Investment Rating - The report maintains an "Increase" rating for the food and beverage industry, indicating a relative performance increase of over 10% compared to the benchmark index [5]. Core Insights - The white liquor sector is focusing on enhancing internal capabilities and improving performance, with a long-term investment value becoming more apparent. Key themes include leading brands, sustained dividends, and strong recovery [2]. - The beer and beverage segment shows promising growth, with Qingdao Beer acquiring Jimo Yellow Wine, indicating a diversification strategy. The performance of Uni-President in Q1 2025 was notably strong, with a revenue increase and a 32% rise in net profit [3]. - The food sector is innovating through collaborations, such as the partnership between Wei Long and Wu Fang Zhai for new product offerings, highlighting the importance of product innovation and creative marketing strategies [4]. Summary by Sections White Liquor - The industry is transitioning from a performance peak to a seasonal slowdown, with companies focusing on brand strength, product structure, and marketing strategies. Notable companies include Guizhou Moutai, Wuliangye, and Shanxi Fenjiu, which are expected to enhance their market share [2]. - The report anticipates a gradual recovery in demand, suggesting that the pressures and risks faced by the white liquor industry are being alleviated [2]. Beer and Beverage - Budweiser APAC reported a decline in sales and price in Q1 2025, primarily due to weak performance in the ready-to-drink segment. However, Qingdao Beer’s acquisition of Jimo Yellow Wine is seen as a strategic move for long-term growth [3]. - Uni-President's Q1 2025 performance showed double-digit revenue growth and a significant increase in net profit, indicating a robust position in the beverage market [3]. Food - The introduction of new products for the Dragon Boat Festival, such as the collaboration between Wei Long and Wu Fang Zhai, reflects a trend towards innovative product offerings and marketing strategies in the food sector [4]. - The report emphasizes that both emerging and established brands must adapt to changing market dynamics through product innovation and creative marketing to maintain leadership positions [4].

点击小程序查看报告原文 提振内需的必要性与政策实施的有效性正在提升 外部冲击之下，"扩内需"必要性进一步提升。 美国近期实施的关税政策力度远超预期，扰动全球贸易秩序，加剧全球经济放缓风险。中美贸易摩擦动态 演绎，截至4月16日，中国出口美国的个别商品累计各种名目的关税已达到245%[1]。在此背景下，我国政府迅速采取针对性措施，包括对等关税、出口管 制、反倾销调查、WTO诉讼等[2]，维护多边贸易。与此同时，在外部尤其贸易前景尚不明朗的背景下，更为积极地实施内需刺激政策必要性提升，以国 内增长确定性应对外部环境的不确定性。 当前时点"扩内需"的效果或优于以往。第一，从政策空间来看， 近期公布的物价数据显示，CPI同比2月起再次进入负增长区间，PPI同比持续低位运行， 通胀低位为货币宽松和财政刺激提供了更大操作空间。 第二，从政策目标来看， 扩大内需是去年底经济工作会议以及两会明确的首要任务[3]。特别地， 2024年地方政府债务置换计划落地后，地方偿债压力缓解，为新增投资及民生支出释放财政空间，地方政府配合中央逆周期调控的能力和意愿增强。 第 三，私人部门信心逐步企稳。 3月统计局公布的商品房销售面积、销售金 ...

Investment Rating - The report maintains an "Increase" rating for the food and beverage industry, indicating a positive outlook for the sector [4]. Core Insights - The report highlights a gradual recovery in banquet consumption and a slight improvement in business consumption, suggesting that the industry is showing signs of bottoming out and potential improvement in the near future [2]. - It emphasizes three main investment themes in the liquor sector: leading brands with increasing market share, high-certainty regional brands, and resilient stocks with strong recovery potential [1][2]. - The beverage sector is expected to benefit from the recovery of dining scenarios and stable performance from major companies like Nongfu Spring, which reported steady revenue growth [3][6]. Summary by Sections Liquor Sector - The liquor industry is experiencing a recovery in banquet consumption, with business consumption still needing improvement. Major liquor companies are reforming their brands and optimizing their product offerings to adapt to market changes [2]. - Companies like Moutai and Wuliangye are focusing on high-end products, while others are launching new products at various price points to capture different market segments [2]. - The report anticipates that the demand for liquor will stabilize and improve in the second half of 2025, driven by a recovery in domestic consumption [2]. Beer and Beverage Sector - The beer segment is showing signs of recovery, with companies like Zhujiang Beer reporting a revenue increase of 6.6% year-on-year and a net profit increase of 30% [3]. - The beverage sector, particularly Nongfu Spring, is expected to maintain stable performance, with a projected revenue of 429 billion yuan in 2024, reflecting a 0.5% year-on-year growth [3][6]. - The report suggests that the beverage sector may continue to experience high growth in 2025, supported by improved consumer scenarios and effective channel management [6][7].