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“宝应荷藕”迈向“全国标杆”
Xin Lang Cai Jing· 2026-01-09 22:52
"宝应荷藕"多年来坚持品牌战略,实行"区域品牌+企业品牌+产品品牌"三位一体。从2004年获批原产地 域产品保护,到2011年跻身中国农产品区域公用品牌百强,2019年品牌价值突破30亿元,再到此次入选 国家级农业品牌精品培育计划名单,"宝应荷藕"品牌价值不断进阶。品牌运营注重线上线下双线拓展, 线下组织企业参加国内外展会,线上布局电商直播,目前线上年销售额达2.8亿元。 宝应县拥有1300多年荷藕种植历史,宝应里下河地区的独特环境孕育出顶芽红、藕皮白、肉质脆的优质 荷藕,自明清起便是朝廷贡品,如今更是集多重认证于一身的国家地理标志产品。"宝应荷藕"构建了全 国领先的全产业链体系:10万多亩核心种植基地年产20多万吨荷藕,120余家加工企业开发出16个大类 250多个品种,年产值51.3亿元;产品畅销全国26个省市,远销日韩、欧美等地,全国70%的荷藕出口 量、日本市场70%以上的藕制品均源自宝应,可谓"一根藕香飘海内外"。 (来源:新华日报) 本报讯 (记者 张晨) 新年伊始,"中国荷藕之乡"宝应县传出喜讯,"宝应荷藕"入选农业农村部办公厅 公布的2025年农业品牌精品培育计划名单,标志着"宝应荷藕"将由区 ...
宝应荷藕”迈向“全国标杆
Xin Hua Ri Bao· 2026-01-09 22:22
宝应县拥有1300多年荷藕种植历史,宝应里下河地区的独特环境孕育出顶芽红、藕皮白、肉质脆的优质 荷藕,自明清起便是朝廷贡品,如今更是集多重认证于一身的国家地理标志产品。"宝应荷藕"构建了全 国领先的全产业链体系:10万多亩核心种植基地年产20多万吨荷藕,120余家加工企业开发出16个大类 250多个品种,年产值51.3亿元;产品畅销全国26个省市,远销日韩、欧美等地,全国70%的荷藕出口 量、日本市场70%以上的藕制品均源自宝应,可谓"一根藕香飘海内外"。 "宝应荷藕"多年来坚持品牌战略,实行"区域品牌+企业品牌+产品品牌"三位一体。从2004年获批原产地 域产品保护,到2011年跻身中国农产品区域公用品牌百强,2019年品牌价值突破30亿元,再到此次入选 国家级农业品牌精品培育计划名单,"宝应荷藕"品牌价值不断进阶。品牌运营注重线上线下(300959) 双线拓展,线下组织企业参加国内外展会,线上布局电商直播,目前线上年销售额达2.8亿元。 本报讯(记者张晨)新年伊始,"中国荷藕之乡"宝应县传出喜讯,"宝应荷藕"入选农业农村部办公厅公布 的2025年农业品牌精品培育计划名单,标志着"宝应荷藕"将由区域名品向全 ...
绿联科技2025年净利润预增超41%,多维度发展要素协同发力
Jin Rong Jie· 2026-01-08 10:58
近日,绿联科技(301606)发布2025年度业绩预告,公司预计全年归属于上市公司股东的净利润区间为 6.53亿元至7.33亿元,较上年同期的4.62亿元增长41.26%至58.56%;扣除非经常性损益后的净利润为 6.23亿元至7.05亿元,同比增幅为41.08%至59.65%。 值得关注的是,因存在安全隐患,在2025年由市场监管总局督导推进的充电宝大规模召回事件中,绿联 科技未参与召回。据悉,此次召回涉及罗马仕、安克创新、小米等品牌共计135万余件产品,问题主要 指向电芯原料缺陷。绿联科技同期推出"充电宝以旧换新活动",并明确表示换新产品通过国家3C强制 认证及民航高铁最新携带标准,之前消费者所购买的绿联充电宝均符合当时的法规与安全标准。 财经频道更多独家策划、专家专栏,免费查阅>> 责任编辑:钟离 绿联科技在公告中表示,本期业绩增长主要得益于多维度发展要素协同发力,叠加清晰的品牌战略与稳 健的经营理念支撑。公司通过精准捕捉市场需求、持续夯实核心竞争力、全面拓展市场布局并借力政策 利好,最终实现经营质量与效益的稳步提升。东吴证券研报指出,绿联科技在产品端和渠道端近期均有 亮眼表现,未来渠道和产品的持续发 ...
