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全国700+商场“五一”销售、客流数据来了!
3 6 Ke· 2025-05-08 02:41
Group 1: Overall Performance During May Day Holiday - The overall foot traffic across various shopping centers during the May Day holiday exceeded 1.3 billion visits, with total sales surpassing 60 billion yuan [1][2] - Major shopping centers like Wanda Plaza, Joy City, and Aegean Shopping Center reported significant increases in both foot traffic and sales compared to the previous year [5][7] Group 2: Individual Company Performance - Wanda Group reported over 1.3 billion visits and total sales exceeding 60 billion yuan during the holiday, with a year-on-year increase of over 10% in foot traffic [2][4] - Aegean Group saw a 35.8% increase in foot traffic and a 30.3% increase in total sales during the holiday [5] - Joy City recorded over 904 million visits and total sales exceeding 20.9 billion yuan, with an average daily sales of over 4.18 billion yuan [7] Group 3: Regional Highlights - In Beijing, major shopping centers like Chaoyang Joy City and Xilongdu Shopping Center reported significant increases in foot traffic and sales, with Joy City achieving nearly 3 billion yuan in sales [13][15] - In Shanghai, shopping centers like Shanghai Vanke Plaza and Shanghai CP Jing'an reported foot traffic increases of 72% and sales growth of 65% [19][21] - In Guangzhou, sales at the 8th Warehouse Outlet increased by 35%, with foot traffic rising by 62% [39] Group 4: Specific Events and Promotions - Various shopping centers launched special events and promotions during the holiday, such as the "AI + Business" theme at Yinzuo Group, which achieved a sales target completion rate of 108.3% [8] - Aegean Shopping Center in Xiamen opened its second project, achieving a 100% occupancy rate and over 51 million visits in the first five days [5] - The "Cultural + Consumption" model was highlighted in Shanghai, where events like the "Non-Heritage Cultural Life Festival" attracted significant foot traffic and sales growth [28]
「店王」SKP的惊人流水为何换不来资本信心?
36氪未来消费· 2025-05-07 09:32
年入265亿,奢侈顶流也要被卖了。 作者 | 贺哲馨 编辑 | 乔芊 "京城贵妇"最爱逛的商场正式易主。 日前,北京市市场监督管理局公示称,博裕五期美元基金(下称博裕基金)通过其关联方拟收购北京SKP部分股权,目前尚未公布交易金额。交易之前, 北京SKP由北京华联和Radiance Investment Holdings Pte. Ltd.分别持股40%和60%,交易后,博裕基金关联方通过财务投资间接取得北京SKP 42%-45%的股权。 据彭博社3月的报道,当时上述双方已就北京SKP的管理和运营业务接近达成协议,该业务整体价值在40亿至50亿美元之间,约合人民币290亿到364 亿。 据联商网报道,2024年北京SKP营收下滑明显,叠加全球奢侈市场遇冷的背景,这一交易也被理所应当地解读为华联在"甩包袱"。但资本市场却给出了 不同的反应——华联股份曾在4月7日盘中跌停,下跌9.82%,证明投资者对于此次交易的预期感到不安。SKP虽然独立于华联股份这个上市公司主体, 但与之同属北京华联集团旗下。 虽然国内奢侈品消费萎缩已成不争事实,但坐拥百亿营收的 北京SKP仍是一笔亮眼资产。此次交易对于卖家华联来说,是一次成 ...
