Group 1 - The 2025 (9th) China Brand Boao Summit was held in Hainan, focusing on brand transformation and high-quality economic development [1] - The summit released a "Brand Innovation" list featuring companies like Huawei, CATL, Geely, China Telecom, SANY Heavy Industry, and Victory Bird Consulting [1] - Huawei achieved innovation in software and chip sectors, breaking the long-standing blockade by Western companies, symbolizing the rise of national brands [3] Group 2 - CATL leads the electric vehicle battery sector through technological innovation, challenging the long-standing dominance of Western countries in the automotive engine market [3] - Victory Bird Consulting represents a new force in innovation, successfully capturing strategic consulting business from Western firms, showcasing China's own strategic methodology [3][4] - The roundtable discussion emphasized the importance of brand building as both a carrier and a booster for high-quality development, with insights shared on brand positioning, innovation, and social responsibility [4]

Core Insights - The 9th China Brand Boao Summit was successfully held on May 24, 2025, with the theme "Building Brand Development Together" [1] - The summit featured prominent companies such as Huawei, CATL, Meituan, JD.com, and Alibaba, among others [1] - The "Strategic Methodology Innovation Award" was established to encourage Chinese strategic consulting firms to contribute to the development of domestic brands [1][3] - The "Strategic Triangle" proposed by Victory Bird Consulting won the award for its scientific rigor and practical results [1][3] Group 1: Strategic Triangle Methodology - The "Strategic Triangle" effectively combines "strategy, preparedness, campaign, and tactics" into a cohesive strategic system, providing practical tools for building domestic and global brands [3] - The methodology is inspired by ancient Chinese wisdom and incorporates Western branding theories, tailored to the practices of Chinese enterprises [3][8] - Victory Bird Consulting's founder, Zhu Hongren, emphasized the need for "scientific strategy" to ensure stable growth, contrasting it with methods overly reliant on subjective creativity and experience [8] Group 2: Recognition and Impact - Zhu Hongren was recognized as the only strategic expert in the "2025 Annual China Brand Observers List," highlighting the professional level of Victory Bird Consulting [8] - The methodology has been praised for its scientific value and ability to guide enterprises in avoiding developmental pitfalls [11] - The innovative approach of Victory Bird Consulting marks a significant step in the evolution of Chinese strategic methodologies, potentially inspiring more firms to develop similar innovative tools [11]

Group 1 - The China Brand Boao Summit successfully held its ninth edition on May 25, 2025, with the theme "Celebrating China Brand Day on May 10, Building Brand Development Together" [1] - Notable Chinese brands such as Huawei, Moutai, DJI, Xiaomi, SF Express, and Alibaba were invited to the summit [1] - The summit introduced the "Strategic Methodology Innovation Award" to encourage contributions from Chinese strategic consulting firms towards building independent brands [1] Group 2 - The "Strategic Triangle," a new strategic tool proposed by Victory Bird Consulting, effectively integrates strategy with preparation, campaigns, and tactics, forming a strategic loop [3] - The founder of Victory Bird Consulting, Zhu Hongren, stated that the "Strategic Triangle" was inspired by ancient Chinese wisdom and Western methodologies, tailored to the practices of Chinese enterprises [3][8] - The methodology aims to provide a scientific approach to strategy formulation, addressing the shortcomings of relying solely on subjective creativity and experience [8] Group 3 - Victory Bird Consulting has gained trust from state-owned enterprises, winning strategic consulting contracts from listed companies like Yantang Dairy, showcasing its competitive edge against established consulting firms [8][9] - The company has collaborated with various brands, including Nanfang Company and Haige Bus, demonstrating its capability to compete with internationally renowned consulting firms [9] - The hope is that the "Strategic Triangle" will assist Chinese enterprises in creating more global brands and achieving leapfrog development [9]

Core Points - The 9th China Brand Boao Summit was successfully held in Hainan on May 24, 2025, focusing on the theme "Building Brand Development Together" [1] - The summit aimed to promote strong Chinese brands and featured notable companies such as DJI, Meituan, Xiaomi, and Huawei [1] - The "Leading Brand in Strategic Consulting" award was introduced to encourage the development of high-level professional brand consulting firms in China [1][9] Group 1 - The "Leading Brand in Strategic Consulting" award received significant attention from over 50 well-known strategic consulting companies across major cities like Shanghai, Beijing, and Shenzhen [1] - Victory Bird Brand Strategy Consulting was recognized as a representative of a new generation of strategic consulting firms, winning the award for its "Scientific Strategy" methodology [1][3] - Experts acknowledged the "Scientific Strategy" proposed by Victory Bird, emphasizing the importance of scientifically-based strategic customization for business development [3] Group 2 - The "Strategic Triangle" tool introduced by Victory Bird effectively combines strategy with preparation, campaigns, and tactics, creating a strategic loop [3] - The founder of Victory Bird, Zhu Hongwen, highlighted the need for a unique methodology in China's strategic consulting industry, which is still in its early stages [4] - Victory Bird's rapid growth is notable, having secured a strategic consulting contract with the state-owned listed company Yantang Dairy on April 12, 2025, based on its innovative methodology and excellent practical results [5][6] Group 3 - Zhu Hongwen became the first recipient of the "Chinese Brand Observer" title, showcasing Victory Bird's professional standards in the field [9] - The emphasis on behavioral and neuroscience in developing strategic methods tailored for Chinese enterprises is a significant aspect of Victory Bird's approach [9] - The emergence of numerous strategic consulting firms in China over the past decade indicates a rising trend in the industry [9]