培育更多健康消费增长点
Jing Ji Ri Bao· 2026-01-01 00:40
购买保健食品、注重药膳食疗、下单可穿戴设备……当下,越来越多的消费者正将更多精力投入到 健康管理中,健康消费品市场迎来发展热潮。工业和信息化部等6部门不久前联合印发的《关于增强消 费品供需适配性进一步促进消费的实施方案》(以下简称《方案》),将推动健康产品创新发展作为关键 举措之一。在人民群众健康需求日益增长的背景下,以创新驱动健康产品供给提质扩容,既是满足美好 生活需要的必然要求,也是培育经济新增长点、推动高质量发展的重要抓手。 随着物质生活水平持续提高,近年来,健康消费市场呈现规模快速增长、业态模式不断创新、消费 结构持续优化。发展健康消费,不仅能通过丰富健康产品和服务供给、完善城乡健康基础设施,直接提 升人民生活质量,更能推动人力资本升级,让劳动者以更健康的身心状态参与生产,创造更多社会财 富。从经济层面看,健康消费需求的释放,还能催生健康领域新产业、新业态、新模式,倒逼农业向生 态化转型、制造业向高端化升级,成为培育新质生产力的重要动力源。 健康消费需求呈现多层次、多样化、个性化特征,对产品和服务的科技含量也提出了更高要求。无 论是高端医疗器械的精准化研发,还是可穿戴健康监测设备的智能化升级,或是高效 ...
2026大湾区新年音乐会在珠海上演,汾酒冠名奏响时代乐章
Group 1 - The 2026 New Year Concert titled "Sailing Towards the Blue" was held at Zhuhai Xiangzhou Port and broadcasted on multiple CCTV channels, showcasing the development of the Guangdong-Hong Kong-Macao Greater Bay Area through music [1] - The concert featured a narrative line of "Music Tour Bus" intertwined with classic and original pieces, divided into four movements, highlighting the dynamic and progressive spirit of the Bay Area [1] - The concert was exclusively sponsored by Fenjiu, which has maintained steady growth even during industry adjustments, aligning with its reform blueprint known as the "Revitalization Program" [1] Group 2 - Fenjiu disclosed six achievements during the 2025 Global Distributor Conference, including the systematic construction of the Fenxiang Benefits system and enhanced operational resilience [1] - The product structure has become more scientific, with a stable foundation for the "Four-Wheel Drive" strategy and clearer positioning of the "Three Major Brand Strategies" [1] - The "Fenjiu+" creative marketing model has gained traction, and cultural products are increasingly resonating with users' emotions [1] Group 3 - The collaboration with CCTV is a key part of Fenjiu's brand strategy, integrating core channel resources to promote its 6000-year brewing culture and quality commitment [2] - By launching the concert at the beginning of the New Year in the Greater Bay Area, Fenjiu aims to use music as a bridge to convey blessings to the national audience and share the story of Chinese brands with the world [2]
换帅、博弈,Lululemon的“多事之秋”
Bei Jing Shang Bao· 2025-12-30 13:22
业绩放缓,被认为失去初衷……Lululemon创始人发起代理权争夺战。近日,Lululemon创始人兼大股东 奇普·威尔逊(Chip Wilson)对外表示,已发起代理权争夺战,推动董事会改组。如此大动干戈的背 后,是创始人对于当下Lululemon发展的不满。比业绩放缓更让Lululemon创始人感到不满的是,其认为 在现任管理层的带领下Lululemon正在失去初衷。 创始人的不满 奇普·威尔逊在对外发表的声明中提及:"将提名三位独立董事候选人参加在公司2026年股东年会上举行 的董事会选举。" 这份声明背后,是奇普·威尔逊对Lululemon当下发展的不满。 威尔逊在声明中称:"Lululemon要想繁荣发展,需要具有远见的创意领导力。现任董事会缺乏这些能 力,结果就是公司无法重新赢得关键利益相关者的信心,也难以重拾商业增长势头。" 在不久前的12月11日,Lululemon官方宣布Calvin McDonald将卸任首席执行官及公司董事会董事职务, 于2026年1月31日正式生效。为确保平稳过渡,Calvin McDonald将在2026年3月31日前担任公司高级顾 问。CalvinMcDonald在 ...
宁夏固原农产品加速出村进城
Jing Ji Ri Bao· 2025-12-27 00:34
冬日时节,六盘山下的宁夏固原市一派繁忙景象:西吉县将台堡镇火集村的村民大会上,蔬菜代办 正向村民分析消费市场新变化,共商明年冷凉蔬菜基地发展计划;雪川六盘山食品(宁夏)有限公司将当 地人日常烹饪的"小土豆",通过现代工艺转化为畅销全球多个国家和地区的薯条产业…… 品质是品牌的生命。过去,固原市蔬菜种植多停留在"一家一户、自给自足"的传统模式。2017年开 始,当地推广使用拱棚辣椒、设施甜瓜、蒜苗复种西蓝花等标准22项,制定芹菜覆膜压沙穴播标准化栽 培技术规程和拱棚辣椒标准化生产技术规程,引进推广穴盘育苗、水肥一体化、病虫害防控大处方等健 康栽培实用技术19项,逐步构建起冷凉蔬菜全产业链标准体系。 目前,固原市万亩以上规模的蔬菜单品已突破10个,冷凉蔬菜种植面积稳定在50万亩,产量超200 万吨,产业链产值超过45亿元,80%的蔬菜销至华北、华中、华南等地区。 深加工卖好价 近年来,固原市立足资源禀赋,培育壮大冷凉蔬菜、肉牛、马铃薯等特色产业。搭乘"六盘山"品牌 的快车,当地农产品加速"出村进城",从田间走向车间、从本地迈向全国,源源不断送上千家万户的餐 桌,稳步融入消费大市场高质量发展。这是固原市推进品牌战略 ...
