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新能源车购置税免征政策进入倒计时 埃安联合京东推出兜底方案抢占年末市场
值此双12大促,埃安推出"限时免税5重兜底"福利,助力消费者抓住购车末班车。其中与京东、宁德时 代联合打造的埃安UT super受到市场关注。该车型以4.99万元的租电售价自交付以来,两周时间交付量 突破2000辆。 五重兜底锁定政策红利 面对购置税政策倒计时,埃安UT super精准直击消费者购车顾虑,推出仅限12月31日24点前大定用户专 享的"限时免税5重兜底"政策,从成本、服务、权益等多维度为消费者保驾护航。 免税礼作为核心权益,实现了跨年度购置税兜底保障——若因厂商生产、运输等非用户原因,车辆未能 在2026年2月14日前完成开票交付,由此产生的购置税差额将由厂家全额补贴,彻底打消消费者"政策末 班车赶不上"的担忧。补贴礼则进一步降低购车门槛,整车购买可享4000元补贴,电池租用模式购车也 能获得2000元补贴,叠加政策红利后,消费者12月购车综合节省超1万元。 重新定义A0级纯电用车标准 新能源汽车购置税免征政策自落地以来,持续发挥着撬动消费、推动新能源汽车产业规模化发展的重要 作用。而随着产业逐步走向成熟,政策退出机制也已明确,自2026年1月1日起,新能源车购置税全免政 策正式终止。与此同时, ...
新能源车购置税免征政策进入倒计时,埃安联合京东推出兜底方案抢占年末市场
新能源汽车购置税免征政策自落地以来,持续发挥着撬动消费、推动新能源汽车产业规模化发展的重要 作用。而随着产业逐步走向成熟,政策退出机制也已明确,自2026年1月1日起,新能源车购置税全免政 策正式终止。与此同时,地方层面为促进汽车消费推出的购车补贴、置换补贴等配套政策,也已进入收 尾阶段。这意味着,今年12月将是享受政策红利最后的窗口期。 值此双12大促,埃安推出"限时免税5重兜底"福利,助力消费者抓住购车末班车。其中与京东、宁德时 代(300750)联合打造的埃安UT super受到市场关注。该车型以4.99万元的租电售价自交付以来,两周 时间交付量突破2000辆。 智能体验方面,埃安UT super作为华为云车机第一车,凭借 "算力、存储、更新全上云端" 的技术优 势,实现无限功能、无限算力、无限存储、无限更新的"四大无限"体验。车机支持2万+应用随心下载, 不仅能流畅运行10G以上的大型3A游戏,还能安装宝宝巴士、洪恩识字等亲子应用,更能智能规划出行 攻略;同级唯一的IBCM智能车控系统,实现"靠近解锁、踩刹即走、离车锁闭"的无感交互,彻底告别 找钥匙的繁琐。 而在出行安全上,埃安UT super以"国 ...
低价入局“车电分离” 宁德时代再寻市场增量
Zheng Quan Shi Bao· 2025-11-19 21:33
Core Viewpoint - CATL is promoting a battery swapping model, transforming batteries from a product into a service, which is seen as a significant innovation in the industry [1] Group 1: Market Entry and Pricing Strategy - The Aion UT Super, a battery-swapping model, was launched at a price of 89,900 yuan, with a rental version priced at 49,900 yuan, making it accessible to consumers [2] - The battery rental fee is set at 399 yuan per month, which can further reduce the purchase tax for consumers opting for the rental version [2] - CATL aims to capture the market segment of electric vehicles priced below 100,000 yuan, addressing concerns from traditional fuel vehicle users regarding battery range and charging efficiency [2][3] Group 2: Battery Pricing and Technology - The Aion UT Super's battery is priced at 40,000 yuan, constituting 80% of the vehicle's cost, which is significantly higher than the industry average of around 50% for similar vehicles [4] - The battery used in the Aion UT Super has an energy density of 160 Wh/kg, providing a range of 500 kilometers, which meets the "one charge per week" requirement [4] - The battery management system (BMS) integrated into the battery enhances its lifecycle value by 40%, despite initial higher costs [5] Group 3: Infrastructure Development and Challenges - CATL plans to establish 1,000 battery swapping stations by the end of 2025, with a long-term goal of 30,000 stations [7] - The high investment required for battery swapping stations is a barrier to entry for many market participants, with costs for a single station estimated at around 1.5 million yuan [7][8] - The operational model of battery swapping stations requires high traffic and battery turnover rates to achieve profitability, which is currently challenging due to low market penetration of swapping vehicles [8] Group 4: Industry Collaboration and Standardization - CATL and NIO have formed a strategic partnership to build the largest battery swapping network globally, although widespread implementation is still pending [8][9] - The industry faces challenges in standardizing battery swapping protocols, as rapid technological advancements in electric vehicles complicate uniformity [9]
低价入局“车电分离”宁德时代再寻市场增量
Zheng Quan Shi Bao· 2025-11-19 17:57
