中国青年报客户端上海1月4日电（中青报·中青网记者 王烨捷）安吉滑雪变滑泥，黄山看雪变看人…… 记者今天从携程平台获悉，2026年元旦假期，我国国内旅游市场迎来强劲开局。国内景区门票预订量同 比增长超4倍，"雪山人海"成了今年元旦旅游的关键词。 凭借超强体验感， 此外，一批小众目的地凭借特色体验实现高速增长，如安吉凭借云上草原室外滑雪，订单同比去年增长 930%；"湾区黑马"清远凭借粤港澳大湾区"一小时生活圈"的地理优势，实现774%的增长。此外，西昌 同比去年增长616%、景德镇同比去年增长560%、开封同比去年增长371%、义乌同比去年增长336%， 这些小众目的地以差异化的资源与活动成功吸引年轻客群。 "新年登高"传统今年因雪景加持而格外火爆。黄山、武当山、庐山、九华山、张家界等名山迎来新年初 雪，"登高赏雪+祈福迎祥"成为不少家庭和年轻游客的选择。报告显示，元旦期间山岳类景区门票预订 量同比涨超150%，其中黄山旅游订单量同比去年增长544%，庐山增长390%、峨眉山也增长387%。"雪 后云海+雾凇"的组合，在社交媒体上刷屏，被网友称为"开局即仙境"。 一些小众目的地今年元旦异军突起。携程供图 携程 ...

12月11日，去哪儿旅行发布大数据显示，2026年1月1日-3日假期期间，国内多个热门城市酒店订单量同 比增长3倍以上。酒店预订量排名前十的城市依次为：广州、南宁、上海、北京、哈尔滨、深圳、南 京、重庆、武汉、郑州。与此同时，部分热门城市高星酒店的性价比优势凸显，订单量同比增幅达5 倍。 奔赴一场演唱会，成为不少年轻人跨年的新选择。数据显示，胡夏、华晨宇演唱会举办地南宁，酒店预 订量激增17倍，热度反超北京、上海；主题乐园同样人气高涨，近期热映的《疯狂动物城2》进一步带 火上海迪士尼，门票预订量同比增长5.2倍。 具体来看，2025年底至2026年初，全国多地举办跨年演唱会，直接拉动当地文旅消费热度飙升。南宁元 旦期间将迎来胡夏、华晨宇专场演出，演唱会所在的体育中心商圈成为当地元旦最热门商圈，周边酒店 订单量同比激增数十倍。叠加气候适宜等因素，南宁全市酒店预订量同比增长17倍，热度超过上海、北 京，首次跻身元旦热门目的地前三。 3天小长假也为景区消费注入动力。数据显示，截至2025年12月7日，元旦期间国内景区门票搜索量同比 增长1.8倍，主题乐园、冰雪景区、传统名胜三大类型成为跨年出游的核心选择。 元旦3天 ...

本报讯 （记者梁傲男）12月11日，去哪儿旅行大数据显示，2026年1月1日至1月3日的假期期间，国内多个热门城市酒 店订单量同比增长3倍以上。除了北上赏雪、南下避寒的经典选择，大家迎接新年的出行方式愈发多元，在音乐、乐 园、山水中，解锁了迎接新年的N种仪式感。 去哪儿供图 跨城追一场演唱会，成为不少年轻人跨年的选择。胡夏、华晨宇演唱会举办地南宁，酒店预订猛增17倍，热度超过北 京、上海；主题乐园人气高涨，近期热映的《疯狂动物城2》带火上海迪士尼；更多来自北京、上海、广州、深圳、成 都的游客则选择逃离喧嚣、亲近自然，去周边小城看雪、看山、看海.....。 从机票方面看，大家更喜欢飞到温暖的地方去跨年。飞到大湾区多个城市的机票量同比大幅增长。分年龄段来看， 2026年元旦坐飞机去跨年的人群中，约一半是19岁至30岁年轻人群，最受他们欢迎的飞行目的地是广州。 3天小长假为景区消费注入动力，去哪儿旅行数据显示，截至12月7日，元旦期间出行的国内景区门票搜索量同比增长 1.8倍，主题乐园、冰雪景区、传统名胜三大类型成为跨年核心选择。 受"狐兔CP"、跨年烟花秀等热点带动，上海迪士尼度假区元旦期间门票量稳坐热门景区TO ...

Group 1: Tourism Trends - The domestic tourism market is experiencing a "dual climate" effect due to the recent cold wave, with increased interest in both ice and snow tourism as well as warm weather destinations like Sanya [1][2] - Since November 7, searches for "hot springs" and "skiing" have surged over 100% compared to the previous month, indicating a strong demand for these activities [1] - The trend of booking hot spring hotels for consecutive nights has increased by over 10% in southern regions compared to the previous month, with Sanya leading in winter tourism [2] Group 2: Hotel Booking Insights - Popular hotel types for hot springs include family rooms and luxury suites, with many bookings sold out three days in advance for peak dates [2] - The top ten destinations for hot spring hotel bookings include Chongqing, Nanjing, and Beijing, reflecting a rise in local tourism [2][3] - For ice and snow tourism, hotel bookings around ski resorts have increased by over 100% compared to the previous month, with Harbin and Zhangjiakou seeing significant growth [4] Group 3: Travel Patterns - There is a notable increase in flight bookings from northern cities to southern destinations like Sanya, with Urumqi to Sanya flights growing over 50% [3] - The most popular cities for winter escape travel include Sanya, Kunming, and Haikou, with one-way ticket prices ranging from 800 to 1000 yuan [3] Group 4: Consumer Demand and Promotions - To cater to the demand for high-quality accommodations near ski and hot spring areas, a new promotional campaign has been launched, offering various benefits and packages [6]

Group 1 - The "May Day" holiday is experiencing a tourism peak, with Huanghelou being among the top ten attractions for ticket bookings on the first day [1] - Popular departure cities on the Qunar platform include Beijing, Shanghai, Guangzhou, Chengdu, Wuhan, Hangzhou, Shenzhen, Xi'an, Nanjing, and Zhengzhou, with ticket bookings for popular attractions increasing by 30% year-on-year [9] - Ctrip's top ten domestic destinations for the first day of the holiday include Beijing, Shanghai, Chongqing, Hangzhou, Wuhan, Chengdu, Nanjing, Guangzhou, Shenzhen, and Xi'an, with hotel bookings in Hubei province up by 10% [10] Group 2 - Emerging immersive cultural tourism projects are gaining popularity, with ticket bookings for such experiences increasing by over 20% [11] - Notable attractions with high ticket booking volumes include Shanghai Disneyland, Beijing Universal Resort, and Xi'an's Terracotta Army Museum, among others [10]