这 ...

Core Insights - The article highlights the successful implementation of Traditional Chinese Medicine (TCM) cultural outreach initiatives in Yinchuan, benefiting over 210,000 people as part of a broader health strategy for 2025 [3][4]. Group 1: TCM Cultural Outreach Activities - Yinchuan has integrated TCM cultural education into community services, offering activities such as free medical consultations, health markets, and seasonal wellness events to promote TCM [2][3]. - The city has organized 53 TCM health classes, 8 cultural fairs, and 52 parent-child classes, focusing on making TCM accessible and relatable to the public [3]. Group 2: Community Engagement and Participation - The outreach efforts have attracted diverse age groups, with both young and elderly residents participating in services like acupuncture, massage, and herbal tea tastings [2][3]. - Interactive elements, such as DIY workshops for making herbal products, have been included to enhance community engagement and understanding of TCM practices [2][3]. Group 3: Health and Wellness Impact - The initiatives aim to transform TCM from a hospital-centric practice to a daily health lifestyle, contributing to the goal of making healthcare more accessible and reassuring for the public [2][4]. - Participants have reported positive experiences, noting improvements in their physical well-being and a greater appreciation for TCM as a holistic health approach [2][4].

Core Viewpoint - The article highlights a community-driven fundraising effort to support Zhang Jianwu, a street vendor diagnosed with cancer, showcasing the solidarity and compassion of local businesses and residents in Fuzhou, China [1][2]. Group 1: Community Support - Zhang Jianwu, a 50-year-old street vendor, was diagnosed with cancer, prompting his wife to seek help online due to their low income and limited savings [1]. - Local university students and nearby vendors quickly responded to the fundraising appeal, demonstrating a strong sense of community [1][2]. - A tea shop owner initiated a charity sale, converting their payment system to support Zhang, which encouraged more local businesses to participate [2]. Group 2: Fundraising Results - Over two days, various food vendors in the area contributed by using Zhang's payment code, with some donating more than their daily earnings [2]. - As of December 14, Zhang Jianwu received over 300,000 yuan (approximately 46,000 USD) in donations from the community [2]. - Zhang expressed gratitude and a desire to return to his food stall to treat supporters once he recovers [2].

Group 1 - The article emphasizes the importance of tailored dietary supplements during winter, highlighting that not all individuals should follow the same supplementation practices due to varying body constitutions [2][3] - It is advised that individuals with Qi deficiency and Yang deficiency can consume foods like lamb, yam, and lotus seeds, while those with Yin deficiency and excess heat should opt for cooling foods such as lily, duck, and American ginseng [2] - The article warns against the indiscriminate use of "goufang" (traditional Chinese medicinal pastes), stating that it is not suitable for everyone and should be prescribed based on individual constitution [3] Group 2 - The article discusses the common issue of winter fatigue and low mood, suggesting that increased sleep duration and exposure to sunlight can help alleviate these feelings [4][5] - Recommendations for improving energy levels include morning sunlight exposure, acupressure on specific points, and the use of aromatic substances like mint and rosemary [4] - The article also mentions the potential benefits of moderate coffee consumption in the morning to boost energy, while cautioning against excessive intake that could lead to insomnia [5] Group 3 - The article highlights the significance of appropriate physical activity during winter, recommending low-intensity aerobic exercises such as walking and Tai Chi to promote blood circulation without excessive sweating [6] - It advises that outdoor activities should be scheduled during warmer parts of the day to avoid cold-related health issues [6]

Core Insights - Traditional health supplements are experiencing rapid growth, with categories like bird's nest drinks, honey, and health teas seeing significant increases in sales [1] - The market share for bird's nest stands at 26.1%, followed by health teas at 22.4% and ginseng products at 13.9% [1] - The growth in health supplement consumption is closely linked to increasing consumer focus on health and wellness [1] Group 1 - The demand for traditional health supplements is becoming more diverse, with a broader age range of consumers [1] - Younger consumers, particularly those aged 25 and below, show a remarkable year-on-year sales growth of 94%, indicating a rising acceptance of health supplements among the youth [1] - This trend is injecting new energy into the health supplement market and creating new opportunities for related businesses [1] Group 2 - The transformation of health supplements from seasonal gifts to everyday consumer products reflects industry upgrades and is closely tied to the influence of e-commerce platforms [2] - Innovations in breeding and cultivation techniques have made previously expensive health ingredients more accessible to the general public [2] - E-commerce platforms enhance consumer experience through big data analysis, targeted marketing, and convenient shopping options, contributing to the evolution of traditional health supplement consumption [2]

Core Insights - The article highlights how Jingning County in Zhejiang has transformed its ecological resources into economic benefits through high-altitude agriculture and innovative practices, creating a multi-million dollar industry from its natural assets [1][5][11]. Group 1: Agricultural Development - Jingning County leverages its unique "altitude economy" to produce high-quality agricultural products such as highland vegetables, Huiming tea, and medicinal herbs, connecting rural and urban markets [1][5]. - The "Jingning 600" brand has been established to promote high-quality agricultural products from areas above 600 meters, significantly increasing farmers' incomes and attracting external investments [5][11]. - The county has implemented an order-based agricultural model, enhancing product standardization and market competitiveness, which has led to increased commercialization of agricultural products [2][5]. Group 2: Tea Industry - Huiming tea, a traditional product from the region, has seen a revival through modern branding and marketing strategies, with the planting area reaching 80,000 acres and an output value exceeding 970 million yuan by 2025 [10][12]. - Innovative tea products are being developed, integrating traditional tea with modern flavors, appealing to younger consumers and expanding market reach [9][10]. Group 3: Medicinal Herb Industry - The medicinal herb sector in Jingning is projected to grow significantly, with an expected planting area of 96,000 acres and an annual output of 6,500 tons by 2025, contributing to a total industry value of 450 million yuan [11][12]. - The integration of traditional practices with modern technology in the cultivation of medicinal herbs is enhancing product value and market recognition [11][12]. Group 4: Economic Impact - The transformation of ecological resources into economic benefits is creating new business opportunities, such as eco-tourism and agritourism, with local investments in hospitality and related services [5][11]. - The overall strategy of combining agriculture, tourism, and traditional industries is fostering a sustainable economic model that supports rural revitalization and community prosperity [1][11].