Core Viewpoint - CATL is promoting a battery swapping model, transforming batteries from a product into a service, which is seen as a significant innovation in the industry [1] Group 1: Market Entry and Pricing Strategy - The Aion UT Super, a battery-swapping model launched by CATL in collaboration with JD and GAC, has a retail price of 89,900 yuan, with a rental version priced at 49,900 yuan, making it accessible to a broader consumer base [2][3] - The battery rental model is designed to attract consumers who are hesitant about battery performance and charging efficiency, particularly those transitioning from traditional fuel vehicles [2][3] Group 2: Battery Pricing and Performance - The Aion UT Super's battery is priced at 40,000 yuan, accounting for 80% of the vehicle's cost, which is significantly higher than the industry average where battery costs typically represent about 50% of the vehicle price [4][5] - The vehicle features CATL's "Chocolate" battery, which has an energy density of 160 Wh/kg and provides a range of 500 kilometers, meeting consumer demands for efficiency [4][5] Group 3: Infrastructure Development - CATL aims to establish 1,000 battery swapping stations by the end of 2025, with a long-term goal of 30,000 stations across China, indicating a strong commitment to infrastructure development [7][8] - The high cost of building battery swapping stations is a barrier to entry for many competitors, with CATL and NIO being the primary players in this space [7][8] Group 4: Industry Challenges and Standardization - The battery swapping model faces challenges related to standardization and compatibility among different vehicle brands, which complicates widespread adoption [8][9] - CATL is committed to maintaining consistent battery sizes and interface standards to facilitate seamless integration with swapping stations, which is crucial for industry-wide standardization [9]
最低4.99万,京东的第一辆车会亏吗?
Xin Lang Cai Jing· 2025-11-12 12:16
Core Viewpoint - JD.com, in collaboration with GAC Group and CATL, has launched a new electric vehicle named Aion UT Super, targeting the budget-friendly segment of the market with a starting price of 49,900 yuan for a battery rental option and 89,900 yuan for outright purchase, aiming to attract consumers looking for cost-effective vehicles [2][4][19]. Pricing and Market Positioning - The Aion UT Super is priced at 49,900 yuan for the battery rental scheme and 89,900 yuan for outright purchase, with a minimum price of 85,900 yuan after subsidies [4][19]. - 83% of surveyed users expressed a desire for the vehicle to be priced below 100,000 yuan, indicating strong market demand for affordable electric vehicles [4][19]. - The vehicle's pricing positions it within the lowest price range in the domestic market, appealing to consumers seeking practical and economical options [7][19]. Product Features and Specifications - The Aion UT Super features a range of specifications, including a 500 km range powered by CATL's chocolate battery, a spacious interior with a wheelbase of 2750 mm, and a maximum power output of 100 kW [11][12][13]. - It includes advanced technology such as Huawei's cloud vehicle system, AI voice interaction, and comprehensive safety features like a 540-degree panoramic view [14][19]. Strategic Intent of JD.com - JD.com aims to leverage the Aion UT Super not just for vehicle sales but as a means to drive traffic and establish a comprehensive automotive ecosystem, focusing on various revenue streams beyond just selling cars [5][6][19]. - The company has established partnerships with multiple automakers, including BYD and Changan, to enhance its supply chain and after-sales services [6][23]. After-Sales and Service Network - JD.com has developed a robust after-sales service network, with over 3,000 service locations and partnerships with more than 40,000 service centers to support vehicle maintenance and care [28][29]. - The collaboration with GAC and CATL includes shared responsibilities for after-sales service and battery management, ensuring comprehensive support for consumers [16][19]. Long-Term Vision and Market Trends - JD.com's entry into the automotive sector aligns with its long-term vision of integrating online sales with after-market services, capitalizing on the growing potential of the automotive after-market, projected to reach 7.5 trillion yuan by 2024 [22][29]. - The company's strategy reflects a shift towards a more digital and service-oriented approach in the automotive industry, aiming to create a seamless experience for consumers from purchase to maintenance [27][31].