把丛林和冰雪装进市中心,广东商圈秒变“微度假”胜地丨五一粤消费③
Core Insights - The concept of "urban micro-vacation" is emerging as a response to the fast-paced lifestyle of urban residents, with shopping centers evolving into third spaces that cater to diverse social and recreational needs [2][3][5] Group 1: Demographic Trends - Guangdong province is experiencing significant population growth, with an increase of 740,000 residents in 2024, leading the nation in both total and net population growth [2] - The labor force in Guangdong is predominantly young, with 66.38% of the population aged 16-59, surpassing the national average by 5.46 percentage points [2] Group 2: Shopping Center Evolution - Large shopping centers are transforming from mere retail spaces to comprehensive lifestyle destinations, providing a mix of shopping, dining, and entertainment options that fulfill the "urban micro-vacation" concept [3][5] - The integration of cultural, ecological, and entertainment experiences within shopping centers is reshaping urban commercial landscapes, making them attractive destinations for social and family activities [5] Group 3: Consumer Behavior - Urban residents are increasingly seeking short-term leisure experiences within their cities, with shopping centers serving as convenient venues for activities such as dining, shopping, and family outings [3][4] - The demand for "one-day vacations" and "half-day trips" reflects a shift in consumer preferences towards local experiences rather than distant travel [3] Group 4: Commercial Strategies - Shopping centers are adopting innovative strategies to enhance their appeal, including the creation of diverse experiential spaces that cater to all age groups and interests [4][5] - The "city micro-vacation" model is being implemented to attract families and young consumers, with a focus on creating a holistic consumption ecosystem [4] Group 5: Night Economy and Smart Management - The night economy is becoming a significant aspect of urban commercial activity, with certain districts experiencing high foot traffic during evening hours [6][7] - Smart management solutions are being proposed to optimize visitor flow and enhance the operational efficiency of shopping centers, including the use of data analytics and community engagement [7][8] Group 6: Policy and Development - Both Guangzhou and Shenzhen are actively pursuing policies to enhance their status as international consumption centers, focusing on smart upgrades and the cultivation of local brands [8]
红山森林动物园“五一”再圈粉
Nan Jing Ri Bao· 2025-05-02 01:04
这个"五一"假期,"吃鸡爱好者"也收到了一份来自红山森林动物园和肯德基带来的惊喜大礼。双方首次 联名,来肯德基购红山联名周边餐,可得超萌联名毛绒挂件钥匙扣。 "我在小程序下单了两个套餐,到店取餐时又现场下了两单,把捕鱼能手水獭'澜沧'、颜值担当小熊 猫'牙牙'、超人气明星白脸僧面猴'杜杜'、松弛感大师水豚'杏仁'毛绒挂件集齐了!"昨天,记者在小红 书上看到,一个关于"肯德基和红山动物园约你过五一"的话题,浏览量高达40.9万,网友讨论量达到 2660次。 5月1日,在新街口莱迪广场,肯德基和红山森林动物园联名的快闪巴士也"驾临"现场。在车身上,你可 以看到白脸僧面猴"杜杜"的傲娇脸,小熊猫"牙牙"的娇憨趴姿等特色形象,就连车窗都贴满了限定涂鸦 插画。众多红山的粉丝闻讯赶来拍照打卡,抢占朋友圈C位。 品牌共创、破圈联动,进一步提升了影响力,全国粉丝纷纷赶到红山森林动物园打卡。5月1日,红山森 林动物园迎客量位列全市景区TOP4。红山森林动物园相关负责人表示,为了给游客提供安全有序的游 园服务,"五一"假期红山森林动物园执行"限流、预约"游园管理,每日入园人数最高限额8万、瞬时在 园人数限额4万。为了解决大客流带 ...