Group 1: Core Trends in "Double 11" - The "Double 11" shopping festival is increasingly global, with significant overseas consumer engagement and a focus on traditional Chinese health products [1] - Taobao's international marketing efforts included a 1 billion RMB investment, resulting in a doubling of overseas transactions for 100,000 merchants [1] - JD reported over 100% growth in transaction volume and order quantity in several countries, with cross-border shipping services seeing over 300% growth in transaction value [1] Group 2: AI Integration in E-commerce - AI technology has been integrated throughout the "Double 11" shopping experience, enhancing merchant operations and consumer interactions [2] - Tmall's AI capabilities have reportedly saved merchants hundreds of millions of RMB in operational costs [2] - AI applications on Taobao have addressed nearly 50 million consumer needs, while JD's AI-driven customer service handled over 4.2 billion inquiries during the event [2] Group 3: Instant Retail and Offline Integration - Instant retail has emerged, with nearly one million offline stores participating in the "Double 11" promotions, driving significant sales [3] - Companies like Suning are leveraging local platforms to enhance instant retail capabilities, improving delivery efficiency for consumers [3] - The integration of online and offline shopping experiences is shifting from pure e-commerce to a more holistic, multi-channel approach [3]

Core Insights - China's foreign trade demonstrates strong resilience amid a complex external environment, with a total import and export value of 37.31 trillion yuan, reflecting a year-on-year growth of 3.6% in the first ten months of the year [2] - The export structure is diversifying, with exports reaching 22.12 trillion yuan, a growth of 6.2%, while imports remained stable at 15.19 trillion yuan [2] - The trend of cultural products "going global" is accelerating, indicating a shift in China's export competitiveness from "cost and scale advantages" to "cultural value and brand premium" [1][4] Trade Performance - In October, the total value of goods trade was 3.7 trillion yuan, with exports at 2.17 trillion yuan and imports at 1.53 trillion yuan [2] - The foreign trade maintained growth for nine consecutive months, showcasing significant resilience despite external shocks [2] - Factors affecting the short-term fluctuation in October's export growth include a high base from the previous year, the timing of the Mid-Autumn Festival, and the impact of high tariffs from the U.S. [2] Market Diversification - Chinese enterprises are successfully reducing reliance on traditional markets, with major markets identified as the Middle East, EU, ASEAN, and Latin America [3] - Nearly 70% of surveyed enterprises reported that their order amounts are stable or growing compared to the previous year, indicating a positive outlook for future exports [3] Cultural Products and Health Consumption - The global market for health consumption is valued at over 10 billion USD and is experiencing rapid growth, with traditional health products gaining popularity overseas [5] - The rise of new Chinese-style clothing, such as the Ma Mian skirt, reflects a growing international recognition of Chinese cultural aesthetics [5] - The export of cultural products is evolving from mere product output to cultural output, enhancing brand value and expanding new growth avenues for foreign trade [6]

Core Insights - The health consumption sector has seen significant growth overseas during the Double 11 shopping festival, with a double-digit increase in transactions since the promotion began on October 20 [1] - Traditional Chinese health products have become a unique selling point for Taobao, appealing to overseas consumers and reflecting a growing interest in Eastern health philosophies [1][2] Group 1: Market Performance - The health consumption market is valued at over $10 billion and continues to grow rapidly on a global scale [1] - Key product categories such as dietary supplements, home medical devices, contact lenses, and traditional health products have all performed well [1] - The search volume for health-related keywords has surged, with terms rooted in traditional Chinese medicine like "dampness removal," "warming the womb," "spleen strengthening," "kidney replenishment," and "black hair" being the top five demands from overseas users [1] Group 2: Regional Preferences - Consumers in Hong Kong, with a rich culture of health supplements, accounted for over one-third of the sales, favoring products like ganoderma, fish maw, and bird's nest [2] - North America, particularly Canada, has emerged as a potential "health powerhouse" with over 20% year-on-year growth, driven by local Chinese communities and those interested in Eastern culture [2] Group 3: Brand and Supply Chain Developments - Traditional brands are revitalizing through Taobao's overseas expansion, with established brands like Lei Yun Shang reporting nearly 40% year-on-year growth since joining the platform [2] - The trend towards ready-to-eat health products is rising, catering to busy professionals who prefer convenience [2] - Alibaba Health has entered the overseas market during Double 11, adding nearly 150,000 quality products, which may set a benchmark for the health industry’s international expansion [2] Group 4: Global Strategy - Taobao is aggressively pursuing globalization, launching its Double 11 campaign in 20 countries and regions with marketing subsidies of 1 billion yuan to help 100,000 merchants double their overseas sales [2] - "Chinese health culture" is evolving into a modern, convenient lifestyle choice that resonates with global consumer needs [2]