卷到“地板价”!4.99万元能买广汽、京东、宁德三方“合资车”?
Guo Ji Jin Rong Bao· 2025-11-10 15:29
Core Insights - JD.com has launched its first joint venture vehicle, the Aion UTsuper, in collaboration with GAC Group and CATL after 13 years in the automotive accessories sector [1][2] - The vehicle is priced starting at 49,900 yuan for the battery rental version and 89,900 yuan for the full purchase version, utilizing a car-battery separation sales model [2][5] - The Aion UTsuper features a wheelbase of 2750mm and is equipped with Huawei's cloud vehicle system, marking its first application in a mass-produced vehicle [2][6] Pricing and Sales Model - The Aion UTsuper's pricing strategy includes a promotional price of 45,400 yuan during the Double Eleven shopping festival, with a monthly battery rental fee reduced to 399 yuan from 499 yuan [2][4] - The vehicle will be exclusively sold online through JD.com, with a focus on integrating user data and government subsidies into the purchasing process [6][7] Collaboration Structure - The partnership involves clear roles: GAC Group handles vehicle manufacturing, JD.com manages online sales and user data, and CATL provides battery technology [6][8] - JD.com plans to expand its vehicle offerings under the "National Good Car" standard, indicating future models will be introduced based on user diversity [6] After-Sales and Warranty - GAC Group is responsible for after-sales service and vehicle warranty, with lifetime warranty options for the battery depending on the purchase model [7][8] - JD.com has established over 3,000 offline service locations to support after-sales maintenance for the Aion UTsuper [7] Market Challenges - The Aion UTsuper's low pricing strategy faces competition from established models in the A0 electric vehicle market, where brands like BYD and Geely have strong sales [9][10] - The vehicle's unique selling point, the "99-second rapid battery swap," relies heavily on the development of a comprehensive battery swap network, which is still in progress [10] Sales Strategy and Market Position - GAC Group is adopting an aggressive pricing strategy to boost sales, having previously reduced prices on other models significantly [11] - The collaboration aims to leverage JD.com's platform to enhance market penetration and sales recovery amid declining overall sales for GAC Group [11]
京东联合广汽宁德时代推出4.99万起国民好车埃安UT super
Core Points - JD.com officially launched the "National Good Car" Aion UT super on November 9, with a battery rental price starting at 49,900 yuan and a full purchase price of 89,900 yuan [1][2] - The Aion UT super features a range of 500 kilometers and supports a 99-second battery swap service provided by CATL [1][2] - The vehicle is equipped with Huawei's cloud-based in-car system, allowing for extensive app storage without occupying internal memory [1] - Safety features include a reverse guardian and a 540-degree panoramic view, but it lacks advanced driver assistance features like adaptive cruise control and automatic parking [1] Sales and Promotions - JD.com is the exclusive sales platform for the Aion UT super, offering various subsidies for early adopters [2] - The first 15,000 users who complete their purchase by December 31 can receive government and brand-specific subsidies, with 2,000 yuan for battery rental and 4,000 yuan for full purchase [2][4] - Additionally, the first 1,000 JD PLUS members who place an order after November 9 can receive a 2,500 yuan JD E-card if they choose the battery rental option [2][4]
价格公布:4.99万!京东“国民好车”入场
Nan Fang Du Shi Bao· 2025-11-09 15:11
Core Insights - JD.com, GAC Group, and CATL launched the "National Good Car" Aion UT super, with a battery rental price of 49,900 yuan and a full vehicle price of 89,900 yuan, significantly lower than market predictions [1][2] - The collaboration offers various subsidies and cashback incentives for early adopters, including government and brand-specific subsidies, reducing the effective price for battery rental to as low as 45,400 yuan and for full vehicle purchase to approximately 85,900 yuan [1][2] - The Aion UT super features a battery rental model, allowing consumers to own high-quality CATL batteries easily, with a focus on user-friendly experiences such as 99-second battery swaps and a range of 500 kilometers [2][12] Sales and Marketing Strategy - The partnership includes a "180-day price guarantee," ensuring that customers can receive tenfold compensation if prices drop within 180 days of purchase [2] - JD.com leverages its supply chain advantages to simplify the car buying