长三角首店首发经济拉动消费热
Zhong Guo Xin Wen Wang· 2025-05-01 03:55
Group 1 - The "first store" economy is becoming a key driver for consumer market growth in the Yangtze River Delta region, with various new retail formats and experiences attracting young consumers [1][2] - Major retail openings include JD's first immersive shopping center in Nanjing, Su Ning's Max store, and ALDI's first stores in Jiangsu, indicating a trend of new retail formats [1][2] - The JD Mall in Nanjing has achieved significant sales, with over 1.5 billion RMB in transactions during its trial period and a cumulative sales figure exceeding 3.3 billion RMB since opening [1] Group 2 - The "first launch" economy encompasses a full-chain industrial ecosystem, enhancing regional commercial vitality, consumption power, and brand image [2] - The Yangtze River Delta is leveraging the "first launch" economy to reshape its industrial landscape, integrating local特色产业 to accelerate urban-rural integration [2] - Shanghai is promoting the "First Launch Shanghai" initiative to enhance the quality of consumer goods and activities, positioning the first launch economy as a new city brand [2]
解锁新场景 通州阳光新生活广场三层焕新亮相
Bei Jing Shang Bao· 2025-04-29 14:09
Core Insights - The company, Sunshine Group, is set to unveil the upgraded third floor of Beijing Tongzhou Sunshine New Life Plaza during the "May Day" holiday, featuring a diverse range of brands including entertainment, family activities, and specialty dining [1][2] - The "Sunshine Opening Carnival" will take place from May 1 to May 5, offering various promotional activities aimed at boosting consumer spending [1] - Starting in 2024, the plaza will adjust its leasing strategy to focus on becoming a "family experience center" for young families, optimizing its brand mix and introducing new brands [1] Group 1 - The upgraded third floor will include brands such as cinemas, KTV, arcades, children's playgrounds, and fitness options, with stores opening gradually [1] - The project aims to enhance market vitality and improve the quality and efficiency of the commercial area through innovative business formats and service upgrades [1][2] Group 2 - The plaza's glass facade will be renovated to create distinctive scenes, transitioning the mall into an experiential and immersive social space [2] - The deputy general manager of Sunshine New Life Plaza emphasized that the new brands will provide a more diverse shopping experience and create a family-friendly environment for local residents [2]
华堂·新辰汇改造入市 “小而精”商场成社区商业改造新宠儿
Bei Jing Shang Bao· 2025-04-29 11:28
Core Insights - The community commercial sector is experiencing intensified competition, with the transformation of traditional retail spaces into community-oriented shopping centers becoming a trend [1][6][11] - The newly renovated Huadong·Xinchenghui has shifted from a traditional department store model to a comprehensive commercial space that integrates fashion, leisure, and daily consumption [6][10] Group 1: Project Transformation - Huadong·Xinchenghui has undergone significant renovations, reducing traditional retail space and increasing experiential offerings, including numerous first-store brands [1][6] - The project now features a diverse range of categories, including dining, entertainment, and health, with around 30 first-store and regional first-store brands introduced [6][7] - The commercial area of the project is approximately 50,000 square meters, accommodating around 200 brands post-renovation [8][10] Group 2: Strategic Goals and Community Engagement - The partnership between Xincheng Commercial Group and Beijing Huadong Yanghuatang aims to enhance brand influence and attract a broader customer base over the next 1-3 years [7][10] - The shopping center is focusing on community engagement by exploring innovative collaboration models with local communities and institutions, aiming to create a comprehensive consumer experience [10][11] - The project emphasizes maintaining high-quality service, including a member rewards system and efficient checkout processes to enhance customer satisfaction [10][11] Group 3: Market Positioning and Trends - The trend of "small and exquisite" commercial projects is emerging as a competitive strategy against larger retail spaces, allowing for a more tailored approach to local consumer needs [8][11] - The transformation of Huadong·Xinchenghui reflects a broader industry shift towards community-centric shopping experiences, highlighting the importance of understanding local consumer behavior [11]
松雅湖商圈崛起背后的商业进化论 | 山水洲城记
Chang Sha Wan Bao· 2025-04-29 08:25
4月28日下午,2025松雅湖商圈汽车消费节正式开幕,为全市消费者打造一个轻松选车、实惠购车的畅享舞台。这 场专为购车者打造的狂欢盛宴,不仅准备了极具吸引力的"买车送油/电卡"、"现金大礼包"、"保价护航"礼三重购 车大礼,更精心策划了一系列丰富多彩的活动,包括2025中南汽车世界汽车行业发展论坛、汽车巡展进"村晚"进 企业、品牌汽车"逛"商场、超级爱车直播会、网络大V中南采风等。 以松雅湖等为代表的商圈快速崛起,带动星沙县域商业从"市集时代"到"场景时代"的跨越: 3月26日,鸿蒙智行、比亚迪海洋网、汽车之家空间站等新业态品牌落户中南汽车世界; 4月24日,全国县域首个阿里本地生活全域合作项目落地星沙,深度激活长沙县消费市场…… 长沙县就像个创意策划师,策划了一系列精彩纷呈的主题活动,让消费场景"活"起来、"火"起来。 精彩还在继续。 一 老百姓有了钱,去哪儿花?事实上,随着国内消费持续升级,"钱袋子"鼓起来的居民的消费需求,早已从"有没 有"逐渐转向"好不好"。 面对这道时代命题,长沙县的破题技巧很明确:引进和打造更多的新场景、新业态,以多元场景与品质供给精准 对接群众对美好生活的向往,让老百姓在家门口就 ...