中国绿发举办首届品牌开放日活动 发布品牌战略规划
Zheng Quan Ri Bao Wang· 2025-12-11 10:45
据介绍,"十四五"期间,中国绿发深入推进国有资本布局优化和结构调整,形成了以新能源、房地产、文化旅游、现代商 业、物业服务和战略性新兴产业为主的全国性产业布局。新能源产业规模效益实现质的跨越,装机规模增长近10倍,跻身行业 前列;房地产业保持健康稳定并持续探索转型升级;文旅商业物业产业经营质效提升,打造了集旅游度假、美好生活、健康养 老、商务生产于一体的文旅商业体系;成立7家科技公司,布局液态空气储能、自同步电压源友好并网等一批新技术、新产 业。 活动现场,中国绿发发布品牌战略规划,深度解读品牌体系及战略模型,明确下一阶段品牌建设方向、路径与重点举措, 为提升品牌治理水平和价值创造能力提供坚实支撑。品牌体系方面,构建了以"中国绿发"主品牌为统领,六大产业品牌为支 撑,多元产品、服务品牌协同发展,层级清晰、协同联动的"1+6+N"品牌架构。同时,提出"绿立方"品牌战略模型,呈现企业 在价值、产业、行动层面的三维逻辑。 本报记者 杜雨萌 12月10日,中国绿发投资集团有限公司(简称"中国绿发")举办首届品牌开放日活动,本次活动以"向新出发"为主题,从 品牌革新、科技创新、生态焕新等角度展现中国绿发在不同领域的阶段 ...
高嵩出任捷豹路虎中国市场“新帅” 负责品牌战略与全域营销
Group 1 - Jaguar Land Rover China has appointed Gao Song as the new Executive Vice President of Marketing, effective December 1, signaling a strategic shift towards brand rejuvenation and market expansion in China [2][3] - Gao Song brings nearly 20 years of experience in marketing and business management from top companies such as Procter & Gamble, Clarins, and Michelin, with expertise in brand building, e-commerce operations, product innovation, and business transformation [2][3] - During his tenure at Michelin, Gao transformed the traditional dealer collaboration model and established a consumer-driven marketing system, accumulating 12 million precise user leads and over 1 million members within five months [2] Group 2 - Gao's previous achievements include a 5.5 times increase in sales for Clarins in the Chinese high-end skincare market and successful brand launches at Procter & Gamble, showcasing his strong brand management and cross-department collaboration skills [3] - The Chief Commercial Officer of Jaguar Land Rover China, Wu Chen, emphasized Gao's diverse industry experience and innovative thinking as essential for expanding the market and solidifying brand value [3] - Gao expressed his commitment to enhancing user experience and innovation for luxury brands, aiming to maintain the unique identities of the four brands under Jaguar Land Rover and lead the company in the modern luxury market [3]
哈尔斯:11月26日进行路演,菱信基金、华泰柏瑞等多家机构参与
Sou Hu Cai Jing· 2025-11-28 13:44
Core Viewpoint - The company is focusing on enhancing its brand strategy through collaboration with Tencent, targeting content co-creation, membership service upgrades, and business growth, particularly aimed at Gen Z consumers [2]. Group 1: Brand Strategy and Market Position - The partnership with Tencent aims to leverage digital resources to create a multi-touchpoint brand exposure system, enhancing customer engagement and loyalty [2]. - The domestic cup and kettle market shows low brand concentration, with the top four brands holding less than 20% market share, indicating significant growth potential for leading brands [3]. - The company is optimistic about the domestic market, noting that the cup and kettle category is evolving from durable goods to emotional carriers, which is expected to increase purchase frequency and market space [3]. Group 2: Cost Management and Production - The company is currently experiencing cost pressures due to the ramp-up phase of its Thailand facility, but expects cost improvements as local supply chains develop and production efficiency increases [4]. - The Thailand facility's automation and local supplier integration are anticipated to enhance long-term cost competitiveness [4]. Group 3: OEM Business and International Expansion - The OEM business is performing well, with an expanding share among top clients and growth in mid-tier clients, while also exploring new markets in North America, Europe, and Asia [5]. - The company is focusing on building localized supply chains overseas to strengthen strategic partnerships with clients, which is expected to enhance order concentration among leading brands [5]. - The company sees strong growth potential in the overseas insulated cup market, driven by diverse consumption scenarios and increasing purchase frequency [6]. Group 4: Financial Performance and Future Outlook - For the first three quarters of 2025, the company reported a revenue of 2.437 billion yuan, a year-on-year increase of 2.94%, but a net profit decline of 55.49% to 100 million yuan [9]. - The company has received approval for a specific issuance of A-shares, planning to proceed with the issuance based on market conditions and funding needs [7]. - The company maintains a stable governance structure with a clear division of responsibilities among the board and management, ensuring effective decision-making [8].