process, making it as easy as purchasing electronics, addressing consumer pain points like high prices and service gaps [4] - The vehicle is available for online booking and includes various value-added services, enhancing the overall customer experience [7] Product Features - The Aion UT super is designed with a focus on user needs, featuring a spacious interior, advanced safety measures, and smart technology powered by Huawei [5][8] - The vehicle is manufactured using advanced techniques, including AI machine vision and high-strength materials, ensuring durability and safety [8][10] - It supports both battery swapping and traditional charging methods, providing flexibility for users [13] After-Sales Service - After-sales support is a collaborative effort among the three companies, with GAC responsible for vehicle warranty and CATL handling battery-related services [11] - The vehicle's battery health is monitored through a comprehensive cloud-based system, ensuring long-term maintenance and support for users [13] Future Developments - The companies plan to introduce more models featuring the battery rental system, enhancing the convenience and accessibility of electric vehicles [12] - CATL aims to expand its battery swapping network significantly, with plans to establish over 2,500 swapping stations by 2026 [13]
最低仅4.99万元!“国民好车”埃安UT super发布,京东独家销售
Yang Zi Wan Bao Wang· 2025-11-09 13:28
Core Insights - JD.com, GAC Group, and CATL have jointly launched the Aion UT Super, a budget-friendly electric vehicle priced at 49,900 yuan for battery rental and 89,900 yuan for outright purchase, significantly lower than market expectations [1][3] - The vehicle features a long range of 500 kilometers, rapid battery swapping in 99 seconds, and a spacious interior with a wheelbase of 2,750 mm, enhancing user comfort [3][4] - The launch includes various consumer incentives such as cash rebates, value-added services, and a price protection guarantee for 180 days, ensuring competitive pricing for early adopters [4][5] Pricing and Incentives - The Aion UT Super's effective price can drop to 45,400 yuan for the battery rental version and approximately 85,900 yuan for the outright purchase after applying government and brand subsidies [4] - Early adopters can benefit from a 2,000 yuan subsidy for battery rental and a 4,000 yuan subsidy for outright purchases, along with additional rewards for JD Plus members [4] Strategic Collaboration - The collaboration between JD.com, GAC Group, and CATL aims to redefine the value standard of affordable electric vehicles, integrating insights from user experience, manufacturing capabilities, and battery technology [5]
4.54万元起!京东第一辆车,价格定了
证券时报· 2025-11-09 13:21
Core Viewpoint - The launch of the Aion UT Super, a collaborative electric vehicle by JD.com, GAC Group, and CATL, aims to provide an affordable and high-quality option for consumers in the electric vehicle market [1][5]. Group 1: Product Features - The Aion UT Super is equipped with CATL's chocolate battery, offering a range of 500 kilometers, enabling users to charge once a week [3]. - The vehicle features a spacious design with a wheelbase of 2750mm, enhancing passenger comfort [4]. - It incorporates advanced smart technology as the first model to use Huawei's cloud vehicle system, providing unlimited functionality, computing power, storage, and updates [4]. - Safety features include a unique reverse sentinel and a 540-degree panoramic view, ensuring a high-quality driving experience [4]. Group 2: Pricing and Promotions - The limited-time rental price starts at 49,900 yuan, with eligible JD members able to purchase at a lower threshold of 45,400 yuan; the purchase price starts at 89,900 yuan [1]. - Customers who complete their purchase by December 31 can benefit from government and brand-specific subsidies, with 2,000 yuan off for battery rental users and 4,000 yuan off for full vehicle purchases [4]. - The effective price for the rental version can be as low as 45,400 yuan, while the purchase price can be approximately 85,900 yuan after applying the subsidies [4]. Group 3: Manufacturing and Collaboration - The Aion UT Super is produced at GAC Aion's smart ecological factory in Changsha, which meets top global manufacturing standards and showcases advanced smart, digital, and environmentally friendly capabilities [4]. - This vehicle represents a comprehensive restructuring of the electric vehicle supply chain, from user insights to vehicle development, manufacturing, delivery, energy replenishment, and after-sales service [5].