iN城市广场4.29盛大开业 深圳最大运动公园登陆福田!
3 6 Ke· 2025-04-29 02:49
深圳iN城市广场项目地处罗湖/福田交界核心区,毗邻福田/罗湖口岸,紧邻深南大道与滨河大道,地铁 1/6号线无缝接驳,总体量14万平方米。 这个陪伴深圳市民20多年的商业地标,是深圳第一家综合购物中心,也曾有着深圳商业品牌众多的第 一:深圳第一家西武百货、第一家吉之岛、第一家星巴克……曾经的"中信城市广场"是深圳人认识世界 的窗口,这里见证了深圳商业的繁荣与发展,也承载了无数深圳人的青春记忆。 2023年4月,印力集团受业主方委托进行商业运营管理,共同开发和运营新城市广场。2023年12月31 日,原"新城市广场"项目正式结束营业,启动闭店改造。而今,历经近一年半升级改造的iN城市广场于 2025年4月29日正式开业,以全新姿态回归。 图源:项目官方微信 项目共7层,配备1200+车位,汇聚250+品牌,以小太阳家庭及商务客群为主,是印力华南首个轻资产 存量改造项目。项目前期通过百家品牌主理人及20余家长期商户深度调研,精准定位"年轻力生活情绪 场",融合潮流运动、宠物社交、亲子生活与夜间消费,打造FUSION PARK深圳最大户外运动公园(3 万平方米)、都市绿洲、劈酒街、湾区粮仓四大特色主题场景,以"运动+ ...
目前已有离境退税商店31家,南京持续优化离境退税服务
Nan Jing Ri Bao· 2025-04-29 02:15
记者发现,相比传统的退税模式,"即买即退"模式不仅操作简便,也加快了退税速度,真正实现 了"畅快购物,返程无忧",进一步吸引境外游客来宁"买买买"。而对于消费者而言,"即买即退"将退税环 节提前,境外旅客在购物环节就能拿到退税款,更加直观地感受到退税带来的实惠,有效地提升消费体 验感,促进二次消费。 据介绍,近年来,我市不断创新便利化举措,将离境退税窗口"前移"到商场,结合实际探索出具有 南京特色的新模式,全方位保障旅客退税需求。比如,为保障异地购物但从我市离境的旅客也能享受到 便捷退税服务,我市同步推出禄口机场口岸的退税"便捷支付"方式,便利化措施创新性打造了旅客线上 自助办理流程,使退税办理更便捷、高效,同时实现多方获益共赢。 目前,我市已有离境退税商店31家,一季度境外旅客在退税商店购物消费金额达2176万元。这31 家商店在南京分布较广,经营品种包含了服饰、珠宝等多个领域的众多品牌。在德基广场,可适用离境 退税"即买即退"服务,境外旅客在商场内购买在可退商品范围内、符合限额和离境等相关要求的商品, 均可参与离境退税"即买即退"政策,涉及广场内品牌有四五百家。 4月8日,国家税务总局发布《关于推广境外旅 ...